A blue and red zig zag on white shoes

Fashion designer Manolo Blahnik is something of a legend within the shoe industry. His career truly kicked off in 1969 after meeting US Vogue Editor in Chief, Diana Vreeland; after that, he devoted himself to designing shoes, opening the first Manolo Blahnik store in Chelsea, London, the next year. He speaks to Trudy Ross about his design philosophy, dressing for yourself and looking to the future

LUX: You’ve said before that shoes are in your DNA. Can you share the story of how you first decided to spend your career designing them?
Manolo Blahnik: It was all thanks to Mrs Vreeland. When I met her I was in a state of catatonic nerves; I grew up with Mrs Vreeland, with Harper’s Bazaar. I had presented some sketches to her of set and theatrical designs and she told me to design shoes. She said “Young man, stick to the extremities and make shoes!”. She gave me the advice I so needed to hear and paved the path for me to follow.

I took a hands-on approach and learned from the best shoemakers in Italian factories. To this day, working in the factories is still my favourite part of the job.White and red leather shoe point with blue and red dots

LUX: Tell us about how you opened your first store in the 1970s.
MB: The 1970s was such a fun time in London. It’s funny, the ’70s are absolutely much clearer than the ’80s. We opened the store on Old Church Street in London and that was the very beginning. I didn’t have anything to put in the shop! A friend of mine called Peter Young found the place. He said, ‘There is a wonderful place, far away from everything with no other shops on the street except a pastry shop.”

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I loved it and I took it, not thinking about how I didn’t have any people, customers, nothing. I used to live in Notting Hill and cross the park on a bike. I would come to the shop every day. We used to open at 10 o’ clock. I ate some cookies at the pastry shop and then we would call Italy and get the shoes done.Two colourful heels displayed against a 1960's style sign

LUX: What is your favourite part of the design process?
MB: Without a doubt, working with the artisans in the factories. I have been working with the same artisans for over 35 years. Craftmanship is in their blood, passed down over generations. The team there know exactly what I am thinking and strive to bring all my creations to life, even the most intricate and embellished designs, always pushing boundaries to ensure the complete perfection and the attention to detail required in each of my collections.

Developing seasonal styles with the artisans and spending time in the factory is truly my favourite part of the job. It always has been and always will be.

LUX: Can shoes be a work of art? Can they be more than a work of art?
MB: Shoes can be inspired by art. I am always inspired by art. Francisco Goya did the best shoes in his paintings! I think I would collect all his art if I could. It has hugely inspired me throughout many of my collections and I can’t count how many hours I have spent staring at his works in the Prado museum.

I want my shoes to embody personal style and creativity, pieces of art for your feet.Leg in suede black boot against a background of white and red stripes and lights

LUX: How can one stay ahead of the fashion curve?
MB: By not following trends. Staying true to who you are and dressing the way you want is, in my opinion, true style. It is a physical attitude that cannot be bought.

I’ve never been one to follow trends. If I see too much of something, I change it. What’s the point of people wearing the same dresses and the same shoes? Everybody ends up looking like clones and I hate that. Individuality is what makes us all unique. I like independence and I love eccentricity. If you like something, buy it. Find your style and stick to it.

LUX: Style or comfort?
MB: I believe you can have both. I spend a lot of time with the artisans testing the comfort of our shoes. Elegance and comfort go hand in hand, you must be comfortable to appear elegant, one cannot exist without the other. There is nothing charming about a woman who cannot walk in her shoes.Red white and black kitten heel on a light up sign

LUX: Women’s or men’s fashion?
MB: Both! What’s wonderful is that people are starting to dress up again. In London, men and women alike are now dressed up and going to Savile Row to have suits made.

So long as we are human, we will want to be decorated—for ourselves; not for other people so much. When I wake up in the morning I say, “I’m going to wear happy colours today,” and that is for myself!

LUX: What does it take to create a truly iconic brand identity?
MB: Be true to who you are and believe in what you do! I think the most important thing is the product. That should always remain at the centre.

But for me, it’s not about being a big brand or ‘iconic’! I just want to be healthy and keep doing things. I don’t want anything else. I have everything I want, and I have wonderful memories.

LUX: In the age of e-commerce and social media, how has the digital landscape affected the Manolo Blahnik brand?
MB: You must move with the times or else you will get left behind. Our e-commerce website and social media are a crucial part of the business. When we started to work on The Craft Room, I wanted it to be online so that anyone, anywhere in the world can access this virtual world. It’s exciting! It’s wonderful to be able to connect with the world in this way.

LUX: What does sustainability mean to you?
MB: We don’t use the term ‘sustainability’ because I feel that sustainability is misunderstood. It’s binary: you either are or you are not. We use the term ‘responsibility’ because it is a journey.

My personal philosophy, which was passed down to me from my parents, is that you buy the best quality you can afford and look after it. Mend garments and shoes, have things altered as necessary and upcycled when the time comes. I detest waste and think that overconsumption is unnecessary and lazy.

LUX: In 3 words, how would you describe the world of Manolo Blahnik?
MB: Timeless, colourful and elegant!

Read more: Blazé Milano’s Corrada Rodriguez d’Acrci on creating iconic style 

LUX: Where do you predict your brand will be in ten years’ time?
MB: I am so lucky to have my niece, Kristina, as CEO. She has been working on building foundations to protect the brand. We are a family business with a family mindset and it is wonderful we are able to keep it this way. I hope that people continue to enjoy our shoes. We aim to create beautiful handmade pieces that last and make people smile.

Find out more: www.manoloblahnik.com

All images are from the Winter ’23 Collection

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A white horse wearing a black cape with white flowers on it
A white horse wearing a black cape with white flowers on it

From the Durazzi Milano AW23 presentation

In the eighth part of our Italy art focus series, curated by Umberta Beretta, LUX speaks to Ilenia Durazzi who worked for major fashion brands including Margiela before establishing her luxury womenswear brand, Durazzi Milano, in Milan, championed by artist Maurizio Cattelan

LUX: What is your design philosophy?
Ilenia Durazzi: I design clothes with an architectural approach to the study of physical volumes in tailoring. I love minimal models with essential lines, made special by a detail, an accessory, in which I concentrate the most unconventional part of my creativity.

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LUX: What cultural figures influence your work?
ID: My latest collection is dedicated to inspirational women from artists to scientists. For aesthetic inspiration, I would cite 1930s architecture, Meret Oppenheimer, Laurie Spiegel’s music. The common factor is non-conformism.

A woman with brown hair wearing a black turtleneck top

Ilenia Durazzi

LUX: Has Parisian style influenced your work?
ID: Paris is where I was trained and taught to express myself. It gave me the chance to create unique experiences in maisons that have written the story of fashion. But I was born in Urbino, a city of Medieval and Renaissance buildings. And when you are born in a region like this, it shapes how you see things. I believe our DNA recognises its roots, but changes with the world it inhabits.

LUX: How do the masculine and feminine interact in your brand?
ID: The essentiality of my creations derives from my experience of creating menswear and my fascination for men’s uniforms. Another point is the attention to function and detail, materials and craftsmanship in menswear. In women’s fashion these elements stay in the background. In my collections, they play a key role.

A woman wearing a tweed pink an red cot with red boots and holding a white bag

From the AW23 collection, by Durazzi Milano

LUX: Has Maurizio Cattelan
’s style influenced Durazzi Milano?
ID: Maurizio’s faith in my talents and support for the company have been fundamental. I couldn’t say Maurizio’s poetic approach has influenced its style, but his way of seeing reality is a source of inspiration. From artists we learn to look further.

Read more: Italy Art Focus: Edoardo Monti

LUX: Has your vision influenced Maurizio’s work?
ID: Maurizio and I are at each other’s perimeter, we have shared experiences and supported each other in our creative journeys. It would be naive to assume that this hadn’t had an impact.

A black cape for a horses back

From the AW23 presentation by Durazzi Milano

LUX: What changes will we see in Italian art and fashion in the next few years?
ID: I imagine a future that is fluid and democratic and so will be art and fashion. They already are. We have to be able to handle evolving situations, social, political and environmental. To go forward, the world has to go back, to produce less but better. It is the core of Durazzi Milano’s identity.

durazzimilano.com

This article comes from a section of a wider feature originally published in the Autumn/Winter 2023/24 issue of LUX

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Reading time: 2 min
An outdoor terrace with yellow cushioned deck chairs and tables
An outdoor terrace with yellow cushioned deck chairs and tables

The roof terrace looks out over Notre Dame cathedral

Darius Sanai checks in to the newest luxury hotel in Paris. Does it have the substance to match the style?

It’s a winter’s afternoon in Paris and, laden with big bags from Moynat and Hermès, and a smaller one from JAR, you decide to walk the few blocks from Place Vendôme to the Rue de Louvre, the big wheel of the Tuileries Christmas market appearing and disappearing to your right and Francois Pinault’s Bourse du Commerce museum an apparition in front of you.

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Your arrival at Madame Rêve, the newest luxury star in the unrivalled Parisian swanky hotel galaxy, is a little unexpected – or ours was, anyway. There is no palatial lobby with a concierge desk a marble tennis court distance away from reception. The building is impressive enough, a palace from the Hausmann era, but you enter through a simple door on one corner and are immediately presented with two small reception booths beyond richly mosaiced floor area.

A bedroom with white pillows and duvets and beige wooden chairs, floors and walls

Junior Suite at Madame Rêve

Our receptionists were young, friendly and eager – evidently they had skipped the module of “Parisian hauteur” at hotel school – and soon we were rapidly whisked up via a lift, and two long, right angled corridors named after the streets that they line, to our room. The darkness of the corridors made the surprise of the room even greater: instead of a view across the street to a man in the apartment opposite sipping an espresso and smoking a cigarette afforded by so many Parisian hotels, there were angled skylight-type windows, letting in a sky’s worth of light, and looking over rooftops to the church of Sacré-Coeur on the hill of Montmartre.

plants on an outdoor roof terrace

Outdoor terrace surrounded by plants in the heart of Paris

Furnishings are delicious, swathed in caramel leather with bespoke throws, rosewood panels and a bathroom and separate toilet room on either side of the vast bed, located so you can prop yourselves up and watch the light change as the sky turns into night.

All rooms are situated along the quadrangle of corridors on the same floor, officially the third floor, but in effect the eighth floor as the lower floor ceilings of this former post office and repository are so high. So, with the exception of a few rooms facing the inner courtyard, every room will have a view, whether of the Eiffel Tower, mid-restoration Notre Dame, or our view of Montmartre.

A yellow couch in a wooden room with windows on the walls with a view of a large cathedral

Light-filled rooms at Madame Rêve

The hotel is celebrated for its rooftop terrace and bar, but this being winter, it was more compelling to have dinner downstairs on the ground floor in the casual chic restaurant/bar Kitchen. We recommend a pre-dinner aperitif seated at the long bar itself, where you can appreciate the wooden panelling and seemingly Eiffel Tower height ceiling of the room, while rubbing shoulders with art collectors and film producers who have made this their local hangout since the place opened a year ago.

A vegetable opened up with food inside it on a plate next to a glass of wine on a wooden table

Contemporary-classic cuisine at Kitchen by Stephanie Le Quellec

Then, retreat to the lounge style seating all around, order another Negroni and choose from a menu from two Michelin-starred chef Stephanie Le Quellec that blends super-contemporary and traditional, the dishes split into categories like “Healthy Trendy”, “Flashback” and “Gluten Free But Not Vegan”. Roasted cauliflower cacio e pepe style was influsingly spicy, and the Prime Rib of Normand Beef Blazed with Bourbon was served on the bone and had a succulent tang – although the brick-style fries could have had a little more crispness and contrast between skin and interior. A salad of red leaf lettuce with ginger vinaigrette was zingy and uplifting.

Paris has never been wanting for luxury hotels, but until quite recently, the choice of style was fairly constrained to old-fashioned high luxury, aimed at an international private jet and business traveller set rather than a new generation of more stylish and culturally demanding traveller.

A grand wooden dining room with yellow lights

Dramatic high ceilings at the ground-floor bar and restaurant, both hot social locations for Parisians

Madame Rêve addresses this, and how? The serving staff are less formal, more the type of people you might imagine bumping into at the right kind of bar, though they do their job just as well as their penguin-suited peers. As with any hotel with an innate sense of style, not built simply to please anyone and everyone, you may disagree with certain touches: we weren’t sure about the darkness of the long corridors on the room floor, for example.

Read more: Hotel Crans Ambassador, Crans-Montana, Switzerland Review

But that only provides even more of a contrast to the lightness and tranquility of the rooms. And did we mention the location? You are minutes’ walk away from the Louvre, the Marais, the Seine and the Pompidou Centre, as well as the retail temples of St Honoré. And when you come back from an exhausting day of meetings or museums, you have one of the most compelling social scenes in Paris inside your own hotel. Chic!

Rates: From £410 per night (approx. €480/$515)

Book your stay: madamereve.com

Darius Sanai

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Reading time: 4 min
Women standing together wearing big pink and black puffy dresses with petty coats
Women standing together wearing big pink and black puffy dresses with petty coats

First looks, Giambattista Valli Haute Couture 25

Giambattista Valli moves as easily in the classical world of haute couture as in the contemporary world of social media and in the boardroom as CEO of his brand. Harriet Quick talks to the modern couturier as he prepares to take his maison to the next level

Environments have a way of seeping into the psyche of a designer and a brand. Rome-born designer Giambattista Valli is currently in the throes of bidding adieu to the wood-panelled, fresco-ceilinged lateral space in Paris that has been home to his brand since its inception in 2005. “It’s my historical space. When we first moved in, it seemed huge, a big undertaking and commitment. But now it feels small,” says Valli of the elegant, characterful HQ that lies on the rue Boissy d’Anglas in the 8th arrondissement, near Place de la Madeleine.

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The office has witnessed the brand move in ebbs and flows since its inception, which was funded by Valli himself. The mid noughties were a volatile period in fashion, with extremes of bling and the highest of heels usurped by post-Lehmann brothers stealth wealth, as luxury brands clipped their wings and aesthetics to suit sober times. Now we are amid a new wave of financial crunches and the impact of the environmental crisis, triggering a new wave of quiet luxury.

Yet Valli is a deft hand at riding the waves and telling his own story in chapters that evolve and twist over time rather than chase hot trends. It means his company has been able to evolve and adapt, to the point where it is now time to upgrade and move his company of around 50 colleagues under one roof. Groupe Artémis, the Pinault family-owned company, has a stake in the brand, which in 2022 turned over an estimated $6.4 million. Valli himself has had an influence on fashion proportionately far greater than mere turnover numbers may indicate.

A man wearing a white t-shirt an jeans with his hands in his pockets

Portrait of Giambattista Valli

The new Valli offices are just up the road from the old, near Opéra, but offer two floors of light-filled space to house everything from the showrooms, atelier, PR and communications office, the commercial team and a VIP haute couture suite. “It is almost a townhouse, as we have our own entrance. The structure is good and there is beautiful stuccowork and frescoes,” says Valli of the interior, which features clean white “boxes” he has designed himself. “We always have so many prints, volumes and textures – I needed it to be neutral,” he explains.

With his dark thick hair, big eyes, fashionably deep yet sharply sculpted beard, Valli appears like a Renaissance artist transported into our times wearing a black T-shirt and chain necklace, instead of a doublet and ruff. He reserves his treasured 17th-century Mughal “good luck” pearl necklace for special occasions. “It is very rare,” he says. The pursuit of beauty in people, objects, environments and in fashion has been Valli’s lifelong pursuit. Soon he will be receiving VIP clients into his new showroom to choose from his latest haute couture offering, which was shown in Paris in early July 2023.

“I love to have the level of excellence that comes from pushing the boundaries of the atelier and the research required to propose new ideas of beauty. I approach haute couture in a classical-modern way, and each collection is like a new chapter of the same story,” says Valli, who frames himself as a romantic poet but is also CEO and an astute brand director, with a vision that appeals to a collective sweet spot.

The tradition of creating one-off gowns for an elite clientele who might attend three fittings before a garment is finalised might seem an anachronism in a click-and-produce era that can see whole collections turned around in a matter of weeks. But the experience offers an unparalleled luxury for both creator and client alike, a transcendental experience that sees centuries-old savoir faire reimagined for today. “Haute couture is the extreme side of this fantasy. It is also a practice that nourishes ready to wear, so what we see in the shapes, volumes and techniques filters through from a couture dress to a T-shirt or a knit piece,” says Valli of the osmosis. “When creating haute couture, ‘real’ time seems to stop and you float into another time zone.”

A woman wearing a long green ball gown that is long at the back and short at the front with a black bow around her waist

Look 09, Giambattista Valli Haute Couture 25. The maison describes the collection as “celebrating the modernity of classics and the timeless art of Atelier”

The 57-year-old couturier intertwines the many threads of his upbringing into his metier. Valli attended secondary school at a strict Vatican liceo near the Vatican Museum, took a degree in art, studied fashion at the Instituto Europeo di Design in Rome and in 1987 did an illustration course at Central St Martins in London. In 1988 he entered high fashion as an assistant for Roberto Capucci, the designer known for his opulent colour and sculpted gowns, who became a magnet for Roman high society during the 1960s and enjoyed a renaissance in the 1980s.

“From Roberto Capucci, I can say that I learnt the philosophy of not being trendy; I learnt to step a little bit out of the spot of the moment and also to keep the human side intact,” says Valli. He went on to Fendi, which had Karl Lagerfeld at the helm, then Krizia in Milan. In 1997, he moved to Paris and the haute couture atelier of Emanuel Ungaro where, as first assistant, Valli learnt about the arts of flou and tailleur and the rituals including passing the pins in complete hush. Ungaro was so impressed by Valli’s light, fresh work that he made him Creative Director of ready to wear and the stores adored what he did.

Valli channelled that love of volume, of light, fresh romantic designs into his own label and started making a name for himself attracting socialites, creative types, young women and older women into his fan-club circle. Count in there Priyanka Chopra, Marina Ruy Barbosa, Eugenie Niarchos, Bianca Brandolini, Giovanna Battaglia Engelbert (Valli made a macramé minidress with organza-chiffon cape for the party of her cliff- top Capri wedding in 2016), as well as more actors and royalty. They, in turn, became the best ambassadors for the brand and for its joyous, “go big or go home” dress-up daring.

“When I launched, all the houses had big stars, but we were independent and every cent counted. It’s almost like the Valli Girls chose us, We did not pay them to get dressed. They continue to be people who inspire me and they capture l’air du temps and I am nourished by that,” says Valli of his famously mercurial, nomadic, cultured muses and champions.

A man wearing a brown jacket, black top, necklace and sunglasses standing next to a woman with his arm round her wait who is wearing a green and black coord crop top and trousers

Giambattista Valli with muse Bianca Brandolini

In her 2013 book, Giambattista Valli, curator and fashion historian Pamela Golbin wrote of the designer, “Here is a story of duality, in which the exuberance of his Italian roots is artfully coupled with the formal rigour of the French.” She adds, “Complicity with women – through their body language and the gestures they adopt – is central to Valli’s practice because like a film director he directs his models as if they are actresses.”

