singer wearing glitter dress
man with glitter

Fashion designer Kevin Germanier. Image by Alexandre Haefeli

As the fashion industry comes under scrutiny for its environmental credentials in an age of sustainability, one young designer is showing a way forward. Paris-based Kevin Germanier designs high-end clothes with upcycled fabrics and beads he culls from other brands. Far from being earnest and worthy, his designs have real sizzle, as Kristina Spencer discovers

The fashion industry is one of the world’s biggest polluters. It emits more carbon than international flights and maritime shipping combined. While the high turnover and volume of production of fast fashion is a major contributor, how do luxury brands affect the environment? With some maisons producing as many as eight collections a year, it seems inevitable that the sheer amount of output must produce waste. However, as consumer values change and conscious consumerism is on the rise, a new generation of designers is paving the way for a sustainable approach to glamorous, daring fashion. Kevin Germanier is one of them.

Follow LUX on Instagram: luxthemagazine

Germanier is only 28. The Central Saint Martins alumnus showed his first collection in 2017 and it was immediately scooped up by MatchesFashion, the London-based luxury e-tailer. It comes as no surprise: Germanier’s high-octane collections are as sustainable as it gets, with everything from zippers to buttons sourced from materials discarded by other designers and brands. His garments are covered in crystals, a deadstock (unsold stock in new condition) supplied exclusively by Swarovski, who has collaborated with Germanier since he launched his eponymous label.

Growing up in Valais, Switzerland, Germanier always knew he wanted to be a fashion designer, spending his childhood draping fabrics over his siblings. His foundation year was spent at Geneva University of Art and Design, but it was London-based Central Saint Martins he pined for. Germanier applied, having told nobody but his flatmate at the time, and after seven interviews, he was in. “My first thought at the time was, ‘Oh God, I have to tell mum and dad!’” he laughs. His parents allowed him to go, but under one condition – he must finance his studies himself. Over a summer, Germanier saved up enough money and moved to London.

model wearing glitter dress

Image by Alexandre Haefeli

His sustainable approach did not come about as the result of a practical PR decision; it was merely a way to make ends meet as a student. Instead of buying expensive calico, Germanier went to Brick Lane in east London and found old duvet covers, and his flatmate gave away her deadstock. Some classmates rolled their eyes, but Germanier thrived. “It is harder to find beauty in trash than to go to Shepherd’s Bush, where I can buy anything. I needed to be creatively challenged.”

Read more: Singer-songwriter Ruth B. on poetry, social media & BLM

The industry has changed since Germanier’s first year at Central Saint Martins. These days, sustainability is in vogue. “When I started, nobody cared, and now everyone is an upcycler and a sustainability student, which is a good thing,” he admits. “But when people use sustainability as a marketing tool, that’s when I find it problematic. It should be the norm; what I am doing is normal.” It was hard to source materials at the beginning, but as the word spread, his social media was flooded with messages. “People frequently offer 25 metres of organza or 25 buttons, and I say yes to everything – and find a way to make it work.”

Now in his sixth season, Germanier continues to create feminine, unapologetically glamorous silhouettes with a disco aesthetic. There are glitter-strewn dresses, sculptural jackets and statement coats, sparkling with rainbow-hued Swarovski crystals. There is a strict ‘no black’ rule, despite always wearing black himself, because “no customer is coming to Germanier to buy black trousers”. While fashion schools are frequently criticised for the lack of business education, Germanier has managed to strike the delicate balance between creativity and pragmatism, which, by his own admission, must be due to his Swiss roots.

singer wearing glitter dress

Björk wearing a Germanier outfit at the We Love Green Festival, Paris, 2018. Image by Santiago Felipe/Getty

His adaptability is another asset. “It is one of my biggest strengths – I am very flexible,” he says, remembering how quickly he got rid of trousers that had beads on the back. A friend wore them for a day and could barely sit. “I learned to adapt the fantasy in my brain to the reality of my customer.” Germanier has had his fair share of the red-carpet moments – he has dressed Björk, Taylor Swift and Kristen Stewart, amongst others – but ultimately, the voluptuous Björk dress cannot be worn in an Uber and even celebrities change into comfortable clothes after pictures get taken at the Met Gala. “There are two ways of conceiving your business; there are your press outfits and commercial pieces, but they can still be extremely creative. You have to play on both sides, and I love it.”

The 2020 coronavirus pandemic has exposed the fashion industry’s vulnerabilities: retailers have filed for bankruptcy, brands have sold stock with unprecedented discounts, and designers came together to decry the never-ending global tour of fashion weeks. Germanier barely bats an eyelid because he does not carry any stock. “The calendar is not relevant at all. I don’t follow seasons. When it’s hot in Hong Kong, it is cold in Alaska. And we don’t follow trends. We use leftover fabric that was trendy in 2017. Eight collections a year is just too much product, and a good product takes time… People still need to get dressed, but they don’t need seven bags per week from the same brand.”

So, what is next for Germanier? “The launch of our website, the presentation of the new collection in September,” he says. “And we have made six new looks for Sunmi, the K-pop superstar. I am also currently working on an amazing order and Germanier is going to continue its slow ascent. It is hard to predict what will be next but we are fortunate enough to be able continue what we have built so far.”

View the collections: kevingermanier.com
Follow Kevin Germanier on Instagram: @kevingermanier

This article features in the Autumn Issue, which will be published later this month.

 

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The Respected by Gaggenau initiative recognises excellence in the categories of food, wine and design

German luxury appliance maker Gaggenau begins its search for three extraordinary makers and producers for their Respected by Gaggenau 2021 campaign. LUX reports

The inaugural Respected by Gaggenau prize aims to bring global attention to three exceptional regional producers in the categories of food, viniculture and design. A team of global experts have put together a long-list of 80 nominees from across Europe, which will be whittled down to 15 by Dr. Peter Goetz, Gaggenau’s Head of Design Sven Baacke, viniculture expert Sarah Abbott MW and culinary critic Tom Parker Bowles before the announcement of the final recipients in January 2021.

Follow LUX on Instagram: luxthemagazine

The winning producers will receive a promotional package to support their business and showcase their craft, including videography and photography created by Gaggenau. They will also become an official Gaggenau global brand partner for 2021 giving them access to the brand’s high-net-worth customer base.

The Respected by Gaggenau 2021 long-list nominees from the United Kingdom were selected by LUX’s own editor-in-chief Darius Sanai, Kol restaurant chef Santiago Lastra and celebrated chef Cyrus Todiwala. Nominees include:

Culinary

Caroll’s Heritage Potatoes @carollsheritagepotatoes
Elchies Estates @elchies_animals
Keltic Seafare @kelticseafare
Langley Chase Organic Farm – Jane Kallaway @langleychasefarm
Rhug Estate Organic Farm – Lord Newborough @rhugestate

Design

Billy Tannery – Jack Millington @billytannery
Cara Guthrie Ceramics @caraguthrieceramics
Retrouvius – Adam Hills & Maria Speake @retrouvius

Viniculture

Albury Organic Vineyard @alburyvineyard
Coates and Seely @coatesandseely

Watch the campaign video below:

For more information visit: gaggenau.com

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women on a farm

Marie-Claire Daveu with Elodie Brunstein of ecological engineers Solicaz in French Guiana. Image by Magneto.

