Thibaut Hontanx is the seventh Chief Blender of the historic Maison Courvoisier. Here, he speaks to LUX about the brand’s famous past, and the importance of celebrating the present

LUX: Can you start by telling us a bit about Maison Courvoisier’s history and why the heritage of the brand is so important to its identity?
Thibaut Hontanx: Courvoisier was founded by Félix Courvoisier in 1828. The brand was officially registered in 1843, and Félix then built the Maison in 1857, which still operates on the banks of the Charente River. He ultimately created the brand because he believed in celebrating the joy in the everyday, and this is something which still holds true for us.

When Félix passed away in 1866, he left Courvoisier to his two nephews, the Curlier brothers, who had lived in Jarnac their entire lives. They expanded the business internationally to London, and Courvoisier was awarded a gold medal at the 1889 Paris World Fair and its cognacs were then served at the inauguration of the Eiffel Tower.

LUX: Indeed, and Courvoisier has been served at many historical celebrations – it was also served at the opening of Moulin Rouge. Are there any upcoming landmark occasions in which you are planning to cement the presence of the brand?
TH: Next year will be a landmark year for Maison Courvoisier; we are thrilled to reopen our home in Jarnac in 2024 after more than a year of renovation work. Beyond our exciting Maison reopening, we will have more updates to share soon…

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LUX: Can you speak to the Maison’s Foundation 1828 project and your vision to support small business owners and entrepreneurs?
TH: Foundation 1828 is Courvoisier’s philanthropic platform. It provides meaningful financial and educational support to empower small business owners and entrepreneurs in underserved populations across the world.

In the US, we have established a multi-year partnership with the National Urban League, which is a historic civil rights organisation dedicated to economic empowerment, equality and social justice. Since 2020, Foundation 1828 has also contributed to a $1 million financial commitment over five years to assisting Black and minority small business owners and entrepreneurs in the U.S. This year and beyond, our Maison is aiming to expand its support globally.

LUX: What would you say to someone who has an appreciation for luxury drinks and spirits, but who does not usually drink cognac?
TH: I would say that our Collection of cognacs have something to offer for every taste preference. For spirits drinkers who are looking for a sessionable, refreshing cocktail, I would recommend that they try the Courvoisier Gala cocktail. This drink is very festive and gives people from all backgrounds and taste preferences an opportunity to explore the rich world of cognac through an approachable experience.

If you prefer a neat or on the rocks style pour, I would suggest trying Courvoisier XO Royal from our prestige portfolio collection of cognacs. Courvoisier XO Royal really embodies the roots of Maison Courvoisier through the vision of our charismatic founder, as well as its rich history of revered cognacs that graced the royal tables of Europe. Our ultimate expression, L’Essence de Courvoisier, is also great to enjoy neat.

LUX: Could you describe the significance of terroir in the production of Courvoisier cognac, and how it influences the flavour profiles of your Cognac/Blends?
TH: The significance of terroir is paramount, as it has a huge influence on the flavour profiles of our cognacs and blends. The fruity and floral style of our Maison has been defined by the successive generations of Chief Blenders as Cognac in Blossom. We deeply respect the Cognac region, where our art of making is rooted in harnessing, liberating, and revealing the spirit found in our terroir, crus, and oaks. This philosophy results in an exuberant cognac infused with the vibrancy of the Cognac region.

LUX: In the world of luxury spirits, what are some of the key trends you anticipate in the near future?
TH: I think there will be a continued focus on premiumization and heightened enthusiasm within the cognac category. At our Maison, I expect more experimentation with blends of older, rarer eaux-de-vie to develop our prestige and ultra-prestige segments of the business.

Read more: Entering Veuve Clicquot’s Garden of Gastronomy

LUX: You have a lot of tradition and history behind you. How will you ensure that you continue to appeal to younger generations in today’s market?
TH: We will continue to innovate offerings, introducing new and exciting blends and cognacs that align with evolving preferences, emphasising inclusivity and approachability. Our goal is to continue to offer a cognac experience that is welcoming and accessible to all.

LUX: Why was British artist and designer, Yinka Ilori, the right person to be the Maison’s ‘Ambassador for Joy’?
TH: Yinka is committed to making art playful and community-driven. Likewise, we believe in making the cognac experience a joyful one that can be enjoyed by anyone. We are continuing to redefine the cognac category by placing Courvoisier in consumption moments that are vibrant and vivid. Our work with Yinka continues to bring to life our brand world that is about savouring life’s pleasures.

Find out more: www.courvoisier.com

Cindy Chao at the new Cindy Chao The Art Jewel Gallery. Courtesy of Cindy Chao The Art Jewel

Cindy Chao is known for fusing art and jewellery to create unique collectibles. Here she speaks to LUX about the importance of her heritage, emotions and craftsmanship

LUX: How has your upbringing shaped your career?
Cindy Chao: Creating art jewels, for me, is a continuation of my family heritage. My grandfather was an architect who always took me to the construction sites of his architectural projects. I was trained from a young age to see the world in a structural and spatial way. My father was a sculptor. He taught me to take into account each angle, form and expression of what I observe, and to transform observations into well-rounded creations.

Both my grandfather and father moulded who I am today. Having the mind of an architect helps me to visualise my compositions three-dimensionally, and with the hands of a sculptor, I am able to pour life and emotion into my wax sculptures.

LUX:  How do you bring the two disciplines of jewellery and art together?
CC: My vision is to bring art and jewellery together by redefining how jewellery pieces are created and perceived. If a great piece of art must transcend culture, language and geographical boundaries in order to be widely understood and appreciated, the same should be true for jewellery. Thus, I hold the belief that every piece of fine jewellery should be a miniature artwork in a wearable form.

My jewellery creations are an extension and an expression of my emotions and soul. They carry the thoughts and the mood I experience when I obtain inspiration during the creation process. By combining my creativity with high-quality craftsmanship, I aim to imbue my art jewellery pieces with collectible value.

Cindy Chao The Art Jewel Gallery Gravity-free Showcase.

LUX: Can you share some insights into the process of creating your pieces and the techniques and materials you prefer to work with?
CC: I always view the world from a three-dimensional perspective, so my creations are very architectural, sculptural and organic, and can be appreciated from every angle.

I start every creation with wax sculpting, which is where I sculpt a wax block into a 1-to-1 ratio sculpture of the jewellery piece in my mind. The process is an ancient technique, once widespread in Europe in the 18th-19th centuries. This enables my work to be three-dimensional throughout the project.

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I am particularly fond of crafting my works in titanium. Being one of the lightest types of metal, titanium can effectively reduce the weight of the entire piece; however, its toughness and extremely high melting point also make the forging and setting extremely difficult, and any mistake would cause the whole crafting process to start over again. Using the toughest metal to form the softest curvature has always been an ultimate goal of mine.

Recently, I’ve been working on using unconventional materials in my jewellery pieces. For example, ox horn, maple wood, and golden ebony are applied and combined with titanium, 18K gold, silver, and various precious stones. These organic materials lack malleability and require careful evaluation, selection, and calculation of the joining positions and angles between the metals and unconventional materials.

Sapphire Floral Brooch from the White Label Collection

LUX: Which of your pieces are you most proud of?
CC: I believe that a good work is one that, when you look back, leaves you with no regrets, and with no room to think, If I had another six months, I could have done better.

I believe my latest 2022 Black Label Masterpiece Spring Cardamom Brooch is one of those “no regrets” works.

I created a pair of Spring Cardamom Brooches, inspired by freshly sprouted Cardamom pods, to express the vitality and hope of a new Spring. The brooches feature two oval-shaped cabochon Colombian emeralds of nearly 81 carats each. Next to the emeralds are two glistening hollow diamond spheres that are composed of several fancy rose-cut diamonds. The juxtaposition of a large emerald and the hollow diamond ball is my exploration of the coexistence of the abstract and real.

The brooches were also my attempt to accentuate sculptural aspects with colour science. I truly wanted to create a sense of dimensionality through the undulations, color arranging, gem setting and light. They were set with 28 shades of green gemstones, complemented by yellow and brown diamonds.

2022 Black Label Masterpiece X and XI, Spring Cardamom Brooches

LUX: Can you tell us about your annual butterfly masterpieces and what inspired you to start creating these every year?
CC: My first annual butterfly was completed in 2008, the fourth year after I founded the brand and at a time when I was still establishing myself as a jeweller. It was very challenging for me at the beginning, as an artist and as a brand, and I did not know how long I could persevere. I embarked on this butterfly creation with a feeling that it might be the last piece of work in my life. Even if my creative period ended that way, I wanted it to be special.

The short yet splendid life of a butterfly deeply inspires me. It reminds me that even though human life is brief and fragile, we should constantly undergo metamorphosis, surpassing our limits, and ultimately live a brilliant and meaningful life.

It took me a whole year to create my first butterfly, the Ruby Butterfly Brooch, and I poured all my efforts into it. From the front, you may only notice the pair of rubies on the butterfly, but when turning it over, you discover that the entire butterfly is fully set in a three-dimensional manner from the side to the back. The “side-flying” butterfly with its wings folded together and not yet fully spread, as if it had just emerged from the cocoon and was about to take off, symbolises my state of mind at the time.

From then on, I decided to use the “Annual Butterfly” as a symbol of transformation for both an artist and a brand.

Sweet Violet Earrings from the White Label Collection

LUX: On the note of butterflies and metamorphosis, can you speak about your evolution as a jewellery designer?
CC: My growth as an artist is closely related to confidence, which is crucial for creating good works, but it requires time to accumulate through experience. My increased confidence is reflected in two aspects: first, simplified lines and “subtraction” in my work. Because I have mastered the techniques, I don’t need as many lines to present a piece anymore. Second, there is a breakthrough in colour. Comparing the first “Ruby Butterfly Brooch” with the latest “Aurora Butterfly Brooch,” one will notice that I have become bolder in my use of colour. Just like a painter, the colour tension in early works and later works is certainly different.

The Aurora Butterfly

LUX: In what ways is Asian culture particularly important to you, and how is this reflected in your work?
CC: Influenced by my grandfather and father, I received an education in aesthetics from an early age. My creations are imbued with a traditional Chinese style of “impressionism”, using depictions of nature to express emotions. In my works, I want to showcase a harmonious blend of structural forms and artistic conception, brimming with a poetic and emotive essence.

LUX: You have achieved many accolades in your career, from your pieces being selected for Christie’s auctions to being featured in the Smithsonian National Museum of Natural History and the V&A. What would you say has been the highlight of your career so far and why?
CC: I am grateful for the acknowledgement from esteemed international institutions such as museums, art fairs, and auction houses over the past few years. These commendations have not only been instrumental in building up a firm foundation for my brand, but also instilled within me a profound sense of confidence.

Read more: Veuve Clicquot CEO Jean-Marc Gallot on the spirit of the iconic brand

In November 2021, I received the “Chevalier de l’Ordre des Arts et des Lettres” distinction from the French Ministry of Culture. This is definitely a highlight of my artistic career. France – being one of the birthplaces of jewellery art with its extensive history and cultural heritage – has consistently equipped me with abundant inspiration and nurtured my creative endeavours. I feel deeply honoured to be recognised for my vision and contribution in bridging eastern and western cultures through art, and I am aware of the great responsibility that lies ahead.

Sapphire Dragonfly Brooch from the White Label Collection

LUX: What would you say is the overall message you are conveying through your work?
CC: Our lives are finite, whereas genuine art possesses the ability to withstand the trial of time, transcend time, and be passed on from generation to generation.

