art gallery
art gallery

Mucciaccia Gallery is delighted to present the exhibition Tête-à-tête in its gallery in Rome, curated by Catherine Loewe

Tête-à-Tête is an exhibition that explores the private and creative lives of contemporary artist couples.  Here LUX speaks to curator Catherine Loewe about the inspiration behind the show and the fascinating connections between the work of these modern-day duos.

The exhibition Tête-à-tête sizzles through the summer months in the heart of Rome at Mucciaccia Gallery, providing a rare glimpse into the world of creative couples where love, life and art collide. The show features eight acclaimed international contemporary couples whose multi-disciplinary work is placed in dialogue with each other.

The title from the French expression “head to head’ refers to the conversations and dynamic interplay that has such a significant impact on their practices, whether working individually or in collaboration.  In an ever-evolving cultural landscape, this exhibition examines how artists navigate the complexities of relationships while pushing the boundaries of artistic expression in the 21st century.

Follow LUX on instagram @luxthemagazine

LUX:  Where did the inspiration for the show come from?

Catherine Loewe: I’ve always been fascinated by the passionate stories of artist couples who played a key role in the development of avant-garde art.  These revolutionary couples reflected the shifting structure of both art and society, like Camille Claudel and Auguste Rodin, Josef and Anni Albers, Max Ernst and Dorothea Tanning, who rode the wave of radical thinking in the wake of Cubism, Bauhaus and Surrealism.

There was a fantastic exhibition at the Barbican that covered this topic and I wanted to bring the narrative up to date with contemporary artists.   I was also inspired by Vasari’s incredible work the Lives of the Artists which so memorably set forth the connections between artists lives and their works, in many ways providing a template for art historical documentation right up to the present day.

art gallery

The exhibition brings together eight internationally acclaimed contemporary artist couples, featuring multi- disciplinary work, including photography, textiles, sculpture, painting and digital art.

LUX:  How did you select the artist couples?

CL: I was looking to include artists working across variety of disciplines from painting, sculpture, textiles and photography to convey an overview of artistic practices today.  I was greatly supported by Maryam Eisler, whose incredible photographic portraits feature as part of the show and the accompanying catalogue.

Thanks to Maryam we included pioneering artists who have witnessed seismic social, political and cultural changes like Emilia and Ilya Kabakov, the hugely influential conceptual artists whose story began in Soviet era Russia. Also, Iranian couple Shirin Neshat and Shoja Anzari, whose powerful and poetic film and photographic work centres around issues of exile, oppression and resilience.

These artists couples have truly created a lasting legacy for future generations.  British artist Rob and Nick Carter have worked in collaboration for over 25 years, pioneering cutting-edge digital techniques and more recently exploring notions of authorship through the use of robots.

The paintings in the show based on Venus, Botticelli’s rendition reprised by Andy Warhol were executed by a six-axis robot called Heidi, switching brushes and colours using hundreds of thousands of lines of bespoke software code – something I think would have amazed both Botticelli and Warhol.

art pieces

As the title which refers to the French expression “head to head’ suggests, the exhibition offers a rare glimpse into the dynamics behind artist relationships, revealed through intimate conversations with them.

Read more: Dakis Joannou interview in Hydra

LUX:  Were there other artists you would have liked to include?

CL: It is a big theme and there are many artists we could have shown like Bharti Kher and Subodh Gupta, Elmgreen and Dragset, John Currin and Rachel Feinstein, Rashid Johnson and Sheri Hovsepian to name but a few – perhaps for an enlarged version of the show.

LUX:  Had all the artists shown together before?

CL: Charlotte and Philip Colbert had never shown together, although both fascinatingly share a subversive and surreal outlook, curiously mirroring each other with their chosen symbols, in Charlotte’s case the all-seeing eye, uterus, and breast and Philip’s the lobster, cactus and shark.

These motifs are seamlessly fused in their house which is a work of art in itself filled to the rafters with their art and designs – my favourite being a bathtub called Mother’s Milk made up of over a hundred silicone breasts.

LUX:  How has being together influenced the work of the artists?

CL: Creatively, these partnerships clearly act as a catalyst for artistic growth and exploration, the constant exchange of ideas is something one cannot achieve alone.  Whilst some couples maintain separate practices and others collaborate, the way they bounce ideas of each other creates this dynamic flow which translated into their work often produces major breakthroughs.

Of course, there are also rivalries, and I love the stormy life of Italian painters Pizzi Cannella and Rosella Fumasoni who so evocatively sums it up saying, “Talent always needs company. The beauty of having an artist close to you is the mindless mutual trust in the invisible.”

art pieces

With works displayed in dialogue with each other, the exhibition explores how the creative interplay between these couples has impacted their practices

LUX: How did you tackle the issues of gender inequality?

CL: For centuries the prevailing concept of the male genius meant that women’s careers were eclipsed by their ‘famous’ partners, whilst they were locked in the roles of mistress, muse or mother.  Such was the case with Jackson Pollock and Lee Krasner or the often toxic relationship between Pablo Picasso and Francoise Gilot – both women are only now receiving long overdue recognition.

Today these issues are certainly being vigorously addressed but still not fully resolved, for instance Sue Arrowsmith struggled to gain exposure in contrast to the meteoric career of Ian Davenport, who was one of the YBA’s in Damien Hirst’s circle.

What did however become apparent whilst doing this show is the huge amount of love, support and resilience these couples have in the face of many challenges both creative and personal.

The interviews reveal how much of a juggling act being an artist couple can be, particularly with the demands of a hectic international exhibition schedule and a young family – more like the collision of love, art and life!

art pieces

The exhibition in Rom opens its doors from the 10th May until the 2nd August 2024

LUX: What did you most enjoy about this show?

CL: It is beautiful to see the synergies between the works of these artists – like the striking geometric sculptures of Conrad Shawcross juxtaposed with the tactile, abstract hand stitched pieces by Carolina Mazzolari – a visual yin and yang both in their respective ways profoundly philosophical.

art gallery visitors

The guest enjoyed the Tête-à-tête exhibition at the Mucciaccia Gallery

Or the singing colours of Annie Morris stacked spheres in conversation with the hovering hues of Idris Khan which are so full of emotional and spiritual yearning, charting their experiences of love, loss, and catharsis.  Sue Arrowsmith and Ian Davenport have created paintings especially for the show that explore the interplay of colour, form and space take inspiration from the work of Fra Angelico fusing Sue’s use of shimmering gold leaf and Ian’s interest in the palette of Old Masters.

I also really enjoyed spending time with the artists in their homes and studios, doing photo-shoots and interviews, which I tried to keep quite light-hearted, but which turned out to be surprisingly revealing.

Tête-à-tête runs until 2 August 2024, at the Mucciaccia Gallery, Rome

mucciaccia.com

Share:
Reading time: 6 min
Alessia Caruso Fendi in Rome
Alessia Caruso Fendi in Rome

Alessia Caruso Fendi

The doyenne of the Rome fashion family Alessia Fendi speaks to LUX about Cleopatra, Mick Jagger, her insider tips, and her latest venture in the city

Why Rome is the eternal city

It is in an eternal renaissance, always evolving. Rome has everything visitors could want, from beauty and romance to food, history and culture.

Who I’d take on a tour

Cleopatra and Mickey Mouse. The Queen of Egypt was the lover of two of Rome’s most powerful men, and when she first came here in 46 BC there was the largest procession the city had seen. I’d take her through the winding streets of bohemian Trastavere, full of people, restaurants and bars, and home of the Horti di Cesare. I’d show Mickey Mouse how a Disney character would fit perfectly into the frenzy of the city. I’m sure he would speed on a scooter to reach Minnie!

Follow LUX on Instagram: luxthemagazine

My favourite place here

Rhinoceros Roma is a place like no other in the city. It was founded by my mother, Alda Fendi, in 2018. The gallery shows works by artists from Michelangelo to Picasso, and there are 25 luxurious apartments for guests. It was designed by French architect Jean Nouvel and has a vibe where new meets old, luxury meets state-of-the-art tech. It’s a special haven near many of the city’s most beloved historic sites.

Rhinoceros Rome gallery

Rhinoceros apud Saepta by Raffaele Curi in the Rhinoceros Roma gallery

My ideal dinner guests

I’d host Barbara Jatta, Director of the Vatican Museums, and Mick Jagger for dinner at Rhinoceros Roma’s new rooftop restaurant, Entr’acte. It combines breathtaking views over Rome’s red rooftops with delicious cuisine.

My favourite Roman dish

Coratella is a typical dish that dates back to ancient times. It is a combination of lamb offal, artichokes, white wine, garlic, olive oil, rosemary, salt and black pepper.

The Entr’acte terrace in Rome at dusk

The Entr’acte terrace at dusk

Michaelangelo or Leonardo?

I’d have to say Michelangelo. He is one of the city’s most prominent artists and there are many examples of his genius here, from the Sistine Chapel and the Pietà in St Peter’s, to the Piazza del Campidoglio.

If you have one afternoon in Rome…

Go to the Baths of Caracalla – you will be amazed by the Roman architecture. Then dash to the Colosseum, Circus Maximus and relax at the Palatine Hill. Rome is very romantic The perfect place to propose is Giardino degli Aranci. The park has wonderful views across the city. Then celebrate with a meal at Entr’acte.

Old meets new in a sitting area in a Rhinoceros Roma apartment

My dream collaboration

I wish I’d worked with Issey Miyake to glorify his mix of craft, materials and technology through colours and geometries. I’d love to show his collections at Rhinoceros Roma. Italian artists I am looking at now I admire Pietro Ruffo, for his intricate pieces into which he incorporates ethical issues, with symbols such as dragonflies. I love Alessandro Piangiamore, whose beautiful works imprint flowers and leaves on concrete slabs. Alberto Di Fabio’s huge representations of the cosmos and the natural world are awe-inspiring.