The Kering group, owner of Gucci and Bottega Veneta, led the luxury industry by pioneering a sustainability strategy years ago. Marie-Claire Daveu, who spearheaded this move, explains how environmental accounting and the blue economy are good for business, consumers and the planet

DEUTSCHE BANK WEALTH MANAGEMENT x LUX

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Marie-Claire Daveu. © Benoît Peverelli

The fashion industry is dependent upon nature’s resources to manufacture. It is also a vast industry and, unfortunately, one of the most polluting. This means we have a specific responsibility to act now and transform our business model to mitigate the diminution of resources, loss of biodiversity and climate change that we already see affecting our industry and our planet. Sustainability is not an option; it is a necessity. And it demands definitive action from the fashion industry and beyond.

The blue economy in particular has to be a huge focus for everyone. The oceans are the lungs of the Earth, producing more than half the world’s oxygen and helping regulate our weather. But in the past few hundred years they have absorbed vast amounts of carbon dioxide and greenhouse gas emissions, raising their temperature and changing their chemistry and ecosystems. Marine animals and humans rely on the oceans to live, and the only way to mitigate the harm being done is to change the way we operate here on land – from reducing plastic and chemical waste to choosing renewable energy sources where possible.

Follow LUX on Instagram: luxthemagazine

Kering has already implemented a series of measures specifically in recognition of the rapidly degrading ocean environment. We have been working for years to preserve ocean biodiversity via programmes and partnerships with recognised associations – most recently, the Intergovernmental Science-Policy Platform on Biodiversity and Ecosystem Services (IPBES). And in 2017, our chairman and CEO, François-Henri Pinault, presented the Fashion Pact to the G7, incorporating ocean protection as one of its main environmental goals. It proposes a set of concrete actions, such as the adoption of pollution controls to safeguard the rivers and oceans from chemicals released through the fashion production processes; and compels companies to develop innovations that will eliminate microfibre pollution from the washing of synthetic materials.

Such innovation is vital to growing a sustainable blue economy. In 2017, we committed to reducing our environmental footprint by 40 per cent by 2025, and half of that reduction will come from innovation, which is crucial if we want to bring new solutions into our business model.

Today, we are looking for and investing in innovations that can address blue economy challenges, including closed-loop recycling, alternative materials and sustainable sourcing. But there is still a long way to go. One of the main challenges the blue economy is facing is plastic, used to pack, transport and store garments. The fashion industry needs to urgently tackle polybag-packaging waste. One possible innovation has been developed by the Plastics Packaging Project – a Fashion for Good initiative supported by a coalition of companies, including Kering. The project aims to reduce the impact and use of plastic packaging, and recently launched a pilot for the collection and recycling of garment polybags. They will be transformed into new plastic film products, closing the loop and dramatically reducing the amount of plastic waste that often ends up in our waterways.

hands holding material

Kering’s Materials Innovation Lab. Image by Jean-Luc Perreard

Transparency will be vital to the longevity of such initiatives. Studies show that millennials and Generation Z are very sensitive to sustainability – with a keen focus on traceability. They also have very high expectations. Generation Z entering the workforce, together with increasing sustainability questions from consumers, will drive further efforts in the fashion industry and increased transparency around a product’s origins.

Read more: These photographer-activists are capturing underwater beauty

Corporate sustainability agendas must take into account a product’s entire impact, from the raw materials to products reaching clients. At Kering, this has become an essential part of our products’ excellence, and we have made that process transparent through the creation of our Environmental Profit and Loss (EP&L) system, which measures, monetises and monitors the full environmental impact of a company’s operations across the entire supply chain, including greenhouse gas emissions, water use, water and air pollution, waste production and land use change. When you think about what is behind luxury, sustainability is often already built in: we use the highest quality raw materials; our products are made by skilled craftspeople; and some of them are passed down from generation to generation. They have to be perfect; even their sustainability must be perfect.

Building a sustainability strategy is about taking your whole supply chain and its impacts into account, and activating programmes to mitigate these impacts. The blue economy can be fully part of an environmental policy, and sustainability as a whole should be very much integrated in a company’s strategy. As an example, we know that the high-quality raw materials in luxury goods are ‘pre-designed’ for circularity, because of their value and versatility. But brands can extend product life cycles even further by employing recycled and upcycled materials. One blue-economy example within our supply chain is our collaboration with Econyl, makers of regenerated nylon yarn made of recycled fishnets, textile and industrial nylon waste. It has the same high quality as less sustainable alternatives, but can be endlessly regenerated.

Innovative collaborations such as these are the answer to accelerating sustainability. Our collaboration with IPBES is helping to strengthen the evidence base for better informed decisions about nature. And our EP&L hackathon in October 2019 brought developers and sustainability experts together to create digital tools that provide greater transparency around fashion’s footprint.

The message is clear: we want to play a pivotal role in leading the shift towards a sustainable future, but we can’t do it alone. Our action must be science-based and results-oriented. The private sector, governments and international organisations need to collaborate to protect nature and build a globally sustainable economy.

I am a very optimistic person, and I can see that a real shift has happened recently. Sustainability is at the heart of every conversation, both from companies and media, and this is a very good sign. Now it’s time for implementation, with unwavering determination. Fashion’s influence holds the key to accelerating those sustainable practices, both within our industry and beyond.

Marie-Claire Daveu is Kering’s chief sustainability officer.

Find out more: kering.com/en/sustainability

This article originally appeared in the LUX x Deutsche Bank Wealth Management Blue Economy Special in the Summer 2020 Issue.

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Ruth B. photographed during making of her video for the single ‘Dirty Nikes’, 2020. Image by Gabriel LN.

Is Canadian singer-songwriter Ruth B. the new Tracy Chapman? She has a soulful voice, thoughtful and concerned lyrics, and a growing wave of followers around the world. She also has some of the most creative videos around. Oh, and she speaks fluent Amharic. LUX speaks to her about the music business, social media, BLM and whether playing the piano matters

Ruth B. is a musician very much of her generation. Born Ruth Berhe in 1995 in Edmonton, Alberta – her parents had emigrated from Ethiopia to Canada – she started posting short videos on the now defunct Vine platform in 2013. One of these fragments of a song gained thousands of likes and eventually became her bestselling single ‘Lost Boy’, which in turn has received over 500 million plays on Spotify alone. That song features on her album Safe Haven, released in 2017 on the Columbia label.

Follow LUX on Instagram: luxthemagazine

This kind of rapid rise in the music industry is one that has been made especially possible by social media. But it has also been made possible by Ruth B.’s own skills as a singer and keyboard player – her warm, soulful voice and subtle piano style have won her fans across the generational divides – and by her dedication to her art and her ambition to have artistic control over her songs and videos.