In store and online that fantasy continues to seduce. “I have bought Giambattista Valli for most of my career. The brand consistently offers amazing and diverse occasionwear, from beautiful romantic floral gowns to tweed or bouclé suits and dress coats, which can be styled with a cute ballet pump or a sophisticated kitten heel depending on the occasion,” says Liane Wiggins, Head of Womenswear at Matches. “Giambattista Valli has a strong DNA and our customers continue to return for these well-cut, flattering pieces.” The store recently launched an exclusive capsule collection with the brand, which includes a floor-length silk fil coupé gown.

The current Giambattista Valli autumn/ winter 2023 line up finds raw-edge sleeveless tweed jumpsuits, semi-sheer tiered prairie dresses and a series of pieces including tunics and floral embroidered outsize jackets that were worn by men on the catwalk but are designed for every gender. “I do think there is fascination with beauty and how far one can push the fantasy,” says Valli of the zeitgeist. “The social-media message might be dreamy, critical or creative, but the platforms are a more democratic way to learn about this universe that was previously closed off and exclusive. It gives a chance for people to understand the work behind fashion.” He laughs as he adds, of his gowns that burst from the Instagram frame, “Image-wise, well, I have always loved big volumes, so that fits very well!”

Read more: Maryam Eisler’s photography series at legendary Parnham House 

From his new Paris HQ, Valli will lay the groundwork for the next chapter. “I would love the maison to sit alongside institutional houses like Dior and Chanel and to have that presence beyond my lifetime,” he says. “I want the brand to be coherent with a 100 per cent DNA that is about excellence and savoir faire. To do that, one has to move with consistency.”

With his 10-year-old son, Adam, Valli also has a young future to look after. “Right now, he is 100 per cent football! But he is very gentle, inquisitive, surprising, and I learn a lot from him,” says Valli. “How do I see myself age 70? Curious, still able to receive energy from beauty and wanting to share it. I hope I am going to surprise him, too.” This Roman in Paris knows his road.

Find out more: giambattistavalli.com

This article first appeared in the Autumn/Winter 2023/24 issue of LUX

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Reading time: 8 min
Model in a sparkly designer suit posing by a dark bacground
Model in a sparkly designer suit posing by a dark bacground

The Blaze Milano Gliss Bolero from the Fall ’23 Collection

Corrada Rodriguez d’Acri is a former fashion editor and stylist, and one of the founding members of Blazé Milano, the a hot Italian luxury brand on the womenswear scene. Here, she speaks to LUX in honour of the brand’s 10 year anniversary

LUX: Tell us about where your interest in fashion began.
Corrada Rodriguez d’Acri: Styling and design have been part of my life since my youngest years. I have drawings of the cartoon Jessica Rabbit in various outfits which I must have done in my first days at school, and photo albums of my youngest sister dressed up in my mom’s clothes, patiently posing for me and my imaginary fashion shoots (…I was around 14-15 years old by then). Later on my mother helped me prepare a design portfolio the year before applying for college. I went to NYC and attended the Fashion Institute of Technology, and from there I never stopped.

LUX: Did your upbringing have an influence on your designs?
CR: Most definitely. I have had the incredible fortune to grow up in very colourful and creative homes; my mother is an incredible aesthete, along with being an architect. She has always brought new life to old family properties. Watching her absorbing each step of this process has made me confident with my sense of proportion, colour palettes and composition. Through my mother I had the chance to help restore and renovate – in particular I love retouching antique frescos – and this has become a hobby I cherish deeply.

Corrada Rodriguez d'Acri wearing a Blaze blazer and red shows against an orange wall

Corrada Rodriguez d’Acri

LUX: Can you tell us the story of how you met your co-founders, and when the concept for Blazé Milano was born?
CR: We met through mutual friends and immediately connected, but became close whilst working for Italian Elle, where we worked together as stylists. Blazé was born in those days, around 2012, when we were ready to start an adventure of our own. In 2013, we opened our doors to the world.

LUX: What were the biggest challenges you faced when creating the brand?
CR: At the beginning the hardest challenge was finding the perfect way to divide duties between the three of us and the best way to interact with each other. We were new at everything, so we basically reinvented ourselves as partners, entrepreneurs, and strategic thinkers.

The Serama Bomber from the Fall ’23 Collection

We started on our very own, with no financial help, and we could only count on each other. As the brand continues to grow, everyday is a surprising challenge. We have never taken anything for granted, since even our smallest successes have helped to consolidate this fulfilling present.

LUX: Do you think that fashion design is still a male-dominated space?
CR: Not really. In the past it has been, but now we have Victoria Beckham, Chanel’s Virginie Viard , the Olsen sisters with the amazing The Row, Gabriela Hearst with Chloe and her own brand, Phoebe Philo back soon, Isabel Marant, Dior by Maria Grazia, the Attico girls, Zimmermann, and many more.

Model wearing a brown blazer paired with a red button up

The Everyday Blazer from the Fall’23 Collection

LUX: Ten years on, what do you consider the brand’s greatest achievement?
CR: That our blazers, thanks to our style, aesthetics and trademark Smiley pocket, are recognized worldwide.

LUX: How would you describe the quintessential Blazé Milano aesthetic?
CR: Blazé is timeless, effortless, chic, and wearable anytime, anywhere. When you buy our pieces, you can mix them throughout the seasons.

LUX: What is your favourite piece in the Fall 2023 collection?
CR: The Serama bomber, an oversized jacket with maxi shoulders and an ‘80s vibe – one of my favourites in fashion history.

Sparkly yellow velvet jacket and blue trousers photographed by a digital camera

A shot from the Fall ’23 presentation featuring the brand’s iconic Smiley pockets

LUX: How does Blazé Milano engage with sustainability and the climate crisis?
CR: Since day one we have committed to using the most natural textiles and accessories in the industry. We produce only in Italy; every item is made by Italian artisans and companies, and we are very proud of it.

We committed back in early 2020 with the Green Future project, to reduce the impact of our activities on the planet. Green Future Project is an online platform giving companies and private citizens the opportunity to make a difference and reduce their carbon footprint. A tree is planted with every Blazé purchase.

It is difficult to be 100% sustainable in the fashion world, but by manufacturing long-lasting garments with high-end fabrics, that don’t follow trends in order to never be out of fashion, is already a small but important achievement.

Model in a black dress and heels wearing a grey bomber jacket

Another shot of the Serama bomber

LUX: Would you ever expand into menswear?
CR: We introduced the Daybreak blazer a couple of seasons ago in a style borrowed from menswear, with the addition of our Smiley pockets, a unisex look. We also have a collection of carryover knitwear, marinière and full colour, that can be worn by everyone. Our aesthetic has a masculine feel, but always with a practical feminine touch. Sometimes matched with ruffled shirts or flowy dresses, there is a ’when boy meets girl’ feeling in all the collections.

A complete menswear collection?

We’ll see, maybe one day!

LUX: How do you envision the brand will have changed and evolved by its 20th birthday?
CR: It is a very difficult answer to give, but we really hope to make Blazé a company with solid values and a great team, promoting true Italian elegance as sustainably as possible.

All images courtesy of Blazé Milano

Find out more: www.blaze-milano.com

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People looking at fabrics on a table
materials hung up mannequins

Sustainable samples at Kering’s Material Innovation Lab, Milan

When Kering, the French luxury conglomerate that owns Gucci, Saint Laurent, Balenciaga and Bottega Veneta, introduced a radical sustainability programme just over ten years ago, the rest of the industry was bemused. Now the group is seen as visionary. Marie-Claire Daveu, the group’s Chief Sustainability and Institutional Affairs Officer, who oversaw the programme and introduced the first EP&L in the luxury industry, speaks to Darius Sanai about what happens next
A blonde woman wearing a black turtle neck and a white coat

Marie-Claire Daveu

Darius Sanai: How has fashion progressed in sustainability in the past ten years?
Marie-Claire Daveu: I see a big difference. I joined Kering in September 2012 and I think [Kering CEO] François-Henri Pinault was really pioneering. We were a little bit alone when we spoke about this topic and about how we can measure what we do. For us, from the start, it was really key to have the same approach to sustainability that we have for financial commitments – to have KPI metrics and competitive targets. Now, if we look around, we can see more and more that there is better awareness from many companies. The data and the challenges linked with climate change and biodiversity are now well known and recognised by the majority of companies.

The outside window of a Gucci store

Gucci, one of Kering’s iconic brands

DS: Are words being backed up by action?
MCD: Yes, and we need to act operationally. Here are two examples. First, the Fashion Pact [a fashion-industry initiative created by French President Emmanuel Macron and François- Henri Pinault, presented at the G7 in 2019]. We now have more than 250 companies involved, and we have been able to put in place a Collective Virtual Power Purchase Agreement, to buy renewable energy together. Another example is the Regenerative Fund for Nature that we created with Conservation International, linked to regenerative agriculture.

Follow LUX on Instagram: luxthemagazine

DS: Will regenerative agriculture become mainstream in fashion?
MCD: It is difficult to say what the future looks like, but I hope so. I think it’s reasonable because you have positive impact on the environmental side and you take the community into account. It’s different to conventional agriculture, and also to organic agriculture, which sometimes can be challenging for communities. You have to accept it takes time because the transformation takes at least three years. For companies like ours, that use cotton, silk and wool, you have to also create a sustainable supply chain.

People looking at fabrics on a table

The Kering Material Innovation Lab team at work in Milan

DS: How can companies with fewer resources match your idealism?
MCD: I don’t think I am idealistic. I’d say I am optimistic, not idealistic. I try to be pragmatic. I am conscious about the challenges, about the issues. My strong conviction is, if you are a company and you do not include this topic in your strategy, I think it is questionable whether the company will survive. Take energy, for example. Energy is crucial to a business model. If you don’t think about efficiency you will have a problem. So we link back – if more and more investors and analysts pay attention to this topic, it will be a challenge to have access to credit if you do not. You will be able to compare companies against each other with metrics.

DS: President Biden just overturned the recent Congress ban on using ESG metrics in investment. Is there still a danger that support will just be in the EU?
MCD: One of the key criteria is that all over the world, consumers are speaking about these things. We won’t have the choice. It is better to anticipate and be well prepared. It is very interesting to see that even in some countries where the regulation and the policies are different, private companies themselves are investing in what we call ESG criteria. Even in countries where the regulation is different, it is still in their interests.

A forest with a stream running through it

View of a Kering reforestation programme in Guyana

DS: So what is the biggest challenge?
MCD: The big challenge is the question of speed. How fast will we be able to transform the business model to make the ecological transition and to really integrate and scale the topic? I don’t have the answer today, because I think it will take us a few years to do this.

DS: Is there a governance issue in less developed economies?
MCD: We have to maximise our operational involvement on the ground for our projects. Each time, we identify an NGO that is global but also local to follow the project and to be really involved, so we can ensure that what we have planned is really implemented on the ground. That’s not a perfect answer, but we want to be sure that what we decide to do becomes a reality. It’s really key to identify the right partner to do this. If I am in Mongolia, I need to know I have the right partner on the ground and, if not, I will come in from Paris and check.

The outside of a Balenciaga store

Balenciaga, another of Kering’s most renowned brands

DS: Do luxury consumers make decisions based around sustainability?
MCD: I am convinced that, for the luxury customer, sustainability is part of the quality, part of the reason they buy a luxury product. For them, it is important that the raw materials are being produced in a way that pays attention to people and the planet.

Read more: Fausto Puglisi Interview: Refashioning Roberto Cavalli

DS: Do consumers understand, say, the link between biodiversity and climate change?
MCD: Do people always make those connections? No, but they are very aware of climate change – they see and live it. It is now something that has already happened. True, sometimes there can seem a distant connection between buying a product and the impact on the environment or biodiversity, and some people will say that their impact is nothing compared to that of a factory. But really, I see a change. The new generation are afraid of what is happening, and we speak more and more about what is happening. It was not the case before, but today, everyone has something to say about the topic.

Find out more: kering.com/en/sustainability

This article was first published in the Spring/Summer 2023 issue of LUX

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Reading time: 5 min
A woman standing on a small white stage wearing a leopard print dress
A man wearing a navy t-shirt and black and white jacket

Fausto Puglisi, Creative Director of Roberto Cavalli

Fausto Puglisi, Creative Director of Roberto Cavalli, has revitalised the Italian fashion house, which found high-octane fame in the 2000s, turning it into a hot-ticket brand for Gen-Z. Puglisi talks to LUX about glamour, passion and reimagining Cavalli for a more inclusive age

LUX: You have always had strong links to the Roberto Cavalli brand. What made you join it fully in 2020?
Fausto Puglisi: Roberto Cavalli is a brand I am totally comfortable with. It has always been a brand linked to women’s freedom, to seduction. The seduction that Roberto Cavalli represents today for women is not to please anyone but herself. It is, above all, linked to freedom, empowerment and dynamism. The Cavalli woman is sexy and glamorous- she owns her own body. I love seeing my Cavalli far away from any ideas of misogyny, closure and armouring. These do not reflect my woman, who is free and always advocates for freedom.

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LUX: Roberto Cavalli has a particular place in fashion history in dressing music stars. Is this a legacy you with to continue?
FP: Everything began with music in my career. My biggest supporters have always been music stars and I will continue to support them with Roberto Cavalli. The brand represents a continuous bond with music and so it will remain in the future. It comes to me spontaneously and naturally.

A sketch of Jennifer Lopez wearing a zebra print dress with comments around it

Sketch for a custom-made pieces by Roberto Cavalli, with Puglisi’s comments for Jennifer Lopez in 2022

LUX: How is Cavalli best worn- as a prize piece or as a full outfit?
FP: Cavalli can be both a full outfit and a prize piece. I think of different women and aesthetics when I imagine the pieces I develop for my collections. I am thinking of women who could wear a Cavalli total look, but also of those who could be defined as “not for Cavalli”, but who would be able to wear a beautiful pair of Roberto Cavalli trousers – perhaps combined with vintage knitwear pieces for their parents, or even a Cavalli biker jacket with a splendid skirt by another famous brand.

LUX: What are your favourite pieces from the SS23 collection>?
FP: I love all of them. In particular, the slip dresses in the Wild Leda print, which I wanted to name in honour of Cavalli’s wild heritage. Also from the new collection I love all the flat folds on the clothes that recall old Hollywood, a sort of Babylon in Puglisi Sauce.

LUX: Any print you are particularly fond of?
FP: I love the Wild Leda print. Roberto Cavalli started out as a painter, and, as he transitioned into fashion, he continued to design his prints by looking at art and historical paintings, and interpreting them in his own way. Wild Leda is a celebration of beauty as a female superpower. It is a celebration of spontaneous sensuality, of pleasure in nature, à la Cavalli.

A woman standing on a small white stage wearing a leopard print dress

An image from the Roberto Cavalli SS23 campaign

LUX: Who are the ultimate Cavalli women to you today?
FP: For sure, I would say J.LO, Miley Cyrus and Taylor Swift.

LUX: Do you feel that the Y2K trend has been good for the brand?
FP: Absolutely. The kids who grew up with Roberto Cavalli are now about 25 years old and experience the brand as a beautiful memory linked to Britney Spears, Destiny’s Child, Beyoncé of the early 2000s and Jennifer Lopez. There is certainly a very strong bond between the new generations and that of Roberto Cavalli in the early 2000s.

LUX: How do you feel about revisiting iconic eras, such as the 2000s, through clothes?
FP: I love it. I was living in the US in the early 2000s when Roberto Cavalli was the big superbrand. First I live in NY, then I moved to LA. Roberto Cavalli was Hollywood, the maximum glamour possible. It was blaring music, a supercar that races tirelessly.

A sketch of Taylor Siwft wearing a sparkly purple long sleeve crop top and maxi skirt with comments around it

Sketch for a custom-made pieces by Roberto Cavalli, with Puglisi’s comments for Taylor Swift in 2023

LUX: What are your thoughts on consumerism in fashion?
FP: I believe in everything that is done with the heart and with passion. Therefore, I do not believe in unbridled consumerism for its own sake.

Read more: Donatella Versace Interview: Doing It Her Way

LUX: Do you like the idea of passing clothes down from generation to generation?
FP: I believe in quality and emotion. Fashion must convey an emotion, so it is right that if a garment is beautiful, well made and able to excite and last over time, it can be worn through various generations. Our latest collection has an example of this in the kaftan, which recalls the famous ones worn by Marta Marzotto. The piece was reworked and adapted to modern times. It represents an ideal, inclusive piece that can be worn by one woman, and then reworn by her daughter or granddaughter who uses it to go dancing in Ibiza. The cuts and shapes of the dress change slightly with the times, but the attitude is the same.

Find out more: robertocavalli.com

This article was first published in the Spring/Summer 2023 issue of LUX

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Reading time: 4 min
orange suitcases and rucksack in front of a black sportscar
orange suitcases and rucksack in front of a black sportscar
Ava Doherty reports on Tumi and McLaren’s collaboration on a limited-edition luggage collection titled ‘Unpack Tomorrow’, appreciating the history of the British motorsport brand through motorcar themed designs

The quintessentially English motorsport brand, McLaren, has paired with the travel and business manufacturer Tumi to produce unique limited edition travel pieces to commemorate McLaren’s 60th anniversary.

The collection was unveiled at the final event of the brand’s Spring 2023 campaign, ‘ Unpack Tomorrow’ which championed the Tumi crew member and McLaren Formula 1 driver Lando Norris.

Lando Norris holding an orange rucksack and standing next to an orange suitacase

Tumi and McLaren’s commemorative partnership aims to combine fashion, technology and lifestyle. The brands aimed to highlight their shared ethos of functionality, modern design dialogue and a forward-facing outlook.

Goran Ozbolt, Chief Designer art McLaren Automotive commented, “This edition of luxury travel pieces also celebrates our founder Bruce McLaren’s passion for looking to the future, pushing the boundaries, and matching effortless functionality with a modern design language that reflects the ethos of both companies.”

A black suicase next to an orange car

New technology incorporated into their design process includes ultra-durable Tegris composite material, flexible CFX carbon fibre accents, and the integrated USB charger of the Velocity Backpack.

Tumi aims to further globalise its partnership with McLaren with an international content series at key Grand Prix races featuring influencers, community engagement and exclusive prizes.

Black suitcase and luggage next to a car

Tumi’s Creative Director, Victor Sanz said, “We are thrilled to have collaborated on this collection with McLaren, utilising their famous papaya colour and combining modern, lightweight materials to create luggage, bags and accessories that celebrate their 60th anniversary.”