Read more: Fausto Puglisi Interview: Refashioning Roberto Cavalli

One place I’d love to visit

Porquerolles, an island in the Parc National de Port-Cros in the Mediterranean. It’s been on my list for ages for its beauty and serenity. Coming from Rome, I am always on the lookout for quiet places to recharge in.

Find out more: rhinocerusroma.com

This article was first published in the Spring/Summer 2023 issue of LUX

Share:
Reading time: 3 min
A silver piano in a bar with black and gold interiors
A long sitting room with black and gold pillars and couches with tables

The Dorchester London’s iconic Promenade’s revamp

Christopher Cowdray is the Company President of the Dorchester Collection. Here he speaks to Darius Sanai about the iconic London hotel’s latest renovations and maintaining brand identity in the process of modernisation
A man with grey hair wearing a suit with a blue tie

Christopher Cowdray

LUX: Can you tell us about the renovations over the last 18 months at the Dorchester London?
Christopher Cowdray: The Dorchester last had a major re-fit in 1989. It gets to a point where you really need to go behind all the walls and change all the pipes and make sure it’s ready for purpose. That’s what we’ve been doing: we remodelled the ground floors, the bar and the promenade, the Vesper Bar, and all the front entrance, while always ensuring we retain the hotel’s identity. What happens a lot in luxury hotels is that people will come in and rip everything out and modernise it without keeping the essence of what the hotels are.

Follow LUX on Instagram: luxthemagazine

We are also redoing all the guest rooms. At the moment, the first and the second floor are about to be finished and will be ready for bookings in the next two or three weeks. They have been designed by Rochon from Paris who has done the ground floor as well. Martin Brudnizki did the Vesper Bar and will continue designing more in the upper part of the hotel. The final renovation will be the rooftop where we are going to create a new restaurant. During the pandemic when we weren’t allowed to entertain inside the outdoor seating area upstairs became so popular and got such great feedback, so we are creating a permanent fixture there and then extending the top floor. We are really restoring the Dorchester back to its rightful place as one of London’s leading, if not leading Hotel.

A silver piano in a bar with black and gold interiors

The Liberace piano in the Promenade

LUX: Are you worried by new competition in the market, for instance, Peninsula and the Rosewood coming soon?
CC: With any competition coming in, it actually ends up bringing more business into the city. It’s the same with Rome; there’s a lot of competition coming into Rome, and what it does is bring a lot more awareness to the city. One has to be aware of competition, of course, and when you are at the top of the market you want to make sure you are doing everything to remain there. A lot of this comes down to service levels. I think what the Dorchester has to its advantage is incredible service, location, and history. It has a significant history in the city, and we have an amazing staff. It takes time to build your staff and your reputation.

LUX: You mentioned you didn’t rip everything out and make it completely different. Is that decision dictated by the nature of the property? For example, would you avoid doing that at the Plaza Athénée, but consider creating super modern interiors in new builds?
CC: Yes, in a new build it’s different, but it has to be authentic to the area that we are in. For example, in Dubai we have a Norman Foster building. It has a lot of glass with light coming in, overlooking a beautiful marine area. It was trying to decide what the right interior for that would be, and Dubai today is a very vibrant progressive modern society. So how do we create a luxury and comfortable interior in this modern building? It’s not minimalistic but it is light, and it has modern undertones to it.

A courtyard with leaves over the windows and red umbrellas

La Cour Jardin at Hotel Plaza Athénée

LUX: If somebody had been a guest of Le Meurice and they walked into The Lana without knowing it was part of the collection, is the intention that they would realise it is a Dorchester Hotel, or is it more subliminal?
CC: It’s subliminal. They will know from a marketing point of view that it is, and they will receive the top quality welcome and service, but the interiors are very much about the building and the relevance to that building.

Skyscrapers in Dubai

The latest hotel in the Dorchester Collection is The Lana which will be unveiled in 2023 in Dubai

LUX: Is there a tension now between the young generation of the very wealthy who have very eclectic tastes, and an older, more conservative generation?
CC: We are finding that the younger generation like more traditional interiors as well as more modern ones. A good example is probably Le Meurice in Paris. It’s a younger generation going there at the moment, with the Belle Etoile nearby. At the Plaza Athénée you’ve got a bit of Art Deco and you’ve also got tradition, so there are people who love Art Deco and people who love tradition, but they still love the Plaza overall. Some people have certain tastes and I think as we go forward it’s about how to make sure that there’s room for everyone to be comfortable and to appeal to a wider audience.

LUX: What does a luxury group like yours need to do now that it didn’t have to do ten or fifteen years ago in terms of its experience and offering?
CC: The experience side of it is important and, I suppose, more relevant to some travellers, but the underlying essence of ultra-luxury comes down to the investment that you put into the property. The sub-furnishings and the whole design must be of high integrity. Then it’s about the service, it’s about the recognition, it’s about the efficiency of the service, it’s about the atmosphere and the friendliness, and so a lot of it revolves around the people.

A large white house with a field of yellow flowers in front of it

Coworth Park in Ascot

In other cases, it’s location. I see hotels being built today, even in cities like London, with the intention that they will become wonderful luxurious hotels and attract the luxury traveller. But that doesn’t end up being the case because your luxury traveller wants to be at the heart of where things are happening. They don’t want to be 5 or 10 minutes away; they want to be able to go down to the shops or the cinema right away.

LUX: You have celebrated restaurants in your hotels with many Michelin stars. Is it all about getting the Alain Ducasse and the 3 stars, or is this changing?
CC: The dining experience is very important. It’s about creating excitement for the hotel. It’s not only about appealing to the international traveller, but also very much about how you appeal to the local community. You want the hotel to be a part of that local community, you want them to come in and experience it and then talk about it, so the food and beverage and the restaurant are very important. We are very fortunate here to have Alain Ducasse – he’s been here since 2005 when we opened and has been very successful. He used to be at the Plaza Athénée, but then we brought in Jean-Philippe Blondet, a young chef.

A restaurant with a tree in the middle and red cushioned chairs

Hotel Eden’s Il Giardino Ristorante in Rome

With food and beverage, we did well with Alain, but there wasn’t always that excitement there. Today, food and beverage and the restaurants are doing exceptionally well because there’s just so much excitement around the energy that Jean has brought to the hotel. There are the people who really love to go to your fine, gourmet, 3-star Michelin restaurants, but there’s also a lot of people who just love food and want to try upcoming chefs and different cuisines. That’s no longer about French cuisine, it’s about the influences of Asia, influences from the Middle East, influences from anywhere. Food is so important today and people just love trying different experiences.

A table with a view of the Eiffel Tower

The Eiffel’s Suite signature dinner at Hotel Plaza Athénée

LUX: And what about the more casual F&B type of experience?
CC: Bars are doing very well on the promenade, and we’ve introduced a lighter menu there. Afternoon tea is always going to be incredibly popular for us; it’s not about heavy meals. There is definitely an emergence of clubs, and I’m not too sure where that’s going to go at the moment because there are so many clubs opening up, particularly in London. People are paying for a membership to be part of it, but at the end of the day it’s just another restaurant and you are really paying for a formal degree of recognition.

A gold bar with barstools around it in a semicricle

The Dorchester London’s new Artists Bar

LUX: How do art and artists come into the renovated Dorchester?
CC: At the Dorchester specifically, we’ve got the artists’ bar which is new. The Vesper Bar is completely new and very popular so I think you will start to see more and more happening there.
45 Park Lane has a very strong following from the art community. They have an artist circle there which was started when we opened in 2011. Different artists did different floors: Peter Blake did the penthouse and Damien Hirst did the ground floor, and they always retain their connection. Of course, we have all the exhibitions there, so it’s been very successful, and it continues to be. With the renovation we spent a lot of time selecting the right art to be featured. It’s about what art is relevant.

Art is becoming very important to us. We’ve had some great exhibitions in Los Angeles – the Warhol was phenomenally successful. In Paris, there’s the association with Museums and tours going on, and we are doing a lot of work there at the Plaza Athénée.

A bar with blue and green chairs

The Dorchester London’s Vesper Bar

LUX: The Dorchester collection has not expanded at the pace of some of the Luxury groups. Is that deliberate on your side?
CC: Very much so. Any hotel we add to the company has to be relevant. For a lot of hotel groups, expansion is just about putting their name on something. But we value our reputation, how we can retain our reputation and deliver on our promises. There’s not a need for us to expand at a tremendous rate. We want to expand, but it’s much more about finding the right hotels to complement the existing brand.

For instance, Dubai is at the heart of what is going on in the Middle East. We found a wonderful property there, not on the beach, but on the Marina, and it’s going to very much appeal to our travellers from around the world. In Tokyo we have the Torch Tower, which is under construction at the moment, but is going to sit at the top of the tallest building in Japan. This will be a great compliment to the company because the Japanese market is very important to us, and the American market going there is important.

A modern building on the sea with boats in front of it

Foster and Partners were challenged to create a building for the Lana that would stand out in a city known for it’s skyline

LUX: Are there any cities where you wish you had a property?
CC: We would love to be in Hong Kong, Singapore, Beijing, Shanghai, Sydney and New York. We used to have a property in New York, the New York Palace, but we sold that because it was a 900-room hotel and although it had a wonderful location, we just felt it wasn’t relevant enough to the company. It came into the company by default, and we thought it was too big and in need of phenomenal renovation. We haven’t found what we want in New York yet. It’s a very challenging market, but we’re getting there.