Like most musicians, Ruth B.’s career has been put on hold during lockdown brought about by the worldwide coronavirus pandemic, but it hasn’t stopped her working entirely as she continues to write songs at her home in Edmonton, where she was living when LUX spoke with her.

LUX: When did you start being interested in music. Was it when you were very young?
Ruth B.: I think for me music was always a really prominent part of my life. I just naturally gravitated towards it. I loved singing; my mum sang a lot around the house. I just really loved to make noises with my voice or make sounds with pots and pans, or whatever it was.

LUX: And were your parents musical? Did they encourage you down that route?
Ruth B.: My mother sang in a choir. No-one was particularly musical, but my whole family appreciates music, and they were always very supportive of me, and put me in piano lessons.

Woman on the phone

Image by Gabriel LN.

LUX: You’re a very contemporary singer, but there’s something very classical in the way you play piano and sing. Are you aware of this?
Ruth B.: I don’t know if I’m aware of this, I just think that’s the type of music I love listening to and love making. When you start to get more into the music world you get to know what kind of production you want, but I’m aware that I want to keep it organic and stripped back.

LUX: When you were young, playing around with music, did you think you would end up as a global star? Was it an ambition of yours?
Ruth B.: I kind of always hoped I’d end up in music. I didn’t know in what capacity or what that meant, but I certainly knew that music was going to become the focal point of my life.

Read more: Prince Robert de Luxembourg on wine, gastronomy & storytelling

LUX: Do you feel that you have succeeded? Or are you on the path to other things?
Ruth B.: Yeah, I’m always working towards different goals. I’ve definitely had successes… I think in the beginning I was always super critical and hard on myself, but now I think it’s important to celebrate wins and the good things that happen. But I think I still have a long way to go, and there are still things I want to accomplish.

LUX: Like what?
Ruth B.: One goal that I always tell people about is to put out an album that I write, produce, engineer, all by myself. I’ve done the writing, and the production a bit, but all the other stuff I’m still learning. So that’s my biggest goal, to put an album that’s just, you know, completely me.

LUX: Are you releasing an album or some more songs this year?
Ruth B.: Yes, I brought out a new single this summer, and we shot the video for it it in my hometown. And an album towards the end of this year or the beginning of next. It’s been in the works for the past three years now.

LUX: Your videos are very dreamlike and artistic. Do they come from your ideas, or is there someone else who directs them?
Ruth B.: For most of my music videos have been made by different directors, but I’m pretty heavily involved in everything I do. So, I write up my ideas for the video of a song and send it out to three or four producers, and whoever’s vision matches mine is who I’ll go with. I’ve been lucky to work with some really talented people.

LUX: Some of the ideas in your videos are quite surreal, aren’t they?
Ruth B.: They really are. I like to focus on the little details and surprises here and there. I’ve always been into fantastical and magical stuff since childhood, so it’s seeped its way into the videos for my songs.

surreal image of woman floating

A still from Ruth B.’s ‘Lost Boy’ music video.

LUX: How important are the videos?
Ruth B.: They’re very important. A visual alignment with what you’re hearing is important, especially for a lot of people, and it can sometimes make or break a song. I’ve had songs in the past where we’ve shot an entire video and spent three days and a lot of money on a video, and it just doesn’t work, so we end up not using it.

LUX: Looking on, it seems you’re just doing what you love, and that’s it. But is it difficult?
Ruth B.: Yeah, it is, like any job. But with music it’s hard because sometimes people forget that just because you love music, it doesn’t mean you’re like this super outgoing, big personality. For me, that was the hardest part – getting used to being at the forefront of things. Even being on stage at the beginning was super hard, because growing up I was pretty introverted, but I think over time I’ve got used to it and grown a love for it. It comes with its hardship. You pretty much give your whole life to touring. But I think at the end of the day, if you really love it, then it is worth it.

Read more: Penélope Cruz on designing jewellery for Swarovski

LUX: And what are the biggest challenges?
Ruth B.: I think for me it’s the being away from home and family. Being from Edmonton, Alberta, I spent a lot of the early years, at 18 and 19, away from home. That was difficult – just always being on and ready to go. Shows can be really tiring, and that whole thing of being on stage for an hour or two every night can be hard, but again, you’re doing the thing you really love, so in the back of your head, you’re thinking this is amazing, regardless of how tired you are.

LUX: Do you find it difficult being a young black woman in music?
Ruth B.: Yeah. Being a young black woman in general is difficult in our world, but in music I’ve definitely faced some adversities, but it’s kind of always been that way. It’s not new. It’s stuff I’ve faced in workplaces before now, or in school. It’s certainly there, which is unfortunate.

LUX: Do you think things are changing with Black Lives Matter and recent developments?
Ruth B.: It’s inspiring to see people talking about it and it being at the forefront of a lot of conversations. That inspires change, and with the people I work with, talking about how we can change the industry for black people.

LUX: Do you experience any ageism as well?
Ruth B.: Yes. I think in the beginning I had a hard time with it, because I would always be like this 18 or 19-year-old girl walking into a room of older, usually white men, and it can be a little bit… ergh. But I think for me, at least in my experience, the older I got the more confident I became in my ideas, and more married to the idea of executing things in the way that I wanted them done. Over time I’ve grown a thick skin.

LUX: Thinking about ‘If I Have a Son’, did you write that as a reaction to BLM?
Ruth B.: Yeah, I wrote that after everything happened with George Floyd. I mean, those feelings were always there, but I never thought to put them in a song, just because I never thought I’d get that honest or deep in my music. But when you’re faced with such a hard pill to swallow all you can do is try to channel it, so for me that’s always been music. It’s my go-to therapy, just writing out everything I’m feeling in response to what’s going on.

woman being filmed

The singer on set for ‘Dirty Nikes’ 2020. Image by Gabriel LN.

LUX: Do you have a good idea about who your fans and listeners are? Is there a single type?
Ruth B.: You know, I don’t think it’s one type of person, because at my shows it’s such a diverse mix of people. That’s like my favourite part, you have little kids and older people and different races and backgrounds. It’s really nice.

LUX: Do you have plans to direct movies or anything beyond pure music making?
Ruth B.: I’ve always been really interested in a lot of stuff. I love to read; I love to write. Eventually, one day, I would like to write a book. I don’t know what kind; it’s always been on my bucket list.

Read more: American artist Rashid Johnson on searching for autonomy

LUX: What kind of books do you like reading?
Ruth B.: Growing up, it was very much fantasy, magic, dragons. As I got older, I got to like mystery. I like poetry, that’s where my heart is now. It goes hand-in-hand with music.

LUX: What poets are you reading?
Ruth B.: I read a lot of Maya Angelou, I love Robert Frost. I also really love Pablo Neruda. I think for me it just helps with my song writing, and garnering inspiration for that. Poetry is really just music without melody, so it’s inspiring when I’m trying to write my own music.

LUX: Do you see yourself as a businesswoman? Is making money a goal or just what happens?
Ruth B.: As you get older you start to think more about business, and you get more on top of your stuff. It’s never been that important to me, but I have my friends and family who tell me I need to keep on top of that. So, as I’ve gotten older, I’ve tried to become more business oriented. In the end, though, the main priority is making music, and I’m happy to be where that can be my main focus, just creating art.