Find out more: tumi.com/McLarenCollection

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Reading time: 1 min
Two men in suits sitting under an umbrella
For the winter 2023 issue of LUX, rising star photographer Angie Kremer captured the stars of an emerging Parisian creative scene. Her evocative images and her interviews with these individuals explore their relationship with the city and its evolving cultural ambit

Tom-David Bastok & Dylan Lessel
Co-founders, Perrotin Second Marché, which offers collectors a bespoke alternative to auction houses

LUX: How has the creative scene in Paris changed recently?
The art scene in Paris is becoming more dynamic than ever. Some say that the city is regaining its essential place after New York, following Brexit in the UK and the coronavirus pandemic. Paris has always played a key role in art – especially during the 19th and early 20th centuries, when it was the absolute artistic epicentre of the world. Therefore, what the city has lately been experiencing feels more like a logical return to its roots, rather than an unexpected change. Paris has been providing fertile ground for artists and international galleries that have just opened their doors – such as David Zwirner, Skarstedt, Mariane Ibrahim and White Cube.

Anthony Authié
Founder, Zyva Studio, a trans-design architecture studio

LUX: What do you find most exciting about what you do?
The thing I like the most about my job is the fact that you can practise it in different ways. Architecture is plural. You can talk about it, write about it, draw it, virtualise it. I’d really like to write an architectural novel, to be able to do 3D, create NFTs, launch a furniture line. I feel that I can constantly reinvent myself.

A man with his tattooed hand on his face

LUX: Is Paris better than London?
For someone like me, who loves clichés above all else, Paris is the city of love, while London is the city of punk. While the idea of being able to design rock ’n’ roll architecture appeals to me, I will always choose the love and romance of Paris. So, yes, Paris forever.

LUX: Is Paris still a difficult place for non-Parisians?
I think this is a fantasy. I often have the impression that the provinces tend to have a harder time accepting Parisians than the other way around. Paris can seem harsh, but I think it’s really more about openness than rejection. Let’s just say that you can’t be too sensitive to live and work in Paris.

Follow LUX on Instagram: luxthemagazine

Sidonie Gaychet
Director, 110 Honoré, a new Parisian cultural venue on rue Saint-Honoré

LUX: What will Paris+ par Art Basel bring to Paris?
Since 1974 Paris has hosted the unmissable event of the autumn season – the FIAC. Last year was a little different, since the slot at the Grand Palais Éphémère was been allocated to Paris+ par Art Basel. On the bright side, it attracted the highest crop of art institutions, collectors, artists and critics.

A woman with a black bob

LUX: Is Paris better than London?
The London art scene is very different from the French one. London has always been the wild child. Paris takes a little more time to open up. But when it does… A concept such as the one that we’re launching with 110 Honoré has already been somewhat tested in London or Berlin. However, we will bring a very Parisian twist to it.

Brice & Regis Abby
Paris-based twins, known as Doppelganger Paris, who are visual artists and DJ/ sound designers

LUX: What are your biggest challenges?
Before the pandemic we had two separate activities – music and the visual arts. We are working now to create a bridge between our iconographic references and our new musical and cinematographic projects. They deal with our childhood and a period of tension in Ivory Coast. Inclusivity and difference need to be heard and seen.

A man and woman wearing sunglasses

LUX: How has the Paris creative scene changed?
The pandemic changed the creative scene globally, and Paris has been touched by the same phenomenon. Many artists are part of that scene, but don’t live in Paris any more; they moved to the countryside. But the renewal is definitely there, with new galleries and creative agencies. It was a challenging time, because the culture was non-essential.

Sophia Elizabeth
Co-founder, Spaghetti Archives, which presents a monthly selection of archival fashion pieces around a given theme
Olivier Leone
Co-founder, Nodaleto, a made-in-Italy luxury shoe label

LUX: Is Paris better than London?
SE: They are two different cities, but I love London and the freedom people have in their style. They don’t judge and don’t care about judgment. I love the way the city always evolves. But to be honest, I am a true Parisian.

OL: My fellow London friends won’t like it, but at the moment Paris is the best city for creatives. We are all gathered here, and the mentality is evolving. This city never ceases to amaze me.

A man and woman standing up wearing black

LUX: Is Paris still a difficult place for non-Parisians?

OL: Less and less, mostly because many foreigners came to live here and they are making the city evolve. But it’s true that it’s not a city where you can make friends easily. I was born and raised here, but always grew up with an open mind. So many Parisians, though, are snobs for no reason. It’s part of our charm, but it can be difficult.

Charlotte Ketabi-Lebard
Founder, Ketabi Projects, a contemporary art and design gallery

LUX: Is Paris better than London?
Well, you are asking a Parisian! How could I say no? Paris is the city of my heart and I don’t think I could live anywhere else. When I lived in London I would come back to Paris three to four days a week. I have never worked in London, but I know it’s been very complicated for some galleries since Brexit.

A woman with her hands over her chest

LUX: How has the creative scene changed recently in Paris?
More galleries are opening that show young artists from the French scene who have decided to remain in Paris – a few years ago a lot of artists fled to the US or Belgium. And many residency programmes, such as les Grandes-Serres de Pantin or Poush Manifesto, have been developing in Paris and its outskirts.

Anna Gardère & Raphaëlle Bellanger
Co-curators and art directors, KIDZ Paris, a book showcasing the creativity of today’s youth

LUX: How has the creative scene in Paris changed?
We love to see initiatives promoting crossover between the art world and other universes. We were talking with Joy Yamusangie, an amazing British painter, who told us how they loved working with Gucci, who gave them carte blanche on a wall in Shoreditch. We love to see artists and their visions in dialogue with scientists, too, like the one at CERN, which has opened its door to a residence of artists.

two girls back to back with one resting her chin on her fist

LUX: Is Paris still a difficult place for non-Parisians?
Paris still has its own code, but social media has definitely disturbed Parisian snobbery. Influencers have forced the whole creative industry to reconsider its criteria. Nowadays you can break into this world with a simple social-media account, because you’re supported by a community that believes in you and that is ensuring a high rate of engagement. It’s much more egalitarian – even democratic in a certain way, but also much more competitive.

Roxane Roche & Capucine Duguy-Noblinski
Co-founders, Invida Communication, a PR and digital agency

LUX: How has the Paris creative scene changed?
What has changed is the emergence of new brands with real storytelling, and a very thoughtful brand image based on editorial content. There’s a vintage rebound, too, from the 1960s and 1970s, with the relighting of brands like Courrèges and Carel. But, above all, brands are turning towards an ecological and eco-responsible approach.

Two girls in black jackets and jeans standing back to back

LUX: Is Paris still a difficult place for non-Parisians?
Paris can be difficult for a non-Parisian. People often keep to themselves and don’t easily open their doors. It’s sometimes quite confusing, but no one is ever really alone in Paris.

Ferdinand Gros
Founder, superzoom, a contemporary art gallery that offers a platform for emerging artists

LUX: How has the creative scene in Paris changed?
There are a growing number of younger galleries, and older ones that are refreshing their programmes. The emerging art scene is at its strongest ever. Additionally, there are great new artist residency programmes in Paris that work like incubators and host hundreds of studios, like Poush Manifesto. We are also seeing the established blue-chip galleries giving opportunities to younger artists.

A man wearing a white shirt with pockets on his chest

LUX: Is Paris better than London?
Not quite yet. London has managed to stay very fresh and is always ahead of Paris, in terms of art trends. London collectors are bold and forward-looking. The Parisian scene is getting there, especially in this time of creative momentum. The recent private institutions contribute a lot to this. Perhaps it will surpass London in those areas, but I don’t believe it has happened yet.

Read more: Adrian Cheng Celebrates 200 Years of Couture

Annabelle Cohen-Boulakia
Founder, Millenn’Art, a club concept that connects young artists and collectors to the art market

LUX: Is Paris better than London?
Paris is the historic city of the art world, but above all the city of my heart and the one in which I founded my project. Admittedly, it is not London, with Anglo-Saxon magic and a cosmopolitan dynamic.

A girl wearing a headscarf

LUX: What will Paris+ par Art Basel bring to Paris?
Paris+ par Art Basel, which belongs to an international group, opens up the art market beyond the Parisian sphere. I think it is a fair that leaves more room for artistic experiment and so has less conventional and, perhaps, more original content than FIAC.

About the photographer

Angie Kremer experiments with unconventional techniques in her ‘Elements Portraits’ series. “I explore the relationship between the controllable and uncontrollable, and nature’s four elements. It comes from a feeling that we have forgotten how to connect with the wildness of nature and its unpredictability.” Prints are dipped in the canals of Venice, creating a mysterious layering effect and adding tension to the portraits on these pages.

LUX: Why is Paris an inspiring city for your career ?
Paris is a truly unique place and I am fascinated with how each person living here and working in the creative field takes from its energy and uses it in their own way. Everybody in the industry has their own take on things, so they are definitely part of what makes the city so inspiring to me.

LUX: What do you have in common with all the people you photographed in the feature ?
The art industry is broad and encompasses so many different professions that there is always something inspiring about each actor of this world. Whether they specialize in design, art, fashion, music or work in Public Relations, everyone contributes to the ever-evolving culture of the city, which is something that we all have in common.

LUX: Can you tell us more about your photographic technique ?
My technique is rooted in the need to always experiment and find new ways of approaching photography. It is an ongoing process of discovery of my medium and how I can play with each stage of the creative process. For this series, I got to use a layering technique mixing chemical reactions, paper, pigments and water. So, the moving, lifelike feel of the photographs comes from me dipping the prints into the Venetian Canals and incorporating the elements of nature into the series along with a factor of unpredictability.

LUX: What are your future plans ?
I will keep meeting new inspiring people from different spheres in the industry and exchange ideas with them and have encounters that will translate into exciting future collaborations and projects. I also aim to keep working on the technique shown in this series, and I want to broaden it and turn it into something organic, that has a life of its own. I think that combining the physicality of this technique with the possibilities of the digital could make for an exciting creative venture, so I am eager to explore that.

Find out more:

angiekremerphotography.com

artbasel.com/parisplus

These interviews were conducted in June 2022
This article first appeared in the Autumn/Winter 2022/23 issue of LUX
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Reading time: 10 min
A woman sitting with a pug in a pink stone terrace house
A woman sitting with a pug in a pink stone terrace house

“This is one of my favourite areas of the house, as we often have meals or work together at this table. In the mornings, the sunlight as it hits the pool is reflected on the walls and ceilings. It’s quite magical” – Sophie

In the 1980s, Hans and Caroline Neuendorf had a dream. The German art entrepreneurs wanted to build a house in Mallorca unlike any other. Pioneering and minimalist, the house would go on to redefine luxury living. More than 30 years on, Caroline and her daughter Sophie reflect on life at one of the world’s most distinctive homes, Neuendorf House

 “In 1984 we accidentally met John Pawson on a holiday in Porto Ercole, Italy. He was a young architect working with Claudio Silvestrin at the time. Neither had so far ever built a house. They transformed some flats in London into divine empty spaces with little furniture. We immediately fell in love with their concept – it was long before ‘minimalism’ was coined. We had bought a big piece of land in the Mallorcan countryside and we gave both architects carte blanche. We wanted a holiday house for our growing family. It was an adventure for the architects and us. At the time, Mallorca was largely undiscovered, and we were lucky to find a builder who was at the same time mayor of the little village nearby. With his help we were able to build this amazing structure. Little did we know that this house would become famous some day – on the contrary, most of our friends made endless jokes about us. Who would excavate a huge piece of land to build a sunken tennis court? Who would build a 110m wall with the sole purpose of defining the space between house and countryside? We would.”

A pool with umbrellas and a tree and pink stone house

You take it all in from there: what a view!” – Caroline

Neuendorf House was built when I was just born, so my brothers and I spent nearly all our childhoods there and most summers since. We moved around a lot, from New York to Berlin and London, so the house represents for me a place of constancy, peace and happiness. I travel there both to spend wild holidays and special occasions with family and friends or to disconnect. For years, we had no phone, TV or internet there, and my parents encouraged us to read if we were bored. There is a soft wind, the smell of wild lavender, thyme, almond trees and sea air, which is intoxicating. Time moves slowly – we’ve had many long languid lunches and dinners at the house. It’s important for us to come together there every summer, as I live in Madrid, my brothers in New York, Paris and London, and my parents are in Berlin. For me, the house was always protective, yet many friends didn’t understand how we could feel comfortable in a house that’s so empty. It’s the emptiness that gives room for laughter and creativity, that lets the mind wander. One is stripped down to nature and togetherness without distraction. I’ve spent the happiest days of my life at the house, notably my 30th birthday. And now my wedding, one of the most important moments in one’s life.” 

trees in a garden

“These trees were always on the property and as there is so little distraction they almost become sculptures” – Caroline

 

Two deckchairs in front of a pink wall and a cactus between them

“These deckchairs stand in the courtyard, from which you can contemplate a piece of private sky – and that happens a lot! The cactus was left by Cartier, when they shot the famous Cactus Collection” – Caroline

 

green grass on either side of a path

“The long view – the runway, as we call it” – Caroline

 

A woman leaning against two large pink walls

“The light coming from the ‘door’ is like a sundial. Depending on where the light and shadows fall, one can roughly tell the time of day. I’ve always used it as a good reference to see if I’ve overslept!” – Sophie

 

A pink stone house

“A view of the house from the north. The little windows give a postcard view of the landscape” – Caroline

 

A swimming pool

“A view of the smaller saltwater pool. In the winter it is heated; I have spent such wonderful moments there in the winter months, turning on the Jacuzzi and enjoying my first coffee” – Caroline

 

A tennis court

“The clay tennis court, a dream for any tennis aficionado” – Caroline

 

stairs in a garden leading to a basement

“The stairs to the sunken tennis court – the Tennis Temple” – Caroline

Sophie Neuendorf is Vice President at Artnet

neuendorfhouse.com

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Reading time: 4 min
dark bar with black chairs and white flowers
dark bar with black chairs and white flowers

The lobby in the new Castiglione addition to the Hotel Costes in Paris

In the third part of our luxury travel views column from the Spring 2022 issue, LUX’s Editor-in-Chief Darius Sanai checks in at the Hotel Costes in Paris

My first encounter with the Hotel Costes was in the early 2000s, when I was meeting a Vogue photographer for a drink in the bar, on an evening a fashion house was also having a small gathering there. Despite being well turned out, and spending my working days at Vogue House, itself then a kind of office catwalk, I endured scrutiny by the beautiful boys on the door and by the beautiful girls inside before being let in, to a bar and lounge space, designed by Jacques Garcia, which gave the impression of sitting inside the bloodstream of a human being.

Jean-Louis Costes, the hotel’s owner, whom I interviewed in the last issue of LUX, is an iconoclast and an original. He created the velvet womb of the Costes and decorated its rooms with 19th-century oil paintings in the minimalist, contemporary-art obsessed 1990s.

A hallway and white marble staircase

A hallway and marble staircase

He has now opened a new wing to the hotel, or more precisely a new Hotel Costes adjoining the old one, making the second stroke of an L shape on the corner of Rue Saint-Honoré and Rue de Castiglione – without doubt the most desirable address in Paris. To check into the Costes, you now enter a grand, light, high-ceilinged lobby in the Rue de Castiglione.

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If you are staying in the old Costes, you can walk through the lobby and pull back a curtain, like passing through a looking glass, and voila. I, however, was sampling the new Costes: up on the second floor my suite was designed with the whimsical perfection of an obsessive and talented owner. A white carpet, like walking on a Persian cat, a bed with the black stained outline of a four-poster; a blood-red ottoman, a purple sofa and a lot of empty space. The bathroom had chandeliers and glass wardrobes: the message here is that your clothes had better be great, because they’re all on show. The walk-through shower and bath in light marble were immense: there is scale here that the original, boutique Costes, adjoining, never had. From the balcony you look out to Place Vendôme. From some of the suites, you have a view across Paris to Montmartre and Notre-Dame.

white bed

One of the new luxury suites

There will be a resort-style pool in the basement spa, currently being completed, and at the moment you still dine in the original and excellent courtyard restaurant of the original Costes. Another courtyard restaurant is being built at the Castiglione wing.

Read more: Paris Revisited: A Diary of Art and Culture

Every detail is both original and edgy: the Costes is the hotel that invented the hotel DJ and soundtrack, and bespoke hotel scent (both hard to believe now, as all the greatest and most pervasive inventions are). Twenty-seven years on, Jean-Louis hasn’t lost his touch.

Find out more: www.hotelcostes.com

This article appears in the Summer 2022 issue of LUX

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Reading time: 2 min
A black McLaren GT on top of a mountain
A black McLaren GT on top of a mountain

For a balanced supercar life, look no further that the new Mclaren GT

In the second part of our supercar review series, LUX gets behind the wheel of the McLaren GT

A GT car, traditionally, was a good compromise. Powerful and exciting to drive, but also comfortable and relatively quiet, in order to fulfil ‘grand touring’ duties, typically between Monaco and Zürich, or Munich and the Amalfi coast, or any two points between which the wealthy of the mid to late 20th century wished to drive.

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This is a relatively challenging brief, because the most exciting cars are, by definition, highly responsive and therefore tend to be exhausting when driven in straight lines on the motorway. Similarly, cars that are relaxing to drive in a straight line are not always exciting on the last series of twisty curves leading up to your Eagle’s Nest villa. The cars that succeeded in combining these qualities, such as Ferrari’s 275 GTB/4, the Aston Martin DB5 and Jaguar E-type, are historic masterpieces and play a valuable part in automotive history.

interior black seats and wheel with a red stitching in a McLaren GT

This two-seater is fantastically accomplished, offering sports car thrills and comfort

McLaren absolutely excels at making cars that are exciting on a tightly curved country road. And here is a McLaren that looks pretty similar to those models, but is instead badged a GT and aimed at buyers who want a balanced supercar life.

The first thing we established, on a series of tight curves and roundabouts in rural Britain, is that this car handles like a McLaren and not like some kind of soft-luxury saloon. It’s sharp, responds dynamically to the throttle, brakes brilliantly, shoots over mid-corner bumps as if they are not there and generally feels like you are driving a supercar. If McLaren didn’t make its non-GT series of cars, you would be perfectly happy with this as your two-seater sports car.

A black car driving on a road with mountains in the distance

Exterior of the McLaren GT

The interior is snug and comfortable while you are in there – like all McLarens, it can take a bit of focus to get in and out, particularly for larger and taller people.

And how does it perform as a GT? Its massive power means it achieves cruising velocity swiftly
and effortlessly. The suspension engineering and aerodynamics give it superb straight-line
stability. Always willing and responsive, it never feels nervous. It’s also relatively quiet, in terms of both engine and road noise, compared with a proper supercar, and rides well – you never feel the car is fighting the road.