LUX: How has your guest profile changed over the years in terms of age and demographics?
CC: Guests are definitely getting younger. They used to always be in their fifties and sixties, but now we are certainly seeing very young people in their thirties and younger. We see people from the technology world in particular, who are usually young people who can afford to travel and want to experience the finest.

In terms of origin, America is very important to us, as is the Middle East and Europe, so we are not reliant on one market. Asia is only just recovering so the vulnerable pandemic. Asia was a growing market for us, but then completely dried up over the pandemic. Now it’s coming back slowly. I think it will take a little while to recover.

A balcony with red and wooden chairs overlooking London

The Penthouse terrace at 45 Park Lane

LUX: You’ve been here since 2004 at this property as CEO, and have just been appointed Company President. It’s been an evolution rather than a revolution. Have you ever felt like you want to experiment and go wild and create something, do something completely different?
CC: No, I’ve never wanted to do that. We had a very clear vision from the outset, and we knew that we were never going to grow fast, but that we had to stay relevant. It’s been an incredibly busy 15 years, with the hotels going from five to where we are now, because during that period of time we not only added hotels but have also done very significant renovations in all of them. It’s a fascinating and exciting part of my job, but it’s also very time-consuming.

Read more: Four Seasons Hotel London at Ten Trinity Square, Review

LUX: There are a number of luxury hotel brands that have become very big on branded residences, which you are doing in Dubai. Is this a main pillar of your plan?
CC: It’s not a main pillar, but it is a positive edition to the brand. Mayfair Park residences, which is attached to 45 Park Lane, has brought a new facility and a new market to the hotel. People who stay there also want to use the facilities and go to the restaurants. Then in Dubai, the Lana residences will open at the end of this year, and we’ve got various other ones coming up. The individuals who are buying these apartments are also becoming guests in the hotel, so it is creating a very strong market for us. The service that they are receiving is of a standard that meets and exceeds their expectations, and therefore they now feel that they are part of the Dorchester “club” – though it’s not a club, as such.

Find out more more: www.dorchestercollection.com

Share:
Reading time: 12 min
A talk being hosted with an audience in a room with a marble fireplace and yellow wallpaper and a painted ceiling

A white stone palace

One of the hottest tickets in Rome this month was ‘The Art of Conversation’ arranged by Deutsche Bank and Frieze with renowned artist, Karin Kneffel

The event was hosted amid the baroque opulence of Palazzo Barberini. Archrivals of the Medici family, the Barberini produced generations of wanton spendthrifts, nepotist popes and, consequently, bequeathed Italy a legacy of extraordinary art and heritage.

The discussion around art played-out in the Salone Pietro da Cortona, beneath the aptly-named fresco, “Triumph of Divine Providence”

people standing in a room with yellow wallpaper and a painted ceiling

Follow LUX on Instagram: luxthemagazine

Hosts were Federico Scrocco [Vice Chairman International Private Bank Italy, Deutsche Bank] and Nathan Clemens-Gillespie [Director of Frieze Masters] who introduced the evening. Skilled probing from moderator Nicholas Cullinan, Director of London’s National Portrait Gallery, drew insights from artist Karin Kneffel about her use of perspective, scale and layering in her work.

5 people sitting in front of marble structure and yellow patterned walls giving a talk and a host standing beside them with a microphone

A favoured student of Gerhard Richter, Karin Kneffel has a fascination with the super-real. The effects she produces with distanciation techniques were vividly shared through a curation of images that produced animated questions from the audience.

A talk being hosted with an audience in a room with a marble fireplace and yellow wallpaper and a painted ceiling

Read more: An Interview With KAWS

International guests drawn from art cognoscenti, government ministers, and leading entrepreneurs adjourned to the terrace to continue thoughtful conversation around the alignment of wealth with responsibility and the purposes of art in the 21st century.

Find out more: art.db.com

Share:
Reading time: 1 min
Man standing against pillar
Man standing against pillar

Matteo Lunelli, CEO & President of Ferrari Trento

Italian sparkling wine producer Ferrari Trento was founded in 1902 and is now under the leadership of the third generation of the Lunelli family. Following the recent announcement of the brand’s partnership with Formula 1, LUX speaks to CEO and President Matteo Lunelli about respecting tradition, sustainability and the challenges of the pandemic

1. How do you become Official Toast of Formula 1, as Ferrari Trento has just become?

Ferrari Trento has already been celebrated at many of the world’s most prestigious events. This includes being the Official Toast of the Emmy Awards in Los Angeles for the past five years and of the BNL International Tennis Tournament in Rome in 2019. The Formula 1 podium is one of the most iconic moments in the world of sport and has been a dream of ours for a long time which we are thrilled to now see come true. Formula 1 chose Ferrari Trento, firstly, because we share common values of passion and excellence, and also because Formula 1 is centred around innovation and looking to the future. This can be seen through this decision to go “beyond” the traditional choice of champagne, with a brand that not only offers a guarantee of quality but is also an ambassador of Italian style. We are thrilled to embark on this project as we strongly believe in the future of Ferrari Trento and in the dream that Giulio Ferrari, our founder, started over a century ago.

Follow LUX on Instagram: luxthemagazine

2. You are the third generation of the Lunelli family to keep Ferrari Trento alive, and you have maintained many historic practices within the company. Are there any notable traditions that you needed to let go of?

Our goal is to innovate, but respect traditions. There are certain things that will never change at Ferrari Trento like the pursuit of excellence in every detail and the intimate link with our territory, because all our wines are made exclusively with grapes cultivated on the slopes of the Trentino mountains. On the other hand, we need to adapt to a market and a context that changes rapidly and, therefore, we constantly aim to innovate our business model. Over the years we have embraced digital media in our communication strategy, we have expanded to new markets abroad in order to grow our export sales, and we have moved to organic viticulture, putting strong emphasis on sustainable production.

Formula 1 sparkling wine

Ferrari Trento is the official sparkling wine of F1

3. Ferrari’s Trentodoc sparkling wines utilise environmentally friendly systems which heavily reduces water-consumption in vineyards. Is the wine-industry more broadly taking steps to become more sustainable? Should it do more?

We can certainly say that in the past few years the wine industry has significantly increased its attention to sustainability and I believe that this trend will continue even more in the future. This is especially important for high end consumers and wine lovers who not only look for excellent wines but also ask our companies to maintain an excellent behaviour towards stakeholders and to protecting the environment.

Specifically, the Ferrari winery is located in such a wonderful location that we feel even more duty to protect it and preserve it for future generations. Our strong commitment towards sustainability can be seen (amongst other actions), by the organic certification of all our estate vineyards and by the work carried out on biodiversity. Regarding water, as you mentioned, we utilise an innovative system of precision irrigation in order to reduce water waste. This system, developed together with a start-up called Blue Tentacles, uses a remote control to open and close the valves on the field, and optimise the use of water collecting data of the temperature and humidity through sensors located in vineyards.

Read more: Sophie Neuendorf on building a more sustainable art world

4. What are the biggest challenges that the sparkling wine industry faces today?

Sparkling wines are traditionally associated with conviviality and celebrations, which is the opposite of “social distancing”, and why the pandemic had such a strong impact on our industry. In addition, on trade is the most important channel for the Lunelli Group, and bars, hotels and restaurants being closed for such a long time in many countries has of course had an inevitable impact on our sales. We partially compensated the loss of the “outside of home” by increasing our retail and online sales for domestic consumption, however, we strongly believe that conviviality will soon come back, and we look forward to celebrations where people can spend time together again.

Vineyards

Ferrari Trento’s vineyards

5. Is Italian sparkling wine underrated?

Italian sparkling wine has witnessed an extraordinary growth worldwide in the past years, but I would say that sometimes the quality and excellence of Italian sparkling wine is underrated. Most consumers still do not fully recognise the diversity of our sparkling wine denominations which are made in different regions and with different methods.

It is by now evident between wine opinion leaders that in the sparkling wine space, just like in the still wine space, excellence is not a monopoly of one territory in the world. Italy, with the region of Trentino in particular, is in “pole position”, as shown by the results achieved at the Champagne & Sparkling Wine World Championships which saw Ferrari Trento crowned as the “Producer of the Year” for three editions. In 2019, Italy overtook France in terms of awarded medals, while in 2020 the competition saw a draw with 47 gold medals each. We hope to further excel the reputation of Italian fizz as we share our luxury wines on a wider scale than ever before through our partnership with Formula 1.

6. Where and when (apart from a F1 race) is the best place to drink your wine?

During a trip to Italy you can have a glass of Ferrari in some of the best bars and the most iconic travel destinations, however, first of all I would have to say in Trento, visiting our winery and enjoying what we call ‘a tour between beauty and taste’ on a lovely summers day, perhaps during harvest time. Here, we invite guests to have an all-round experience of the world of Ferrari, which begins with a tour of our cellars, where our Trentodoc wines mature gradually under the careful supervision of our winemakers. You can then go up the nearby hills to visit Villa Margon a 16th century mansion which is a treasure of art. The special experience concludes at Locanda Margon, our Michelin starred restaurant in the heart of our vineyards, where you can pair Ferrari with the creations of chef Edoardo Fumagalli.

In general, I think that the best way to enjoy Ferrari is to pair it with high quality food in a great restaurant or during an “aperitivo” with friends. I also love to think about sipping our Trentodoc bubbles whilst watching the sun set onboard a boat in the middle of the sea. However, more than anything, what will make the special moment is always who you will share your wine and emotions with.