LUX: You have broken boundaries as a Taiwanese woman in a male-dominated, Western-centric industry. Are you hopeful for the future of other Asian women in the jewellery, art and luxury markets and how do you hope to see your legacy continue?
CC: I am optimistic about the future of Asian female artists as they are gaining global recognition for their immense talent. The opportunities for women in Asia are vast and promising.

My team and I have created our own unique path on this journey, and we aim to continue the growth in the following decades to come, and to become a truly global brand that embraces its Asian heritage. In order to preserve this craft within the wider jewellery industry, I feel it is important to teach and inspire young talent to embrace this age-old knowledge and savoir-faire of jewellery-making.

The making of the Spring Cardamom Brooches

LUX: What would you say differentiates a jewellery piece which is a collectible from one which isn’t?”
CC: The value of a collectible jewellery artwork includes two aspects: rare gemstones and artistic value.

Firstly, top-grade rare gemstones are the primary element that gives jewellery pieces their collectible value. As a new investment vehicle, the market trend for rare gemstones has garnered increasing attention in recent years.

Artistic value is also one of the elements that contribute to the collectability of jewellery pieces. Collectible art jewellery possesses aesthetic, intellectual, and philosophical value beyond ordinary commodities. Artists dedicate themselves wholeheartedly, infusing their emotions into their creations, allowing their pieces to convey the artist’s unique creative stories and inner world.

All images courtesy of Cindy Chao The Art Jewel

Find out more: www.cindychao.com

One of the hottest tickets in Rome this month was ‘The Art of Conversation’ arranged by Deutsche Bank and Frieze with renowned artist, Karin Kneffel

The event was hosted amid the baroque opulence of Palazzo Barberini. Archrivals of the Medici family, the Barberini produced generations of wanton spendthrifts, nepotist popes and, consequently, bequeathed Italy a legacy of extraordinary art and heritage.

The discussion around art played-out in the Salone Pietro da Cortona, beneath the aptly-named fresco, “Triumph of Divine Providence”

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Hosts were Federico Scrocco [Vice Chairman International Private Bank Italy, Deutsche Bank] and Nathan Clemens-Gillespie [Director of Frieze Masters] who introduced the evening. Skilled probing from moderator Nicholas Cullinan, Director of London’s National Portrait Gallery, drew insights from artist Karin Kneffel about her use of perspective, scale and layering in her work.

A favoured student of Gerhard Richter, Karin Kneffel has a fascination with the super-real. The effects she produces with distanciation techniques were vividly shared through a curation of images that produced animated questions from the audience.

Read more: An Interview With KAWS

International guests drawn from art cognoscenti, government ministers, and leading entrepreneurs adjourned to the terrace to continue thoughtful conversation around the alignment of wealth with responsibility and the purposes of art in the 21st century.

Find out more: art.db.com

Kishwar Chowdhury’s Bengali heritage is a crucial part of her approach to cuisine

Australia based Bengali chef Kishwar Chowdhury was a finalist in the 2021 series of Masterchef Australia. Here she speaks to LUX Contributing Editor, Samantha Welsh about the ways her heritage influences her cooking

LUX: Dhaka, London, Heidelberg, Las Vegas, how has living in all these very different locations shaped your outlook?
Kishwar Chowdhury: Having lived on a few different continents and constantly traveling through my work has definitely shaped who I am. When I finish my kitchen projects in a city, I’m often roaming the markets, finding where the locals eat and befriending anyone who’s love language is food! I find that you can get to know people and learn about cultures very intimately, in a very short space of time by immersing yourself in their food. I carry these encounters with me and it definitely shapes my creative process.

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LUX: You had several career options but you seem drawn to something beyond personal ambition. How did you find this back home?
KC: Before moving into the world of food I was happily immersed in the printing, packaging and design industry. But food allowed me to express the deeper inquisitions and thoughts I had about the world. I feel very fortunate that I have an audience that is interested in that voice, whether it’s about ethnicity and ownership or ecology and waste. I feel I can wholly express myself through this medium and in doing so, found a collective global audience that resonated with me. I can see the impact that this has on the next generation, including my children and that to me is reason enough to be here.

Chowdhury takes pride in using techniques from many different cultures in her cuisine

LUX: Congratulations on having the drive and talent to make it to the final of Australian Masterchef! What made you do it and what have you learned along the way?
KC: The short answer to that is my son, Mika, made me do it. During the lockdown, we were living on a farm outside of my hometown of Melbourne. Like many others, it was a time that made me reflect on what I really wanted to do with myself and what it was I would be leaving behind. It became integral to me to pass down to my children all the things my parents had spent a lifetime teaching me. I spent a lot of that time cooking, writing and drawing. My son was the one who urged me to apply for Masterchef after seeing an ad on TV and the rest is history.

Kishwar Chowdhury came third place in the 2021 series of Masterchef Australia

My biggest takeaway from the Masterchef experience was finding who I am as an Australian-Bengali. I think many of us around the world who belong to minority cultural diasporas live with their feet planted in two boats. Masterchef gave me an opportunity to express who I am through my dishes and represent both the Australian and Bengali sides of my identity.

LUX: Your recipes have reached an international platform and you champion your Bengali culture, as distinct from ethnicity or religion; is that important to you?
KC: Being born and bought up in Australia to Bengali migrants from both India and Bangladesh meant that I grew up identifying with Bengali food and culture beyond national borders. My food reflects the history and cross cultural influences that landed in the Bay of Bengal. Being a major trade port for the British East India Company, Mughals who bought their Persian cuisine and sharing porous borders with South East Asia, the layered food tapestry in this region is incredibly diverse, delicious and largely undiscovered. It’s impossible to write about Bengali cuisine and confine it to a certain ethnic group or religion.

Kishwar Chowdhury has worked closely with the UN World Food Programme and ASCR to combat issues of hunger and food distribution

LUX: You could be said to subvert tropes about women’s work and women’s place in South East Asian society. How has this been received?
KC: I always say cooking has been a privilege for me. I get to approach it from a creative space and head kitchens, which is still, across the world, an anomaly. I do find frustrations in breaking stereotypes when people think cooking is a natural skillset for women or something that should be imparted on girls. I grew up in a household where both my mother and father cooked and believe that cooking is a basic life skill that every person should acquire. The burden of cooking still predominantly rests on South Asian women and women across all cultures in general. It is twice as difficult in that space to break that mould and to be seen as a chef rather than a cook.

LUX: How do you deal with preconceptions about how and where it is appropriate to serve South East Asian food?
KC: There has definitely been a hierarchy of cuisines that have been considered worthy of fine dining spaces. I do think that mould is being broken and we see a rise of restaurants showcasing heritage cuisines taking out Michelin stars and getting global accolades.

Durjoy Rahman with Kishwar Chowdhury

I find that the hardest preconceptions to break are within one’s own cultural confines. Often, I recreate dishes that are historically peasant dishes or “Andarkhanna” food that is served at home. People who have never come across these dishes are receptive to the incredible techniques and subtle flavours that exist in heritage Bengali cuisine. But often the beauty and rarity of these dishes are overlooked when they’re cooked at home.

LUX: How did you come up with the controversial concept to repurpose leftovers to haute cuisine?
KC: Some of the greatest restaurants in the world, notably the famous René Redzepi’s Noma, have been exploring this concept for years and shed a global light on the importance of sustainability in this industry. This, together with the cultural significance of eating nose to tail, repurposing food scraps and using every part of an ingredient, whether it be a fruit, vegetable or a whole animal, led me to carry that ethos into my kitchens.

LUX: Tell us about your activism, particularly the UN World Food Programme and Feast for Freedom.
KC: I’ve never considered myself an activist, but feel a deep sense of responsibility to do something about the disparity in food distribution. Whilst one side of my work is about creating magical experiences, there is also a very real side of the food industry that entails waste, hunger and lack of access to basic nutrition for millions. Through working with the UN WFP and ASRC and having the platform and the ability to shed light on these matters is how I push for change.

Preservation and legacy are at the core of Kishwar Chowdhury’s cuisine

LUX: How can you capture a cultural legacy and preserve it for the next generation?
KC: It starts with preservation through practice and the written word. In my case, recipes, particularly from this part of the world, are difficult to preserve, as they are not scientific, like baking. They require a tactile understanding of spices and ingredients, seasonality and also locality. I’m currently writing my book on recipes from the Bay of Bengal and trying to pass on more than just recipes, but a way of life. As for the next generation, I think immersing my children, as I was, in art, cultural experiences, rituals and festivals, creates a muscle memory so that they too will want to recreate all this as they get older.

Read more: Durjoy Bangladesh Foundation: Bridging Global South And North

LUX: What would you tell a young chef embarking on their career?
KC: I would say find your voice in food. What is it you want to share with the world through your food, find the people and kitchens that will help you attain the skill set you need and always follow your stomach!

Find out more: @kishwar_chowdhury

This interview was conducted in association with the Durjoy Bangladesh Foundation

Bovet 19 Thirty Hours hand setting

Swiss watch brand Bovet is renowned for its artistic and mechanically sophisticated high-end timepieces. On the company’s 200th anniversary, owner and managing director Pascal Raffy speaks to Ella Johnson about his plans and dreams

Pascal Raffy is not, at first glance, a likely candidate to own a high luxury Swiss watch brand. Having left his native Lebanon aged 13, he embarked on a successful career in pharmaceuticals, and promptly retired, aged 38. Yet, in 2001, he went on to acquire one of the oldest watch companies in the world.

Swiss watchmaker Édouard Bovet established his eponymous house 200 years ago this year. It soon gained a reputation for the artistry of its engraving and miniature paintings; Bovet also invented the glass case back so beloved of collectors today.

After Raffy bought Bovet, he turned it into a genuine manufacture for the first time: now, even the spirals and regulating organs in each watch are made in-house. Raffy also bought a 14th century castle near Lake Neuchâtel in western Switzerland that was once home to the original Bovet family and restored it, turning it into the brand’s factory and headquarters.

Pascal Raffy, owner and CEO of BOVET 1822

LUX: You were originally from Lebanon, but were uprooted during the conflict there. What do you remember of that time?
Pascal Raffy: Whatever is related to human suffering cannot be forgotten. When the civil war arose, all parts of the country suffered a lot. It was a very difficult period, not only for myself and my family, but for all families. It is a disaster of what humankind can do, and is written in my body, in my blood.

Lebanon was, and still is, considered to be the Switzerland of the Middle East, with its beauty. It is one of those rare places where you can go swimming, and then half an hour later go and ski in the mountains. I had a true appreciation and love for Switzerland, too, because we had been going to Sion since my childhood on holiday. So, when I was unable to study anymore in Lebanon, at 13, we went to Sion. Like Lebanon, it is a beautiful, disciplined country, with so many assets in so many fields, and a deep civic sense.

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LUX: What did your career look like before Bovet?
Pascal Raffy: My family were industrialists in pharmaceuticals, so after I finished my studies, I started working in that field. But I decided to stop everything when I was 38 years old, thanks to my oldest daughter, Audrey, who told my own father that although she was very happy, she was [sad to] not be able to see me more often. It was at that moment that I decided to stop doing absolutely everything. My family thought I was kidding, but I was very serious. I stopped everything and retired when I was 38 in beautiful Switzerland.