LUX: You came to prominence through Vine. How important is social media?
Ruth B.: It’s really important. And I say that mostly because I’m from a tiny little city in Canada that not a lot of people know about. It’s such a great tool just to get your voice out there in real quick time to spread the word fast. You know, ‘Lost Boy’ started off as a six-second Vine and if it weren’t for that, I wouldn’t be where I am today.

LUX: Has your use of social media changed?
Ruth B.: I’m not as active now as I once was. I don’t plan things out as I used to. In the beginning I would post a cover or some kind of lyric every day. It’s really important when you’re trying to get your foot out. Now I use it to tease music, when I’m about to put something out. Or I’ll tweet lyrics, and I won’t tell people that they’re lyrics, over a few months, and then the song will come out and people will say, “Oh, I remember when you tweeted this ages ago”.

Read more: Designer Ali Behnam-Bakhtiar on bringing dream worlds to life

LUX: I guess you’ve been at home in lockdown like the rest of us. What’s that been like?
Ruth B.: It’s been a challenge, for sure. There’s been some good things, spending time with friends and family. Returning to my roots, and being in my bedroom just writing and with my keyboard. I’ve been so lucky to work with different producers and writers all over the world, but now it’s back to the very beginning, in my room.

LUX: Outside of lockdown, what is a normal day for you?
Ruth B.: A normal day for me… I was living in New York and I would probably spend somewhere between nine and twelve hours in the studio, and then come home, eat dinner, go to bed. And it’s probably my favourite part about all this, being locked in to create music and getting to do that every day.

music studio

Ruth B. in the studio. Image by Marc Offenbach

LUX: You once said that you weren’t a big party person, but do you still feel like you have to be on the scene to keep up your image?
Ruth B.: Erm, no. I think you can be whoever you are, whoever you want to be. It’s easy, when you’re young, to get caught up in who you should be and what you should want to do, but I’m 25 now, and I have a good idea of who I am, and where I’m going… I’m still figuring it out, but I’m OK with being who I am, and with the fact that I don’t like to go out. I do, from time to time, but it’s not my thing, and that’s OK. There are people who are the same as you and who can be your clique or group. The older you get, the more you’re just like, “Hey, I’m me”.

LUX: Looking forward 10 or 15 years, what would you like to have done by then?
Ruth B.: I guess by then I just want to have made music that means something to me. With everything going on over the past few months, with ‘If I Have a Son’, it’s really inspired me to use my voice and my platform to do good, and to talk about things that actually matter. I just hope I will have done that in some sort of way, and stuck true to who I am. That’s the most important thing to me.

Read more: Get to know the marine biologist pioneering coral conservation

LUX: The reflective and spiritual nature of your songs remind me of Tracy Chapman.
Ruth B.: Well, thank you, that’s so kind. I love Tracy Chapman. That means a lot. I’m a very spiritual person, and very into what I love (which is music), and if people feel that, that’s always a really good feeling for me, so thank you.

LUX: How have you managed to stay grounded as your career has exploded?
Ruth B.: In the beginning it was a lot to handle, because you’re whisked away from home and it’s not like you can call up your friends like you used to. It’s a whole new life. For me the hardest thing was just feeling misunderstood, even by friends and family. You know, as much as they wanted to, they just couldn’t really understand what was going on in my life. They could be there and support me, but I couldn’t go to my best friend and say, “What do I do here?”, because she just didn’t get it. But I’m so thankful to them for keeping me grounded. I think it’s just about keeping those people close to you, and keeping those things the same, because it’s not easy staying yourself when the whole world is changing around you. I think if you make it a priority to not lose yourself in all of it, it’s doable.

LUX: You’ve said that you’re filming a video in your hometown soon. Why is that?
Ruth B.: Mainly because I’ve been isolating at home with my family. I didn’t go to New York when all this started, so I’ve just been in Alberta with my family. To be honest, I’ve always wanted to shoot something at home. I think it’ll be cool for people to see where I’m from and where a lot of these songs have come from.

LUX: How do you write a song? Does it come to you quickly, or does it take months?
Ruth B.: It’s become very abstract. When I started writing two years ago, there was a method to everything. I’d sit at the keyboard, and have a lyric, and I’d write around that. Now it’s all over the place, and I prefer it that way. I could be having a conversation with a friend, and something they say could stick out, and I grab my phone and write a note. Lately I’ve been into coming up with new melodies and writing around that. Life inspires me, really, so whatever feelings I’m feeling – happy, sad, mad, in love, heartbroken – that’s the main focus.

Find out more: ruthbofficial.com

This article features in the Autumn Issue, which will be published later this month.

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Better stewardship of the oceans is at the heart of the blue economy and is the core message of the next generation of environmental campaigners for ocean conservation. Here are the activists a new generation is listening to

DEUTSCHE BANK WEALTH MANAGEMENT x LUX

SHAILENE WOODLEY

Age: 28
Instagram: 4.4m
Twitter: 1.1m

Why: In 2019 the actress joined Greenpeace to study microplastic levels in the Sargasso Sea. The Greenpeace Oceans Ambassador used the damning results to urge the UN, businesses and individuals to commit to protecting 30 per cent of the oceans by 2030.

What she says: “The threat of plastics in our seas not only affects marine life, it affects human lives as well. This is a crisis, and we must work on all fronts to combat the silent emergency we’re in.”

Up next: A social media campaign for ongoing initiatives with Ocean Impact in South Africa and Parley for the Oceans in the US.

@shailenewoodley

AIDAN GALLAGHER

Age: 16
Instagram: 2.6m
Twitter: 181.5K

Why: The star of Netflix’s The Umbrella Academy is a vocal supporter of environmental groups including the Oceanic Preservation Society and, at 14, became the youngest ever UN Goodwill Ambassador.

What he says: “More than half of Earth’s oxygen is produced by phytoplankton found in healthy oceans and these and other marine species are dying off due to pollution and overfishing.”

Up next: For the UN’s #ActNow campaign, Gallagher wants fans to adapt their lifestyle to aid conservation efforts, then share those changes on social media

@aidanrgallagher

JADEN SMITH

Age: 21
Instagram: 14.6m
Twitter: 8m

Why: The 21-year-old singer founded JUST Water in 2012 after being deeply affected by plastic pollution along the LA coast. JUST Water’s 100 per cent recyclable water cartons are made using paper from responsibly harvested trees and sugarcane.

What he says: “Sustainability to me is making the right decisions so we can have a better world for tomorrow;
so people don’t have to worry about their air quality, water quality or the quality of their energy.”

Up next: Smith plans to move into other consumer goods and eliminate plastic “one product at a time”.

@c.syresmith

JACK JOHNSON

Age: 44
Instagram: 670K
Twitter: 351.3K

Why: The singer and UN Environment Goodwill Ambassador began plastic free tours in 2017. In the same year, he worked on the documentary The Smog of the Sea, about the dangers of microplastics to the oceans.