Read more: The Style And Substance Series: Porsche 911 Targa 4S Heritage Design Edition

All in all, a brilliant, fantastically accomplished two-seater car. If you were to buy one, instead of a two-seater Ferrari or Lamborghini, for pure sports car thrills, no one would say you had made the wrong choice.

a red and black interior of a McLaren GT with mountains through the windscreen

Interior of the McLaren GT

But is it a GT? That’s a $200,000 (more or less, depending on which country you’re buying the car in) question. While it will perform long-distance duties with aplomb, it doesn’t quite have the je ne sais quoi of the great GT cars. And that’s no real criticism, because even Ferrari and Aston Martin, the traditional holders of the GT crown, find it hard to balance the engineering required to keep a super high-performance car on the road, and the laid-back qualities needed for a great GT. The McLaren is a great car, but is it a great GT? Not quite. But we’re not sure anything made in the past 15 years or so is.

LUX Rating 18.5/20

Find out more: mclaren.com

This article appears in the Summer 2022 issue of LUX

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Reading time: 3 min
A woman in an oversized black jumper and black jeans
A woman in an oversized black jumper and black jeans

From trash to treasure, these stylish, innovative pieces are crafted by designers with an eye on the environment

gold necklace with leaves

London jewellery designer Anabela Chan uses laboratory-grown gemstones to create durable, wearable pieces of art. The whimsical design of this 18k-gold vermeil ‘Diamond Galatea Collar’ necklace, from the Mermaid’s Tale collection, pays tribute to the delicate floral shapes of coral.

anabelachan.com

navy Prada dress with a belt

Prada’s  Re-Nylon project is the result of a partnership with Italian textile company Aquafil, which developed ECONYL®, a nylon yarn made from recycled plastic from landfill sites and oceans. This dress is one of our favourites, combining panels or Re-Nylon with fluid crêpe.

prada.com

green handbag

All of BEEN London’s products are handcrafted in East London by a team of women artisans, using recycled materials. This ‘Cecilia’ cross-body bag, in an eye-catching rainforest green, makes use of recycled tannery offcuts that would have otherwise been discarded.

been.london

brown blazer

Nanushka focuses not only on reducing its environmental impact, but also on educating its consumers. Each garment has a QR code on the label, via which you can learn about its journey. We love the rich shade of burnt red and retro-style collar of this ‘Alvah’ double-breasted jacket.

nanushka.com

black swimsuit

Swedish designer Agnes Fischer set up her sustainable swimwear brand, Fisch, after seeing the effect that waste was having on the island of St Barths, where she spent her childhood. The ‘Rajalin’ swimsuit, like all of her products, is crafted from regenerated ocean waste.

fischswim.com

Yellow wide leg trousers

These Stella McCartney trousers are made from responsibly sourced wool, which the brand selects for its biodegradability and durability. The sherbet-yellow shade and branded elastic waistband harks back to the experimental aesthetics of Y2K music subcultures.

stellamccartney.com

This article originally appeared in the Summer 2022 issue.

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Reading time: 4 min
woman wearing a pink skirt holding sandals on a beach
woman wearing a pink skirt holding sandals on a beach

This season, look to recycled, upcycled or handmade artisanal details to update your summer wardrobe

swimming trunks with blue and orange flowers on them

These playful swim shorts by British designer Paul Smith are cut from a recycled polyester that’s produced from the plastic waste retrieved from landfills across the globe. The bold print, featuring splashes of orange and turquoise, is guaranteed to turn heads on the beach.

paulsmith.com

 

A beige bamboo grass woven beach bag

New York-based designer Gabriela Hearst’s collections pay homage to her rural upbringing, on a ranch in Uruguay, with a strong focus on sustainable materials. This ‘Mcewan Raffia’ bag is hand-woven from 100 per cent bamboo grass, with a reinforced base for extra durability.

gabrielahearst.com

pale blue shirt with pattern on the breast area

Foday Dumbuya’s fashion label, Labrum London, aims to ‘bridge the gap between Western and West African cultures’. This blue bib shirt is part of a collaboration with Browns, featuring a print inspired by the Mende people of Sierra Leone, where Dumbuya was born.

labrumlondon.com

 

 

printed scarf earrings

Justin Thornton and Thea Bregazzi of Preen continue their punkish sensibility by upcycling materials to create innovative designs. These porcelain ‘Etsuko Earrings’ were made in collaboration with costume jeweller Vicki Sarge.

preenbythorntonbregazzi.com

a white dress with a colourful pattern

Bethany Williams champions both environmental and social activism through her bold designs that not only use upcycled materials, but also give back to local communities. This dress is made from deadstock tulle and screen-printed fabric using non-toxic inks.

bethany-williams.com

blue shirt with a white pattern

Niyi Okuboyejo’s fashion label, Post-Imperial, pays tribute to the African diaspora through fabrics hand-dyed by artisans in Nigeria. This ‘Ijebu’ shirt, cut from lightweight cotton, is a perfect summer addition.

post-imperial.com

 

This article originally appeared in the Summer 2022 issue.

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Reading time: 4 min
a woman in a gold dress
A woman wearing a black top and gold sparkly skirt with a slit in it

Edeline Lee embraces femininity and female empowerment through her clothes. Photo by Nick Thompson.

As Fashion Weeks comes to a close, we’re celebrating designers who are paving the way for a more sustainable and ethical fashion industry. Here, Edeline Lee tells us why sustainability makes such a difference to the quality of her brand,

LUX: You’ve mentioned before that you design with the “Future Lady” in mind. What does that mean exactly?
Edeline Lee: The Future Lady is an idea that I made up to encompass the woman that I am designing for.  Female identity is in flux in our generation.  Modern women live hectic, collaged lives.  We can’t automatically subscribe to the identities that have been laid out for us historically.  Women now are more beautiful, more powerful, more free, stronger, more aware, more capable than any other time in history.  Yet, we still have a way to go before we fulfil our true potential.  How does the Future Lady dress?  What is it to dress with true power, grace, beauty and dignity in today’s world?

My overarching concept has always been a conversation about this journey as a woman with the women who wear my clothes.  It’s easy to be fooled into thinking that fashion is all about more and more: younger, thinner, cheaper, taller, louder, sexier.

Follow LUX on Instagram: luxthemagazine

I’ve spent a lot of time dressing with women in changing rooms.  My experience is that women are well aware; they are not blind fools.  They can feel the difference when something is made with quality and meaning, fits well, and is designed with a soul, to lift the best out of you.  Once they experience what it feels like to put it on, they don’t need to be convinced to buy.

LUX: How did your time at Central Saint Martins impact your approach to design?
Edeline Lee: My time at Central Saint Martins taught me that you can design a collection from anything. At the beginning of every season, I try to connect back to the source.  What do I find interesting, meaningful and beautiful around me?  What makes me smile or makes me curious?  It’s important that the source is pure, because then others will respond to it too.

A woman standing in a black dress underneath the skull of a bull

Edeline Lee. Photo by Mars Washington

LUX: Was there a particular turning point when you felt you’d discovered your distinct design language?
Edeline Lee: Femininity is a huge part of my design language. The problem I’m always trying to solve is: how does a woman dress with power and authority, whilst still being feminine? The two should not be mutually exclusive.

I design to help women express their higher purpose, but I also make clothes that resist wrinkling so that women can actually function at a high level in the clothes.  The tricky thing is to strike the perfect balance between something that is flattering and appropriate, but just special enough to draw out what is individual and special in the woman wearing it. Thinking women deserve clothes that think.

LUX: Are there any designers or perhaps, design movements that have influenced your practice?
Edeline Lee: I’ve been very much influenced by the practice of the Weiner Werkstatte with their philosophy of the Gesamtkunstwerk or “total work of art”.  I love the idea that every element in an environment can be harmonised and unified whether it be art, decorative arts or design.  They believed that it was better to work 10 days on one product than to manufacture 10 products in one day.

A woman wearing a gold sparkly dress with a white collar

Edeline Lee Autumn Winter 2022. Photo by Nick Thompson.

LUX: How do you think the brand has evolved since its inception?
Edeline Lee: The label really became a “brand” when I learned how to define and project my purpose out into the world. If you know what your purpose is, the rest becomes so much easier.

LUX: Edeline Lee has been celebrated for its sustainable approach to luxury fashion. What’s your personal approach to sustainability? And do you think attitudes are changing in the fashion industry?
Edeline Lee: It startled and worried me when we were named in the top 4 sustainable brands at London Fashion Week by Good On You. It takes a lot of research and commitment to try to source and work sustainably and ethically, and we’ve been doing our best. Yet, I know that we still have such a long way to go.

My personal approach is that we must all take responsibility for our actions. Just as we producers need to take responsibility for the choices that we make, it’s important for customers to be empowered by their choices, and realise their power to purchase sustainably as well.

LUX: There has been much discussion around the unsustainability of fashion week. What are your thoughts?
Edeline Lee: I don’t think that it is necessary for everyone to relentlessly travel around the world, all the time. In that sense, the relentless churn of global fashion weeks isn’t sustainable. If anything, Covid 19 has taught us that we could all probably take a breather and be more selective in our choices.

a clothing stand with chairs and a table

Edeline Lee retail space at Harrods, opened in 2022

LUX: You’re also an advocate of community-made fashion. How does that work in practice? And why is it important?
Edeline Lee: We dye our fabrics in Yorkshire, and design, cut, sew and finish all of our pieces in London – not because good craftsman don’t exist elsewhere in the world, but because of quality control. It means that I’m always the final eye cast over each piece before it ships. It means that I know personally each hand that touches the clothes, I truly believe that the love and care that is put into the making of a garment lends it a soul.  It is visible to me when I look at a dress.

Read more: All-access rundown of Ozwald Boateng’s return to London Fashion Week

When your mother gives you a dress that she wore in her youth, aren’t you able to see or feel the soul in that garment?  It is something like that.  A dress is more beautiful when it is made with love, and that humanity in it becomes more powerful if every part of the dress is made within a community, by a team.

LUX: What are your goals for your company this year, and in the longer term?
Edeline Lee: We’ve just opened our first branded retail space inside of Harrods – so I am enjoying the process of developing and improving that. Please visit and take a look!

Find out more: edelinelee.com

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Reading time: 5 min
clothes on a rack
clothes on a rackJane Shepherdson is the woman behind the early success of Topshop, the fast fashion behemoth where she served as Chief Brand Officer in the 2000s. After this and her subsequent role as CEO of retailer Whistles, however, Shepherdson found that her complicity in one of the world’s biggest polluting industries was overriding the joy she once found in fashion. Here, the Director of the London Fashion Fund talks to Ella Johnson about her pivot to luxury rental start-up My Wardrobe HQ, and why rental is key to bringing the fun back to fashion

LUX: You are often associated with Topshop’s success as one of the early pioneers of fast fashion.
Jane Shepherdson: I always wanted to be a buyer – to structure and create ranges without actually designing them, and to work closely with designers. I got into Topshop at the very bottom, starting in the accessories department, and moved up to the jersey department, which was the biggest. It was where you could make the biggest impact, because you had responsibility for tens of millions of pounds worth of the company’s money. We travelled an awful lot in those days, and we did not worry about the environmental aspect. It was hard to beat as a lifestyle.

Follow LUX on Instagram: luxthemagazine

LUX: When did you start to think about the environmental and social side?
Jane Shepherdson: We started our drive to better understand the supply chain at Topshop in the 1990s. We brought in a team of experts to do it, but Topshop had thousands of suppliers: it was very difficult to start establishing exactly what the supply chain was from the beginning like that.

It wasn’t until I moved to Whistles in 2008 that we really started to address the environmental side of things. We were a small business and we got to know each of our suppliers as well as we could, working with them to improve their practises. But it is still difficult to be completely sure that the factory you’re using is doing everything you expect them to be doing.

Two girls jumping in a field in white dresses

LUX: You are now Chair of fashion rental platform My Wardrobe HQ. What prompted your move to the rental fashion sector?
Jane Shepherdson: I left Whistles in 2016 because I was unsure that running a fashion business was something I could continue to do. I started looking at the possibility of creating a platform to display sustainable fashion, but I realised that I couldn’t find enough credible fashion brands that were sustainable. There is no point in endorsing fashion brands that I don’t think are any good: their practises may be perfect, but if the garment that comes out of the other end comes out as a hair shirt, there is no point doing it.

I had also just come back from a year travelling around America in Airbnb virtually every night. Fifteen years ago, you would never have considered sleeping in a stranger’s bed for the night. Now people are far more relaxed about renting apartments, cars, scooters. Why not fashion?

LUX: How have luxury brands responded to the rental proposition?
Jane Shepherdson: In the beginning, they were slow. They couldn’t see how rental worked within the luxury world, with the feeling of exclusivity. But in the last year we have started to have conversations directly with the luxury players – including Burberry, Liberty London and Harrods – because they are starting to realise that rental is not going away.

Think about it from the designer’s point of view. Most of their catwalk pieces end up just being that – catwalk pieces. The wholesalers don’t buy the avant-garde or brightly coloured pieces because they are too risky. Conversely, it has been proven that people are much more experimental when it comes to what they rent: consumers are much more likely to rent something that is covered in feathers or bright yellow than they are a black dress.

A blonde wearing a pink blazer with green leaves on it

Jane Shepherdson, Chair, My Wardrobe HQ and Director, London Fashion Fund

LUX: Has that been true of your own experience of renting clothes?
Jane Shepherdson: I have spent a lifetime trying to dress myself for events, typically spending £1000 on something that was quite discreet, in navy or black, and assuming that was my sense of style. When I was first introduced to rental, however, the first thing I wore was this floor-length lilac Sharon Wauchob dress that was covered in feathers, with a matching tailored coat. Lisa Armstrong then called me one of the best dressed women of the year – the first time that has ever happened to me! It was completely different to what I had ever worn before, but it felt completely me – because I was allowed to experiment. Rental brings fun back to fashion.

LUX: Can second-hand ever be incorporated into ‘mainstream’ luxury?
Jane Shepherdson: The stigma associated with second-hand clothing is becoming less every single day. Most of our marketing and social media is really based on showing the beautiful, over the top creations that don’t look like they have come from a charity shop and are a bit more glamorous. I hope people will get that feeling and then prefer to rent a few pieces that were beautifully made that made me feel amazing, rather than have a wardrobe of cheap clothing that cost the same and they aren’t going to wear again.

LUX: Some say that rental perpetuates the appetite for newness which drives overconsumption in the first place.
Jane Shepherdson: I think telling people that they can’t do or have something is tantamount to saying to them ‘go on, do it again’. You have to find ways of allowing people to have fun, but in a different way.

Rental isn’t perfect, and I know that. There are plenty of environmental factors that I am still trying to overcome, like ozone cleaning and having to dry clean clothes all the time. But I hope it changes people’s mindset and relationship with fashion. Rental slows you down: you have to plan ahead.

LUX: How important is diversity to My Wardrobe HQ’s offering?
Jane Shepherdson: We want to be accessible to as wide of an audience as possible. That is difficult, though, because the individuals who lend us their wardrobes tend to be in small sizes. It is easier with the clothes we get from brands, because they give us a full size range. But we are continually trying to get a broader selection of clothes on the site.

two girls in yellow and pink dresses lying on the grass

LUX: Is there scope for designers to bring out collections for rental alone?
Jane Shepherdson: We have to think of different ways of doing things. I have had many conversations with [sustainable fashion designer] Patrick McDowell about how designers might do that with deadstock. If rental takes off and we get to some kind of scale, then it would certainly be a business model that designers would be happy to adopt. Think about the difference: designers selling their product to a wholesaler get back about 30% of retail price; if they rent it, they have only got to rent it out two or three times to have made more money than they are going to get from the wholesaler.

Read more: All-access rundown of Ozwald Boateng’s return to London Fashion Week

LUX: In what other ways are you seeing fashion innovate itself?
Jane Shepherdson: I am Director of the London Fashion Fund, which is funded by the Mayor’s office to find environmentally and socially responsible businesses who will be the future of fashion. We are currently looking at one business that is growing cotton hydroponically, which uses 90% less water. There is another which is looking at creating garments that photosynthesise when you wear them. They are alive, since they have these microbes, so instead of putting your jacket in a dark wardrobe, you hang it on the back of the chair in front of the window. They claim that one square metre of the cotton jersey they produce absorbs as much CO2 as a 100-year-old oak tree, and are talking to a high-street retailer about putting a collection together.

It is early days for a lot of these things, but there is so much that is happening that makes me feel optimistic. At least we can mitigate some of the damage. I am so desperate that someone doesn’t come along and say, ‘you can’t have fashion anymore: it is too trivial’. We have got to find ways.

Find out more:

mywardrobehq.com

fashion-district.co.uk

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Reading time: 7 min
Two men in conversation
Black and white portrait of a man

Giorgio Armani. Courtesy Giorgio Armani

The designs of fashion superstar Giorgio Armani have become synonymous with the relaxed yet restrained and sophisticated style that has, over the nearly half century he has been in the business, transformed Italian tailoring. Harriet Quick talks to the legend about his global empire, which spans womenswear, menswear, interiors, hotels and more

Even with increased life expectancy and delayed retirement age, there is only a tiny percentage of us who, at the age of 85, will wake up every morning motivated by the prospect of a full days’ work. That Giorgio Armani is in charge of a multibillion-euro company, more than 7,000 employees and owns a personal property portfolio of nine houses (plus a 65m superyacht named after his mother’s nickname, Maín), a personal fortune estimated at 6 billion euros and a whip-sharp brain makes him that rarity.

Follow LUX on Instagram: luxthemagazine

Who does he see in the mirror each morning? “I see a man who, through sheer hard work, has achieved a lot, turning a vision of style into an all-encompassing business. This assumption might sound like an overstatement, but it is a matter of fact,” says Mr Armani (Mr is his preferred address), dressed in his ‘fashion-worker uniform’ of blue sweater, cotton trousers and white sneakers. “And yet, in spite of all my achievements, I still feel the fire. I am never content – I am always challenging myself. That’s how I keep young and aware, by always raising the bar a little higher,” he says.

In January 2020, Armani will have presented Giorgio Armani menswear during Milan fashion week, the Armani Privé collection during the Paris haute couture collections and overseen looks designed for celebrities attending the Golden Globes, the Oscars and the Baftas. He also picked up the GQ Italia Award in January in swift succession to the Outstanding Achievement Award that was presented to him by Julia Roberts and Cate Blanchett at the British Fashion Awards in December 2019. By way of acceptance, he simply gave a big thank you while Blanchett added, “Mr Armani is a man who prefers to let his clothes do the talking”.

Antique photograph

Two men in conversation

Armani with his mother Maria in 1939 (top), and with his partner Sergio Galeotti. Both images courtesy of Giorgio Armani

The new decade marks forty-five years in the business during which the Armani brand has grown from a seedling collection of subtle, relaxed men’s suiting into a global powerhouse that encompasses 11 collections a year (including Privé and Emporio Armani) fine perfume and cosmetics, underwear, eyewear, denim, interiors, furnishings and hotels. Armani, who is the CEO and creative director, remains the sole shareholder making him, alongside the Wertheimer family that owns Chanel, Sir Paul Smith and Rei Kawakubo of Comme des Garçons, one of the last remaining fashion industry founder/owner titans. Ralph Lauren stepped down from his role as CEO in 2015.