LUX: So what compelled you to come out of retirement?
Pascal Raffy: One day, one of my bankers came to see me with some brands in search of investments [and mentioned Bovet]. I already knew the house, and it was truly love at first sight. I dreamt a lot in the months after that conversation about paying the house its due respect with true facilities and artisans, and so I bought it in 2001. In 2006 I also bought Château de Môtiers – not because it was a castle, but because it belonged to the Bovet family, so it had the meaning. It was then that our journey with the facilities, where today we do our age-old dials, our hands, our movements, began.

Château de Môtiers, where all BOVET 1822 watches are manufactured

LUX: How did you know how to run a high-end watch company and expand it?
Pascal Raffy: I did not know at all. To be in the position of a collector is not the same as running a watchmaking facility every day. But between pharmaceuticals and watchmaking there are a lot of common parts. In healthcare you must be organised, clean, and disciplined. The most important thing is quality.

LUX: You could have bought a stake in Bovet, appointed a managing director and taken a back seat as chairman.
Pascal Raffy: The House of Bovet has never been exclusively an investment for me. It has always been clear in the long term that true watchmaking is based on patience. Time is a true luxury. If you expect a return on your investment in two years, it’s not this kind of watchmaking that you have to develop. If you want to defend a project where a house can become an institution in the long run, you have to establish true facilities over time, because the most important asset is the artisans, not the machinery or the buildings.

I also wanted, selfishly, to serve myself. That’s a fact. When globalisation started, and a lot of things became impersonal and mass produced, my project in life became to defend detail and heritage. I love to design my timepieces and have designed my collections since 2001. It’s not work, it’s a passion.

BOVET 1822 x Rolls Royce Collection, bespoke timepiece

LUX: How did word about your reinvention of Bovet spread?
Pascal Raffy: To grow a house is like growing a child: it takes time. For us, it’s a generation. We all know that when we travel, we talk, we tell stories. But the most valuable thing is when people actually come to the castle, spend time with the artisans, and see that Bovet is creating all its timepieces in-house. That is very important, because then the collectors become like the press. They are our ambassadors. It is an authentic way of doing things.

LUX: Some of your timepieces, like Bovet 1822 Miss Audrey Sweet Art, which has a dial made from sugar, are quite creative.
Pascal Raffy: In French, my grandmother always used to call me mon petit sucre, ‘my little sugar,’ as a token of affection. I started working with the artisans to try to master a technique in which sugar could be used in our creations and would not melt. We had to choose every single sugar crystal, making sure everything was going to float beautifully around the dial. So it was poetic, and engineering at the same time. It was a great success because it is surprising and truly different.

Miss Audrey Sweet Art gradient sugar crystal dial

LUX: You mention the importance of family: are there any plans for your daughter, Audrey, who has now joined Bovet, to take over the company?
Pascal Raffy: Audrey has always been in love with what we do with the artisans, and I’m very proud of that. Yet she is the first one to realise that it takes time to understand all the elements, so there is no hurry. I am letting time take its time. I know I can rely on the wisdom of Audrey step by step.

Read more: Patrick Sun on Promoting LGBTQ+ Art in Asia

LUX: You have teamed up with Automobili Pininfarina, the car manufacture and design house that created some of the most legendary Ferraris.
Pascal Raffy: What happened with Pininfarina was destiny – a moment of life, not a business meeting! I happened to meet Paolo Pininfarina in California, and I realised that we had the same way of thinking about companies, entities, what we do every day.

Paolo kindly asked me if I would go on a journey to try and design a timepiece with him. The scale is different, but the will is the same.

Pascal Raffy and Paolo Pininfarina

LUX: And you also created something for the remarkable, bespoke $28m Rolls-Royce Boat Tail.
Pascal Raffy: The partnership with Rolls-Royce came about thanks to a couple of extraordinary collectors, who love and understand true luxury and the House of Bovet. We created something absolutely unique: two mechanical timepieces on the dashboard of the car, with all the additional capabilities to wear them as wristwatches, or use them as table clocks, with such dense artistry. In the same way as the sugar dials, this had never been done before.

Find out more: bovet.com

Didier Guillon with his son Maxence who will take over leadership of Fondation Valmont in 2022

artnet’s Vice President Sophie Neuendorf speaks with the founder of the Valmont group and one of the most important philanthropists and collectors in the art world: Didier Guillon

Over the years, French-Swiss entrepreneur and philanthropist Didier Guillon has built a cosmetics imperium, arts foundation, and expansive collection. The Valmont group has become a great family success story thanks to not only his creative genius and passion for art, but also in large part to his wife Sophie who’s able to anticipate women’s desires and needs by combining luxurious ingredients and advanced technologies in Valmont’s high-end range of cosmetics.

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Ahead of a major new thematic exhibition opening at Palazzo Bonvicini – a historic palace which is also home to Fondation Valmont in Venice – which will bring together artists Isao, Stephanie Blake and Silvano Rubino with the art students of Publicolor (a New York-based non-profit organisation that helps marginalised youth reintegrate into society through the use of art as an expressive therapy), Guillon discusses family business, his philanthropic projects and the value of generosity.

Sophie Neuendorf: What’s it like working alongside your wife?
Didier Guillon: It’s a truly inspiring peer-to-peer relationship. There’s no domination of one to the other. Sometimes, we have differences of opinion, but that usually leads to an even better solution. She’s a new Helena Rubinstein! Although I’m more involved in the collection and Fondation, she’s always interested in my passions and projects.

I’m also excited to reveal that we will open a Maison Valmont in Madrid very soon, which combines both my passion for fine art and her work ethic. We’ll have a retail space as well as a secret space for our VIP clients where we will exhibit fine art. It’s like showing a new world to our clients, which is very important for us.

Sophie Neuendorf: Are your children keen to follow your footsteps in terms of collecting and philanthropy?
Didier Guillon: I’m certain that they will. They understand the value of generosity and of philanthropy as I’ve instilled it in them for many years.

Read more: Umberta Beretta on fund-raising for the arts

Sophie Neuendorf: There are many family businesses within the art world, where savoir-faire is passed from one generation to the next. Are you working closely with your children to ensure the transfer of the foundation into the future?
Didier Guillon: We’re really at the beginning of the process. My son will lead Fondation Valmont starting in 2022. He will be primarily responsible for discovering emerging artists for an exhibition we’re launching in Venice for the 2024 Biennale. The theme will be the concept of travel. For my son, it’s a true immersion into the art world.

In terms of the business, it will take much longer to decide if and when my children will join the Valmont Group. Perhaps, they would like to have some other experiences first, which to be honest, I believe is in their best interest. However, we all have to protect the concept of heritage, in terms of art but also of family businesses and values. It’s very important to transmit one’s values to the next generation. For me, that means being known for one’s generosity in all its different facets! Not for being rich, for example. I would be horrified to appear on any “rich lists”!

Villa Valentina on the Greek island of Hydra, where Fondation Valmont hosts artist residencies

Sophie Neuendorf: How do you choose the artists you work with?
Didier Guillon: The absolute objective is to have a deep connection with the artists. For example, I offer our artists the opportunity to travel to Hydra for a four-day workshop and artist residency. It’s a feeling of generosity in terms of spirit and knowledge. It’s important to me that our artists know and embrace the fact that charity is a big part of our ethos and will be part of any exhibition.

I work closely with my son in the decision making process. Neither of us wants to buy work for speculative purposes. We buy for passion and to support the artists. That’s also why we created the “DM” art fund: to raise money to support young artists, which is especially important now, in the wake of the pandemic.

Sophie Neuendorf: What would you like your legacy to be?
Didier Guillon: The notion of generosity in thought and deed. It’s very important to me and it’s what I would like to transmit to the next generation.

Read more: Gaggenau’s Jörg Neuner on embodying the traditional avant-garde

Sophie Neuendorf: If you could have dinner with any three artists, living or dead, who would you choose?
Didier Guillon: Francis Bacon because he was the first artist I saw with my father at a big solo show in Paris. Sol LeWitt because he’s the opposite. Cecily Brown because she has a funny eroticism in her paintings. For me, the way she paints is absolutely fantastic. She’s the new Gerhard Richter.

Sophie Neuendorf: You recently opened a beautiful space in Venice. Why Venice?
Didier Guillon: Venice is an international destination where the art takes possession of the city. Also, it’s a sustainable city because you don’t have cars, which is the same as Hydra, for example, where there are only donkeys. The city also represents the fragility of humanity, seeing as its constructed on poles.

We opened the space few years ago as a place to invite some of our many valued clients and friends. We truly enjoy showing them the beauty – known and secret – of Venice, as well as introducing them to our fragrances. I really want to welcome our guests into the Valmont world.

The grand interiors of Palazzo Bonvicini in Venice

Sophie Neuendorf: What is luxury for you?
Didier Guillon: Luxury, for me, is having the time and money to dedicate, imagine, and create things for those that are disadvantaged. I want to leave a better world for our children and grandchildren. Charity should be a global endeavour. We all have to do our part.

Sophie Neuendorf: The pandemic has been tough for the art world. How did you experience it?
Didier Guillon: We were very fortunate to be together as a family during those few months of lockdown. For me, it was occasion to develop my own artistic creations, all of which were sold to support our art fund.

Sophie Neuendorf: Do you think ESG is important for the art world? What, if anything, are you doing in those terms?
Didier Guillon: Living and creating sustainably is very important. We only use glass for our products, for example. To be honest, it’s a very big challenge to combat climate change. We feel it’s very important to do our part for the environment, but we work more closely in helping disadvantaged children because children are our future.

Find out more: lamaisonvalmont.com

Follow Sophie Neuendorf on Instagram: @sophieneuendorf

Jörg Neuner, Head of Gaggenau’s brand centre in Lipsheim, France

Jörg Neuner, Head of the Gaggenau Brand Centre, speaks to LUX about heritage, handwork, and embracing a hybrid design philosophy

Seamlessly absorbing technological advancements into its DNA, the Gaggenau design philosophy is second to none. The secret? “Traditional handwork with the lightest of mechanical touches,” says Jörg Neuner, Head of the Gaggenau Brand Centre.

LUX travelled to Lipsheim in north-eastern France to speak all things design with Neuner, and find out how – from champagne-supplemented culinary workshops to getting down and dirty in the forging room – the centre offers visitors a fully immersive expression of the Gaggenau brand.

Follow LUX on Instagram: luxthemagazine

LUX: How has the Gaggenau Brand Centre evolved since its opening in 2012?
Jörg Neuner: When we originally opened the Brand Centre, it was based just on design. Our first ambition for the space was for our internal product training, so it was used primarily for prototypes and new products. When there were guests here, like trainers and dealers, it also gave them the chance to visit the factory. That’s the interesting thing, to look behind the scenes and see how it’s all done – the handwork, the materials, and so on. So, that’s what we’ve been doing here since 2012. In 2019, after seven years of operation here, we had 10,000 visitors!

The Gaggenau Brand Centre, featuring a showroom, space for training courses and working kitchen, is located next to the brand’s historic factory

LUX: What makes the Lipsheim location different to other Gaggenau showrooms globally?
Jörg Neuner: We have showrooms like the one here in countries all around the world, and they’re all in the same style. I think what draws people to Lipsheim is the factory, being in the place where everything happens. Normally, we have all the guests here, aprons on, sleeves up, and in the kitchen; you can go and see inside the factory, too. That’s why people come. It’s a very dense experience of the brand, probably the most dense that you can have. Everything we do here is related to Gaggenau: its history, its characteristics, the products.