Find out more: ferraritrento.com

Share:
Reading time: 5 min
Exhibition installation shot
Exhibition installation shot

Installation view of Maturation by José Yaque (2020) at Galleria Continua Roma, St. Regis. Image courtesy the artist and Galleria Continua

Founded in 1990 by three friends in the Tuscan town of San Gimignano, Galleria Continua now represents the likes of Ai Weiwei, Anish Kapoor and Michelangelo Pistoletto with spaces in Havana, Paris and Beijing. Last week, the gallery opened its first location in Rome within the St Regis hotel. We spoke to co-founder Lorenzo Fiaschi about the opening, artist residency programs and the year ahead

Man wearing pink suit jacket and red trousers

Lorenzo Fiaschi, Co-Founder of Galleria Continua

1. Why Rome and why now?

The people, situations and places we encounter are what inspires us, our projects don’t come from how the “market” works or from collecting. When we find somewhere with which we feel a certain type of harmony, we launch ourselves into it, body and soul. We let ourselves get swept away by passion and luckily, results follow. In Rome, we have collector friends who follow and appreciate us, so we’re happy to create this new adventure in order to see them more often.

Follow LUX on Instagram: luxthemagazine

2. How did you first develop a relationship with the St. Regis?

We started our collaboration with The St Regis Rome through a project with Loris Cecchini. His exhibition had great success and created a lot of interest and buzz. Some Romans were curious about the installation Blaublobbing that you could see from outside and entered the hotel to discover the other works. A place that hosts international artists while creating a dialogue between the works, the space and the guests that stay there is something new and it worked. We then followed that with an exhibition by Pascale Marthine Tayou, an artist who celebrates life through his works. Forms, colours and a mix of human and geographical oddities invaded The St Regis and it was another thrilling experience.

The General Manager, Giuseppe De Martino, from the beginning has been a promoter of an open relationship towards the world of contemporary art, at this point he showed us a very unusual wing of the hotel, unknown to guests, the Sala Diocleziano. We liked it and so accepted the challenge, imagining what it could become and deciding to open a new exhibition space.

Artist installation in hotel lobby

If I Died (2013), sculpture installation by Beijing artist duo Sun Yuan & Peng Yu installed in hotel lobby at St Regis Rome by Galleria Continua. Image courtesy: the artist and Galleria Continua. Photo by Ela Bialkowska, OKNO Studio

3. What are some of the challenges of opening a gallery within a hotel?

The challenge is to stimulate and draw in people who don’t know, or don’t frequent the contemporary art world. The challenge is to bring the gaze of the hotel guests onto forms and languages that are unusual for them. Art opens us up to new realities and new ways of thinking.

The educational aspects of Galleria Continua Roma’s program aim to bring children closer to contemporary art by providing them with suitable reading keys, not only for the understanding of an artistic language for the time they live in, but also for the creation of creative knowledge and stimulants. The intent is to educate about art through art.

4.Can you tell us about the concept behind José Yaque’s exhibition Maturation?

José Yaque, as the first artist in the new space, represents a continuation of the Cuban experience which began with the opening of Galleria Continua Habana. He’s a witness and representative of a gallery experience which aims to weave relationships between cultures, geographies and diverse individuals, Yaque conceptually represents a bridge between Cuba and Rome.

Read more: Artist Richard Orlinski on pop culture & creative freedom

For Maturation, he presents a series of new paintings and an installation from the ‘Tumba Abierta’ series, an archive in transformation made up of natural elements (plants, seeds, fruits, leaves); new forms of landscape where matter, colours and smells magically transport the viewer to other places. José Yaque’s paintings are like windows opening onto a landscape. Mixing and applying the colours using his hands, a sort of magma is formed and transformed when he wraps the works with plastic film before removing the protective layer, once dried, resulting in an eroded painting.

Installation view of exhibition with artworks hanging on walls

Installation view of ‘Maturation’ by José Yaque (2020) at Galleria Continua Roma, St. Regis. Image courtesy the artist and Galleria Continua

5. How will the artist residencies work?

We’ll also be launching an artist residency program that will be selected by an expert committee every 6 months, giving an opportunity to young artists from emerging countries to stay in the capital, to increment their personal and professional growth by confronting themselves with the immense contemporary, and antique Italian artistic heritage. The works done during these stays will be presented to the public in the spaces of the gallery.

6. What other developments do you have planned for this year?

Coming up, with the Chinese artists Sun Yuan & Peng Yu (their exhibition constitutes a third stage in the collaboration project with The St Regis Rome, after Loris Cecchini and Pascale Marthine Tayou) we organised talks at the Accademia di Belle Arti di Roma and a talk at the Accademia di Belle Arti di Carrara. We’re always open to any collaboration that can create an exchange and a dialogue.

In 2020, we are celebrating the thirtieth anniversary of Galleria Continua so there are many exciting things to come. At the end of the summer we are opening a new location in Sao Paulo in Brazil in the Pacaembu stadium, a historic building in the heart of the city, since 1940 it has been a central part of the city’s cultural life.

In September, we will be celebrating this anniversary where everything began, in San Gimignano with an exhibition of Chen Zhen inaugurating on 18, 19 and 20 September 2020.

‘Maturation’ by José Yaque runs until 28 March 2020 at Galleria Continua at The St Regis Rome. For more information visit: galleriacontinua.com

Share:
Reading time: 5 min
Mannequins in shop front windows

Number 16 Clifford Street in Mayfair, Cifonelli’s new residence

One of Paris’ most illustrious tailoring houses has opened the doors to its a new London boutique. LUX takes a look inside

It’s not often mannequins are intimidating, but the three standing in the shopfront windows of Number 16 Clifford Street are enough to make most men question their wardrobe. This is the new London residence of Cifonelli, a tailoring house renowned for its distinctive details and sharp lines. Karl Lagerfeld was famously quoted as exclaiming that he “could recognise a Cifonelli shoulder from a distance of a hundred metres.”

Follow LUX on Instagram: luxthemagazine

The brand was established in Rome in 1880 by Giuseppe Cifonelli before settling in Paris via a short stint in London, and now it’s back in Britain’s capital with fourth-generation cousins Lorenzo and Massimo at the helm.

Interiors of a high-end suit shop

Interiors of a tailoring shop

Cifonelli’s boutique has been designed to offer clients a space to relax and shop

Read more: Truffle making & Michelin-star dining at St. James’s Hotel & Club

On a wintery evening earlier this month, LUX joined a crowd of handsomely dressed men to celebrate the opening with a glass or two of champagne, and dancing to tunes from the in-house DJ. Not the kind of scene you’d necessarily expect from a traditional tailors, but Cifonelli despite its heritage remains very much on the pulse.

Inside a luxurious suit shop

The shop itself, for example, is luxurious, but welcoming with plush velvet seats and flattering lighting, the idea being that customers can come in to relax as well as buy. It’s well worth a visit, if only to admire those well-dressed mannequins.

For more information visit: cifonelli.com

 

Share:
Reading time: 1 min
Luxury fashion installation
Luxury fashion installation

Vintage Dior haute couture by Gianfranco Ferré, from the late 1990s

In Rome, history, style and a captivating jewellery collection come together in an engrossing new exhibition by home-grown global label Bulgari. Its brand and heritage curator Lucia Boscaini takes LUX on a personal tour

Jewels can tell many different stories: one is the glamorous story linked to their provenance, as is the case of the jewels that belonged to movie stars like Elizabeth Taylor or Anna Magnani.

precious diamond and sapphire necklace with pendant

Bulgari sautoir, 1969.

But we delved into their ‘behind the scenes’ stories too – for instance, Elizabeth Taylor often received jewels as gifts, namely from Richard Burton, but she was also a passionate collector from a young age thanks to her father who was an art dealer – she shared his discerning eye for beauty.

Follow LUX on Instagram: luxthemagazine

Anna Magnani also bought jewels for herself, a self-indulgence that perhaps made up for a less-than-happy romantic life. Despite the humble characters she played on screen, she loved to buy and wear very elegant jewels as a life-affirming act. She had a child outside of marriage, which, in her era, would have been a difficult situation to face – both as a woman and as a celebrity. She had a difficult personal life and I think the jewels gave her some energy and ‘sparkle’.

Diamond brooch

Bulgari tremblant brooch in platinum with yellow and cognac-colour diamonds, 1959. Formerly in the Elizabeth Taylor Collection

Woman wearing haute couture dress

As well as Bulgari jewels, the exhibition also features vintage haute couture from the collection of Cecilia
Matteucci Lavarini

diamond, sapphire brooch

“Giardinetto” brooch, 1960.

I believe that jewellery can be transformed by the personal style of the woman who wears it. When they are matched to a charismatic persona and style, all jewels undeniably take on a personality of their own.

Read more: Sassan Behnam-Bakhtiar on his upcoming exhibition ‘Extremis’

We’ve also designed the show to capture the way in which the jewellery reveals some of the social and fashion trends from different epochs. For example, the eclectic and sometimes fun sautoirs from the 1970s remind us that it was a decade of experimentation, with a drive to change in many social aspects. The same is true of the sumptuous chokers from the 1980s, with their compact shape that immediately recalls the teased hair, loud make-up and puffed shoulders of that period.

Model wearing diamond jewels

The exhibition also includes displays from a 1920s French haute couture atelier

Diamond and ruby bracelet

Bulgari bracelet in platinum with rubies and diamonds, ca 1934.

Bulgari’s modular jewels from the 1980s also reference career women, the number of whom grew during those years, as they looked for affordable, stylish and distinctive jewels to be worn either in the office or at cocktails after working hours.

The exhibition, ‘Bulgari: The Story, The Dream’, is showing until 3 November in the Palazzo Venezia and Castel Sant’Angelo in Rome. Find out more: polomusealelazio; beniculturali.it

This article was originally published in the Autumn 19 Issue.