“A vision like this takes a long time to be fully developed. The slow growth made it organic and all encompassing,” says Armani. “I had the first glimpses that style could turn into lifestyle back in the eighties, sensing that my philosophy could be applied to many different fields. Across the nineties, as the business grew, I started adding new elements, be it furniture, restaurants or hotels. My intention today is to offer a complete Armani lifestyle. New things can be added all the time. The vision has not changed over the years, it has grown, evolved and expanded,” he says as if observing the horizon line. But the roots were set firm and fast. In the first year of trading (1976) the turnover was $2 million. With Italian producer GFT and American know-how, Giorgio Armani and his right-hand Sergio Galeotti learnt how to manufacture and distribute at scale. In 1981, Emporio Armani was launched offering denims and sportswear at accessible prices and emblazoned with the graphic triumph that is the EA eagle.

Read more: How Hublot’s collaborations are changing the face of luxury

Armani’s lifestyle vision of pared-down elegance (in shades of aqua and greige) has proven as enduring as the bewitching romance of Pantelleria, the tiny island that lies off the coast of Sicily. The myth of Armani seems to predate the man himself, reaching back through the 20th century into some misty pre-industrial past and lurching forward into a tonally harmonised borderless utopia. In Armani’s universe, shapes, moods and memes may change, but not excessively so and one would be hard pushed to date one collection versus another. In this age of responsible luxury and sustainability, that interchangeability is now again being considered a virtue rather than a freakish anomaly. The brand, which Armani describes as a ‘physiological entity’, speaks of constancy, grace, strength and good health seemingly impervious (or very well sheltered from) the rude chaos of real life, just like the founder himself. The allure of Armani’s serene aesthetic harbour (in jackets and the best-selling Luminous Silk Foundation alike) seems to grow in inverse proportions to the spiking rates of anxiety and turbulence in the world.

Celebrities

Armani at the 2019 British Fashion Awards with, from left, Cate Blanchett, Julia Roberts, Tom Cruise and Roberta Armani. Photo by Stefano Guindani

Yet upheaval, tragedy and human destruction is part and parcel of the Armani story. Young Giorgio (one of three siblings) grew up in poverty-stricken postwar Italy, in the town of Piacenza, near Milan. Food, healthcare, building materials, fuel and clothing were in short supply. Bombing raids were imprinted on his childhood memories as were the visits to the local fascist HQ where his father worked as an office clerk. Armani distanced himself from the ideology and the relationship (his father died when he was 25) decades ago. “We had little, very little, so we treasured what we owned. My mother was wonderful in that sense: we were always impeccable, even if we did not have anything to show off. It was all about being clean, being proper. I’d call it dignity,” he reflects. The autumn/winter 2020 menswear collection, with its distressed-leather donkey jacket, soft shouldered tweed suits and shearling mountain coats and combat boots, had strong echoes of wartime civvy and military garb, albeit in luxury and technical materials.

“As industrialisation grew, we came into contact with new stuff. I remember my first incredibly stiff pair of blue jeans and I immediately felt like James Dean. As the economy boomed we all became eager for more. The social fabric disintegrated a bit and being modern became a must. That’s when I really understood the power of clothing – it’s the first projection of the self into society,” he continues. To note, Giorgio Armani SpA was one of the first brands to enter the Chinese market – he has an innate understanding of aspiration.

Read more: Van Cleef & Arpels CEO Nicolas Bos on the poetry of jewellery

Like Ralph Lauren, Armani received his fashion training on the shop floor at the swish Milanese department store, La Rinascente. “I was dressing windows and working as a buyer. I got to observe people, and that was an invaluable lesson. Milano at that time was a bursting, innovative city and people were constantly on the lookout for something new. I developed a passion for fabrics and shapes. Then I had the privilege of working as an apprentice with Nino Cerruti, where my career truly took off. I quickly started to develop strong, personal ideas. It was Cerruti himself – to whose foresight I owe a great deal – who asked me for new solutions to make the suit less rigid, more comfortable, less industrial and more tailored,” says Armani.

It’s hard to imagine in our century of casual how modern and desirable the deconstructed jacket and roomy fluid trousers on which Armani made his name would have appeared. But his work to soften the silhouette was as impactful as Coco Chanel’s cardigan jacket on women’s fashion. The silhouette was not only ‘comfortable’, it also projected a certain sense of cosmopolitan ease and adaptability, qualities that were in keeping with a flourishing economy (cars, furniture, fashion, fabric, lighting) and the birth of the ‘Made In Italy’ pedigree.

“By deconstructing the jacket, I allowed it to live on the body, using far from traditional fabrics. That principle is the one I used to build my own brand. Suiting at the time was very stiff. Women, in the meantime, were making progress in the work place and needed a new dress code: ‘ladylike’ was not suitable for the board meeting. I made the suit suitable for men on the lookout for something more natural and for career women. I sensed a need and offered a solution. The rest, as they say, is history,” says Armani, who is wont to gently shrug his shoulders.

Fashion model wearing dress

A look from the Armani AW14 advertising campaign. Image by Solve Sundsbo

“I think Armani’s success is due to his fashion and the images that went with it,” says Gianluca Longo, style editor at British Vogue. “He personally art directed the advertising campaigns and created the Armani style. He hit the American and the Japanese markets in the booming 80s and the Armani suit became a symbol of success at work. For men, it was a relaxed style and for women, a structured jacket that was still elegant and feminine in the cut.”

Armani’s success is rooted in a close group of loyal collaborators that were particularly effective in navigating the closed-shop Italian fashion business. “Sergio Galeotti has been the pivotal figure for me. He was the one who pushed me to go on my own and who was also by my side to manage it all. When he passed away [in 1985] I had to take my destiny into my own hands. Finally, that was his biggest push. I would not be where I am now without Sergio. I owe a lot to many people I have met across the years, especially Leo Dell’Orco, but I am a truly self-made individual,” he says. He also cites his mother Maria as a mentor: “She taught us the importance of taking care of yourself as an ethical choice. The idea of achieving so much with so little left a lasting impression on me.” Even at 85, he exercises for 90 minutes daily.

Restaurant pool terrace

The Amal restaurant at the Armani Hotel Dubai.

In his professional life, he cites John Fairchild (founder and editor of WWD) and Karl Lagerfeld as mentors. He admits he is not easy to get on with in terms of journalistic portrayal (he is succinct to the point of being terse) but does remember Jay Cocks’s 1982 Time profile. The cover bore the headline “Giorgio’s Gorgeous Style” and featured the leather-jacketed designer in his own incarnation of James Dean. This was also when Armani took on American retail (Barneys was one of the first stores) and then Hollywood. Leonardo DiCaprio (The Wolf of Wall Street), Kevin Costner (The Untouchables) and Richard Gere (American Gigolo) are among the early pin-ups in a line-up of celebrities looked after by a highly active VIP and Entertainment division overseen by his niece, Roberta Armani.

Read more: Discovering Deutsche Bank’s legendary art collection

In the leagues of big business, a beige Armani suit (in fluid crepe wool) became the uniform of choice for a generation of female leaders, president of Bergdorf Goodman, Dawn Mello, and first ladies included. Today’s soft-power designers, including The Row and Gabriela Hearst, share a surprising amount in common with Armani’s aesthetic. Where peer-group brands built billion-dollar businesses on accessories, Armani’s strength has always been clothing. The cohesive brand architecture works from top to bottom with a bespoke velvet tuxedo on Brad Pitt boosting everyday entry-level purchases of underwear and scent. For the best part of the 1980s, Gianni Versace, Giorgio Armani, Gianfranco Ferré and Valentino Garavani ruled the Italian fashion business before Gucci was resurrected and Miuccia Prada launched into ready-to-wear.

Working at Giorgio Armani SpA is not for slouches. Team Armani work with military precision, expertly choreographing Armani’s interactions with press and dignitaries while exuding brand values 24/7. The notion of a team is always emphasised over individual stars and the same is true of the catwalk presentations and campaigns. The models are rarely supermodels or names but appear as a lithe army, with naturalistic make-up, hair and gestures and clothes that blend in with the wearer. “The founding principles of my company are based upon autonomy and independence,” says Armani. “Jobs might be short lived today, but not in my case. My first employee, Irene, still works for the company.” The Armani Group’s reach has been impacted by a flood of street-credible brands, including Balenciaga, Off White, Burberry and Kim Jones at Dior. In 2016, revenues dropped by five per cent (estimated at 2.51 billion euros) and various strands of the business were given a sharp nip and tuck to refocus on core values.

artistic design display

Furniture in the Armani/Casa 2019–20 collection at the Salone del Mobile in Milan. Image by Fabrizio Nannini

As a private company, rumblings and frissons behind the scenes are hard to detect. The Armani world is elegantly orchestrated, from the polished-concrete Armani HQ in Milan designed by Tadao Ando to the flagships, many designed by architect Claudio Silvestrin, and the low-rise converted dammuso on the island of Pantelleria where Armani has a holiday home. “Clothing is about the space between cloth and body, architecture is about the space in which the body moves. I do not see many differences, and I think soulful simplicity always wins,” says Armani. And tactility. “The virtual is cold. We need to touch things, we need to make bonds.”

Read more: Inside Sassan Behnam-Bakhtiar’s Saint-Jean-Cap-Ferrat studio

“Mr Armani is a very loyal person, he relies on his close friends and has an acute sense of humour,” says Longo who last year was invited onto the superyacht, Maín. “That always helps. And he still loves to be involved in everything that he sees around him. From a button on a jacket, to the cutlery on a table.”

The spring/summer 2020 collection of misty fog and aqua cadet suits and cloud-like organza-topped shimmering gowns was dedicated to Earth, echoing this era’s concern over climate change. The company has been a supporter of Acqua for Life for more than ten years alongside other charities supported by the Giorgio Armani Foundation, set up in 2016. As fashion goes through epochal changes in purchasing behaviours and attitudes, the business will be remarkably different in ten years’ time.

Antique film still photograph

vintage film photograph

Richard Gere in American Gigolo (1980), and Andy Garcia and Kevin Costner in The Untouchables (1987), for both of which Armani designed the costumes

“The outlook for the fashion business and the outlook for fashion are two separate issues,” Armani says. “Fashion, I feel, has a great future, as people are becoming more and more confident in making decisions about what to wear based on what suits them, and are also becoming better educated in matters of style. The fashion business, on the other hand, must adapt to this new situation, and the fact that consumers are able to access new ideas from their digital devices at any hour of the day, anywhere in the world. How to best respond to the new landscape hasn’t changed – make clothing and accessories that help people fulfil their potential and look their best and bring out their characters.” The focus should be on style, not trends, he argues. “And you should have your own vision and viewpoint as a designer. If you do these things, you will be successful. Consumer behaviour may change, but why people buy fashion in the first place will not.”

On the matter of succession plans, Mr Armani remains a closed book. The internal leaders are likely to be in place. “Freedom gives me pleasure. I experience it in my business, as I am still my own boss. I experience it in my boat, suspended between the sky and the sea.” One intuits that this sense of inner peace has been hard won yet the reaching for it is what drives the Giorgio Armani brand.

Discover the collections: armani.com

This article was originally published in the Summer 2020 Issue.

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Reading time: 13 min
Models on catwalk at fashion week
Models on catwalk at fashion week

Atelier Zuhra’s latest collection “The Immaculate Flight of the Phoenix” showcased at London Fashion Week over the weekend. Image by Daniel John Cotton @cottonphotographer

Rayan Al Sulaimani is the female entrepreneur behind the growing couture fashion house Atelier Zuhra. Since its launch in 2015, Atelier Zuhra has had a growing presence on Hollywood’s red carpet. Following the launch of her latest collection at London Fashion Week, Emma Marnell speaks to the designer about fairytale dresses, timeless couture and her cultural heritage

Middle Eastern woman wearing headscarf

Rayan Al Sulaimani

1. The brand is named after your grandmother – has she always been a style inspiration for you?

My grandmother Zuhra is a strong Omani woman with a great passion for living life to the fullest. Yes indeed, she has always been a style inspiration, but eventually through the years I have also developed my own unique sense of style.

Follow LUX on Instagram: luxthemagazine

2. What led you to focus on evening wear and specifically, show-stopping dresses?

From a young age, it has always been my dream to dress celebrities for big red-carpet events in a fairytale like Cinderella gown or to dress a bride at her wedding and help her dreams come true. Hence, from the very beginning we have always focused on creating show-stopping dresses.

Model on catwalk wearing black feathered dress

Atelier Zuhra’s LFW 2020 collection. Image by Garry Carbon @becauseimgarry

3. Can you talk us through the inspiration behind your LFW collection?

The collection is called “The Immaculate Flight of the Phoenix”.

In mythology the phoenix is a powerful bird which cyclically regenerates and is continually reborn over and over again in human legend and imagination. In the same way, this symbolises the beauty of ethereal everlasting couture as this immaculate bird represents the idea that the end is only ever the beginning.

Read more: Vik Muniz’s photography series for Ruinart

The LFW collection entwines beautiful tailoring with modern innovation and couture. The collection is brilliantly coloured in black and grey to represent the ashes of the phoenix. Contrastingly, its eyes are blue and shine like sapphires. Whereas the lilac and other ethereal playful colours are associated with the rising sun and fire, illuminating in the sky. Everything we have created in this collection is emphatically elegant and impeccably designed so that it looks like it would feel delightful to wear and to walk in.

backstage at a fashion show

Backstage at Atelier Zuhra’s LFW 2020 show. Image by Daniel John Cotton @cottonphotographer

4. How are your designs influenced by your cultural heritage?

Middle Eastern culture has definitely been a source of inspiration for all of our creations. Being born and brought up here [in Oman], I have grown up as a part of this beautiful culture, and knowingly or unknowingly it is somehow reflected in my designs. I would say the Middle Eastern influences are most recognisable in the silhouettes that we work with.

Model wearing maximalist dress on catwalk

Atelier Zuhra LFW 2020. Image by Image by Daniel John Cotton @cottonphotographer

5. When you’re dressing down, what’s your go to outfit?

My personal style is very classic and chic.

6. Who would be your dream to dress for the red carpet?

Angelina Jolie, Blake Lively, the Kardashians and Scarlett Johansson.

Discover the collections: atelier-zuhra.com

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Reading time: 2 min
Man and women wearing gym kit outside a building
Female model sitting on bench in studio

Polina Kitsenko promotes fitness in the Running Hearts marathon, which she cofounded with Natalia Vodianova

Close up portrait of a woman with black hair and a black top

Gauhar Kapparova

Russian style and fitness guru Polina Kitsenko wants it all. Co-founder of the biggest charity marathon in her home country and of a new sports club, she is obsessed with making health and fitness the heart of the luxury lifestyle. She takes time out to speak to LUX Editor-at-Large Gauhar Kapparova

LUX: Which aspect of your life inspires your half-million Instagram followers the most: the fitness inspiration, your style choices, your charity work, travel?
Polina Kitsenko: Instagram has changed so much in the past few years, especially its purpose and influence. It used to be enough just to upload a picture of yourself in a nice outfit, or to put up a pink sunset and get your share of likes. Today Instagram has turned into a powerful way to educate and communicate with people. People want content, something that inspires them, teaches them. But the most important thing isn’t the actual image – it’s what can be found underneath. Engagement comes more from the comments, where an article, post, or call to action is arguably more important than the visual content. Captions used to be short, but now you get whole essays that can barely even fit on one post. As a rule, the longer the text and the more current the issue, then the more the audience will engage.

Follow LUX on Instagram: luxthemagazine

LUX: How do you feel about the term ‘influencer’? Does it describe what you do?
Polina Kitsenko: I’m against any type of branding, like calling someone a blogger, influencer or philanthropist. Everybody has a multidimensional personality and can’t be put in a box like that. Anyone with a social media account is an influencer, whether they have 100 followers or 100 million. They are still influencers for their followers. Instagram now is a vital means of communication and information. We once got the news in newspapers or on TV, but nowadays news is when someone we follow goes somewhere, does or says something, or writes something interesting. Everyone is an influencer – we just have differently sized audiences.

LUX: What advice do you give your clients about building a social media presence?
Polina Kitsenko: I can only give one piece of advice – content. It’s the key word. Instagram is a form of mass media from which we can learn a great deal. If the content that you’re creating is unique, then you have a competitive advantage over others in the same field. If it’s properly curated content, it will help you grow and gain interest.

LUX: You have many commitments, with motherhood, charity work, fitness, travel, your communications agency and #SlimFitClub sports studio, and motivational speaking. How do you balance all of these?
Polina Kitsenko: Obviously I can’t balance all of my interests. During the week, all my focus is on my work putting my services out to the public and promoting my projects and myself. My family really suffers during the week, but I try to make up for it at the weekends. It’s practically impossible for 21st-century working mums to find a balance. But I’m not sure that spending more time with your children improves your life or theirs. It’s important to do what makes you happy, because if you are happy and living your best life, then you can only make your family feel better. Trying to find a balance is like trying to walk to the horizon – you’ll never reach it.

Two women in running gear holding green watering cans

Polina with Natalia Vodianova

LUX: How did you attract support from Olympic champions and top actors and musicians for Running Hearts, the marathon charity you created with Natalia Vodianova?
Polina Kitsenko: That was the easy bit. First of all, most of these people are my close friends and secondly, as they’re already famous, they’re well used to helping public projects. And since we felt that we’d come up with a really good project, asking them to support something really beautiful and meaningful wasn’t hard at all.

LUX: What do fitness, running and exercise bring to your life?
Polina Kitsenko: Mainly the pleasure that it brings and how it widens my social circle. Sport in the fresh air allows the body to develop a more effective immune system and to unload the nervous system. Exercising in all weathers makes you tougher and less susceptible to infection. Training indoors can improve your fitness and muscles, but will hardly impact your health. You need to experience contrasting temperatures.

Read more: LUX interviews Instagram legend Gstaad Guy’s two alter egos

LUX: What advice would you give someone about developing a healthy lifestyle?
Polina Kitsenko: They say that 21 days are enough to change and form new habits, and this is what I believe. So, I think that it is necessary to go on a kind of journey similar to what we’ve set up at #SlimFitClub, such as #SlimCamp, where you can spend eight unforgettable days and you
won’t go hungry in the slightest. The first step is to establish healthy and tasty eating habits, but it’s not a diet. The second step is getting into the habit of exercising in the right way. And if you spend the first eight days doing this, it’s easier to continue once you’ve left. However, if you’re the only one in your social group who maintains healthy habits, it’s going to be extremely hard to change your lifestyle. It makes it easier if you find like-minded people like at a studio or a club, or a trainer with whom you enjoy spending time.