LUX: What does a typical visitor to the centre look like?
Jörg Neuner: Most of the groups that come here are dealers or retailers. A particularly important group is the product developers, the people building high-rise buildings completely equipped with Gaggenau. They travel throughout Europe to visit all the suppliers they have in their buildings, and they come here to see how it’s done, to understand the brand. Even if they are old-timers with Gaggenau, and have a strong knowledge of the brand, they always say how good it is to come and see how we do it – to see that, still, the products are unique. Now, too, because we have this next to the factory, we can really provide an event.

Visitors to the centre can also tour the factory to gain an insight into how the brand’s products are made

LUX: What does the centre have in store for its private clients?
Jörg Neuner: For the moment, the main thing for end consumers is our cooking classes. We have star chef here, from the region, who has a long-time connection with Gaggenau. He does a cooking course here every month, so you can come here, if you pay a certain fee, to cook lunch with him with a glass of champagne. It’s a big dream of ours, to accommodate more private clients in the future.

LUX: One of the most fascinating elements of the centre is the heritage pieces. Is that something you’re interested in, showing more of the brand’s heritage?
Jörg Neuner: Sure. We have a little interactive forging museum with some of our old appliances in it. I always see guests with big smiles on their faces when they take the hammer and make a piece of really authentic heritage using their own hands, which they get to take home with them. This is how we communicate our history: we try to put guests in touch with it, to make it as tangible as possible.

Read more: Vitalie Taittinger on family business and philanthropy

LUX: Which aspect of the manufacturing process is most surprising to visitors?
Jörg Neuner: I think the most fascinating thing is that with every process, there are people involved. There is still so much handwork and complexity involved, which we try to show to visitors. We have only one process that is automatised, which cuts flat sheet metal and can run around the clock, but in all other processes we have people. It’s really traditional handwork too: we don’t cut any corners. The best example is the 90cm oven. The door takes ninety minutes to assemble, and it’s one person, putting together 515 pieces, 37 metres of cable, step by step, all alone. 90 centimetres, 90 minutes: one centimetre a minute. It’s quite a huge depth of production. That’s really special, and it’s important for the dealers when they come to see it here.

Traditional craftsmanship is at the heart of Gaggeanu’s manufacturing processes

LUX: Technology has not replaced the human element of Gaggenau’s manufacturing process, but has it influenced the design evolution of products over the years?
Jörg Neuner: Our philosophy for our products is traditional avant-garde. We respect where we have come from – how people have cooked, what they know, what traditions there are – and, when it makes sense, we incorporate technology. For example, all the tapping indicators on the induction and ceramic cooktops have knobs. We have some [appliances with] touchscreens as well, for flexibility, so that you can do further programming, but you have full control at the manual level. Modular products have also come up over the course of the last few decades. With Gaggenau it started by developing our ovens, making the panels smaller, giving the cavity more space; and eventually we put the oven not below the cooktop but into the wall. We were the first ones to do that. Then, we realised, with this new development, that you could combine it with the steamer, or the coffee machine, and that brought up new forms again. It all contributes to a certain story about the ergonomics of cooking; it’s not just an oven without a panel. So that shows how, on the one side, things develop, and we get a new avant-garde style, but on the other side it still has the things which still make sense. That’s the traditional avant-garde.

LUX: Have any Gaggenau designs remained untouched by time or technology?
Jörg Neuner: We now have two oven series, the 200 and the 400, while the 300 stays as an icon. We did our first attempt to update that one, and I was very happy, and it’s stayed the same ever since. To me, that’s amazing: that you can have an appliance for thirty years in the catalogue without any major change in the design or technology. Nobody else has that. We have a successor, but while it’s technically based on our new oven platform, with the same functions and features, the outline is the same. It has the same face. For me, that’s the Gaggenau face.

Find out more: gaggenau.com

A sculpture by Sean Scully at Newlands House Gallery. Photograph by James Houston

When it comes to contemporary art, Petworth in West Sussex isn’t a destination that immediately springs to mind, but with the recent opening of a new gallery, headed up by famed art dealer and LUX contributor Simon de Pury, the historic village is beginning to attract a more international crowd. We travelled down from London to see for ourselves

Contemporary art gallery Newlands House opened its doors in 2020 with two blockbuster exhibitions, a presentation of photographs by Helmut Newton and a survey of works by designer, architect and artist Ron Arad, but what makes the gallery truly unique is its setting.

Follow LUX on Instagram: luxthemagazine

Petworth sits amidst the glorious rolling hills and valleys of the South Downs National Park, but due to its proximity London (roughly an hour and a half drive), Cowdray Park Polo Club and Goodwood, it feels less remote and more buzzy than many of England’s historic country towns. Visitors arrive in sleek Porsches and Lamborghinis, and leave clutching bags filled with objets d’art.

Newlands House, however, bridges the gap between old and new. Occupying an expansive 18th century townhouse that was previously home to Augustus Brandt‘s antiques showroom, the exhibitions weave through twelve homely rooms, with works hanging beneath low wooden beams, above fireplaces and on hessian covered walls. The current exhibition, From the Real (on show until 10 October), features a compelling series of large-scale abstract paintings and sculptures by husband and wife art duo Liliane Tomasko and Sean Scully. Tomasko’s quick, bold gestures recall the language of street art while Scully’s shiny surfaces (some of the works are painted onto sheets of aluminium) and cool marine colour palette evoke more smoothing architectural forms.

Where to stay…

We checked into The Angel Inn, an upmarket gastro pub with a pretty walled garden and seven quirky guest-rooms, all of which have been recently refurbished with tasteful interiors by Augustus Brandt. It’s worth bearing in mind, however, that as its an old building, the rooms do vary quite extensively in terms of size and amenities. Scots Pine is by far the most luxurious and characterful with an orange velvet sofa, large bathroom and free-standing bath.

The “Scots Pine” bedroom at The Angel Inn. Photograph by James Houston

For larger groups and families, there’s East House, a self-catering apartment spread across the top floors a Grade-II listed Georgian building, or Ryde House, a grand 19-century home with three spacious bedrooms and a courtyard garden.

Where to eat…

E. Street Bar & Grill offers a laid back fine dining experience with a strong focus on local, seasonal ingredients. We had oysters to start, followed by warm roasted fig and pecan salad, and tuna steaks from the grill served with thick, crispy chips. Everything was cooked to perfection. Sitting in the courtyard on a balmy summer’s evening with a chilled glass of white wine, we almost felt like we were in the south of France.

The Angel Inn, Petworth. Photograph by James Houston

What else…

Petworth is famed for antiques. If you’re feeling energetic, the antiques market is piled high with furnishings, ceramics, glassware, books, maps and all other manner of curiosities, while Tallulah Fox stocks a smaller, curated collection of textiles and elegant home accessories.

A busy through-road and lack of pavements make wandering through the town a little stressful, but there are plenty of easily accessible walking routes through the surrounding  countryside. We particularly enjoyed the”Shimmings Valley” 5k trail which leads through expansive, undulating fields, and the parkland around Petworth House, a 17th-century mansion now owned by the National Trust, is spectacular. The nearby Nyetimber Vineyard, producers of award-winning English sparkling wine, is also worth visiting, but tickets need to be booked in advance for all tastings, tours and dining experiences.

Don’t miss…

The wide array of local and artisanal produce at The Hungry Guest, especially crayfish sandwiches and huge, squidgy chocolate chip cookies.

Find out more: discoverpetworth.uk, newlandshouse.gallery

Carl Gerges. Photograph by Charbel Abou Zeidan

The Lebanese architect and co-founder of the country’s biggest indie rock band Mashrou’ Leila on his beautiful homeland and what it’s like to be on the receiving end of state censorship and a ban for ‘blasphemy’

The best place to listen to live music in Beirut…

Metro Al Madina, an ancient underground theatre turned into an eclectic cabaret with a tiny stage and a charming bar.

What I love most about Lebanon…

The invincible determination of Lebanon’s citizens not to have their spirit broken.

The advice I would give to my younger self…

Don’t invest too much emotion in impossible situations, but you must never lose faith or the drive to fight.

My favourite building in Beirut…

The triple-arched house or central hall house built during the 18th and 19th century. It is the Lebanese house par excellence and by far the most elegant and most refined building typology that we were able to build.

And my favourite building outside Beirut…

The Raja Saab Chalet in Ouzai. Shaped like a flying saucer, it was built on the Acapulco beach in the early 1950s.

My happiest memory…

Standing on stage in Cairo alongside my bandmates in front of an audience of 35,000 people singing along so loudly that we couldn’t hear ourselves play. It’s also one of the saddest memories because it was the last concert we did before being banned from Egypt [the band’s lead singer is openly gay].

My favourite local dish…

Desserts with orange blossom.

My favourite musician…

Impossible to choose. I love Mac Miller, Anderson Paak, The Beatles, Quincy Jones, Britney, Beyoncé, Serge Gainsbourg.

What I would like to achieve next…

My dream project would be to design a museum or thermal baths.

One thing I wish my country had more of…

Respect and protection for its heritage, whether natural, cultural or architectural.

My materialistic weakness is…

Furniture. I cannot resist collecting it even though my apartment is already full.

Interview by Candice Tucker

Find out more: mashrouleila.com; carlgerges.com

This article was originally published in the Summer 2021 issue.

Lamberto Frescobaldi is the president of Marchesi de’ Frescobaldi

Lamberto Frescobaldi is the 30th generation (yes, you read that right) head of Florence’s Frescobaldi dynasty which has done everything from build bridges and palaces in Tuscany to create one of the world’s most epic wine groups. In the first of a new series on leaders in the wine world, the owner of Masseto, Luce, Ornellaia and many other wines chats to LUX Editor-in-Chief Darius Sanai over a tasting of the Frescobaldi’s flagship Luce wines

Lamberto Frescobaldi:

“Frescobaldi is a family that goes back to 1000 when they showed up in Tuscany, and then arrived in Florence around 1100, so from a little village out of Florence to Florence. Then a gentleman called, like me, Lamberto, in 1252, built the bridge where now is Ponte Santa Trinita, there is a little square called Piazza de’ Frescobaldi, for the bridge that he built there and he owned all the houses there.

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He comes up quite strongly under the light of Florence in that century. Then the Frescobaldi, began to do as many families of Florence did, they became bankers. Because in those days one of the things that was complicated was to ship money. Money was risky, has always been risky, and so funnily enough the first cheque ever invented was here in Florence by Francesco Datini, he invented the cheque, it was a revolution. Think of taking a piece of paper and writing a value! It was a total revolution.

The Luce wine estate in Montalcino, Tuscany

And then they understand that it is important to move the paper, but not to move the money. So, the money was here and there. Then the Frescobaldi, around the 14th Century, they actually become important bankers through Europe. It was the aristocratic families of Europe, they were always fighting between each other. The Frescobaldi became bankers of the families of England. They actually moved to England, and they became very powerful because they were bankers of the king. And the king actually gave them the run, in Devonshire, of the silver mines. Then they became too famous and too powerful and then the king, I can’t remember which one, but he kicked them out of England. Then they came back to Florence, and from bankers they became farmers.