What he says: “We can’t continue to simply cleanup our coastlines… we need to reduce plastic waste at the source.”

Up next: He’s campaigning in Hawaii to eliminate plastic, and for more musicians to join the BYOBottle plastic-free touring initiative.

@jackjohnson

THE ONES TO WATCH…

AUTUMN PELTIER

Age: 15
Instagram: 115K
Twitter: 2,979

Why: Peltier has been campaigning for universal access to clean water since discovering that waterways in many indigenous Canadian communities are polluted when she was just eight years old. As chief water commissioner for the Anishinabek Nation, she has implored the UN to “warrior up” for water, confronted Prime Minister Justin Trudeau on his pipeline policies, and been nominated for the International Children’s Peace Prize.

What she says: “Water is the lifeblood of Mother Earth. Our water should not be for sale. We all have a right to this water as we need it.”

Up next: Peltier is featuring in the Red Chair Sessions, a photography project that highlights the importance of reclaiming indigenous spaces and languages.

@autumn.peltier

MELATI WIJSEN

Age: 19
Instagram: 44.3K
Twitter: (as @BBPB_bali) 2,141

Why: Wijsen was just 12 years old when she founded Balinese beach clean-up initiative, Bye Bye Plastic Bags, with her sister. After years of petitioning the government, Bali banned single-use plastic in 2019.

What she says: “It was very intuitive to take action when I started to see the growth of plastic pollution – it was everywhere and I knew someone had to do something about it.”

Up next: Wijsen founded Youthtopia in 2020 to help educate and empower young activists. There are now more than 50 Bye Bye Plastic Bag teams in 29 countries continuing her work.

@melatiwijsen

All images courtesy of Instagram.

This article originally appeared in the LUX x Deutsche Bank Wealth Management Blue Economy Special in the Summer 2020 Issue.

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Reading time: 5 min
fish in blue sea
fish in blue sea

Mahi photographed by Annie Guttridge

A new generation of photographer-activists are raising awareness of the beauty under the sea, and creating a call to action to save the oceans

DEUTSCHE BANK WEALTH MANAGEMENT x LUX

ANNIE GUTTRIDGE
Photographer, ocean advocate, president of non-profit Saving the Blue

“All my photography is taken while free-diving. I love the peace of taking a single breath and descending towards the ocean floor. It’s a quiet, serene experience, which allows both the diver and animal a calm exchange. My life revolves around the ocean, and I have seen the damage. We can all aid in recovery. My best advice? Start something – many wish to see the world change for the better, but words are easy. Action is where the magic happens.”

Find out more: annieguttridge.com
Follow Annie on Instagram: @annieguttridge

dolphins under the sea

‘Flirting’ by Annie Guttridge

FILIPPO BORGHI
Award-winning photographer and conservationist

“I started photographing underwater 15 years ago. Unfortunately, in recent years, climate change and the increase in pollution have drastically changed most of the seabed. The biggest and most important challenge is raising awareness of the effect of intensive fishing and plastic. This has a terrible effect on marine animals and the marine parks that are the last havens where nature manages to regenerate itself. I hope that my photographs will arouse a desire to protect this unique and important environment.”

Follow Filippo on Instagram: @filippoborghi5

underwater photographer

Filippo Borghi photographed by Mario Odorisio

This article originally appeared in the LUX x Deutsche Bank Wealth Management Blue Economy Special in the Summer 2020 Issue.

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Reading time: 1 min
wine estate
wine estate

Château La Mission Haut-Brion. Courtesy of Domaine Clarence Dillon

For the cosmopolitan Prince Robert de Luxembourg, owning one of the world’s most celebrated wine estates, Château Haut-Brion, was not enough. The former Hollywood screenwriter is creating a world of fine wine and cuisine fantasy for visitors to enjoy in Bordeaux and Paris – and much more besides. Darius Sanai chats to the Prince about the future of Thomas Jefferson’s favourite estate

Chatting in fluent English about online retail and the Chinese social media app WeChat, Prince Robert de Luxembourg does not exactly conform to a preconception of a European prince who owns the longest established of all the great Bordeaux wine estates.

And yet since he took over Domaine Clarence Dillon, maker of Château Haut-Brion, in 2003, Prince Robert has transformed the company, taking it from being the maker of a couple of the most celebrated wines in the world (Haut-Brion and its sister, La Mission, and their second wines) but little else (and a little profit), to a business employing 200 people with five different wine ranges, a two Michelin-starred restaurant in Paris, an upmarket wine store next door, an online fine-wine retail business and a wholesaling arm.

Follow LUX on Instagram: luxthemagazine

To add a little tannin to the story, Prince Robert, despite being born into the family that owns Château Haut-Brion, was not even intending to run it. In his youth, he was a successful screenwriter, spotted by Creative Artists in Los Angeles, with one of his scripts optioned by Steven Spielberg. To this day, he looks as if he would be as comfortable sipping a margarita in Malibu as a glass of the legendary 1989 vintage of his wine in Bordeaux.

You also feel he has only just begun on his journey of creating a real enterprise around a gem that was previously, if not neglected then certainly not fully polished.

He insists that he will not, unlike Bernard Arnault of LVMH, luxury magnate and owner of the equally celebrated Château Cheval Blanc, be lending his wine’s name to a hotel group. But there is more in the offing, including a tasting, dining and museum facility at the château itself. Unlike Cheval Blanc, Petrus, Lafite and Margaux, Haut-Brion is easily accessible from the city and airport of Bordeaux, and it is a place where he is determined that any lover of great wines should be able to visit and enjoy.

man looking out of window

Prince Robert de Luxembourg. Courtesy of Domaine Clarence Dillon

LUX: What were your dreams when you were young?
Robert de Luxembourg: Like all of us, I had all kinds of different dreams depending on my age and some of them were realistic and some were less so.

LUX: Not many owners of Bordeaux First Growths lived in the US and were scouted as screen writers by Stephen Spielberg.
Robert de Luxembourg: I lived in the US only because I went to university there for a short while (at Georgetown) in Washington DC. I was there for under two years. We’ve always had family properties in Maine up in the north-east where I go every summer. Afterwards, thanks to my future wife, we became involved in screenwriting. She was very keen and had done some courses and was working on some ideas and had written a couple of films before I became involved with her, and we wrote a first speculative script when we were living all over the place, including France and driving around. That was the one that was picked up by Creative Artists in Los Angeles and we were signed as young writers; there was interest from Spielberg in that script but we ended up auctioning it to Columbia Pictures and then we worked with different people on it including Peters Entertainment, Original Film and David Heyman. We would come and go. Creative Artists would set up two weeks of meetings for us; and then Columbia and David actually hired us to write another screenplay.