Hikers in the mountains

Polina trekking in the mountains

LUX: Your Instagram feed shows that you have an eye for fashion. Describe your style.
Polina Kitsenko: I have an eclectic taste. When looking for something to wear, I always think about
whether it’s appropriate for the weather, the surroundings and the occasion. It also has to be something I look good in. I love mixing up different styles. Some things I really love and my wardrobe is built around them. I like school dresses with little flowers and collars, biker boots, straw hats, denim, striped shirts, pumps, and I like trouser suits – they can be worn with plimsolls or dress shoes, or crop tops, so they’re not just for meetings or conferences.

LUX: Do you have any go-to designers?
Polina Kitsenko: I like to mix Dior with H&M or fast fashion, but I depend on brands less nowadays. What matters to me is that something suits me and that I like it. It shouldn’t be expensive or in my wardrobe already. Almost everything is in there.

Read more: Plaza Premium Group’s Founder Song Hoi-see on airport luxury

LUX: What changes over the years have you seen in the way modern women dress?
Polina Kitsenko: Modern women are more comfortable in the way they dress. People don’t dress up as much. There have been various economic crises, and over-consumption in society, and this is has led to the trend for eco-friendly fashion and ethical consumption. In Silicon Valley, the new IT-magnates are rebranding fashion. Steve Jobs started this trend of a limited wardrobe with his seven identical turtlenecks and seven identical pairs of trousers. Technically his clothes changed every day, but in essence, they stayed the same. Many people simply do not want to spend time thinking about what they’re going to wear. They find their own style, choose some key items, and just replicate them.

Man and women wearing gym kit outside a building

Polina at #SlimFitClub, her new gym in Moscow

LUX: Does being Russian inform your look?
Polina Kitsenko: I think that the world is so cosmopolitan today that no-one dresses in a way that reveals what country they’re from. We are all citizens of the world and my Russian heritage manifests
itself as more of an attitude. We used to really dress up because for decades we were deprived of everything. Thankfully today things have changed and we’ve levelled out.

LUX: What are made you the most proud of?
Polina Kitsenko: There have been many milestones in my life but the most significant ones recently have been the creation of our charity marathon and seeing it grow from a small race into an event with
thousands of people and raising a huge amount of money. It has given me great satisfaction to establish other socially significant projects that have been built on the knowledge that I have gained on this one. And there is my new project, #SlimFitClub, a studio of personal trainers and unique sporting adventures.

LUX: Describe your perfect day.
Polina Kitsenko: My perfect day happens very rarely. It’s a day when I achieve a balance and manage to do some exercise, work productively and spend time with my children, then go home, drink some champagne in the candlelight and go to bed at a reasonable time.

Follow Polina on Instagram: @polinakitsenko

This article was originally published in the Spring 2020 Issue.

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Reading time: 7 min
Hands drawing on pieces of paper in a workshop setting with shoe insoles
Pain of black high heels pictured in front of medical bottles

Maison Baum heels are fitted with a pain-free insole

Newly launched shoe brand Maison Baum combines French luxury design with German medical expertise to create a high heel that’s as comfortable to wear as it is stylish. We speak to co-founder Christof Baum about their patented pain-free insole, sustainable fashion and recycling

A man and a woman wearing lab coats in an old shop

Co-founders Sophie Tréhoret and Christof Baum

1. What inspired you to start Maison Baum?

I’ve seen a lot of women around me suffer from pain in high heels, including my sister. My dad is an orthopaedic surgeon, so the idea came about naturally to explore how to apply his knowhow and make beautiful shoes with it.

In addition, French was my first foreign language and having grown up in a city just next to the border, it felt like the brand should combine my love for France while at the same time valuing my family’s German heritage.

2. How does your pain-free insole work exactly?

The insole involves seven cushioned elements that support your foot bones in just the right places to prevent your foot from slipping forward. Together with my father, I have identified the key anatomic areas which you need to relieve. Due to the anatomical insole and a couple of other measures, our shoes reduce forefoot pressure by around fifty percent and are a lot easier to keep on your feet compared to other heels.

Follow LUX on Instagram: the.official.lux.magazine

3. What’s been the most challenging part of setting up a fashion start-up?

Defining a vision and believing in it when no one else does. New challenges come at you every day and you have to cover a broad range of topics, such as accounting, design or even foot anatomy. Nevertheless no matter what happens, it’s important to focus on the work you can do to improve the situation in that moment, think ahead and surround yourself with the right people. I’ve been very lucky to work with people I value both on a professional and personal level, and this is what makes all the difference.

4. How are you tackling issues of sustainability?

Sustainability is a heartfelt desire for me. We only have one earth to live on and to take care of and as shoemakers we belong to one of the most polluting industries. Nevertheless the world we live in is complex, and you need to think sustainability from various ways.

For Maison Baum, we try to implement environmentally sound materials wherever we can and combine them with social and economic long-term sustainability. Hence, we manufacture with selected European suppliers and family-owned companies only and make 90% of our packaging from recycled cardboard. Our designs are classic and timeless and we focus on creating ever-green design superstars that you can wear for many years instead of only following the latest fashion trends that will make you throw away your heels after a few months of wearing them.

However, combining feminine design with the largest medical soundness to make them “sustainable” for the body remains our utmost priority.

Read more: Designer Mary Katrantzou on the business of fashion

Hands drawing on pieces of paper in a workshop setting with shoe insoles

Inside the Maison Baum workshop

5. If you could change one thing about the fashion industry, what would it be?

It would be to have internationally-binding and actually enforceable standards on the potential disassembly of shoes. We humans throw away and burn an insane amount of fashion and footwear every year. The number one reason why shoes are so rarely recycled is that most are glued together and can’t be easily separated into their constitutive materials.

6. What’s the longest period you’ve spent wearing  Maison Baum heels?

10 hours straight at home. But I wouldn’t repeat that in public.

Find out more: maisonbaum.com

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Reading time: 3 min
Classic car driving along a country road in the French countryside
Classic car driving along a country road in the French countryside

A Porsche passes through Aix-en- Provence in the Rallye des Princesses

Ferraris! France! Finish lines! Equal parts grit and glamour, the Rallye des Princesses is a female-only classic car race with challenging conditions by day and champagne soirées come nightfall. Ahead of this year’s event, Laura Archer speaks to the founder Viviane Zaniroli

Kate Moss zooming along the Cotswolds country lanes in her vintage Porsche 911S, Jodie Kidd finishing the Mille Miglia in a Jaguar XK120, Kendall Jenner cruising around Hollywood in a 1965 Mustang… When it comes to classic cars, who says boys have all the fun? Women are getting in on the action more than ever – the percentage of women buying classic cars is rising year on year – but this isn’t just about something that looks good on the driveway: this is about the art of driving, the love of the open road, the thrill of the race. And for these women, there’s no greater expression of this art than the Rallye des Princesses Richard Mille, which this year celebrates its 20th edition.

Follow LUX on Instagram: the.official.lux.magazine

Spanning 1,000 miles from Paris to the south of France, and spread over five days, the female-only Rallye des Princesses Richard Mille has become synonymous with excellence in the sport. “It is a mix of precision, prestige and conviviality,” says Viviane Zaniroli, who founded the Rallye in 1999. Don’t let the name fool you; this is no jolly jaunt through pretty scenery. The Rallye is a challenging and often technical race, and counts the likes of Caroline Bugatti and the daughters of six-times Le Mans champion Jacky Ickx, Vanina and Larissa, among its alumni. “The challenge is to drive a classic car, which does not have all the comforts like power steering that we are used to these days, on small, sinuous roads, without getting lost,” Zaniroli explains. Competitors are tasked with following complex navigation instructions, only provided shortly before setting off in the morning, in order to complete a set daily distance, all the while maintaining strict average speed times – simply flooring it isn’t an option. “And even though it takes place in June, the weather can be bad,” Zaniroli adds. Indeed – last year’s race was beset with storms, leading to anecdotes of coaxing Ferraris through floods, nudging Bentleys around hairpin bends in torrential rain, and steering Lamborghinis past landslides.

Rallye Des Princesses Richard Mille starting line

The start of the Rallye in the Place de Vendôme in Paris

Two women celebrating with glasses of champagne hanging out of a car window

Competitors celebrate a stage during the race

If this all sounds rather like too much grit and nowhere near enough glam, fear not. After a long and bone-aching day behind the wheel, the participants relax in four- and five-star hotels, regaling each other with stories from the road at cocktail parties and gala dinners. This is one car race where evening gowns are an essential piece of kit. And of course, when the weather is rather more clement, it’s hard to beat the thrill of putting the top down, changing up through the gears and feeling the car respond as you hug the roads winding through the beautiful heartland of France.

Two women dressed in matching outfits holding a rabbit teddyGiven this, it’s little wonder that the number of participants has tripled since the Rallye’s inception, with 90 teams taking part last year, more than half of which were first-time entrants. “I wanted to show that women liked to be behind the wheel of beautiful cars and experience a competition full of challenges,” says Zaniroli of the inspiration behind the event. “Women perfectly understood the concept, loved it and spread the word.” She says that competitors come from all walks of life; most are normal women “with kids and a busy job. They want to let go of the routine for a unique week. They want to experience a one-of-a-kind adventure – it’s thanks to their passion and enthusiasm that the rally became so famous and praised.”

Read more: Island life at the luxury resort of Baha Mar

It wasn’t always this way, however. Since the second world war, the number of women involved in motorsports has declined and in recent years it has become almost exclusively male, with a somewhat gentleman’s club vibe – think, for example, of Formula 1 with its podium girls. “At the beginning, the Rallye had to prove its worth and differentiate itself to exist in a very masculine automotive environment,” says Zaniroli. “That is why, in order to immediately assert its [authority] and find its place, we wanted it to be sporty, demanding and festive at the same time.”

birds-eye photograph of the Place de Vendôme

The Place de Vendôme in Paris where the Rallye begins

Classic car driving along a mountain road

The route below Courchevel

No easy task, but it’s one that Zaniroli and her team have pulled off, an achievement cemented by the endorsement of big-name brands such as Richard Mille, which in 2019 marks its fifth consecutive year as a partner. “Its departure from Place Vendôme in Paris, the finish at the Place des Lices in Saint-Tropez and the presence of dedicated partners like Richard Mille have built its prestige and made it a ‘haute couture’ rally,” says Zaniroli. But her motivation for running the event is not about international acclaim but something rather more personal. “When a woman subscribes to the Rallye des Princesses, their worry is often whether they will be able to do well and represent their team and the classic car they drive – a woman often questions her abilities,” Zaniroli reflects. “I promise them that they will make it, that they will surpass themselves, and on top of that they will make meaningful relationships. On the final line, their joy and pride are always the best reward, for them as well as for me.”

Given such support and camaraderie, it’s no wonder that competitors in the Rallye des Princesses feel like royalty. And although the event is in its 20th year, it shows no signs of hitting the brakes. After 2018’s Biarritz finish, this year it returns to Saint-Tropez, following the historical route that links Paris to the Cote d’Azur. There’s a new challenge for competitors – the Saint-Tropez Grand Prix, a new stage that takes drivers to the Var region inland, punctuated by three regularity zones. “Today, the rally has reached its cruising speed,” says Zaniroli. “We are contemplating varying the route every other year in order to visit other French regions, and we would also like to develop it internationally.” If that happens – and given Zaniroli’s drive and passion, there’s no reason to think otherwise – the Rallye des Princesses’ future success is assured. Ladies, start your engines.

Rallye des Princesses 2019 runs from 1 to 6 June. For more information visit: zaniroli.com/en/rallye-des-princesses/

This article was originally published in the Summer 19 Issue.

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Reading time: 5 min
Mature model Mouchette Bell photographed against a white background

graphic banner in red, white and blue reading Charlie Newman's model of the month

Portrait of mature mixed-race female model against a white background

Model and stylist Mouchette Bell. Photographed by Benjamin Kaufman

LUX contributing editor and model at Models 1, Charlie Newman continues her online exclusive series, interviewing her peers about their creative pursuits, passions and politics

colour headshot of blond girl laughing with hand against face wearing multiple rings

Charlie Newman

THIS MONTH: After gracing the pages of the world’s biggest glossy magazines as a model in her twenties, Mouchette Bell stepped behind the camera to become a stylist and Fashion Editor for the likes of Tatler, Harpers Bazaar and Vogue. Now she’s back on the books at Models 1. She speaks to Charlie about Anna Wintour, Buddhism and recovering from PTSD.

Charlie Newman: Firstly, could you take us right back to the beginning of your career in fashion. Where were you scouted?
Mouchette Bell: I always loved clothing and dressing up since I was a child. In the 80s when I was out and about in these crazy clothes, people used to take pictures of me. I was only dressing up for me, as a form of expression, I never even thought about being a model. Quite a few photographers would enquire whether I was signed to an agency or not, so I decided it was time I got one! I was 16, it approached me. Clothing and style were and still are more important for me creatively than modelling.

Follow LUX on Instagram: the.official.lux.magazine

Charlie Newman: As a model, what’s been your career highlight for you so far?
Mouchette Bell: There were lots of highlights. One of them was working with Peter Lindbergh and Franca Sozzani. I was at a casting, and in those days there wasn’t a market for my look. If they did use an ethnic girl they had to have a very strong look, so I just remember waiting in line at this casting and thinking ‘oh god what am I doing here’. I wasn’t very confident back then, I was incredibly shy. People aren’t so shy any more, it’s a word I don’t hear today’s youth say. Anyway, Peter came up to me at the casting and asked if I was free to go to Paris the next day, to come as I am and not change a thing so off I went! I shot for Les Glamour andItalian Vogue in Paris – I just wish I could find the pictures! Someone told me Peter has the images of me on his office walls. I was sort of in an Marilyn Monroe pose, in a fabulous trench coat paired with heels and gloves, standing over a grill so that when a train went under, the coat blew up and so did my hair! It was a great picture.

Charlie Newman: Tell us about your transition into styling.
Mouchette Bell: The fashion world was very welcoming. When I moved to New York to model I shot a lot of editorial with Condé Nast, particularly with this amazing magazine called Mademoiselle. During fittings, I would always be saying “oooh you could shoot it with this, or with that”, I absolutely loved being in that fabulous wardrobe. That’s when I realised that I had to go into styling and that I would be much better off camera, more relaxed. I used to freeze up so much whilst shooting, the team really had to get it out of me.

Charlie Newman: Was it easy moving into styling having been a model or did you have to prove yourself that bit more?
Mouchette Bell: Well, I obviously had made a lot of contacts which really helped. I used them at the beginning to help build up a portfolio, I really worked on that. There was one woman in particular, Sandra Horowitz, who gave me my big break. I showed her my portfolio and she gave me the job of Accessories Editor at Mademoiselle. I was incredibly lucky. I absolutely love jewellery but having said that I quickly became a Fashion Editor, just 6 months later! I lived and breathed fashion, nothing else mattered to me then. I wrote to Anna Wintour, who was working at British Vogue at the time, asking for an appointment, having harassed everyone at Condé Nast for her contact details! I prepared my book again and went through it with her. She could just see that I was really serious about fashion and within a few minutes I’d got the job at British Vogue. It was unbelievable. She was very good to me, I was very young and foolish back then. Thanks to Condé Nast America I studied at Parsons in New York. They were so supportive of me, so much so that they funded my diploma in Fashion History for two years when I was a bit of a tearaway. It was like a finishing school for me, I would go study in the evenings after work. They really opened up my eyes and took good care of me.

Charlie Newman: Why did you approach Anna at British Vogue? Why not another magazine in New York or another city?
Mouchette Bell: I was so, so homesick, I just wanted to come home! But saying that, after British Vogue I moved to Munich to work at German Vogue as their Fashion Editor for a year because I fell in love with a German. I then returned to New York in the 90s and worked as a Fashion Director at Mademoiselle and loved it. I left New York just after 2001 as I had a beautiful apartment there and I was home on September 11th. My apartment was one block from Ground Zero and I had to be evacuated covered in dust from the falling twin towers, my apartment was ruined from the dust and debris. I survived this disaster and after suffering PTSD, I went on to work as Editor-at-Large for ELLE in London and contributed to Vanity Fair and Tatler. I hope to inspire others to know that it is so important to survive and flourish and win in your life.

Charlie Newman: For anyone hoping to work in the fashion industry, would you recommend diving straight in or to go to university first and then follow on from that?
Mouchette Bell: I would recommend going to arts school first, but then again that’s not what I did, that opportunity wasn’t available to me and I was lucky enough for it to be given later on. If you get the opportunity to go I would highly recommend it. Having said that, I’m saying this as someone who’s already established and I think it would be incredibly tough to start in the industry now. I can only give advice from my set of circumstances.

Read more: Rachel Whiteread on the importance of boredom

Charlie Newman: As a stylist what has been a career highlight for you?
Mouchette Bell: Wow, it’s so hard to chose! The career highlights are all down to who you work with and where you work with them. All that wonderful travel – it was different back then, they had enormous budgets and they knew how to spend them! I was always very aware of how lucky I was in that situation – I was one of the more normal people. Working with Michael Roberts for Tatler in Brazil and Elizabeth Saltzman for Vanity Fair was a real moment for me. I’m sure I’m missing out lots of my colleagues, but to work at that level was just amazing for me. When I was the Jewellery Editor at Tatler I was on set with £20 million pounds worth of jewellery!

Someone asked me recently what I miss about working at Tatler and the thing I miss the most is the horses. Most of those stately homes had all these horses, it was so wonderful to work with them too. I loved working for Tatler because you really got to see how the other half live. I found it really interesting and I met some lovely people. People are born into different walks of life and that’s why I always think we should never judge people.

Charlie Newman: In your ideal shoot now would you be modelling or styling, or doing both?
Mouchette Bell: I’d be styling myself because then I could have it all! I would get Paul Smith to shoot it, Alexander McQueen would still be alive and I could wear something of his, and I’d pile on as much Bulgari jewellery as I could get on! I went to nearly all of McQueen’s shows – now that’s what I call a spectacle, he was a true genius.

Black and white portrait of a female model with hair in plaits laughing

Photograph by Benjamin Kaufman

Charlie Newman: You were the first mixed race person working in the Condé Nast building. What did that feel like?
Mouchette Bell: Well that’s as far as I’m aware of, it wasn’t necessarily a statement I put out there, but it certainly felt that way. What Edward Enninful has done is amazing. We have to go to that extreme level for it to be balanced and eventually accepted as the norm. We’ve all got to learn, it’s even changed the way I look at things as well. But it was different back then, it was pretty racist. I don’t even know if that’s the right word to use.

Charlie Newman: What’s kept you grounded over the years?
Mouchette Bell: I think that I haven’t always been grounded to be honest with you. At times I was probably way off the wall, in way outer space fashion land, it really was my only world! But I think I’ve always been pretty sincere person, I can’t bullshit myself too much. I’ve been a Buddhist for the past 15 years and that practice of meditating twice a day keeps me very centred. We’re human beings, we all have very different aspects of our personality, some of them we need to hold in and some of them we need to develop. I just found that practice really helped me. It’s not a religion it’s more of a philosophy. That simple practise of meditating brings me back to my higher self, life’s possibilities and the value of respecting others as well as yourself. You have to make yourself happy before you can make anyone else happy.