Share:
Reading time: 2 min
Luxury hotel interiors of a drawing room with painted walls and soft furnishings
Facade of a grand mansion house

The Rocco Forte Balmoral hotel in Edinburgh, Scotland

Since he created it in 1996, Sir Rocco Forte has grown his eponymous luxury hotel group to include multiple properties in key destinations across Europe, with a major expansion this year within his family’s native Italy. And there are plans for the boutique group to move into the US, Middle East and Asia. LUX’s Editor-in-Chief Darius Sanai speaks to the group’s chairman and founder about new openings, changes in the hospitality industry and what it takes to be a successful entrepreneur
Colour portrait of a middle aged man in a suit

Sir Rocco Forte, Chairman of Rocco Forte Hotels

LUX: Rocco Forte hotels is currently in a period of planned rapid expansion – why now?
Sir Rocco Forte: We had a period of consolidation after the financial crisis and have gradually come out of that and the business profitability increased. We’ve improved the quality of the management team. Generally taking the company forward, it was the right moment to start expanding again and looking at adding additional properties…

There are a huge number of different luxury brands within Marriott. Having said that, I think there’s an opportunity for the niche player somewhere, a business that is much more personalised in its approach to its customers, where attention to detail is extremely important. I think people are looking for things which are more individual, more related to where they are going. They want the rubber stamp wherever they go. I think it is going to get more and more difficult for these big companies to actually deliver that, and for a smaller organisation like mine, it’s easier because the top management is hands on. The business and the detail of business has some advantages.

Follow LUX on Instagram: the.official.lux.magazine

LUX: How has the landscape and your business philosophy changed since you started?
Sir Rocco Forte: It’s changed significantly on the technological side, the way people buy hotels in particular is much more a business done through the internet than there was than it was before, there are online travel agents who are becoming quite powerful. Customers are now more inclined to book through the web than going to direct to hotel. Then there’s the social media aspect which is also becoming more important, as a means of communication and promotion of properties. There is an interaction between guests who have tried properties and posted comments and so on. This is picked up by other people and used to validate their choice. TripAdvisor type sites didn’t really exist before and now people use it to make up their minds about hotels. Then you have the back of the house side of things; technologies have come in there and give management a greater ability to know their guests. There is increased technology in the rooms, television, wi-fi. Wi-fi became available 20 years ago and now people complain unless they had the fastest band available in the hotel. People used to pay for wi-fi and now they don’t want to pay for it anymore. Telephones, actual landlines have gone out of the hotels; they are hardly used.

In terms of the actual service side, the principles remain the same. The customer wants to be treated as an individual, wants to feel a warm welcome when he goes into a hotel, wants to be recognised. Maybe the relationship between the customer and the staff members has changed to some degree, it’s become slightly less formal, which is something that we did from the beginning.  I wanted to de-formalise the service to some degree. Then you’ve also got to keep up to date in a hotel because there are things that people have in their own houses that they expect to find at a hotel and it is a competitive market place.

Luxury hotel interiors of a drawing room with painted walls and soft furnishings

The front hall at Brown’s, a Rocco Forte hotel in London. Photo by Janos Grapow

LUX: The marketplace is much more crowded nowadays with new players coming in and there’s Airbnb. What is it that has allowed you to keep going and growing with so much more supply?
Sir Rocco Forte: Airbnb doesn’t really effect the luxury end to any great degree. Airbnb has already started to show problems with consistency. There are plenty of niche players coming in and it does eat into the marketplace, but if you have a well-located hotel and you deliver an excellent service and have a regular clientele that like the place, it’s very difficult to prize a luxury customer away from a hotel that he’s used to and where the staff are trained to his needs. There have been a lot of new openings in London and there are more in the pipeline; there’s always a supply and demand equation. I think you’ve got to try and distinguish your hotel group from others and make a potential customer feel that they will get something special, something different if they come to you. The staff are the people who deliver the service and you’ve got to ensure that they’re motivated in the right way. They need to have the right training, the right philosophical background. We put a lot of effort into induction where we tell them about the family, the history of the company, the history of the hotel and something about the city where the hotel is located  so everyone has a sense of heritage and belonging as a family. It is my sister and myself and three children running the hotels, we know a lot of the individual staff members and it creates a sense of warmth in our hotels which you cannot necessarily find anywhere else.

Read more: Chaumet’s latest exhibition reveals the symbolic power of tiaras

LUX: Is it important that your guests can recognise the brand when they’re staying at one of your hotels?
Sir Rocco Forte: Yes, part of having a group is that, you get cross fertilisation and you get customers using more than one hotel, following the brand. So the brand is important because the customer knows that if he comes to Brown’s or goes to Hotel de Russie in Rome, he will get a certain type of service and a certain type of welcome.

LUX: A lot of your properties are significant and historic properties in individual cities, how do you imbue them with the Rocco Forte brand?
Sir Rocco Forte: The induction is consistent throughout the company that creates the blueprint on which the hotel is based. My sister who leads the decor has a strong agenda and sense of place. It is very difficult sometimes to please everybody. The thing is you get a hotel designer to design the hotel and there are the prototype rooms, but it is never quite finished, it is a design hotel, you are always adding little bits and pieces and so on, which gives a more personalised touch. My sister does that very well. She usually buys locally, which give the rooms a more homely feel.

Views from a luxury terrace over a European city

The view from the Popolo Suite at Hotel de Russie in Rome

LUX: You have lots of developments happening in Italy at the moment – is Italy a particularly important destination to you?
Sir Rocco Forte: Italy is not the easiest place to do business, so in a way that is an advantage for us. Italy is a tourist destination, it is the prime tourist destination in the world. The American market loves Italy and that’s a very important market for travel. About 40% of our business comes from the States, you can get high prices for the rooms you sell, which in some destinations it’s impossible to do. So from that point of view, it’s attractive. The bureaucracy and the labour laws make it difficult, but the demand is there if you get the right hotel in the right location and at the price.

LUX: And Italy is underserved by luxury hotels, isn’t it?
Sir Rocco Forte: Yes, there’s no luxury chain across Italy, and we now have the opportunity to create one. We have six hotels and the three new hotels that we’re developing — we are doing a second hotel in Rome, a small 40 bedroom hotel in Puglia, and we have just taken on a place in Palermo, which is a 100 bedroom hotel and used to be a jewel of a place, but is now very run down and it’s been badly run for many years. It is a wonderful destination hotel. The city Palermo is having a revival, a lot of people are buying houses there, and doing them up. It is quite a good time to go in there and I already have a resort in south of Sicily, and Palermo is the airport you use for that so having the two properties working together is beneficial. But obviously, I need to be in Venice and Milan, I’d like to be on the Amalfi coast and some of the other heritage cities with smaller hotels. I am pushing to try and get there.

I also still want to be in the States…New York and LA and Miami maybe, I’d like to be in Paris, I’d like to be in Moscow, and probably another German city. Hamburg or Dusseldorf would complete the German equation. We are doing our first hotel in the Far East, in Shanghai, which will open next year. We don’t have a clear date, things get delayed quite a lot there.  It is moving forward, but slower than it is supposed to. That will be our first step into that part of the world. We will see. If I am going to travel to my hotels and if they are way out, that’s less attractive. I have to think carefully about it, about how far we extend geographically. Within Europe it is fairly straightforward.

Read more: Maryam Eisler’s new photography series reimagines pastoral romance

LUX: With the new portfolio that you are developing, are most of the hotels owned or managed, or both?
Sir Rocco Forte: The Palermo hotel we bought, but we probably won’t keep the ownership. We are talking to a partner about taking it on and leasing it back to us. The other two are leases, I prefer leases to management contracts because we’re in control with a lease. You have complete control of the property and you can do more or less what you want. With a management contract, the owner tends to interfere all the time. He thinks he knows how to run the property better than you do. If the hotel is doing well, he doesn’t need you, if the hotel is doing badly it is your fault. You take on more risk with a lease, but then it is a bigger upside and you have control over your own destiny.

Luxury hotel suite with plush furnishings

A Junior Suite at Hotel de La Ville, one of two Rocco Forte hotels in Rome

LUX: As an entrepreneur, what qualities have you needed to get to this stage with RF Hotels?
Sir Rocco Forte: Very difficult to say. I think you have to have a passion for what you’re doing, what you want to do, and you have to really care, and have people around you who believe in what you’re trying to do, who will help you to do it. You have to have determination. Where there are obstacles you have to overcome them. You have to have the determination to overcome them, not take no for an answer, continuously try to move things forward. It is easy to get dispirited, upset and to give up. A lot of people do, but I am not made that way and I am always looking forward, always looking to see if I can do things better. It is that, and I think the minute I stop having a passion, then I should stop working. But I hope that will never happen.

LUX: Do you have dreams of passing on the business to your children one day?
Sir Rocco Forte: Yes, but my kid are still in the early stages and they might well reach a stage, where they don’t want to take on responsibility so we’ll see. At the moment, that’s the idea. And it’s good having them working the business, it gives a certain continuity to the business and it adds value to the business. In the short term, it makes us different to a lot of other companies and from a personal point of view, it gives me a huge amount of pleasure: my kids have left home, but I see them all the time. We’ve got something in common to talk about and to argue about, and to enjoy. You never know — I could go under the proverbial bus tomorrow. And then what happens? The business is in a position where it can continue to go forward, but then my family would have to decide what they want to do.