Read more: Penélope Cruz on designing jewellery for Swarovski

LUX: Does a bit of you wish you’d carried on?
Robert de Luxembourg: You can’t do everything in life, and what appealed to me initially about that was I was working with my future wife, and then the realities of our lives made it a bit more complex. I loved the purely creative process. But I have been able to enjoy that in the work that I do in the wine industry throughout all kinds of different projects, whether it’s in the wine estates’ architectural projects or whether it’s developing business ideas. My need, I have come to understand over time, is to be able to develop projects and to basically be able to tell a story and then see that story come to life. So, I have been continuing to write these stories even if they are virtual and seeing them come to life whether it is at Le Clarence or La Cave du Château, or whether it is creating our wholesale business plans.

Vintage photograph men in wine cellar

Seymour Weller and Douglas Dillon, respectively nephew and son of Clarence Dillon. Courtesy of Domaine Clarence Dillon

LUX: Was it always inevitable you would go into the family business?
Robert de Luxembourg: In 1993 it was clear that we needed to have the involvement of a young family member in the business. My mother was older and my stepfather, her husband, who was also managing director of the company, was also older, so there was a definite need to bring in new blood. At the time my writing was going well, so I spoke to my grandfather because I could see my career moving away from the family business, and I said, “I’ve been led to believe that there might be interest in me becoming involved. If that is the case, it’s really going to be now or never”. I had moved back to Europe, I was starting a family, I had bought a property and was building a house and all the rest of it, and so I was physically present and I could do it.

I didn’t know to what degree it would become such a central part of my life or how time consuming it would be at the time, but I said to him I don’t just want to be a caretaker if I become involved. I didn’t want to be involved for the glory of being associated with a wonderful story which is Haut-Brion, but to look after the business and develop it, and so he agreed with that, and then I became involved.

wood-panelled library

The library at Château Haut-Brion. Courtesy of Domaine Clarence Dillon

LUX: What was your plan when you started?
Robert de Luxembourg: I had to deal with the most basic things, like branding for example. I also wanted to make sure that we had as much focus on La Mission Haut-Brion [the sister property of Château Haut-Brion, regarded by many experts as equally good] as Haut-Brion so that they were both treated as equals. The business had always been a folly, never a business, we never took any money out of it. It was really just about making exceptional wine. I recognised that was not going to be a way that we could maintain family ownership over the generations. You have to also have a vision, you have to also be able to develop the business, and eventually down the road have a realistic income stream for future beneficiaries.

The story we had to tell was just extraordinary. We wanted to communicate it properly to the outside world, including that Haut-Brion has the most extraordinary wine history of any of the estates in Bordeaux, and we didn’t talk about it enough. Haut-Brion’s red wine as we know it today was basically invented by the Pontac family, and we had this extraordinary story of how the first vines were planted there probably in the first century AD, whereas the Médoc [the main red wine region of the left bank of Bordeaux] was only developed in the 17th century, so 1,600 years later. We were really the birthplace of the great wines of Bordeaux.

Read more: Designer Ali Behnam-Bakhtiar on bringing dream worlds to life

The Pontac family started all of these technological advancements, meaning they were able to develop the new French claret (red Bordeaux wine) that became famous thanks to their extraordinary marketing tool of opening up the Pontac’s Head tavern in London in 1666 after the great fire of London, where all of the cognoscenti at the time would go; everyone from John Locke and Isaac Newton to John Evelyn and Samuel Pepys would be there.

Since then, there has been the development of a new wine estate, Quintus, which really came into existence in 2011, so next year we will be celebrating our 10th anniversary. And then the creation of Clarendelle [high-quality entry-level white, rosé, red and sweet wines]. And that was an easy story for me to tell. I was a young man looking for a great bottle of wine that had a little bit of age on it where I wasn’t going to have to break the bank and have to store in a cellar in London because I didn’t have one. I could buy extraordinary aged Spanish wines or even some Italian wines but I couldn’t find anything from Bordeaux that had the regularity or quality at that price point. That’s where that idea came from.

LUX: With something like Le Clarence, the two Michelin-starred restaurant in Paris that opened in 2015, how do you decide that something which might be interesting to do will also be a good business?
Robert de Luxembourg:  There’s a little bit of a field-of-dreams scenario in some cases in that if you build something then they will come. Le Clarence was inspired by the Pontac family opening up this extraordinary restaurant in London in 1666 where they introduced the new French wines of Haut-Brion. It became the most hyped-up meeting spot in that city, and I also thought if they can do that in 1666 after the Great Fire of London, we could open something up in the heart of the most visited city in the world, Paris, a few feet from the most visited shopping street in the world, the Champs-Élysées. If they were successful then, why not now?

chef in the kitchen

fine dining

Le Clarence chef Christophe Pelé (above) and a dish of sea urchin with nasturtium. Courtesy of Domaine Clarence Dillon.

My wife told me I was absolutely crazy but I said why not do something a little bit different, I would like to design it myself, decorate it myself, build the team around it myself and do something that’s unlike anything else that’s out there. Because I could see the way that people would react when I would invite them to Haut-Brion; they would come to the château for lunch and you could see that people were charmed by that experience. It’s a home, it’s a family story, it’s a historical story and no one else can tell that story but us.

Today it is easy to find perfection in all of these designer restaurants in great hotels around the world that are designed by the same people oftentimes. But I think what’s truly priceless is finding a soul and also finding a perfection in imperfection.

LUX: And what about the idea of starting a wine shop in a city, Paris, that has no shortage of them?
Robert de Luxembourg: Once again, it was about how do you create a unique experience. You can see what Hedonism Wines did in London for example. You didn’t have a lack of wine shops in London yet what Hedonism did was unique and founded a new customer base. Also, Sotheby’s have done an amazing job with their wine shop in Manhattan. La Cave du Château is very specifically focused on the best French produce. My first job was writing letters to about 500 wine producers in France asking them and begging them if they could give us a few bottles to sell directly from the estate. And then creating an environment that was beautiful.

La Cave has developed into an e-tailer, a rather exciting new development that has been a lifesaver for us over the last few months.

Wine cellar

La Cave du Château. Courtesy of Domaine Clarence Dillon.

LUX: Walking around La Cave and Le Clarence, you feel that they are more private clubs than commercial entities.
Robert de Luxembourg: Ha, yes, I know, it does not look very commercial. But once again, that’s the ultimate luxury. You don’t want to be going to a place where you are right next to other people. For a lot of these people today the ultimate luxury is being comfortable, you don’t want to be overheard by the next table, you want to be in a place where you have space and a sense of privacy. The premise was to receive people the way we receive people at the château in Bordeaux, and to have a place where, before you go down to lunch, you can go and sit in the living room and have a glass of champagne, and after dinner you can go up and have a brandy as you would in the château, and if you want to go outside and have a cigar you can do so.

LUX: And we know you have more plans…
Robert de Luxembourg: Yes, we will be opening up private dining rooms in Bordeaux, with a visitors’ centre. We will have a new Cave du Château which we’ll open up in our visitors’ centre, managed by our retail arm. We will have multiple private dining rooms there, and they can have an experience like the one they can have at Le Clarence but with an extraordinary wine shop downstairs, right within the vineyards of Haut-Brion.

Wine glass and bottle

Château Haut-Brion’s acclaimed 1985 vintage. Courtesy of Domaine Clarence Dillon.