Charlie Newman: How did you first come across Buddhism?
Mouchette Bell: I think I’d always liked the look of it, all the yoga and chilling out! But then after September the 11th I saw how a friend who takes no bullshit and is very streetwise, was practising Buddhism and I could really see a healthy change in her, so I thought I would try it out too. It’s a bit like going to the gym, it’s a discipline. If you meditate twice a day, you start and end your day more centred, you align yourself, which really helps with everything. It’s not about going off to some retreat or going travelling, it’s about making it work for your everyday life. Every action has a reaction, it’s cause and a effect, that’s why you have to take responsibility for your actions. Where you are now often is a result of the past, and then that’s where the whole idea of past lives comes into play. Just look at that Alexander McQueen documentary, he had it all yet that terrible suicide happened. You really have to focus on getting yourself centred and then truly you can achieve anything. At the end of the day it’s all about what works for you, and practising Buddhism works for me. You should always question everything, never blindly follow. I could go on and on, I love it so much!

Read more: President of LEMA Angelo Meroni on business with a soul

Charlie Newman: Thinking about the future, if you could wave a magic wand, how would you like to see the fashion industry change?
Mouchette Bell: For me, I would like for the industry to nurture the creatives more because that’s what keeps the standard so high and then that is what goes on to inspire people. This goes back to the whole cyclical Buddhist philosophy too. How has it felt coming back into modelling, especially having seen the industry so intimately from another perspective as a stylist. It’s completely different from when I started in every single way. The thing is I never left the industry, fashion will always be here, in whatever format or medium, to inspire others. I was reintroduced to the fashion world when I was in the Bath student fashion show, held in London. It was there that I met the wonderful Greg who introduced me to Chantal and Uwe, my now bookers at Models 1.

Timing is so important for me and it is only really now that I feel comfortable in my own skin and ready to do modelling again, but don’t get me wrong it’s still work in progress! I feel really privileged to be doing it and so lucky to be doing it at this point in my life. I don’t have to be ‘perfect’, I can be myself. I have my lines and my wrinkles, it’s much more accepting this time around. I also love to give advice to anyone starting out on set, only if it’s appropriate of course, just because I’ve been there, I understand. I learn from them also! I absolutely love modelling, but I had forgotten actually how difficult it was. The level of projection you have to give is tough. Not everyone can stand up there and do it. It’s far more demanding than people realise. I’ve learnt a new respect for it, people underestimate it.

Also I’d like to always get paid for my work, just on principle. Don’t give me a slap in the face at the end of a long day you know? That’s one of the things I liked about working in America and in Germany. They were very straight forward and I was always paid on time.

Charlie Newman: Lastly who is your role model of the month?
Mouchette Bell: I think Joanna Lumley is great. I like people who can make me laugh. She’s older and she’s sexy and she’s cool. She’s a beautiful woman whose showing that it is ok to have fun when you’re over 50.

Follow Mouchette Bell on Instagram: @mouchettebell

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Reading time: 12 min
Portrait of designer Olivier Rousteing
Designer Olivier Rousteing with Cara Delevingne and other models after a catwalk show

Olivier Rousteing with models, including Cara Delevingne, after Balmain’s SS19 show at the Hôtel de Ville in Paris

The French label Balmain, known for its 1950s couture, has been turned into a leader of the 21st-century pack by its creative director Olivier Rousteing. Harriet Quick meets him at his lair in Paris to discuss glamour, music and diversity

“Glamour never went away but right now we don’t like to like glamour – it’s something taboo, a guilty pleasure. It is easier to say a grey oversized coat is chic and beautiful,” says Olivier Rousteing. Over the past eight years as creative director of Balmain, Rousteing has started a brilliant new chapter in Parisian glamour with his continual reinvention of the fashion lexicon, with his signature ballast-shouldered d-b blazers, crazy beautiful embellishments, and architectural silhouettes conceived for megawatt impact. There are many neutral, minimalist suits and swishy plissé skirts designed for 2019. He’s the master of unapologetic va-va-voom, the kind that is rewarded with fire-flame emojis on Instagram, the kind that speaks of female empowerment, dynamism and a knock ’em-out fighting spirit, a message that the brand spreads far and wide.

Follow LUX on Instagram: the.official.lux.magazine

Balmain’s spring/summer 2019 collection, staged late last year under the frescoed ceilings of the Hôtel de Ville in Paris, was a paean to the extraordinary depth and breadth of culture in the capital, to Rousteing’s own exploration of it and to Parisian savoir-faire. Model and actress Cara Delevingne opened the show in a sculpted metal bustier, a fluid white satin trench with exaggerated shoulders and utility trousers that would suit a modern-day Cleopatra. Extreme fan shapes in triple organza arched over the torso like an unfolded concertina, micro dresses were constructed out of a mosaic of Plexiglas and black graphic knits boasting white hieroglyphics. “We’ve also riffed on the origins of modern-day Paris – and, actually, modern civilization itself. My fascination with the impressive obelisks, pyramids and columns that date from Napoleon’s campaigns and adorn this city’s most iconic public spaces is reflected in the collection’s many references to Egypt,” says Rousteing of his tour de force.

There are no half measures with Rousteing and he admires designers who work with similar conviction. “In my eight years as creative director, we’ve seen so many strong trends. I’m a huge fan of Demna Gvasalia, Hedi Slimane, Phoebe Philo and Raf Simons – they have visions and strong points of view. When I saw the hyper-real street wear of Vetements, I was happy because it is refreshing, but it doesn’t mean I have to do that. In fact, the opposite – you have to become more you. One might like or dislike Balmain but it keeps a fan and customer base, and you have to challenge and be relevant every season,” says the 33-year-old.

Black and white portrait of Balmain designer Olivier Rousteing

Olivier Rousteing, photographed in Paris in 2017 by Pascal Dangin

“I love what is figurative and what people can see. I use a lot of patterns and craftsmanship because I love the first IMPACT! But just because a piece is shiny does not mean there’s no depth. It’s so easy to say ‘bling’ but that means nothing. A piece can be shiny and be created with so many innovative artisan techniques – it is more than surface. The Tour Eiffel is impressive with or without lights; I hope, night or day – these clothes can stand up,” says the designer who joined Balmain and became its studio manager under his predecessor, Christophe Decarnin, in 2011. Previously, he had worked as Peter Dundas’s right hand at Roberto Cavalli, excelling in that brand’s neo-bohemian glamour.

Read more: In conversation with artist Victoria Fu

Balmain is majority owned by the Qatari investment fund Mayhoola, which is also behind Valentino, Pal Zileri and Anya Hindmarch. The luxury investment business that is supported by the emir of Qatar paid around $560 million for Balmain in 2016. The operations of the royal family-owned luxury investment business is secretive, with turnover figures for the brand undisclosed. To date, 80% of the turnover of Balmain has been at wholesale with collections for men, women and children being sold into multi-label boutiques and department stores around the globe. Success at wholesale equates to customer loyalty, which is impressive in this era of promiscuous label shopping. This year, under the new CEO Massimo Piombini, there is a major expansion into brick-and-mortar stores, with flagships opening in Miami, Moscow, Paris, Rome and Las Vegas. “Piombini is daring and is not afraid, and I love to push the limits of design. This is the base of making a great business in fashion. With Mayhoola, we want to make the business BIG and push it to the next level,” says Rousteing. Currently, Balmain employs 350 staff with 25 in the design studio.

This year has also seen new developments with the launch of a demi-couture collection entitled ‘44 François Premier’ (it carries the address of founder Pierre Balmain’s original atelier); a twice-yearly women’s wear capsule called Episode, which is showcased during the menswear shows; and a big boost to shoes and handbags. The line ‘Beauty’, following a capsule line with L’Oréal, is in the works. In total, Rousteing designs 14 collections a year.

A look from the Balmain SS19 collection on catwalk

Balmain SS19 ready-to-wear collection

The shift into demi-couture is significant in its appeal to a growing number of younger couture clientèle. Where a typical heavily embellished cocktail dress might cost £2,500–4,000 in ready-to-wear, a gown in ‘44 François Premier’ is £20,000 and up. “The line is not about trend or future forecasting; it’s about beauty for beauty’s sake, with iconic pieces; we have a huge market for that with so many celebrities embracing the brand,” says Rousteing, whose designs were inspired by his delving into the archives and by the golden years of Pierre Balmain, who dressed Hollywood, socialites and royalty in his exuberant designs in the mid-century. For Rousteing, the jewel-coloured ‘Dynasty’-style gowns, with their gigantic ruffles and furls and sinuous Grecian drapes as well as hand-crafted embellishments by Maison Legeron (a long-established maker of fabric flowers) proved a timely recalibration of the couture dream. The line quickly picked up red-carpet strikes with Lupita Nyong’o and Penélope Cruz parading looks at summer premieres.

Rousteing’s latest show was streamed live to the few lucky owners of Oculus VR headsets. While virtual reality has been used by brands including Chanel (in exhibitions) and Dior (in VIP presentations), the VR stream flagged up the digital savvy of Rousteing who embraced the peer-to-peer power of social media and Instagram (where he has five million followers) early on, much to the snobbish dismay of the old luxury elite. “We always have to remain two steps ahead,” says Rousteing, thumbing the shiny gold Balmain buttons on the shoulder line of his cashmere Breton sweater as he sits behind a vast desk of brown marble and bronze.

Luxury clothes shop interiors

Balmain’s new store in Miami

The contemporary take on the Parisian dream is epitomised in the micro-detail of the scintillating embellishments, as much as it is in the flagship interiors. The stores offer a new version of the traditional hôtel particulier with white stucco interiors, gilded mirrors and parquet floors that you could skateboard across, with the associated uptight, cloistering atmosphere banished. Likewise, the virtual universe is vibey with campaigns directed as pop videos. Cue the sonic autumn campaign video entitled ‘The Balmain Beat’ (their ad campaign using a series of films) directed by Jake Nava who has worked with Beyoncé and Britney Spears. It features a group of disparate performers including Milla Jovovich and Daphne Guinness in diverse locations in Paris, from empty office blocks to an 18th-century folly, drawn together by a spontaneously evolving tune played out on found instruments. It shows off the brand’s hero bag – a classy BBox bag with a medallion clasp – and clothes that vibrate with neon colour and metallic sheen.

Watch ‘The Balmain Beat’ Fall/Winter 2018:

What are his views on social media? “It’s a fantastic communication channel yet we have to be careful. Five years ago what I loved was the transparency and authenticity of social media – it was spontaneous and honest. Right now, it’s too commercial and you lose the magic of honesty and credibility. The millennials are not going to like it, as they don’t want to feel trapped,” he says.

In the Balmain world, real or virtual, music is a constant. Prince’s ‘When Doves Cry’ was the opening track to the spring/summer 2019 show. “We are witnesses of our time. I’m very passionate about inclusivity; I’m mixed race myself, and I look for diversity in everything I do. And listening is a key to that inclusivity. There’s a rhythm of life happening all around us. You won’t be scared of what happens tomorrow, if you take the time to listen,” says Rousteing.

Rousteing’s ‘lair’ is a spacious glass-walled office on the top of a six-floor HQ in a narrow street in the 8e. The brown marble and bronze desk, stacked with piles of books, devices and leafy plants, is his own design. While he is working, at the gym, or sketching, loud music is his constant companion. His catholic taste includes David Bowie, Rihanna, Ed Sheeran, 80s electro pop, rock and roll, and RnB. His spring/summer 2019 menswear was devoted to Michael Jackson, with its sequin jackets, rolled-cuff denim and white sock/patent shoe combos.

Read more: Italian brand Damiani’s Kazakh-inspired jewellery collection

Rousteing is one of the few black designers currently at the helm of a major brand. Recently, Virgil Abloh was appointed head of menswear at Louis Vuitton, but the numbers are tiny. Independent talents, who have the black experience at the heart of their work, include Duro Olowu and Grace Wales Bonner in London; Stella Luna in Milan; and in New York, Telfar, Pyer Moss and Shayne Oliver.

He has brought pop into fashion and fashion into pop and, by virtue of that ambitious confluence, has opened up a once tired old fashion house to the world. Balmain resonates with a vast audience that exists in and beyond the relatively limited fashion devotee circle. His collections are anthems built on a masterful spectacle and pageantry. He works closely with Rihanna, who first visited his studio in 2013, and he has created hundreds of looks, running the gamut from Egyptian goddess to American high-school denim and sweats, for Beyoncé and her crew for Coachella 2018. A limited-edition line was released shortly afterwards.

Model on a Balmain catwalk wearing couture dress

Balmain SS19 ready-to-wear collection

“Sometimes people love the tortured element of fashion – depressed, dark and wounded – and there is a depth and struggle in my clothes, but I am pudique (modest). I don’t like being in your face with the torment of creating my clothes,” says the designer who wears no sign of angst on his dewy, unlined complexion. Rousteing has a naturally mellifluous voice and a gentle, warm smile that mellow his fierce rhetoric.

While Rousteing might be a champion of diversity, global messaging and universality, he also remains particularly and brilliantly French. He upholds the values of Parisian glamour that he first fell in love with when a young boy of mixed race raised by adoptive parents in Bordeaux, gazing at images of Iman, Betty Catroux and Catherine Deneuve with their just undone coiffures and smouldering sexuality. He faced adversity (although he does not go into details) but one can assume that a bourgeois city in south-western France might not have been as liberal as it appears now.

Read more: The Bahamas’ new 1,000 acre luxury resort

“I’m obsessed with being French. I am not conservative but I love to push traditions to the next level,” says the designer who joined Balmain at the young age of 24 and brought about radical change making the brand diverse, inclusive, ‘empowered’. Those values, championed by the greats in the 1960s and 70s – Pierre Balmain and Yves Saint Laurent included – had fallen by the wayside in the following century. Now, a more humanistic approach is considered a vital ingredient of contemporary fashion. Frenchness to Rousteing is about creativity, breaking boundaries and yes, freedom, liberté, egalité and fraternité. His own ‘nest’ is in a light-filled Haussmann-heritage building in the 11e that is a contrast of bold minimalism and flamboyant baroque style. His pride and joy is a vast sculpture of a bronze eagle that boasts dazzling amethyst rock. Thinking about the price of Balmain demi-couture, I ask the designer what he would do with 40,000 euros. His answer is a big slab of brown marble to create a piece of furniture from, to go alongside the gym. “I love the way light dances off marble,” he says.

“Being too popular? I’ve never understood that language. Democratising is not something that’s not luxurious. People talk about chic, about style, about proportions, about the front row, but who is defining these words today and what do they mean? If you take a dictionary 20 years or 100 years from now, you will have new words and new meanings and it’s time for fashion to take on a new meaning.”

Discover the Balmain collections: balmain.com

This article was first published in the Winter 19 Issue

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Reading time: 11 min
Fashion collection on display within a stately ballroom
Fashion collection on display within a stately ballroom

An Emilio Pucci collection on display at Palazzo Pucci, the family’s ancestral home in Florence.

Florentine aristocrat Emilio Pucci founded his eponymous label in post-war Italy; now the fashion house is internationally renowned for its vibrant geometric patterns and wearable glamour. We ask Emilio’s daughter, Laudomia Pucci, the brand’s Image Director and former CEO, 6 questions.

Colour portrait of Laudomia Pucci, the fashion brand's Image Director

Laudomia Pucci. Image by Juan Aldabaldetrecu

1. Describe the modern Pucci woman.

The Pucci women is a very international woman. She travels, she is self-assured, she loves femininity and enjoys beauty and fun. She is not afraid of colour and enjoys life.

Follow LUX on Instagram: the.official.lux.magazine

2. How do you innovate whilst still staying true to the iconic Pucci aesthetic?

The innovation comes from the fabric and what women want. Mixing a more fluid day look also with sneakers, for example, blurring day and evening, adding more knitwear and changing proportions as well as making sure we are always true to the brand codes…

Model on catwalk wearing a purple puffer jacket and colourful skirt

A look from the Fall/Winter 2018-19 collection

3. What were some of the inspirations behind the new collection?

The inspiration was the glamour of Marilyn Monroe, mixing it with the sporty chic feel of Los Angeles, the colours the shapes, the body-con effect. I think it’s very modern and glamorous at the same time.

4. What comes first functionality or style?

In fashion I think you need to try and serve both. Than it depends on the woman’s taste how she wants to live.

Model on catwalk wearing a colourful summer dress

A look from the Emilio Pucci Spring/Summer 2019 collection

5. Earlier this year you collaborated with artist Mouna Rebeiz, creating a piggy bank as part of a charity auction. Do you see fashion as an art form?

We have always enjoyed collaborations and we delighted to participate to Mouna’s project. I’m not sure fashion is art, however they do sometimes cross paths and we have done that in the past with some very special brands. However I do believe my father could have loved being an artist and his prints are just as perfect and recognisable as art pieces, classical in their longevity. He also did lithographs and I have had some contact with artists too on the interpretation of the brand.

6. What’s the best city in the world for shopping?

Dubai – the gold market, the BURJ Khalifa, the mall of the Emirates. Just the quantities of possibilities for shopping are totally incredible there! Also I love Hong Kong for shopping – Hollywood road for the antique shops, Lane Crawford department store and all the shopping areas around Ocean Center.

Discover Emilio Pucci’s latest collections: emiliopucci.com

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Reading time: 2 min
Fashion designer Markus Lupfer new collection
Model wearing Markus Lupfer's womenswear collection

Markus Lupfer’s womenswear SS17 collection

German-born, London-based Markus Lupfer is the man who gave us wearable and fun statement knitwear, not to mention some of the quirkiest accessories and outerwear. His creations are as at home in the bars of Hoxton as they are on the backs of chairs at La Soucoupe in Courchevel. His trademark witty glamour has earned Lupfer a following that includes Madonna, Cara Delevingne, Olivia Palermo and Rihanna. Kitty Harris catches up with him in between collections
Portrait of celebrated fashion designer Markus Lupfer

Markus Lupfer

LUX: What sparked your interest in fashion?
Markus Lupfer: I wanted to be a fashion designer since I was 16 years old… It was my dream and it was all I ever wanted to do! I used to draw and sketch during maths and English classes to the annoyance of my teachers.

LUX: Where did the inspiration for your sequin embroidered sweaters come from?
ML: I developed the very first sequin jumper in 2007, which was actually our sequin lip jumper. The lip is a reference to my signature, which are two lips (kiss kiss) instead of an ‘xx’. The first time I saw the embroidery test of the lip I loved it and it has grown from there.

Follow LUX on Instagram: the.official.lux.magazine

LUX: Your designs always have a playful, uplifting element like your cherry and lip motifs. How much does your mood guide your designing?
ML: At the beginning of the season I try to create an overall mood and feel for the collection. The mood of the girl is important and varies from season to season… sometimes she is more glamorous, sometimes she’s got more attitude and is tougher, sometimes she is more romantic… however, there is always something light-hearted in our collections.