Read more: Durjoy Rahman on promoting South Asian art

Inside the Tenuta Luce cellars

So, long story short, I believe that my family have always been very forward-looking and innovative. And that is reflected in what happened with me and the Mondavi family (the legendary wine family of California, who have Italian origins). Around the mid 90s they show up in Italy, and they wanted to do something in Italy. They had moved from Italy 1908, and they went to America because Italy was a tough country in those days. And here they wanted to come back, and we got together, and there was again a beautiful relationship. This changed my way of doing my job, Mondavi opening up a window, a window opened giving me the opportunity to taste wines everywhere around the world. Sharing fears and also the beauty of producing a wine together. And now it is the 25th anniversary of Luce, the wine we created together.”

The Luce wine library

There follows a tasting of Luce wines, with Darius Sanai’s notes below each:

Luce 2013

A big, powerful, rich wine but also fresh and light, a remarkable combination. Plenty of fruit, plenty of tannin. I would drink this in five years with a pici al cingiale (thick Tuscan pasta with a wild boar ragu) on the terrace of the Villa San Michele above Florence at sunset.

Luce 2017

Luce 2006

Less power, more softness, an almost gentle wine but with a long backdrop of olive groves, fading into the olfactory distance. One to drink while perched on the old city wall of Montalcino, looking over the Colline Metallifere hills towards the sea hidden beyond, and across the endless forest.

Luce 2002

An almost gentle red wine, belying the Tuscan reputation for producing big reds. Yet there’s a persistence of dried berry, vanilla, and the kinds of herbs you sprinkle on pizzas that make it very moreish. A lunchtime wine, on the Piazza del Campo in Siena, looking at the people wandering past as another day disappears.

Luce 1998

Wow. You wouldn’t believe this wine is older than this millennium. Both powerful and zingy, it has a different character to the others, fascinating to see what can happen as great red wines age. Peppers, cherries, and also a waft of Bistecca alla Fiorentina, beautifully balanced. One to drink over dinner, in late autumn, in your Florentine palace, with your loved one; and like the Frescobaldis, I think this wine will last forever.

Thank you to Lamberto Frescobaldi for his time and the wines for this tasting.

For more information, visit: en.lucedellevite.com

Montegrappa’s online configurator allows full customisation of the brand’s iconic fountain pens

Responding to the ever increasing demand for custom-designed products, Italian luxury brand Montegrappa has recently launched an online configurator which allows customers to fully personalise their hand-crafted fountain pens. Here, the brand’s CEO Giuseppe Aquila discusses the rise of a collector culture, adapting to a new generation of luxury customers and how personalisation supports the artisanal industry

Giuseppe Aquila

‘As a company that has remained dedicated to handmade production, a service like the configurator is something we had always aspired to offer, but the technology and market climate simply didn’t exist until relatively recently to make such a step possible.

After spending years reorganising and refreshing our supply chain, eventually we were encouraged by the efforts of a few luxury brands to sell and offer individualised services online. From the outset, though, we knew that our offer needed to be much more than simple monogramming.’

Follow LUX on Instagram: luxthemagazine

‘On the one hand, the generational shift in luxury is causing great upheaval. These emerging luxury customers have been nurtured on digital goods and platforms like Nike ID, so we must respond. On the other hand, people in general are much more interested in cultivating a personal style than adhering to fashion. To be different is the fashion.

Then there is the fact that acquiring truly scarce objects has become much more competitive in recent years – in almost all categories. Bespoke and custom production are avenues for collectors to expand their wish lists and secure ‘grail’ items on different terms. Collector culture is growing and diversifying – and will continue to do so.’

‘[Personalisation] is very welcome trend that allows artisanal industry to return to its roots. Of course, now our customer could be anywhere in the world; but in 2020, technology makes it possible to offer them a similar service to what a walk-up private client might have received in 1920. Unlike a century ago, though, production needs to be swift. This means that the modern atelier needs to be well stocked and perfectly organised.

Read more: Artist Yayoi Kusama’s designs for Veuve Clicquot celebrate joy and innovation

Personalised products also help craft businesses show their full repertoire. Many of the options found on the configurator are the result of experimentation and artisanal curiosity. Though beautiful and worthy, most would have considerably less opportunity to flourish if we were confined to offering our products within traditional distribution structures.’

‘The configurator is the only platform of its kind in the writing world, so it has been a been a real drawcard for our site and for Montegrappa in general. More importantly though, it has been tremendously helpful with attracting new customers: these are people whose desire to own a writing instrument is distinct from seasoned aficionados and collectors, and are interested in other paths of discovery.

Perhaps the most rewarding aspect has been the acceptance from established Montegrappisti. The configurator has been like a release valve for all their ideas – all the pens they have secretly wished to own. It has helped us make many good friends within the community, and to learn from them.’

Design your own Montegrappa pen: montegrappa.com

One of the luxury apartments in the Arve building with spectacular views of the surrounding landscape

Two new apartment buildings in the Swiss village of Andermatt offer the calm and luxury of contemporary Alpine living. LUX speaks to the architects behind the designs

The historic village of Andermatt is fast becoming one of Switzerland’s most desirable year-round destinations offering a variety of winter and summer sports, activities, dining options, and accommodation. Located in the village’s car-free area known as Andermatt Reuss, Arve and Enzian are the development’s latest apartment buildings, designed to harmonise with the traditional alpine setting whilst catering to a contemporary luxury lifestyle.

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Designed by CAS Architects, the Arve building comprises 17 apartments with spectacular views of the village and surrounding mountains whilst the Enzian building comprises 12 apartments designed by Swiss architecture firm Schmid Generalunternehmung. Here, Michael Häfliger of CAS Architects and Men Vital of Schmid Generalunternehmung talk us through the design concepts for each property.

What inspired the design intent for Arve and Enzian, and what differentiates the two properties?

Michael Häfliger: In the design for Arve alpine tradition meets contemporary with clear forms and natural charisma. We have combined cosy ambience, warmth and rustic security with the need for high comfort. 
These exclusive apartments are as dignified and enduring as the Swiss pine trees after which the building was named (Arve is the German name for the Swiss pine). Much like the noblest tree in the mountain landscape, the Arve Chalet Apartments offer spectacular views of the world below.

Read more: Three top gallerists on how the art world is changing

Men Vital: The Enzian Alpine Apartments are styled on modern Alpine villas. We wanted each apartment to provide the ideal place to sit back and unwind after an active day in Andermatt, with an atmosphere as calming as the Alpine herb after which the building is named (Enzian is German for “gentian”). Some of the apartments feature a fireplace and sauna, and some boast a private roof terrace or a garden terrace on the raised ground level. The private gardens are raised above the level of the adjacent paths, allowing residents to relax in privacy whilst the interiors are designed to fit all the needs of a peaceful Alpine lifestyle.

Arve’s apartments combine alpine tradition with contemporary furnishings

How much of a consideration was the resort’s heritage and commitment to sustainability?

Michael Häfliger: When developing the design for Arve, we greatly considered the inclusion of the local conditions and the extraction of the resort’s identity by creating features as important prerequisites during the planning. The urban structure of the central zone of Andermatt does not follow an orthogonal grid and does not show any symmetry. Crystalline building forms, narrow and wide alleys merge into an urban density and create spatial tensions. We have taken up and adapted this atmosphere with the building structure. The interior of the building does not follow a grid either and arranges the apartments in a free structure whilst the external appearance takes up elements that are typical for the location, such as bay windows, stone plinths or wooden facades, and translates them into a contemporary form.

CAS Architects have been committed to sustainability in its mission statement for years. Conscious use of resources is a matter of course for us and has also led to efficient processes and procedures at Arve. The building materials and construction materials were procured as far as possible in the Ursern valley and the landscaping consists exclusively of local plants. Arve also meets all the criteria of the Minergie standard and is certified accordingly. High-quality external insulation and a ventilated wood cladding façade underline the sustainable energy concept.

Here and above: Enzian apartments feature luxurious interiors with unique detailing such as parquet flooring

Men Vital: The design of the Enzian building took the specifications from the architectural competition into account and buildings will be constructed to the Minergie standard with controlled ventilation. Mineral-insulated rock wool has been used for the façades, which is a high-quality, non-combustible material with a high sound insulation value. The use of fibre concrete is similar in quality to natural stone and the flat roof is extensively greened, which increases the outflow of water and helps to create a better ambient climate.

Can you talk us through some of the materials that were used for the interiors?

Michael Häfliger: High quality and timelessness underline the Alpine character and so precious and durable materials such as wood, natural stone, glass and steel dominate the design of Arve.

Read more: Meet the winners of Prince Albert II of Monaco Foundation’s awards

Men Vital: Durability and quality were taken into account when selecting materials. For example, we used parquet flooring and wet room panels with an oriental-style design.

The open-plan living space in one of Arve’s apartments

How do the designs fit into the larger Andermatt Swiss Alps development?

Michael Häfliger: With Arve, the Alpine tradition of Andermatt is continued, and the chalet style is interpreted in a modern, self-confident way. The exclusive apartment building is strongly reminiscent of the character of the Arve; it takes up the sublimity and tranquility of the pine tree and creates a clear reference to the surroundings. The house has an unusual form that creates exciting exterior and interior spaces.

Men Vital: Enzian house is distinguished by its cubic architecture with a frescoed roof, bay window, loggias, and plinth. This is further emphasised by the window partitions in sandstone look, which are reminiscent of a traditional patrician house. It sets an extraordinary accent within the Andermatt Reuss area of the resort due to its architectural form and its lower height compared to the neighbouring properties. In terms of colour, the house is based on the wider surroundings; it is like a rock covered with lichen.

Find out more: andermatt-swissalps.ch

Vintage Dior haute couture by Gianfranco Ferré, from the late 1990s

In Rome, history, style and a captivating jewellery collection come together in an engrossing new exhibition by home-grown global label Bulgari. Its brand and heritage curator Lucia Boscaini takes LUX on a personal tour

Jewels can tell many different stories: one is the glamorous story linked to their provenance, as is the case of the jewels that belonged to movie stars like Elizabeth Taylor or Anna Magnani.

Bulgari sautoir, 1969.

But we delved into their ‘behind the scenes’ stories too – for instance, Elizabeth Taylor often received jewels as gifts, namely from Richard Burton, but she was also a passionate collector from a young age thanks to her father who was an art dealer – she shared his discerning eye for beauty.

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Anna Magnani also bought jewels for herself, a self-indulgence that perhaps made up for a less-than-happy romantic life. Despite the humble characters she played on screen, she loved to buy and wear very elegant jewels as a life-affirming act. She had a child outside of marriage, which, in her era, would have been a difficult situation to face – both as a woman and as a celebrity. She had a difficult personal life and I think the jewels gave her some energy and ‘sparkle’.

Bulgari tremblant brooch in platinum with yellow and cognac-colour diamonds, 1959. Formerly in the Elizabeth Taylor Collection

As well as Bulgari jewels, the exhibition also features vintage haute couture from the collection of Cecilia
Matteucci Lavarini

“Giardinetto” brooch, 1960.

I believe that jewellery can be transformed by the personal style of the woman who wears it. When they are matched to a charismatic persona and style, all jewels undeniably take on a personality of their own.

Read more: Sassan Behnam-Bakhtiar on his upcoming exhibition ‘Extremis’

We’ve also designed the show to capture the way in which the jewellery reveals some of the social and fashion trends from different epochs. For example, the eclectic and sometimes fun sautoirs from the 1970s remind us that it was a decade of experimentation, with a drive to change in many social aspects. The same is true of the sumptuous chokers from the 1980s, with their compact shape that immediately recalls the teased hair, loud make-up and puffed shoulders of that period.