Prince Robert de Luxembourg’s desert island wines: Château Haut-Brion 1945, Château Haut-Brion 1989, Château La Mission Haut-Brion 1955, Château Haut-Brion Blanc 1989, Château La Mission Haut-Brion Blanc 2009, Château Quintus 2019

LUX: With Château Haut-Brion, you are the guardian of one of the world’s great luxury brands. How does that feel?
Robert de Luxembourg: I’d like to say it’s the greatest! I don’t know – it depends how you define a brand. I am not arrogant because I am not responsible for it.

LUX: Traditionally, awareness of the great Bordeaux wines was handed down from parent to child – unfortunately, usually father to son. Now there are so many new markets – how do you pass the message on to the latest generation of wine lovers, and how do you ensure that the status of the brand is clear?
Robert de Luxembourg: It’s a challenge for us. When I first got into this space, a real wine lover in New York or Singapore or Hong Kong would say how exceptional our wines were. But none of our competitors had the regularity of the past century that we had at Haut-Brion. That was something not really known by the greater public, and it was something I felt we needed to work on.

We continue to be active and interact with people. We were the first First Growth to have our own server and website in China or have a YouTube channel or a WeChat account for our wholesale business, or to open up Facebook, Twitter and Instagram accounts for our vineyards.

You will probably remember that it was considered that luxury brands should not be represented in this space, and it took away from the experience. I disagree with that because I think if you controlled the way you do it you can reach this audience, especially a young audience. Our client base was changing and we needed to adapt to the youth.

chateau building

The chapel of Château La Mission Haut-Brion. Courtesy of Domaine Clarence Dillon.

LUX: And what about the wines themselves? There are commentators who say wine now is better than it has ever been because of advances in winemaking techniques. And others who say that, for example, the 1945 vintage is still the best ever made.
Robert de Luxembourg: The 1945 is the finest Haut-Brion that I have had the pleasure of enjoying. I have only had it about three times in my life. We sold the last eight bottles for charity about ten years ago, and we have none left.

But the unfortunate truth is that global warming has been beneficial to the regularity of quality with wines we’ve produced, alongside the technological advances. If you look at a temperature chart of south-western France over the years, and the heat of those particular years, you will note that the better vintages like the 1945 and 1989 are always the hottest vintages. I don’t want to take anything away from our winemakers and their work, but their work is easier dealing with a 1945, 1959 or a 1961 vintage.

Read more: Meet the marine biologist pioneering coral conservation

Yes, it is helped by technology and science, and also by massive investment. We have been in a golden period for the great wines of Bordeaux, and so we have made more money and thus are able to invest more money in all of our businesses and we always try and push the envelope and do better every year. And then we’ve had the arrival of the wine critics who have always encouraged and helped us to a degree, because we have people looking over our shoulder so you can’t get it wrong today. So, yes, I don’t think we have ever made better wines over a period of time than over the past two decades, and our climate conditions have greatly helped us.

LUX: Many wine lovers, after starting their First Growth cellar with the likes of Château Lafite and Château Margaux, eventually gravitate towards Château Haut-Brion. Why?
Robert de Luxembourg:As a wine lover, and I consider myself to be a wine lover before a wine producer, you tend to gravitate away from things that are easier to understand towards things that are more subtle and more difficult to understand.

And that is a disadvantage for Haut-Brion when you are doing a blind tasting and you are not eating and your more easily able on a cerebral level to recognise bulky and more fruit-filled wines. As you age and you become more educated, you want to have a different experience I think you look for something that sets off multiple parts of your gustatory experience, hitting certain spots you are not able to reach with other wines. It’s the same with a painting or a piece of music.

You might find it shocking and enjoyable to see a Pop art piece but over time you maybe gravitate towards something that’s a little bit more complex and has a little bit more depth, with more layers. And Haut-Brion is an intellectual wine because of the terroir, but also because of the way the wine is produced. We have always had that at Haut-Brion and La Mission Haut-Brion. They are wines that are more difficult to understand, but when you want to grow as a taster, they are remarkable wines. You see that people eventually gravitate towards lighter extraordinary wines, and great Burgundies which I love also, and I think that is also explained by seeking out something very subtle, elegant and complex.

LUX: What are the unique opportunities and challenges of running a family wine business?
Robert de Luxembourg: Already just being in the world of wine, there is the notion that we aren’t doing anything for tomorrow. A decision that I will make to pull up a parcel of vines and replant it will probably still benefit my grandchildren if they are lucky enough to be involved in the business. We don’t anticipate being able to have a short-term return on many of these projects. We didn’t take a penny out of the business for the first six decades of running this company. It really was a folly of my great-grandfather [Clarence Dillon, who acquired Château Haut-Brion in 1935] that was then inherited by his children.

Today we can’t just sit on our laurels and think that we are managing a jewel of today and being proud of being the wardens or owners of this jewel. We have to have a business that makes sense for future generations and shows some evolutionary growth because otherwise you will immediately get frustrations from the generations to come that build up, and we know how that ends. So that’s a big part of it, great people keeping great people on board, sharing that message with them, making sure they buy into that and we’ve been able to do that with all our companies.

We’ve had relative stability across the board with the teams of people that I work with. Take Jean-Philippe Delmas, a third-generation winemaker at our estate. His family arrived at Haut-Brion in 1923, so they are about to celebrate their century with us, but his is one of multiple families that have been with us for generations.

country estate

Château Haut-Brion. Courtesy of Domaine Clarence Dillon.

Winemaker and Deputy General Manager Jean-Philippe Delmas on the greatest wines from the Domaine Clarence Dillon estates

Château Quintus red 2011
We acquired this property in June 2011, so this is a first vintage. It is located on a promontory overlooking the Dordogne valley at the south-west end of Saint-Émilion. This wine is blended equally between Cabernet Franc and Merlot. It’s a sublime marriage of the finesse and elegance of Cabernet Franc with the power, colour and sweetness of Merlot.

Château Haut-Brion red 1989
Certainly the greatest success of all the wines produced by my father. Its harmony is close to perfection with a breathtaking intensity and aromatic complexity combining cedar, eucalyptus, mint, roasting and Havana. The whole tannic structure is coated, giving this wine an unexpected sweetness. This vintage remains and will remain a reference.

Château La Mission Haut-Brion red 2003
This is a vintage when the summer was scorching, so we started the red harvest in mid-August, working at sunrise at the coolest time of the day with refrigerated trucks to preserve the freshness until the vat. It is one of the few Mission vintages where there is a majority of Cabernet Sauvignon. The magic of this terroir does the rest with an incredibly fresh wine.

Château Quintus red 2019
This is the latest addition to this beautiful property in Saint-Émilion. After almost a decade of meticulous work, we have succeeded in creating not only a new brand, but also a new wine with its own identity. Over the years, we have patiently drawn the personality of this wine and have achieved our goal with this vintage.

Château Haut-Brion red 1929
Of all the vintages made by my grandfather, this is the greatest. Even today, this wine has an amazing youth. The great density of this wine has allowed it to travel back in time. It has all the characteristics of the great wines that this terroir can produce – an aromatic signature, elegance and inimitable silky touch.