LUX: In your AW15 men’s collection, your hand-drawn prints resembled comics, while the following year’s collection incorporated the bear and birds again. How do you keep your illustrations fresh?
ML: Each season the inspiration comes with an instinctive idea, something that really excites me at the time. It could be art, or a place, a movie or music; it really varies. I always try to find a point of difference with our illustrations, something new, something unusual, something desirable.

LUX: Why did you decide on the phrase ‘Don’t question it – wear it’ for this year’s pre-Fall collection?
ML: It was all about unusual contrasts. For example, we had some studded high-gloss belts styled with pretty dresses – it was an unusual combination, so that’s why we used that phrase.

playful floral designs for Markus Lupfer's SS17 womenswear collection as shown on models

Markus Lupfer’s womenswear SS17 collection with Ecru Fruit Blossom design

LUX: What is the biggest challenge you face as a designer?
ML: We are now working on four womenswear collections a year, which means that there is a deadline every three months. It’s exciting but it’s also challenging.

LUX: Who is your ideal client?
ML: I am always so excited when I see someone wearing Markus Lupfer in the street. It really means a lot to me. I have been in the lucky position of dressing some of the most incredible girls, people like Rihanna, Beyoncé, Ellie Bamber and Maisie Williams.

Read next: Superchef Thomas Keller’s forward-thinking fine dining 

LUX: What lies ahead for the brand?
ML: This year we are celebrating the tenth anniversary of our lip design. We are working on a special project for autumn which is very exciting.

LUX: What is your proudest achievement in your career to date?
ML: Being able to be creative and do what I love most all of the time.

LUX: Are there any clothes you won’t wear?
ML: I don’t wear flip-flops.

LUX: If you had the chance to study again what would you learn?
ML: Astronomy – I would love to learn all about the stars and space.

LUX: What is your motto?
ML: Always enjoy what you do and try to make life more beautiful.

markuslupfer.com

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Reading time: 3 min
Salma Hayek wife of Kering owner joined UNICEF to meet Syrian refugees in 2015
Salma Hayek wife of Kering owner joined UNICEF to meet Syrian refugees in 2015

Actress, campaigner, wife of Kering owner François-Henri Pinault, Salma Hayek and CHIME FOR CHANGE co-founder, joined UNICEF to meet Syrian refugees in Lebanon in 2015

Gucci is the biggest Kering brand and, as a producer of leather and fashion garments, the one with the biggest sustainability challenges. In a candid exchange, Robert Triefus, Gucci’s EVP and Chief Marketing Officer, tells LUX how the label is tackling them.

LUX: Is there an awareness among all your staff of the broad Kering vision?
Robert Triefus: We are in luxury fashion. For some individuals, they will feel there is a contradiction in terms between sustainability and luxury fashion. But I think that you have to start from the premise that we are a business, a for-profit (not a not-for-profit) one that believes in its responsibility to lower its impact in terms of carbon footprint, waste management and social issues – how we can be responsible in our community. As the big picture, I think that this is the framework that we, as a group, work within.

Follow LUX on Instagram: the.official.lux.magazine

Gucci’s pre-Fall 2017 collection womenswear on the runwayLUX: That big picture means not just reducing environmental impact but doing good in areas such as gender equality. Is this on the rise?
RT: It’s interesting because one of the impacts of the inauguration of Donald Trump as president of the United States and his rather nationalistic approach has been that brands generally are looking at how they can contribute towards the debate on the promotion of certain rights. Equality as a whole is a significant topic in America and beyond because it has that kind of reach.

Going back to the mission of Kering, one of the key issues has always been the idea of gender equality, so when we launched CHIME FOR CHANGE [co-founded by François-Henri Pinault’s wife Salma Hayek, a leading campaigner on gender equality issues] three years ago, it was something we believed in both as a brand and as something that makes very good sense given the number of female clients we have. But also within the framework of Kering’s overall mission, it resided very well under that overall umbrella.

Today, I think the issue of gender equality is widely seen because it has built momentum and it has Luxury brand Gucci on the runway showcasing pre-fall 2017 collectionacquired much more engagement in the media for a lot of different reasons. So, I think that over the past three years we’ve been engaging in this campaign because we believed it was the right thing to do as a campaign, and as a topic.

LUX: In the Dining Issue of LUX we have an interview with Marc Glimcher of Pace Gallery who says that they are doing public art because the public sector doesn’t have the money. Likewise, is no one stepping in to do what you are doing?
RT: I think over the past 10 to 20 years, the private sector in its different manifestations has become much more active partly in the growth of understanding of the role that corporations, brands and wealthy, successful entrepreneurs can play. If you look at the Bill Gates and the Warren Buffets of this world and what they are doing today, you can see that they feel they have responsibilities and the capacity of a small country to carry them out.

Read next: Abercrombie & Kent founder Geoffrey Kent on the value of luxury travel

LUX: How does the responsibility element, the CHIME FOR CHANGE, link with the sustain-ability element of Kering’s strategy?
RT: Within Kering’s ten-year strategy there are pillars. One of them is focused on the environment, and all what we do goes with that. When you use the word sustainability, it’s immediately associated with the environment. But the second pillar is about social good with campaigns such as CHIME FOR CHANGE on gender equality and other philanthropic activities. The third pillar is more in the area of innovation. Kering looks at sustainability in a broad sense under the notion of responsibility to the environment and to humanity. This innovation is driving ways of doing business differently across the area of sustainability.

Luxury brand Gucci's pre-fall 2017 collection on the run way

Gucci’s pre-Fall 2017 collection

LUX: Gucci and CHIME FOR CHANGE support women’s and girls’ causes and you partner with the action group Global Citizen. It’s a good ex-ample of a corporation taking responsibility for social campaigning. Is this continuing?
RT: Yes, the fact that equality is more under question than it was a year ago, certainly in the most developed country in the world [the US], means that we as a campaign movement are going to be busier than before, probably. We are always looking for ways we can be more effective in getting our message out there. Music as a convening force will be part of what we do. We will be having festivals in New York and Berlin. There will be another CHIME FOR CHANGE hackathon supported by Facebook. We are looking for something in the art community, and will continue to be active as we have in the past, and what we could do in the future.

LUX: Will consumers start to demand that luxury brands are responsible? Are you seeing this now Menswear Gucci Pre-fall collection 2017 on the catwalkor do they just not care?
RT: No, I think they assume that we are responsible and sustainable so I think it would become punitive if it becomes apparent that we have not been acting in that way. At the same time I think – and it’s a bit of a cliché now – the millennials and generation Z are definitely growing up much more aware because they are living in an environment that is more in question. Therefore, they are increasingly aware of the negative impact that companies can have. So, let’s say that the expectation that you are responsible is put at an even greater premium.

LUX: As we go forward, will you push Kering’s sustainability message forward more in Gucci?
RT: I think the point is that we are a for-profit, not not-for-profit, so we are de facto never going to be perfect. Now, we are not going to make this the unique selling point of our brand, maybe it’s different in the case of Stella McCartney as it is part of her DNA, but by and large it is something we believe companies and ourselves should be doing. We are not going to shout from the rooftops because frankly someone could justifiably say, “hang on a minute, you should be that way, so why are you shouting about it?”

gucci.com

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Reading time: 5 min
Labassa Wolfe
Labassa wolfe tailors

Labassa Woolfe’s Fitzrovia boutique

Fitzrovia’s latest opening, Labassa Woolfe is the brainchild of Johan Labassa, an antiques dealer, and Joe Woolfe, previously Retail Director at Savile Row tailor Spencer Hart, and a celebrity stylist in his own right. The boutique melds their passions to create the ultimate retail experience for men, with a collection of curated antiques, a bespoke tailoring service and a menu of Armagnac and foie gras sourced from Johan’s family farm in the southwest of France. Kitty Harris speaks to the duo about styling the stars, what makes perfect tailoring and the modern gentleman.

LUX: How do antiques and tailoring relate? Or are they mutually exclusive?
Joe Woolfe: I think this is a concept people aren’t used to. They’re not used to a tailoring business with an antiques element; they didn’t understand what it was about. They thought the back of the shop was our private salon. It’s just about letting people know what it’s all about. We try to communicate across our media platforms and in interviews and slowly people are getting it.

LUX: How is your shop different to Savile Row tailors, independent of the fact you sell antiques and fois gras?
Joe Woolfe: I think on the tailoring side I am different. My other business, or my day job if you like, dressing iconic men, and having to sort and source perfect outfits, I always try to find something a bit different. Hence the buttons (all sourced in Paris) and the cufflinks and the extra bits we can do to an outfit. I don’t know if there is another brand on Savile Row that does what we do. I’ve worked with them all, because obviously not all of my clients are going to wear Labassa Woolfe. Benedict Cumberbatch wears Thom Sweeney, he wears Richard James, Kilgour, all kinds of products. Someone came in the other day and said they needed a top hot so I worked with Lock Hatters to get them one. My styling side really works well with this.

LUX: Joe, you mentioned being Benedict Cumberbatch’s stylist? Is there more pressure working with a celebrity?
JW: I think all clients are demanding especially when they are spending a lot of money. I think from my Spencer Hart days there was a mistake in how we ran the business whereby we concentrated far too much on the celebrities and it didn’t go down very well with our other clients. They felt the celebrities were more important than them so now I am aware not to go on and on about celebrities. I like to keep that discreetly on the side and concentrate on the person I’m with.

Labassa Wolfe tailoring

Joe Wolfe, Benedict Cumberbatch and Johan Labassa

LUX: Why did you decide to set up shop on your own?
JW: I think it was an inevitable step. I work in menswear and I love tailoring and I’ve never been able to get quite what I want out of other brands. I was reluctant to set up a tailoring business. But when me and Johan started talking about what we could do together it really excited me. It was obvious we were going to produce something that was unique and made a lot of sense to me. I couldn’t of done this without Johan and vice versa and it’s worked out really well.

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LUX: Joe, what makes good tailoring?
JW: Fabric, fabric is really important. I’ve learnt a lot about fabrics because after I left Spencer Hart I went and work with Scabal who are probably one of the best cloth manufacturers in the world, alongside Loro Piana, and they do have an amazing business. They have a £60 million cloth business and 5,000 cloths. It was like going into a kitchen with the best ingredients in the world and being able to use them. Cloth is really important and the people who make the suits. I know a lot about tailoring and the construction of a suit and how that translates onto a person. It’s all about the architecture in a garment and how the garment is built. Anybody who has worn good tailoring, and you then try and put something on them that isn’t well built or manufactured they’re not going to feel good in it. It’s about education, about what people expect. It’s like once you’ve been in an AMG Mercedes you don’t want to go back in a cheap one. Fabric, cut, manufacturing, details. Sometimes less is more. I don’t like people looking like peacocks or like clowns. I like my guys to be really sophisticated, really cool and elegant. Quite often it’s about textures rather than lots of different colours or lots of loud things. We have a few contradictions in the shop, like the black jacket with the coloured Sophie Hallette lace. But there aren’t many people who would wear that.

LUX: How do you think the world of tailoring has evolved in recent years?
JW: Guys know so much more about tailoring than they did. You can walk into Topman now and get a made to measure suit, or into Massimo Dutti. All of the highstreet brands have followed what was going on on Savile Row fifteen years ago. We’re really up against it. There are incredible online tailoring businesses that produce a really good product for a couple of hundred quid. It’s crazy. I know a lot of the cutters on Savile Row who have gone and worked with huge Chinese manufactures and they’ve brought their expertise over to China and over to India. They are producing really good product at a really good price. I’ve felt I’ve had to work harder. Haute couture is always copied onto the highstreet even with womenswear, so it was inevitable that it was going to happen with men’s tailoring as well and it has. But I think the people who are at the forefront of men’s tailoring are always going to be producing better product than highstreet brands.

LUX: How would you describe the modern gentleman?
JW: The modern guy is more educated, they read magazines that inform them on what they need to wear and how they need to wear it. You’ve got iconic men like Oliver Chesire, Jack Guinness, David Gandy who inform every guy on what’s cool and what’s not. GQ is a big supporter. We’ve got men’s fashion week that has a huge visibility so I think most guys know what they’re looking for a lot more than they used to. They have staples in their wardrobe. They often come and know exactly what they want. Some don’t get it quite right. What is a modern guy? A modern guy wants to look cool and sexy…but is that just a modern guy? I think all guys have always wanted that. Even back to the 1850s, everyone says that the One Button Narrow Notch Suit is a new thing, but it’s not. It was around 150 years ago.

Labassa Wolfe

Oliver Cheshire and Jack Guinness

LUX: What’s the ultimate men’s accessory?
JW: I think watches are really important which surprises me in this digital age, that guys are so into having something mechanical on their wrist. The amount of money that people spend on watches just blows my mind, it’s phenomenal.

LUX: Johan, your speciality is antiques – is there a particular period you prefer? Which has been your most exciting discovery and where did you find it?
Johan Labassa: Yes, mostly Louis XV, Regency, Directory. But I don’t really have a favourite period. It depends on the furniture and what I find. As for my favourite piece I’ve found…I like them all but I found a great desk from a French family near Paris. It was very hard to get because they were not ready to sell so I had to deal with it long term but at the end of the day I got it and I love it.

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Labassa Wolfe tailorsLUX: Do you think there’s an increasing demand in luxury to offer the client more than just the product?
JW: I’m actually bored with retail, because with what I do on the branding and styling side I have to spend a lot of time in luxury stores. There are very few retail experiences that I enjoy. They all have this mono brand feel to the and the staff are quite controlled in what they can and can’t do. We don’t have a huge online presence, you can’t get our candle online or our fragrance or Fois Gras. It’s pointless because unless you come here, see, touch and feel and get looked after by us you’re not going to experience what this brand is about. I think what this brand is about is proper old school retailing experience. All the little things that are bespoke to this business even down to the packaging, the bags and the covers; we’ve worked hard to get unique pieces. We want people to come here and experience us.

LUX: What are the “quintessential elements of French and English style” that are the fundamentals of the brand?
JW: It’s just a bit decadent.

JL: It’s just not normal. We’ve done something that isn’t done, it’s different.

JW: If we serve you a glass of Champagne, A) it’s French, B) We’ll add a little something to it, armagnac, syrup, orange, vanilla and coffee – it’s something Johan has manufactured. C) the foie gras is beautiful, the shoes are beautiful (all custom made in Italy), the art deco chairs are beautiful. It’s all an extension of our home, of who we are.

labassawoolfe.com

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Reading time: 8 min
Jared Leto stars in new gucci fragrance campaign

One of Hollywood’s great mysteries, Jared Leto has spent his career defying its received wisdom that you can only fit one niche. Below the radar of gossip columnists, he flits from Oscar-winning performances and eye-catching red carpet appearances – green Gucci frock coat with candyfloss pink cropped trousers recently – to rock climbing and headlining with his rock band, Thirty Seconds to Mars. He fits the role of doe-eyed sweetheart, psychopathic killer and fashion frontrunner all in one.

Raised by his mother, Leto spent his childhood moving from city to city around America, learning to love the nomadic life. He studied cinema, moved to LA and was cast as the sensitive teenage love interest in the cult TV series, My So-Called Life. But Leto was more than a pretty face. A committed method actor, he has lived with homeless heroin junkies for the role of Harry Goldfarb in Requiem for a Dream and dramatically lost and gained weight playing the overweight killer of John Lennon, Mark David Chapman, in Chapter 27 and the transgender drug-addict, Rayon in Dallas Buyer’s Club. Winning an academy award for his work, Leto never breaks from his character on set. After years of art house, Leto recently went for blockbuster as the Joker in Suicide Squad, taking on the role left by the late Heath Ledger. All this while he has been fronting his rock band alongside his brother, with record sales in the millions. Now he has taken another turn on his alternative Hollywood path, working with Gucci’s creative director, Alessandro Michele as the new face of Gucci Guilty. He spoke to Caroline Davies about commitment, guilt and never quite letting go of the joker.

Jared Leto stars in new gucci fragrance campaign

Jared Leto in the Gucci Guilty campaign

LUX: What scents do you associate with your childhood?
Jared Leto: The smell of a campfire is always pretty powerful. It brings back certain times and adventures.

LUX: What was the first scent you wore?
JL: I think one of my grandfathers got me and my brother Old Spice and Brut soap-on-a-rope.

LUX: Acting, directing, music. Are they different parts of your personality? How do they inform one
another?
JL: It’s been challenging to make them all work. They take a lot of time, which has always been the
biggest challenge for me. How do you find the time to make room for several lovers, I suppose?

LUX: You spent much of your childhood moving around America. Has it given you a wanderlust?
JL: I would say that I like new experiences so that’s sometimes the part than can keep you travelling.

LUX: Where is your favourite place in the world? What would you do there?
JL: There are so many places around the world that I really love. The national parks in America have to be some of my favourites.

LUX: You’re known for your commitment to roles. What has been the most difficult part to play? Why?
Jared Leto: The Joker was probably one of the most difficult, that and Dallas Buyers Club. It’s just very dark and emotional. There was a physical component – I had to lose a lot of weight, so it was really challenging.

LUX: Have you ever scared yourself with a character? When?
JL: I was more concerned with the work that I needed to do in order to try and do my best.

Guilty Gucci fragrance

Behind the scenes shot from the Guilty Gucci campaign by Alessandro Michele

LUX: Which character was the hardest to let go of?
JL: The Joker still visits from time to time. So be careful.

LUX: Why Gucci? Why now?
JL: Alessandro drew me to the collaboration and we had met and become friends. And so when he asked me to do it, I was so excited. I thought it would be really fun to join him in this great adventure.

Read next: Gorden Wagener on creative intelligence

LUX: Tell me about creating the footage for the Guilty campaign. You filmed in Venice in December; what was the atmosphere like?
JL: It was improvisational. It was very creative. It was a unique story of this guy and two women on an adventure, and it’s magical but it’s good. It was a lot of fun to make, and a great group of people to work with.

LUX: What do you think of when you think about guilt?
JL: Guilty is a frightful way to mean taking some chances and not always playing things safe.

LUX: How would you describe your choice of clothes?
JL: I don’t really put very much time and variation into fashion to tell you the truth. Maybe that’s a good explanation for a lot of things. I have fun with it and I’m not worried about being too safe with it because at the end of the day, it’s really not big a deal. So I just have a bit of fun with it.

Jared Leto in the gucci guilty campaign

A still from the Gucci Guilty campaign, filmed in Venice

LUX: Do you think that fashion can feel limiting for men?
JL: I think most men’s fashion is pretty boring, utilitarian, safe, and there is something to the
unpredictability of what Alessandro does that’s really compelling.

LUX: How do you view Hollywood?
JL: Well, I’m glad that I am where I am now. I think you sometimes have to throw a bit of caution to the wind. I have taken long breaks from acting. And that’s okay.

LUX: What’s the best piece of advice you’ve ever heard about life and acting?
JL: Commitment, to commit

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Reading time: 4 min