The exhibition also includes displays from a 1920s French haute couture atelier

Bulgari bracelet in platinum with rubies and diamonds, ca 1934.

Bulgari’s modular jewels from the 1980s also reference career women, the number of whom grew during those years, as they looked for affordable, stylish and distinctive jewels to be worn either in the office or at cocktails after working hours.

The exhibition, ‘Bulgari: The Story, The Dream’, is showing until 3 November in the Palazzo Venezia and Castel Sant’Angelo in Rome. Find out more: polomusealelazio; beniculturali.it

This article was originally published in the Autumn 19 Issue.

Looks from Collection 03 by Riley Studio

Sustainable luxury fashion brand Riley Studio creates elegant gender-neutral wardrobe staples using recycled waste materials and natural fibres. Following the recent launch of brand’s third collection, Rosie Ellison-Balaam speaks to the brand’s CEO Olivia Dowie about the importance of production transparency and the challenges of making eco-friendly clothing luxurious.

Olivia Dowie

1. How important is it for people to understand the production process of clothes?

Hugely important! We work hard to be radically transparent so that our community can understand the work that has gone into making each garment. We really believe in adding respect back into the clothing that we wear, and it is important to us that our community understands the production process and the many hands that have carefully crafted each product. From our yarn mills, our fabric mills, our factories to the Riley Studio team, we want to celebrate everyone. When you understand how a product is made and the complex supply chain involved, you understand why a sustainable and ethically made product costs what it does. We hope it also enables consumers to cherish their products for years to come.

Alongside this, the eco-innovation and research that goes into our materials is fascinating and we love sharing how each material is made and how sustainability is at the core of our business.

Follow LUX on Instagram: luxthemagazine

2. What are the difficulties in working with recycled materials?

An incredible amount of research goes into finding recycled materials that are both durable and versatile.

The problem at the moment is that in most cases there isn’t the technology to have 100% recycled fabrics, because they aren’t strong enough. For example, our t-shirt fabric uses recycled cotton, but it has to be mixed with organic cotton to strengthen it. We have our fingers crossed for some breakthroughs though! Recycled materials are definitely more expensive as well, but we’re committed to doing things the right way, not the easy way.

As a small brand, the other issue we find is with high minimum order quantities, ordering lots of fabric also goes against our ethos of producing in limited quantities to tackle overproduction.

Look from Collection 03 by Riley Studio

3. How are you working towards a Butterfly Mark?

We have a series of policies in place to make sure that our sustainability standards are consistent across our supply chain. We will always stand by them and will never compromise. We recently got awarded the Eco-Age Brandmark in recognition of championing gender neutrality through unisex garments, promoting circularity through garment take-back schemes and education, upholding material traceability through extensive sustainability reporting and longstanding relationships with suppliers, and designing with recycled, regenerated and organic fibres.

We are continuously challenging ourselves and developing new processes so that we can create sustainable solutions at every stage of our journey, and we will look to apply for the Butterfly Mark in the near future.

4. How have you made recycling luxurious?

First and foremost, we are a fashion brand, aiming to bring elevated, timeless designs to consumers who are conscious about the state of the planet. We have strong values, so everything we make has to meet our design criteria and brand aesthetic, as well as being eco-innovative. We focus on creating gender-neutral wardrobe staples that are durable and versatile. With simple designs, we don’t follow trends, instead we focus on pieces that we hope will be cherished for years to come, designing for life, not just a season.

Our new collection features our first ever recycled cashmere, which is incredibly soft and made from textile waste. We worked with a small, family-owned factory in Scotland to develop our new beanie, scarf and sweater.

Looks from Collection 03 by Riley Studio

5. Can you talk us through the journey of a ‘Make Good’ t-shirt?

Our ‘Make Good’ t-shirt is created from recot²® made by Gebrüder Otto in Germany, which is a mix of 25% recycled cotton and 75% GOTS certified organic cotton. Adding recycled cotton to organic cotton mix improves the eco-balance of the fabric. The recycled cotton fibres come from textile waste including yarn discards and fabric scraps. By using recot²®, you can save 5000 litres of water per 1kg, which has helped us achieve a total saving of 2,075,129 litres of water across our products.

Lurdes Sampaio in Portugal then make it into a fabric, which is sent to Wonder Routine in Portugal where the t-shirts are made!

6. Favourite piece of Collection 03?

It has to be our Recycled Cashmere Sweater, which comes in Charcoal and Cloud. It is incredibly soft and a piece that represents the best in eco-innovation, craftsmanship and heritage.

View Riley Studio’s collections: riley.studio

Backstage image of a Chaumet tiara being fitted on a model

Tiaras are the cult jewel of maison Chaumet, and their latest exhibition ‘Chaumet in Majesty’ at the Grimaldi Forum, Monaco offers a rare insight into the iconic jewel’s history

Since 1780 Chaumet has been the jeweller to sovereigns. This latest exhibition at Grimaldi Forum recounts the lives of the brand’s royal customers and delves into the history of the jewels themselves, highlighting tiaras as symbolic of timeless feminine power.

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Portrait of Edwina, Countess Mountbatten of Burma, last Vicereine of India, wearing her Chaumet tiara for George VI’s coronation. Photographie de Yevonde, 1937. © Madame Yevonde/Mary Evans Picture Library

As Chaumet demonstrates, a tiara is not just a decorative jewel, but one which has an important functionality, specifically designed to imbue its wearer with virtuous qualities and authority. For example, The Briar Rose Bud tiara (1922) features fauna motif referring back to the power and prestige of classical laurel wreaths whilst the material qualities of the pearls evoke wisdom and diamonds are traditionally associated with timeless elegance and strength. The Pearl and Mircomosaic Parer (1811) also projects an image of its imperial court. The tiara depicts scenes of Roman landscapes through mosaic techniques to lend the piece and its wearer an air of romanticism and grandeur.

‘Chaumet in Majesty’ exhibition at the Grimaldi Forum, Monaco: displaying the tiara with florets of Edwina Countess Mountbatten of Burma, last Vice-Queen of India created by Marcel Chaumet (1886-1964) in 1934 in the workshop of Maison Chaumet. The tiara was entrusted to another Maison who sold it to Lady Edwina Mountbatten. Private collection

Read more: Why we love Cartier’s high jewellery collection ‘Magnitude’

The exhibition brings together 250 pieces of jewellery, some of which are being seen publicly for the first time, sourced from the collections of Prince Albert II of Monaco, Queen Margrethe II of Denmark and museum collections from all over the world. In the exhibition we see the heritage of the maison’s forms and the quality and beauty of their pieces, but more importantly, we can begin to appreciate jewellery’s role in signifying women’s power throughout the ages.

‘Chaumet in Majesty’ runs until 28 August 2019 at the Grimaldi Forum in Monaco. For more information visit: chaumet.com 

Rosie Ellison-Balaam

Maison Baum heels are fitted with a pain-free insole

Newly launched shoe brand Maison Baum combines French luxury design with German medical expertise to create a high heel that’s as comfortable to wear as it is stylish. We speak to co-founder Christof Baum about their patented pain-free insole, sustainable fashion and recycling

Co-founders Sophie Tréhoret and Christof Baum

1. What inspired you to start Maison Baum?

I’ve seen a lot of women around me suffer from pain in high heels, including my sister. My dad is an orthopaedic surgeon, so the idea came about naturally to explore how to apply his knowhow and make beautiful shoes with it.

In addition, French was my first foreign language and having grown up in a city just next to the border, it felt like the brand should combine my love for France while at the same time valuing my family’s German heritage.

2. How does your pain-free insole work exactly?

The insole involves seven cushioned elements that support your foot bones in just the right places to prevent your foot from slipping forward. Together with my father, I have identified the key anatomic areas which you need to relieve. Due to the anatomical insole and a couple of other measures, our shoes reduce forefoot pressure by around fifty percent and are a lot easier to keep on your feet compared to other heels.

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3. What’s been the most challenging part of setting up a fashion start-up?

Defining a vision and believing in it when no one else does. New challenges come at you every day and you have to cover a broad range of topics, such as accounting, design or even foot anatomy. Nevertheless no matter what happens, it’s important to focus on the work you can do to improve the situation in that moment, think ahead and surround yourself with the right people. I’ve been very lucky to work with people I value both on a professional and personal level, and this is what makes all the difference.

4. How are you tackling issues of sustainability?

Sustainability is a heartfelt desire for me. We only have one earth to live on and to take care of and as shoemakers we belong to one of the most polluting industries. Nevertheless the world we live in is complex, and you need to think sustainability from various ways.

For Maison Baum, we try to implement environmentally sound materials wherever we can and combine them with social and economic long-term sustainability. Hence, we manufacture with selected European suppliers and family-owned companies only and make 90% of our packaging from recycled cardboard. Our designs are classic and timeless and we focus on creating ever-green design superstars that you can wear for many years instead of only following the latest fashion trends that will make you throw away your heels after a few months of wearing them.

However, combining feminine design with the largest medical soundness to make them “sustainable” for the body remains our utmost priority.

Read more: Designer Mary Katrantzou on the business of fashion

Inside the Maison Baum workshop

5. If you could change one thing about the fashion industry, what would it be?

It would be to have internationally-binding and actually enforceable standards on the potential disassembly of shoes. We humans throw away and burn an insane amount of fashion and footwear every year. The number one reason why shoes are so rarely recycled is that most are glued together and can’t be easily separated into their constitutive materials.

6. What’s the longest period you’ve spent wearing  Maison Baum heels?

10 hours straight at home. But I wouldn’t repeat that in public.

Find out more: maisonbaum.com

The Zenith El Primero Elite

With its revolutionary new mechanism, Zenith has challenged a 300-year-old watchmaking standard. Rachael Taylor meets the innovator behind the brand

In the Jura mountains, a high-altitude stretch of Switzerland deeply embedded in watchmaking heritage, Julien Tornare is operating a start-up. A 153-year-old start-up. Or at least that’s the way the Zenith chief executive views his leadership of this watch brand in flux.

The past couple of years have been stacked with innovation for Zenith. At global watch fair Baselworld in 2017, the maison delivered a reboot of the quite aptly named Defy collection that has shaken up not only its own offering, but the watchmaking status quo. The star of that first new wave was the Defy El Primero 21, a high-beat chronograph that can offer timing accuracy to 1/100th of a second, should you need to be absolutely sure which of your colleagues can complete the morning coffee run the swiftest.

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The Defy Classic with a blue alligator leather strap

Six months later came the really big news. Defy Lab, an experimental line of watches powered by silicone oscillators, not metal, had the watch community ready to self-combust. This was the first time that someone – Guy Sémon, a physicist and former French navy pilot, who is now the general director of Zenith’s sister brand TAG Heuer, to be exact – had successfully challenged the 300-year-old balance spring method developed by Dutch horologist Christiaan Huygens, the man responsible for the satisfying swing of an oscillating weight on your wrist.

What in traditional mechanical watchmaking once required 30 individual metal components, can now be done with just one silicon part. As well as reducing possible mechanical complications by having only one component to maintain, and making the watch lighter, this alternative silicon-driven mechanism also uses less power, and so increases the power reserve of the watch.