LUX: Talking about the younger generation, do you think that, as customers, their demands of the hospitality industry are different?
Sir Rocco Forte: Apart from the technological side that we were talking about it earlier, the way they dress is differently, but in the end of the day they still enjoy service and being looked after. It depends…a lot of them are brought up under very comfortable circumstances and they understand that way of life and I don’t think they are particularly different. All the ones I’ve seen using my hotels, seem to enjoy the facilities like anybody else. I suppose there is more of a consciousness of wellness and well-being and looking after yourself than there was in the previous generations. We meet those demands through the facilities that we have in the hotels already. But I wouldn’t say there is anything dramatic and to build a hotel for a specific sector of a population is narrowing your market quite considerably. I also think people whether they are millennials or older people, like the idea of heritage and like the idea of history, and they enjoy it when they experience it — I don’t think that has changed. Most people want to know what is the next thing? I don’t know what the next thing is, but I think hotels tend to follow trends rather than set them. Mine do anyway. I think in the luxury sector, that is more so than it is anywhere… You have hotels now that have no staff, you put a credit card in a slot, you get a room key and you go up to your room. And there isn’t a restaurant, there are communal rooms for people to use, you help yourself, all these sorts of things, but not at the top end of the market. I don’t see anything dramatic on the horizon.

Read more: Where I would invest £100m in property by Knight Frank’s Andrew Hay

LUX: Your portfolio is predominantly city-based. Have you ever been tempted to start a resort hotel in tropical climates? And if not, why not?
Sir Rocco Forte: Because anything I’ve looked at hasn’t really worked financially. I haven’t managed to find anything. The hotel in Puglia has a beach facility available, but it is not on the sea. And then there is a seasonality thing, which is difficult. When you are building a new hotel from scratch, to finance that on quite a short winter season, for example, is difficult because it closes, then it opens for a very short summer season and then it closes again…

Luxury contemporary style villa with a private pool and wooden terrace

A luxurious villa at Rocco Forte’s Verdura Resort in Sicily

LUX: And what about the residences model that a lot of new hotels seem to have now, is that something you’d ever consider?
Sir Rocco Forte: It depends on the property, the location and the size of the property. But in Rome we’re now doing five luxury apartments, which are situated on the corner of Piazza de Spagna, which is within walking distance to our hotels (one is on top of the Spanish steps and the other one is on Piazza del Popolo). So that’s a new endeavour. Also we’re building some villas now in Verdura, which initially will be let as basically a sort of extended stay or hotel accommodation for families who want to stay together in one unit. We’re starting to get into that market.

LUX: Are there any other new developments in the pipeline that we should know about?
Sir Rocco Forte: My daughter has been working on the spas. The spa in the new hotel in Rome will be her spa design, which she thinks will be the first properly designed spa. She thinks that it has more activity and treatments and so on, which will encourage people to come and see. There are a range of creams that she produced which are properly organic so that is a bit of a new venture. Otherwise, we are continually looking to improve the facilities in our hotels. We are looking at the food side particularly. It is difficult for hotels to do restaurants well. We are always searching. A lot of places that have successful restaurants started out being run by restauranteurs, rather than hoteliers and then they have a few rooms as well. For example, Chiltern Firehouse or Costes originally, they had a few rooms and then they bought the hotel next door extending it. I haven’t found the key to creating really successful restaurants. Our restaurants are doing well by the standards of hotel restaurants. If we are doing 120 covers a day, we are happy, but there are restaurants doing 250 covers a day. Some hotel restaurants you go into, you never see anybody there. That is not the case with ours, but we can do a lot better than we do.

Discover the full Rocco Forte portfolio: roccofortehotels.com

Share:
Reading time: 15 min
Side profile portrait of an elderly woman wearing a statement earring
graphic banner in red, white and blue reading Charlie Newman's model of the month
Side profile portrait of an elderly woman wearing a statement earring

Daphne Selfe is the world’s oldest professional model. Instagram @daphneselfe

LUX contributing editor and model at Models 1, Charlie Newman continues her online exclusive series, interviewing her peers about their creative pursuits, passions and politics

colour headshot of blond girl laughing with hand against face wearing multiple rings

Charlie Newman

THIS MONTH: It comes as no surprise that the world’s oldest professional model, Daphne Selfe, who turns 91 next month, ‘doesn’t do retiring’. The British model has clocked up over 70 years of experience, working for the likes of Olay, Eyeko, and Dolce and Gabbana, as well as posing for artists, making TV appearances and writing a memoir. This year, she was included in the Queen’s New Year Honours list and was awarded a British Empire Medal for her contribution to fashion, and whilst she no longer wears high heels, she can still do the splits. Here, she tells Charlie how she got into fashion, and why the Queen is her style icon.

Charlie Newman: Firstly, let’s talk about your upbringing – what was it like and how do you think it informed your choice of career?
Daphne Selfe: I spent most of my childhood in Berkshire until my parents moved to Hertfordshire. I always had an eye on fashion because my mother was very beautiful, smart and always made my clothes, but my true love was horses, I was mad on horses. I learnt to sew but I didn’t really get into fashion until I started working at Helles (what John Lewis was) in the coat department. At the store, there was a competition for the cover of a local magazine. All the girls, including myself, went to meet the photographer, and I won! It turned out the photographer was a royal photographer called Gilbert Adams and funnily enough he knew my parents from an amateur Opera society! The last time he saw me I was 2 years old, so when I turned up all 5ft 10 and a half of me aged 19, he really took me under his wing and taught me how to behave in front of a camera. I did lots of little odd jobs for him, assisting him for a while whilst working part time at Helles. The store then had a fashion show and the agency who were supplying the models was one short, so I was propelled onto the catwalk and thought, ‘Oh my god, what am I doing?’ After that they all said I should join the agency. In those days you had 3 weeks of training to be a model. Mummy thought this was a lot better than breaking a collarbone and being kicked in the head by horses so off I went!

Follow LUX on Instagram: the.official.lux.magazine

After 3 weeks training, I belonged to the agency. I met my husband, Jim, through Gilbert Adams, because he was the lighting technician of the ballet show we were working on. We didn’t get married straight away because he was busy travelling and I was busy with my dance school. I did my ballet training far too late, at 19 years old, but I assiduously learnt because ballet is the basis of all dance. I learnt from a very interesting choreographer called Buddy Bradley, who was well known in the twenties for having put on an amazing musical called Evergreen with Jessie Matthews. I joined his company because I could sew and help with the costumes and because I loved dancing! Of course nobody went abroad in those days, so when his little company went to Belgium, Rome and Madrid, I was delighted to go with them!

Then I decided Jim was the one, so I got married and in those days you didn’t work once you got married, so I retired and had three children but always kept up with my dance classes. Jim worked in television and one of his friends asked me if I would be an extra in The Arthur Haynes Show. Jim happened to be the stage manager that day, and he said ‘What on earth are you doing here?’ and I said ‘I’m working!’ He thought that was terribly funny, then from that I did more and more extra work, as well as fashion shows and commercials.

Elderly woman poses in a ballerina posture

Instagram @daphneselfe

Charlie Newman: How did your modelling career continue into later life?
Daphne Selfe: I was doing my extra work and in 1999 when I was 70 my agency asked whether I would do a fashion show at London Fashion Week for Red or Dead. I love prancing about in nice clothes so of course I did it! The stylist on the show, Jo Phillips, called me up three months later and said Vogue are doing an article on ageing and suggested I get involved. At the shoot was the scout from Models 1 and I’ve been with them ever since, some 20 years later! I didn’t give up the extra work once I was signed with Models 1 because I know how the industry can like you one minute and not the next. But then I was getting more and more modelling work so I had to drop the extra work in the end.


Charlie Newman: What has been a career highlight for you?
Daphne Selfe: I think going abroad for the jobs is the best thing, because I would never have been able to afford that otherwise. I mean I’ve been to Australia, China, Japan, Africa. Whatever next!

Elderly woman poses sitting in a chair

Instagram @daphneselfe

Charlie Newman: Having worked throughout many fashionable decades, what do you think style means today?
Daphne Selfe: It doesn’t matter what time you live in, you must wear what suits you because then people will always admire you in it, it’s very important not to be driven by the trends of the moment.

Charlie Newman: In a dream world, who would you want to dress you and why?
Daphne Selfe: Currently, I love Roksanda Ilinic’s designs. I love going to Roksanda’s shows now and wearing her clothes at events, they always feel very fun and boost my confidence.

Charlie Newman: What advice would you give to young models starting out their careers?
Daphne Selfe: Taking care of your health is the most important thing because modelling is hard work if you do it properly. It’s long hours, lots of hanging about, lots of physical activity and also you need a good work ethic. In other words, that means be on time, don’t mess about once you’re there, and stay off your phone.

I was working with a Dutch photographer the other day and I was doing all my normal things; inventing poses, jumping around, all the usual. At the end he said to me ‘I’ve never worked with such an energetic model’ which did make me laugh! Just throw yourself into the shoot and give it everything.

Modelling can be horrendous too. I lost a big job the other day, but so what? It wasn’t my fault, it’s about what they want. It’s no good worrying about it, but I know a lot of people find that difficult. Being a model is very difficult if you don’t have much confidence because you have to put yourself in a room of people you don’t know and work with them effortlessly.

Elderly woman posing for a portrait

Instagram @daphneselfe

Charlie Newman: What keeps you happy and healthy?
Daphne Selfe: Well, I do a series of exercises most days, something along the lines of yoga, ballet, a little bit of weights but also static bicycle. Of course, I can’t do everything every day, but I do always do some stretching.

I suppose because I grew up in the war we never ate masses. We grew all our own fruit and vegetables so we had a very strict diet and that’s a mentality which never leaves you.

Charlie Newman: Who was your fashion icon when you were younger?
Daphne Selfe: I suppose in a way we always looked up to royalty, the young Queen, of course, was gorgeous. They all lived such glamorous lives, or so we thought. Whereas now, people don’t want to dress up anymore which I think is such a pity because I love dressing up!

Charlie Newman: Lastly, who is your role model of the month?
Daphne Selfe: It’s got to be the Queen, she’s absolutely fantastic! She always wears bright colours but is also discreet. I know of course she has money, but it really doesn’t cost a lot to look good. I’ve always made my own things and looked as good as anybody else.