Zenith watches are still made in its atelier in Le Locle, Switzerland

The Defy Classic

When the Defy Lab watches were launched, just 10 were made, and these experimental timepieces were very much sold as experiences. For an entry fee of CHF29,900, a small group of connoisseurs was inducted into the Defy Lab. Each was flown first class to Switzerland to collect their watch, and have dinner and a wine tasting session with Tornare and his boss Jean-Claude Biver, the charismatic president of Zenith parent company LVMH’s watch division. Between jovial sips and nibbles, the two pressed upon these early adopters that by supporting this launch, they are now part of watchmaking lore, and also that their watches might be less than flawless.

“There might be some corrections,” admits Tornare. “I told them, you’re buying the research so your watches may not be perfect. They understand that they are part of the turning point, not only for Zenith but for the whole [watchmaking] industry.” Rather than be put off, this collusive, pioneering spirit has the collectors rapt – and connected. “On their own initiative, they have created their own WhatsApp group,” says Tonare.

Read more: Why you need to see the Rodin “Draw, Cut” exhibition at Musée Rodin, Paris

While the Defy Lab launched to much fanfare – with watches delivered by drone to a packed-out preview as Biver shouted, “We are the future of watchmaking!” – the use of silicone has had its detractors, who are worried that this game-changing engineering could destroy traditional horology. “Every time we change something you have two different reactions,” muses Tornare. “Purists are often against change, but when you get to the wider population of clients and millennials, that’s what they want. They want to buy something that brings something new and creative. We have to work between these worlds.”

Though he refers to the purists as friends, it is the more adventurous crowd that Tornare is really pursuing with the new direction in which he has been pushing Zenith since his arrival at the brand 18 months ago. “I worked a lot with Mr Biver [when I first joined], we exchanged a lot on the DNA of the brand,” he says. “In 153 years of history, there has always been a very strong spirit of innovation. Now the big question is, how do we keep millennials interested in mechanical watches? If we don’t want to become a museum brand, we have to keep bringing new things.”

When speaking of Zenith’s innovation, Tornare refers to the El Primero, which, when it launched in the 1960s was the first Swiss-made, fully integrated automatic chronograph, making it revolutionary at the time. And the line remains one of the most respected automatic chronographs in its price range today. Yet, like the rest of the Swiss watch industry, Zenith got complacent in the boom times. “The whole industry became a little bit static, especially in the past 12 to 15 years when all the brands did so well with the first generation of Chinese [wealthy consumers] buying anything at any price. Maybe the industry became a little bit lazy. Global brands tended to look to the past, including Zenith. It’s very important to wake up. We need to build from our heritage, but also create for the future.”

The Zenith building’s facade bears the initials of founder Georges Favre-Jacot

Zenith’s manufacturing facility was renovated in 2012

Tornare is applying this methodology not only to the products that Zenith produces, but to the entire company ethos. And with freshly installed ping-pong tables and cosy weekly breakfast chats with the entire team, he is consciously creating a start-up culture within a heritage luxury business. The concept is so alien that the highly respected IMD business school in Lausanne, at which Tornare himself studied, is currently working on a case study about Zenith and the challenges of being a retrospective start-up.

The Defy Classic with a titanium bracelet

Yet, for Tornare, who has spent much of his 25-year career in watches outside of his Swiss homeland, taking jobs in Hong Kong and the US, it makes perfect sense. “We have to think differently,” he says. “Swiss watch companies, and those located in the mountains, such as Zenith, are turned to the past. When I came on board, I started talking about a start-up spirit. I want to be innovative and dynamic.”

Read more: We ask Corum’s CEO Jérôme Biard 6 Questions

With a large staff deeply ingrained in Swiss watch culture, spread over 18 buildings, it was a hard sell at first. “The first [breakfast] sessions were difficult as it was a bit of a one-way speech and people were not interacting, but by the fourth session they got the exercise and one watchmaker stood up and asked, ‘Why don’t we have big celebrities like other brands?’,” says Tornare, who deftly responded that the lack of star power comes down to budgetary issues. “For me, though, it’s not about ideas to implement, it’s about the exchange and to make them feel part of the adventure.”

Stacked watch plates during manufacturing

The next step in that adventure is to commercialise the Defy Lab watches. “From the very beginning, we didn’t want to have 10 prototypes and then stop there,” says Tornare. “I still remember as a kid at the Geneva car show, you could see so many great cars looking like space ships, but they would never get on the market.” This isn’t what he wants for his brand.

Moving Defy Lab beyond science experiment status to full-blown innovator requires scale, and Tornare is “95 percent sure” that just after Baselworld 2019 at the end of March next year, Zenith should release a more commercial offering of these watches. Production levels will depend on keeping to a strict testing schedule, but Tornare is hopeful of producing between 400 and 600 watches, which he expects to be offered at a more accessible sub-€15,000 price tag.

The margin of error is so high for the silicone oscillators, that should the shape be out by a micron (the silicone is cut by laser and hand corrected), it will not keep time accurately, and as such, each watch needs to be individually tested. Tornare should know more at the end of the summer, when his team return from their holidays and bring back the Defy Lab watches they have been testing in different environments. Not quite the strict lab conditions we expect from Switzerland, but this crowd-funded research most definitely fits in with the all-new modern attitude of this evolving watchmaking legend.

View Zenith’s collections: zenith-watches.com

The Heritage Corum Lab 01

Luxury Swiss watch brand Corum is known for its boundary-pushing designs and adaptability. Following the relaunch of the iconic Golden Bridge collection with a brand new all-black aesthetic, we asked the brand’s CEO Jérôme Biard six questions.

Jérôme Biard

1. What comes first innovation or heritage?

Innovation comes first as it becomes very quickly heritage: time is flying. We need innovation to go forward.

2. How does Corum capture and hold the attention of millennials?

We like to play with our Bubble collection and artistic partnerships. We are also coming out with disruptive collections like our new Corum Lab 01.

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3. Are women becoming more influential in the luxury watch market?

Women represent 50% of the population on earth which means that we have the potential to expand. Also, watches are more and more used as fashion accessories and specifically created for women, they do not make a man’s watch into a woman’s watch. This is the reason why, we recently launched the Eleganza, the epitome of classic female elegance and subtly. We also launched during Baselworld our new Golden Bridge Round Jewellery. Beside, we have Elisabetta Fantone, Canadian pop artist + Juliette Jourdain, French photographer as ambassadors since 2016.

The Eleganza collection by Corum

The Golden Bridge, Corum’s iconic timepiece

4. Is there such thing as a unique design?

We launched the Bubble collection in 2000 to push our customers limits and introduce them to the quirkiest designs on the market. At 52mm, the statement Bubble is instantly recognizable due to its size and weight. On the other end of the scale, we recently launched the Bubble Mini, a 17mm cocktail watch that can be stacked or worn alone.

Our in-line baguette movement set in our Golden Bridge has been unique on the market since its launch in 1980, and there is still nothing else like it.

Read more: Why Lake Como’s appealing to a new generation of travellers

5. Will smartwatches take over?

I don’t think that classic watches are in competition with smartwatches. I believe that people will always desire hand-crafted pieces made from luxury materials and know-how. The style, the craftsmanship exceed the function.

6. What’s your favourite Corum watch and why?

It’s difficult to choose only one. Golden Bridge + Admiral Legend 42 mm blue bracelet and blue dial. We recently launched the Admiral Legend 42 Cabinet de Curiosités de l’Hotel de Crillon par Thomas Erber, beautiful!

Discover Corum’s collections: corum-watches.com

Ulysse Nardin FREAK VISION, launched at this year’s SIHH

The venerable Swiss watchmaker Ulysse Nardin, known for its elaborate and striking timepieces, was purchased by luxury group Kering (owner of Gucci, Bottega Veneta and Stella McCartney) in 2014 and recently appointed Patrick Pruniaux as its CEO. Hailing from Apple‘s smartwatch division, and before that rival brand TAG Heuer, Pruniaux reveals some bold new designs at this week’s Salon International de la Haute Horlogerie fair in Geneva. His challenges: to differentiate Ulysse Nardin from others in a crowded market; to conquer China; and to conquer the Millennial market.

Patrick Pruniaux

LUX: Talk us through your releases at SIHH and also the Torpilleur?
Patrick Pruniaux: The general theme of our SIHH 2018 is #freakmeout! And the watch epitomising at best this mindset is the new FREAK VISION, a true revolution in terms of energy optimisation in a mechanical watch.

The Marine Torpilleur has been launched as our pre-SIHH novelty last October and It’s already a best seller.

LUX: What were the challenges you faced on taking up the position of CEO?
Patrick Pruniaux: Surprisingly, not so many. The foundations were there: incredible products, stunning know-how, motivated teams and great heritage. However, in terms of marketing and communication, we need to improve the storytelling and to create the dream around our products.

Follow LUX on Instagram: the.official.lux.magazine

LUX: What are the most interesting aspects of the luxury watch market for you?
Patrick Pruniaux: Challenges are always more interesting than assets. In the case of the watch industry, we have to invest on millennials. They represent the future and they are keener at wearing a connected than a mechanical watch.

LUX: Where are the most vibrant markets, and where do you have most growth potential?
Patrick Pruniaux: The USA, Russia and China are key markets for Ulysse Nardin. Historically, we are very strong in America and Russia. China represents for us a huge potential development.

LUX: Is the luxury watch space becoming too crowded? How do you differentiate?
Patrick Pruniaux: Creativity is the one and only answer.

Carriage assembly of the Tourbillon timepiece

LUX: How important is heritage vs innovation?
Patrick Pruniaux: One needs the other. Heritage always inspires innovations. Take for example our new Marine Torpilleur, its design comes directly from our onboard marine chronometers.

LUX: How important are technological advances and complications? Patrick Pruniaux: At Ulysse Nardin, innovation is driven by the research of horological performance. The best illustration I could give is our “Grinder” technology: a unique winding system we have incorporated in our new FREAK VISION timepiece, launched at SIHH 2018. Thanks to this innovation, every tiny movement of the wrist is optimised to rewind the barrel spring in the most performant way.

LUX: Are women becoming more influential in the watch market? Patrick Pruniaux: They have always been. Most of the time, when a man buys a watch, he always wants to know his wife’s opinion.

LUX: Do you wish to change what Ulysse Nardin stands for?
Patrick Pruniaux: Ulysse Nardin always stands for ultimate innovation, the desire to be different, the urge for exploration, in one word: freedom. This will remain the same, we are just going to express it in a different way.

LUX: Kering is not known for its watch brands – what is it like being a watch company in a fashion-oriented group?
Patrick Pruniaux: Great inspiration because the fashion world is going much faster than the watchmaking world, it’s very creative and drives us always one step forward.

Read next: 6 reasons to buy a high power Mercedes-AMG

Wheel bridge fitting by hand in the Ulysse Nardin workshop

LUX: LUX’s tagline is Responsible Luxury; Kering has a powerful sustainability program. How important is that for your consumers? Patrick Pruniaux: It’s a key value for the group and for Ulysse Nardin. Our territory is the sea, therefore, sustainability is at the heart of our brand positioning.

LUX: What’s your favourite Ulysse Nardin watch and why?
Patrick Pruniaux: Right now, I am totally in love with the new FREAK VISION, I am sure it will be the hero of the whole SIHH.

LUX: Will smartwatches wipe out mechanical watches?
Patrick Pruniaux: I don’t believe it will. At least not in the high-end segment. Why do you think I am back in traditional watchmaking? Just because I think there is not a product that is more contemporary than a mechanical watch.

ulysse-nardin.com

Priya Paul, one of India’s most prominent entrepreneurs, is chairperson of the design conscious, luxury five-star boutique hotel group ‘The Park Hotels’. She is heir to the Apeejay Surrendra Group, owners of Typhoo Tea, and her determination, spirit for hospitality and flair for design awarded her India’s fourth highest civilian honour, the Padma Shri in 2012 (for her services to Trade & Industry by the President of India). The President of the French Republic granted her Insignia of Chevalier de l’Ordre National du Mérite (National Order of Merit) an Order of State.  Kitty Harris talks to Priya about the Indian luxury market, leadership and innovating whilst staying true to heritage.

Priya Paul

LUX: Apeejay Surrendra Group has been running for over 100 years. How has the business evolved since it began?
Priya Paul: The family business started over one hundred years ago with my grandfather and my father’s brothers and the business was originally in steel – in steel trading, small manufacturing and then into steel production. It then moved into shipping. We do dry bulk cargo ships and shipping, and we still have that business.

Later we added businesses such as hospitality, tea, real estate, finance, logistics and a whole lot of other businesses. Right now, it is my brother, my sister and myself who run the business and the main sort of businesses are shipping tea. We are the largest producers of tea in the country and we own Typhoo UK. We also have a hospitality business, real estate, logistics and other financial investments.

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LUX: What is the greatest challenge facing a group with so many different branches of investment?
Priya Paul: Indian businesses have been more diversified and have responded to many of the needs that the country has had in terms of investing. Traditionally, a lot of Indian business houses have largely been diversified. Firstly, to respond to the different needs and industries that arose when India was in its early decades of birth. I think having a diversified list of assets has been quite good for us over the long term; sometimes one thing is a drag and in other times, another one is. Particularly in a large family it has been quite good, because everyone has their own space.

LUX: It’s a family run business, is this ever difficult?
Priya Paul: Our family business was much larger, until we split up in 1989. Since then it has been my brother, my sister and myself. My mother and one of my uncles were also involved the nineties, so at one point there were five of us in the business. As I said, the business is large enough for everyone to have their own space. Yet, we make a lot of decisions together, certainly in the larger investments or re-investing. Decisions are made by us siblings now, together, and I think as we’ve grown up pretty much in the same age we see a lot of the same things and our world view is very similar. It has been quite rewarding for us.

LUX: You began your career under your father, the late Surrendra Paul, what was the greatest lesson you learnt from him?
Priya Paul: I worked with my dad for about a year and a half before he died. I think my father was very disciplined and I could see that in his work and in what he did. I can’t say I’m as disciplined, but it is something I try to emulate. He was especially disciplined and so I learnt from that. He would say, “work hard and play hard, and enjoy life too”. So that is how I live my life.

LUX: You’re the Chairperson of Apeejay Surrendra Park Hotels – what is the key to its success?
Priya Paul: We are celebrating fifty years this year. It has always been a very young and vibrant company that reflected a contemporary aesthetic, even when it first opened in 1967. I would say my role has been to actually reposition and build it for a new generation of travelers and customers – both Indian and international. The success has really been to reinvigorate the brand, provide it with meaning and to position it as something that is far from ordinary. That’s my tagline: ‘anything but ordinary’.

LUX: The Park Hotels have new properties under construction, Chettinad (old palace conversion), Mumbai and Jim Corbett National Park – how do you decide on location and maintain the five-star level across so many properties?
Priya Paul: We have two brands now. We have one called The Park, which is a fifty-year-old, luxury, five-star brand with full service that’s routed in the design. When I go to look at a property, I want something from the interiors that I can create a unique identity with. Personally, it is very important for the space to be creative, interesting and not like any normal hotel you might see. The site and location are dependent on the type of city, as the city must be able to take that kind of hotel. We have now also launched a brand called Zone by the Park, which I call a design and price conscious hotel. Similar in essence to that of The Park, as they are still fun, lively and vibrant and remain a reflection of the local space. However, they are in smaller spaces in smaller cities and the hotel size typically ranges from 65 rooms to 300 rooms at most. The idea here is to create a vibrant, big-city atmosphere within a small city. Since that is what the smaller, growing, cities in India want and need. There is a whole aspirational class of customers that want a nice bar and restaurant with international food, as well as the local specialties. They want spaces where they can entertain and have their weddings.

LUX: How do the contemporary luxury boutique hotels (The Park Group Hotels) set themselves apart from the rest?
Priya Paul: I think it’s a combination of many things. We orchestrate the whole design and aesthetic of how the hotel looks; however, it is also how the hotel behaves. This is in terms of how the spaces interact and how the customer feels when they relax and are at ease in a place. There is still outstanding service, but our staff have been trained to deal with customers on a more equal basis and to be more relaxed and casual with them. It seems very simple now, but when we discussed it twenty years ago there was big kind of difference between how staff in a hotel would be treated by customers. There was a class difference and I think that has changed because hotels now attract younger service staff. I feel we have taken care to hire creative people with individuality, who are able to deliver that service in a different way. When we started talking about that around twenty years ago, that was quite a unique approach and that is the feel when you go into The Park. It is relaxed and casual and people are friendly. You have everything you might need and want, in an environment that is fun, creative and interesting.

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LUX: Is it important to hold on to heritage and tradition or to keep current?
Priya Paul: I think it’s a combination of two things. I am a firm believer that you need to know your culture and heritage and to preserve part of it, whilst allowing yourself to move forward. So, it’s a tricky balance. That being said, one of the hotels that we are currently restoring is in a palace. I firmly believe in heritage conservation and I believe this also applies to food. Twenty-five years ago we were not even exploring what our Indian food heritage was. But within twenty years, people have caught up and realised we are losing our grains, our vegetables, our techniques and our recipes. It is very important that we preserve those, but also that we move forward with them. Our food does not have to look the same for five hundred centuries. It has to evolve. For example, we host The Parks New Festival, which is a performing arts festival that now runs in six cities for a month – we started off in just one city! We do this because it’s actually for new performances not the old stuff, we want creatives to push and move forward. So how do you push comedy or music or dance? There’s that and I also think maybe it’s from my personal interest; you have to know your tradition, but we must still know how to move forward, explore and experiment.

LUX: How has the hospitably climate changed in India and how did you respond to these changes?
Priya Paul: We’ve always had a few very good luxury hotels because a lot of the palaces were converted. What’s happened in the last twenty five years, is many of the Indian brands invested in some great
properties and developed new circuits and new properties in lots of locations. A lot of the international brands have come in with their high-end brands, whether it’s Grand Hyatt and The Four Seasons. I think it has changed a lot. We have about eight million international tourists traveling into India but we have over 400 million Indian travelers traveling. So, the strength of the Indian market has never been better. At all levels of the 400 million people you need hotels and accommodation. And as people earn more money they want to move on to the next best thing. So, there is a lot of demand for luxury products within India, whether it is cars,hotel rooms, luxury dining or experiences. That has fueled a demand to supply and create those products. At all segments of the market I’ve seen growth; we are growing at seven something percent.

The Park Calangute Goa

LUX: What’s the ultimate luxury in hospitality?
Priya Paul: You know I think I’m more of an explorer, I like exploring new places and cities or neighborhoods. For me, the luxury is in the exploration, in getting to know the area. I used to plan everything a lot more and now I just go to a place and I just discover. I think that’s also quite exciting, to just explore and you never know what you are going to find. Also, I always look for a hotel that is interesting, design wise. I typically don’t choose a chain hotel to stay in, unless there are brands doing new things. I don’t mind doing things once or twice, just to see what’s on. I look for a clean aesthetic, contemporary rooms; similar to what I do now with hotels. On the other hand, I also sometimes like grand, luxurious hotels and those old-fashioned hotels can sometimes be quite charming and interesting too. It depends on the destination.

LUX: You are a trustee of Indira Gandhi National Center for the Arts (IGNCA) and board member of the National Council of Science Museums. You’re passionate about art and design, an art collector too – where did your love of the arts begin and how do you incorporate it into what you do?
Priya Paul: I think my love of the arts started off because I lived in Calcutta with my parents. Calcutta at that stage, and even now, is considered a very artistic city. The people are artistic and into the arts whether its music, dance, theatre or fine art. At a young age I did oil painting and my parents would take us to all the exhibitions in town. And at that time, in the seventies, there weren’t many art exhibitions in India but there were some in Calcutta. We would go to exhibitions, to see art and new artists. At that time, my parents collected art for the hotels, as well as personally, and so we were exposed to it at a young age and it just stayed with me.

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LUX: You’ve received numerous accolades and acknowledgements that include the FHRAI (Federation of Hotel and Restaurant Association of India) who inducted you into their hall of fame in 2010. You were awarded “Excellence in Design Innovation 2011” by Condé Nast Traveller India. Which one was the most special to you?
Priya Paul: Numerous and I think a lot of them are from the industry. In the early years, it was very important to get those recognitions from the industry because I was not from the industry. I was doing something quite disruptive, I was making people look at hotels in a different way. It was great to be recognised then as doing something different and being successful but I think the most proud moment was the one I got from the government of India in 2012. The Padma Shri, the fourth highest civilian honour, which was completely unexpected. I am probably one of the youngest people to get it in the industry and that was a very lovely recognition.

LUX: What does it take to be a good leader?
Priya Paul: Leadership requires different things at different times. I think I have a good “people instinct” and I enjoy working with people. But I’m also not afraid to make decisions and I think you have to be courageous as a leader, to make decisions whether they are bad or good. And you have to perform and stick by your decisions.

The Park Hyderabad

LUX: You’re a powerful female figure, with Forbes recognising you as top 100 most powerful business women in India – have you ever faced challenges in business from your gender?
Priya Paul: I’m lucky, in that I work in my own family business. When you work in your own family business you get the benefit of people accepting you because you are in that ownership and leadership role. Having said that, I started working at a very young age and I was also working at a time when there were very few young people working in business at a leadership level. Very often I felt people looked at me and thought you’re too young to be making that decision or to be in a decision-making role. I got more of a youth bias than a discrimination bias. But I was the owner and when in that position, you obviously have to handle yourself correctly whether you’re young or a woman. To me it doesn’t make a difference whether you’re a man or a woman, as long as they perform. But there are many people who have issues with it. I didn’t directly face that gender bias because of the industry I’m in. Even when I joined as a marketing manager, and General Manger of one hotel, when my father was around there were quite a few women in leadership roles in hospitality, because hospitality was much more equal. Women would always be heads of Sales and Marketing or Housekeeping, with a few General Managers and a few chefs. So there were even people twenty-five years ago in those leadership roles. There were some powerful women, even in hospitality.

LUX: Why was it important for you to be a Chairperson for the South Asia Women’s Fund?
Priya Paul: I was invited by Ford Foundation to be one of the founding directors of the South-East Asia Women’s Fund and I have always been a proponent of women’s empowerment and women’s leadership. Partly having had leadership roles in my School and College and having gone to a very pure feminist college in the US. It’s always been a part of my consciousness and so it’s my way of giving back and providing that leadership to the organisation. I was a director for many years, and I was elected to be chair a few years ago. It’s very interesting as I’m not from the field of women’s rights or activism but I think the organisation needed me to give it more direction, which I think has been quite successful. The organisation is doing good work.

LUX: If you hadn’t of gone into the family business, what would you have done?
Priya Paul: Well I’m asked that question a lot, and I have a standard answer for that. For many years I’ve said I would have been a chef. Cooking and food; it’s also a passion of mine. And luckily, I have wonderful chefs and I get to live vicariously through them. But that’s what I would’ve done, I would have run my own restaurant.