Follow Daphne Selfe on Instagram:@daphneselfe

Share:
Reading time: 7 min
hotel bar restaurant with view over New York City
glass hotel facade

The entrance to the Moxy Hotel in Chelsea, NYC

President of Lightstone Mitchell Hochberg has put his stamp on New York with multiple real-estate developments, including luxury residences 130 William Street and 40 East End Avenue. In partnership with Marriott International, Lightstone are also developing lifestyle hotel brand Moxy, which has multiple properties spread across the US, Europe and Asia. LUX speaks to the entrepreneur about succeeding in a saturated market, New York real estate and working with the world’s biggest architects. 

Man stood in front of sculptural wall in a hotel

President of Lightstone Mitchell Hochberg

LUX: Lightstone is one of the largest privately held real estate companies in the US with your focus mainly in New York City. How do you succeed in such a saturated market?
Mitchell Hochberg: We’ve been able to distinguish ourselves by staying true to two common threads – across each of the various real estate segments in which we develop, each of our projects is entirely unique and as well, features a strong design aesthetic.

For instance, with our Moxy hotels, we saw an opportunity to be the first to develop an affordable micro-room, macro-amenity lifestyle hotel in New York, defining a new category of hotels amidst a sea of luxury lifestyle and lacklustre select service properties.

Follow LUX on Instagram: the.official.lux.magazine

In each of our projects, we strategically partner with architects and designers who have a strong design aesthetic, allowing us to create buildings that are provocative but contextual with interiors that are functional yet memorable. With our first two Moxy Hotels, for example, we worked with Rockwell Group to design the restaurants, bars, and clubs and Yabu Pushelberg for the rooms – both known for their luxury projects and unconventional choices for an affordable product, but key to creating the well-designed environments that make our properties special.

In the condominium space, we’ve partnered with two leading architects to design 130 William and 40 East End Avenue. At 130 William, we worked with world-renowned architect David Adjaye to create a 66-story building that pushes against the conventions of tall glass towers with a hand-cast concrete façade that will surely redefine the New York City skyline. At 40 East End, we worked with Deborah Berke, Dean of the Yale School of Architecture, to create a boutique condominium that represents a modern interpretation of local historic architecture.

LUX: Do you have a favourite residential area in New York?
Mitchell Hochberg: There’s an enclave on the Upper East Side of New York abutting Carl Schurz Park and Gracie Mansion (the Mayor’s residence) called East End Avenue. It’s a beautiful, bucolic neighbourhood that is fully immersed in the natural surroundings of the East River and the park, with nothing commercial in sight. In this setting, you have the advantage of both being in Manhattan and simultaneously not really feeling like you’re there – a result of the harmonious combination of the waterfront, the park, and the low density residential buildings. It’s the neighbourhood where we’re currently developing 40 East End Avenue, a boutique condominium, and it’s actually the one that I live in.

Read more:  Life on the thrillionaire trail by Geoffrey Kent

LUX: You’re currently working with Marriott International to develop their new lifestyle hotel brand Moxy. How did that come about?
Mitchell Hochberg: After spending many years investing in and studying the hospitality market, we saw an opportunity to develop a new type of lifestyle hotel that could offer efficient rooms at an affordable rate without sacrificing design. In the U.S., everything is bigger – the cars, the TVs – and indeed the hotel rooms. So at the time, nobody was doing this. The Moxy brand incubated in Europe, where travellers have long been accustomed to smaller room sizes, and we felt it had the potential to align perfectly with our vision. So as our ideas evolved, we decided to approach Marriott about forming a partnership to bring the Moxy brand to the United States. We have a longstanding relationship with Marriott, and as the most highly regarded international hotel brand with over 110 million loyalty members, we knew that they would prove to be a huge asset to our developments. Together, we reimagined Moxy for the New York market.

building overlooking a bridge

130 William Street’s view over the East River, NYC

LUX: How does your approach to developing for hospitality differ from other projects?
Mitchell Hochberg: The short answer is it doesn’t. What we’ve learned from our hospitality projects is that our guests don’t want to stay in their rooms – they crave social connections and memorable experiences. So our design has to accommodate that, with lobbies, bars, and restaurants that appeal equally to locals and integrate into the fabric of the community. Our residential projects – from rentals to luxury condominiums – all take this philosophy into account. We dedicate immense amounts of space in each of our projects to amenities – from the 20,000 square foot courtyard complete with a year-round greenhouse at ARC, a rental property in Long Island City, to the IMAX Private Theatre at 130 William (one of the first in New York City), we design spaces that our residents want to spend time in. Similarly to our Moxy hotels, we also consistently activate our residential properties with innovative programming, from wine tastings to yoga classes, allowing our residents to interact and get to know each other. That’s where the magic really happens.

Read more: Maryam Eisler’s Icelandic photography series

LUX: What’s been the most challenging project for Lightstone so far and why?
Mitchell Hochberg: It would have to be Moxy Times Square. From a pure design standpoint, the project had just about every challenge you could think of. The building was an adaptive reuse of a 110-year old office – not exactly an easy canvas for the flexible, vibrant, and memorable spaces you see today. Working within the confines of an existing building is always challenging, but in this particular instance the building was also landmarked, meaning we had to preserve the façade and all of the windows as well. The sheer scale of the project also brought its own complexities – the hotel is 612 keys in total with over 22,000 square feet of lobbies, bars, restaurants, and meeting spaces, including the largest indoor/outdoor rooftop bar in New York City.

Despite all this, I think the biggest challenge was bringing something entirely new to the New York City hotel market. We had to prove ourselves to guests who had never seen anything like this before, and convince them to buy into our “deal”: in exchange for an affordable rate, we could provide a room that’s efficient but stylish, along with public spaces that are engaging and well designed.

Hotel lounge and bar

Moxy’s luxurious lounge bar at Times Square, NYC

LUX: What are your future predictions for the real estate market in NYC?
Mitchell Hochberg: The real estate market in New York over the long term is always going to be strong. There will obviously be hills and valleys based upon macro issues, but you have to keep in mind that New York City is an island and there’s only so much space. People will always want to live here, work here, and visit here, and as a result it will always be a strong market.

LUX: Will Lightstone ever expand overseas?
Mitchell Hochberg: We’re currently discussing investments and development overseas. I think our first projects will probably be somewhere in the UK where we’re a little more familiar with the language and business customs, but we are always open to new opportunities.

hotel bar restaurant with view over New York City

The botanically inspired Fleur Room at Moxy Chelsea, NYC

LUX: How do you switch off from work-mode?
Mitchell Hochberg: One of my biggest passions is travel – I try to travel as often as possible. I’m naturally very curious, and find that my creativity is often sparked by wandering around and getting lost in cities and fully immersing myself in all aspects of the culture, which is both fascinating and inspiring. While I do switch off when I travel, appreciating architecture and design, as well as learning how different people live, serves as the inspiration for a lot of the development we do. In Italy, for example, which is one of my favourite places to travel, I’m constantly awed by the art, architecture, fashion, and yes, even the food. But above all, I’m struck by the genuine warmth of its people. You’ll see a lot of that reflected in the restaurants and bars and Moxy Chelsea. For example, Feroce, our Italian restaurant, took inspiration from some of my favourite spots around Italy: the Caffé and Pasticceria from the bar culture in Italy, where people visit the same spot for an espresso and cornetto in the morning and an Aperol Spritz in the evening; the outdoor dining garden from my favourite restaurant in Rome, Antica Pesa; and many of the design details from my favourite restaurant in MilanDa Giacomo.

When I want to completely chill out though, there’s nothing better than being on a beautiful beach. One of my favourites is Belmond Maroma in Riviera Maya, Mexico. It is casual and relaxed but with incredible service reflected by the culture of the local team who treat you as if you are in their own home. It is the epitome of barefoot chic!

Find out more: lightstonegroup.com and moxy-hotels.marriott.com

 

Share:
Reading time: 7 min
Grand terrace of a pink mansion house with umbrellas and lots of greenery
Grand terrace of a pink mansion house with umbrellas and lots of greenery

Le Jardin de Russie restaurant at the Hotel de Russie, and the National Museum of 21st-Century Arts (MAXXI)

Rome has a lot to offer the modern traveller beyond classical ruins, and at the heart of this burgeoning contemporary scene is the new Hotel de la Ville. Emma Love sings the city’s praises

When Hotel de la Ville, high above the Spanish Steps in Rome, opens on 23 May 2019, it will be the latest in a wave of cool, contemporary destinations to appear in the capital. Joining Hotel de Russie as part of Rocco Forte Hotels, Hotel de la Ville celebrates the tradition of the European Grand Tour in a thoroughly modern way. Located in an 18th-century palazzo, its decor ranges from Renaissance-inspired busts in the Da Sistina bistro to the decorative patterns of blue-and-white ceramics reinterpreted as a wallpaper print. The spa, courtyard restaurant (with its new take on classic Roman dishes) and the 7th-floor bar with 360-degree views are all set to appeal to a new generation of travellers.

Follow LUX on Instagram: the.official.lux.magazine

It’s not only the design of Hotel de la Ville which is inspired by the European Grand Tour: both properties are in the heart of the Eternal City (Hotel de Russie is between Piazza di Spagna and Piazza del Popolo), so visitors are ideally placed to discover off-the-beaten-track gems. For instance, alongside Rome’s ancient wonders there are now a number of art galleries that offer alternative attractions. The National Gallery of Modern Art specialises in 19th and 20th-century works by Italian and international artists; the Museum of Contemporary Art of Rome (MACRO), located in a former warehouse, showcases works created since 1960; and the Zaha Hadid-designed National Museum of 21st-Century Arts (MAXXI) is dedicated to contemporary art and architecture. And there is the Palazzo Rhinoceros, which opened in 2018 as part of Fendi’s non-profit art foundation with its exhibitions, rooftop bar and restaurant.

Luxury hotel suite with contemporary luxe furnishings

A grand junior suite at the Hotel de la Ville (above) and the Spanish Steps

Hotel de Russie, named after the Russian Romantic painters who were guests when visiting the city, also blends classical architecture with modern interiors. It has a noteworthy spa, the Stravinskij bar and Le Jardin de Russie restaurant, where in summer tables spill out into the Secret Garden. Near Hotel de la Ville, architecture fans will discover the bizarre 16th- century Palazzo Zuccari, the façade of which features mascherone or grotesque, mask-like mouths around the front door and windows, and the church of Sant’Isidoro where the side chapel houses two 17th-century marble nude female figures designed by Bernini. Covered up by Irish priests in the 19th century, they were unveiled again only in 2002.

Read more: Why Blue Palace resort in Crete is the perfect Springtime destination

For more contemporary design, there is the Jubilee Church, built in 2003 in the Tor Tre Treste suburb by American architect Richard Meier, and the amphitheatre-like Parco Della Musica by Renzo Piano, where everything from contemporary dance to jazz and film festivals take place. Both hotels can arrange tailor-made experiences for guests, whether they want a behind-the-scenes look at the 19th-century Teatro dell’Opera di Roma or a tour of Monti, the once down-at-heel district now popular for vintage fashion and antiques. All of which demonstrates that this forward-looking city is so much more than its past.

SIX UNMISSABLE ROME EXPERIENCES

1. Behind-the-scenes designer shopping
From a private atelier visit to learning about the craftsmanship that goes into bespoke garments, Hotel de Russie’s ‘Avenue of Style’ experience offers unparalleled access to eleven Italian fashion brands.

2. Private tour of the opera house
Sneak a backstage look at Rome’s most famous classical music venue, the Teatro dell’Opera di Roma, which is resplendent in its 19th-century glory.

3. Cycle the city
Go cycling or jogging with Hotel de Russie’s personal trainer and triathlon world champion Danilo Palmucci, taking in the Villa Borghese gardens and architectural landmarks.

4. Discover a hip art gallery
Former London art dealer Lorcan O’Neill’s eponymous gallery is in a renovated stable in the centre of Rome where his roster of artists includes everyone from Rachel Whiteread and Tracey Emin to Richard Long and Francesco Clemente.

5. See optical illusions at the Trinità dei Monti convent
Go straight to the cloister on the upper floor to see the two large and very rare anamorphic wall paintings.

6. An immersive perfumery experience
Hotel de la Ville’s ‘olfactive itinerary’ is a closed-doors visit to a high-end perfumery, set inside a historic building with original frescos.

For more information visit: roccofortehotels.com

This article was originally published in the Summer 19 Issue.

Share:
Reading time: 3 min
Giorgio Sermonetta

Giorgio Sermonetta

GIORGIO SERMONETA RESPONSIBLE FOR THE WORLD’S MOST DIVINE GLOVES, IN EVERY CONCEIVABLE HUE. Caroline Davies TRAVELS TO ROME FOR AN AUDIENCE WITH THE WORLD’S SUPREME GANTIER

When I arrive in Giorgio Sermoneta’s flagship store in Rome, things get off to a slightly unnerving start. Squeezing into the multi-coloured glove store – floor to ceiling of outstretched elegant hands, greens, yellows, browns and blacks, studs and bows, cut-outs and ruffles – I muscle my way over to what Google images had promised me must be Sermoneta. Bright blue eyes, square figure, neatly cut white hair and a serious mouth. I tap him on the shoulder.

“Mr Sermoneta?”

He looks blank.

“Me? I don’t work here. You’ll have to ask someone over there. I’m just browsing.”

There is an awkward pause as I hurriedly scan the room. The serious mouth twitches then beams and the blue eyes crinkle. “I got you then!”

Before I have time to force a relieved laugh, he says we are heading off for lunch. I follow, past the browsing crowds into the glaring sunshine. Sermoneta’s first glove shop could hardly be in a more perfect location. In the shadow of the Spanish steps, its rainbow colours and glowing reputation attracts passers by and those in the know. While the

tourists marvel at the sheer number of ways you can decorate a hand, connoisseurs march to the front desk for the owner’s advice. Wise decision. Were it not for a helping (well-dressed) hand, you could easily spend hours hypnotically running through the options. Some wide-eyed, open-mouthed wanderers in the corner look like they might have done just that. Carefully crafted, beautifully dyed and exquisitely designed, Sermoneta gloves have graced some of the most influential hands in business, fashion, music, film and politics. Without knowing it, you have watched them seduce and enrapture, part a crowd and denounce dictators. With that sort of power, you had better pick the right pair.

And if you were looking for a guide to gloves, you would be hard pressed to find one more knowledgeable or experienced than Giorgio Sermoneta. He first established his glove business in 1964 after he left the army at the age of 21. Keen to make his own mark away from the family business, he adopted the idea of glove making from his 17-year-old girlfriend’s family, now his wife. With little experience in business or gloves, Sermoneta relied on his wits and wide-eyed creativity to pull him through.

Carefully crafted, beautifully dyed and exquisitely designed

Carefully crafted, beautifully dyed and exquisitely designed

“When I started, I knew nothing about gloves. I was surrounded by monsters in the business,” he says. “Big names. It was like a comedian between mummies. They were old, dedicating their gloves to blue blood; they had only black and brown leather. We wanted to bring something new.”

It isn’t particularly difficult to imagine Sermoneta as the only one refusing to take glovemaking quite so seriously. We take our seats on a busy side street tucked moments from the Piazza di Spagna, but no sooner have we sat down then Sermoneta is up, greeting friends who pass by in streaming Italian, always ending with a husky laugh and a teasing joke as he waves them on.  Unfortunately, to start with, Italy didn’t seem to like his sense of humour.

“At the beginning it was very, very, very, very difficult,” he says, fixing me with a serious stare, emphasising each “very” with a soft bang on the table. “Then I started to find a new way to do business.”

Before I can venture a guess, Semoneta continues.“Tourists!” he says, triumphantly. “They want to buy gifts for their family, maybe five, 10 people to make happy, but they do not have much space in their suitcase. Gloves are very easy, very easy to carry. People started saying to people ‘Go to Sermoneta.”’And this is how I started.”

Trade picked up rapidly.

“I remember the time we didn’t even go to lunch. Starting from 9 o’clock in the morning to 8 o’clock in the evening,” he says of the early days. “No lunch.”

The waiter approaches our table with a hefty maroon coloured menu. Sermoneta waves it away and orders several plates of fresh mozzarella, tomatoes and basil and a mysterious local dish of spaghetti and pancetta, mixed in front of your eyes in a hollowed out bowl of hard parmesan.“

Do you like cheese?” He asks. I nod. He gives me an approving smile.

In his time, Sermoneta has seen many stores come and go. What is the secret to his success?

“Nobody is perfect,” he says. “Something could happen to a Mercedes, a 777 plane, anything, so we give a guarantee. Even from Rome, Japan,  Australia and we still do it. We always put our customer first.”

It probably helps that Sermoneta is an outstanding salesman. Watching him at work is a marvel. As smooth as his leather, he glances at each hand, perhaps gives one a small squeeze then burrows into the rolls of gloves tucked in the shelves behind him, barking ‘what length?’ over his shoulder. Finger gloves to elbow length, embellished or classic; with a no nonsense, experienced tone, he will cut down your options, flicking through the layers of leather hands as though they were pages of a notebook.

“The first pair of gloves you have should be black, because you can do so many things. You can go to a party, an opera, they go with everything, even if you don’t like black,” He says. “Then you can progress.”

And goodness, is there room for progress. The sheer variety is impressive. I ask Sermoneta where his ideas come from.

“Sometimes I wake up in the night, make a little sketch and go back to sleep,” he says. “I came up with the idea of the iPhone touch glove which everyone is copying. This year, I’m doing denim.”

You can see how a love for gloves can become an easy habit to slip into. Some visitors return so regularly that they become friends. When she was U.S. Secretary of State, Madeleine Albright once diverted her cavalcade simply so she could pop by to say hello.

“I was in my store in New York,” he says. “There was one lady trying on gloves while her friend smoked a cigar outside the window. I came out and started talking to her. ‘Do you like gloves?’ I asked. ‘I have a pair of gloves my father left me 30 years ago. They are so worn. No one in the world can make these gloves.’ I asked to see them and she pulled out a pair of beautiful chicory yellow gloves, so used and damaged they looked like they should be in a museum. ‘It is easy. I will make them for you, but I don’t want to be paid. Give me your name and address and I will deliver them’ ‘Annie Leibovitz.’ I didn’t realise who she was. She was so happy though.”

The most beautiful gloves you'll own

The most beautiful gloves you’ll own

Despite the variety of celebrated hands that now boast Sermoneta’s gloves, he realises that gloves are not for everyone.

“If they don’t match your personality or your dress, it is better not to wear them at all,” he says. “It is like having chocolate on a pizza. Disgusting. When you see certain people who have matched their gloves correctly you can say ‘There is a gentleman with a capital G.’”

We stroll out onto the afternoon sunset streets of Rome, Sermoneta chatting to tourists – even once bursting into Japanese – waving at shop keepers, punching the arm of a passing leather goods man.

“Now you have had a long day, I think you must have an ice-cream.” He does not, however, have gloves designed specifically for ice-cream consumption. Yet.

sermonetagloves.com

Share:
Reading time: 6 min