Château La Mission Haut-Brion red 2009
2009 seems to me to be the modern version of the legendary 1989. In this wine, we find all the characteristics of La Mission, with very rich, deep, spherical and coated wines. This wine charms you with its precision, a tannic structure counterbalanced by sweetness akin to velvet.

Find out more: haut-brion.com

This article features in the Autumn Issue, which will be published later this month.

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Reading time: 20 min
woman wearing black dress and diamonds
woman wearing black dress and diamonds

Penélope Cruz at the 2018 Cannes festival wearing Atelier Swarovski jewellery. Courtesy Swarovski. 

Penélope Cruz brings her renowned energy to philanthropic and charitable work – and now she is designing jewellery for Swarovski. LUX speaks with the Spanish-born Hollywood superstar

LUX: Where do you call home?
Penélope Cruz: Madrid. I grew up in a place called Alcobendas, a suburb of Madrid, with my sister Mónica and our parents and after with my brother Eduardo. My earliest memories are of being in my home every Sunday, everybody cleaning the house. There was always music, and everybody was dancing. My mother ran a hair salon, and between the ages of five and 12, I would go to the salon and listen to the women. I don’t know why but women in a hair salon share their deepest secrets. They would share everything with everybody. That was the first acting school for me.

Follow LUX on Instagram: luxthemagazine

LUX: Tell us how your collaboration with Swarovski came about?
Penélope Cruz: The whole process evolved very naturally. I had worn some beautiful Atelier Swarovski pieces at various events. But it was when I met Nadja Swarovski and she spoke in depth about Swarovski’s work with sustainability that I became inspired to work on a collection with her. I really care about having a positive impact on the planet, and Swarovski has a rich history of putting sustainability at the heart of what it does.

LUX: What interested you in working with Swarovski Created Diamonds in particular?
Penélope Cruz: Before speaking with Nadja, I didn’t realise that it was possible to create stones in a lab with a low impact on the environment. As soon as I became aware of Swarovski Created Diamonds and other lab-grown precious stones, I wanted to start designing pieces and use them.

woman in diamond necklace

Courtesy Swarovski.

LUX: Your jewellery designs seem to have a vintage Hollywood feel. Have you always been drawn to the aesthetics of the era?
Penélope Cruz: My fine jewellery collection has a classic red-carpet aesthetic and I always go back to that – they are timeless pieces that I would always choose to wear. I think there is something for every woman in what we have created.

Read more: How we created the Ruinart Frieze lounge experience at home

LUX: What is the most important thing you learned from this collaboration about how to bring a design concept to life?
Penélope Cruz: It has been an amazing learning experience. I’m very lucky that Nadja and the team have given me such creative freedom. I begin the design process by pulling together images and references of things I love, and then spend hours with the designers to distil the clippings from movies, novels, paintings, ballet dancers and vintage markets into a jewellery collection that tells the story.

party picture

Cruz with Vogue editor Edward Enninful and Nadja Swarovski, 2019. Photograph by Nicholas Harvey

LUX: Would you encourage a young person to pursue a career in acting?
Penélope Cruz: It has been an incredible honour and pleasure to build a career as an actor, and to be surrounded by so many brilliant artists in theatre, film and television. Sometimes it can be a huge challenge, but I would encourage any young person to follow their dreams, listen to their heart, work hard and stay away from drugs – whether that is in the creative industries or beyond.

LUX: When you aren’t working on a film, what personal or creative projects do you focus on?
Penélope Cruz: From the age of seven I loved redesigning the clothing and jewellery from the pages of my favourite fashion magazines. So, working on jewellery design projects is a big passion for me and I have been honoured to have the chance to fulfil my childhood dream with Atelier Swarovski, season after season.

Read more: American artist Rashid Johnson on searching for autonomy

LUX: How does your family help you to stay grounded?
Penélope Cruz: I have always kept my personal and professional lives separate. Being with my family gives me so much happiness and it is my priority.

LUX: What inspired your activism, such as your involvement with the Time’s Up movement?
Penélope Cruz: I feel very strongly about the causes I support, and I have noticed a difference in Hollywood since the Time’s Up movement created a sweeping dialogue about the treatment of women. It is already having an impact on the kind of questions we get asked in interviews. Previously, you would be in a press conference and the women would mainly be asked very rude or superficial questions. People are more careful now. It’s symbolic, but hopefully we are understanding how to treat each other with more respect. And these are issues which affect women in all industries and everywhere in the world. If we don’t all do this together, it’s useless.

Red carpet photograph

Cruz with Antonio Banderas, 2019. Photograph by David M. Benett/Getty Images for Somerset House

LUX: Do you have a dream film or television project you would like to direct yourself?
Penélope Cruz: I’ve always wanted to direct. I have directed commercials and a documentary before but hopefully I will be able to do a full-length feature film someday.

LUX: What is it like working with a director such as Pedro Almodóvar, someone you’ve worked with for years?
Penélope Cruz: Pedro is like family; he is very important to me and holds a special place in my heart because he was the reason why I became an actress. I’m excited that we are making a new movie next year.

LUX: What type of music do you enjoy? Is there a track that makes you want to dance?
Penélope Cruz: I’m a big fan of everything that Pharrell Williams does. He’s an amazing producer and songwriter. I also love Eduardo Cruz’s work. He is my brother and we are very close, but I admire his work as a composer and producer so much. He just did the soundtrack for the film Wasp Network.

LUX: Has the past year changed your outlook on life?
Penélope Cruz: We are experiencing a huge moment of social change and I am still processing the transformations that are occurring around us. However, I believe that the values I hold closest – truth, justice and equality, respect for the planet and kindness towards others – will grow in strength. We truly are all one and we have to commit to creating a better tomorrow.

View Penélope Cruz’s designs for Swarovski: atelierswarovski.com

This article features in the Autumn Issue, which will be published later this month.

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Reading time: 5 min
sunken terrace
man in suit

Ali Behnam-Bakhtiar. Image by Marko Delbello Ocepek.

Iranian-born designer Ali Behnam-Bakhtiar does it all – interiors, architectural design, weddings. Whether large-scale events or private homes, a converted airplane or a château, he runs the gamut from extravagant to minimal with equal flair and imagination, bringing his clients’ stories to life. Torri Mundell reports

Architectural designer Ali Behnam-Bakhtiar is a man on the move. Since 2003, his striking design projects have made their mark on coastlines, private islands, mountainsides and city streets in Europe, Asia and the Gulf, while his events company operates from Dubai, London, Paris and Monaco. The spaces he conceives, from the cargo plane he transformed into an airborne apartment to a spectacular eco-friendly château in Provence and a refurbished 150-metre yacht extended with landscaped green spaces, are equally dynamic. “I think of spaces and events like personal books,” he says. “They are stories that we experience through an introduction, a body and a grande finale.”

Follow LUX on Instagram: luxthemagazine

Though Behnam-Bakhtiar claims not to have a signature style, the emphasis on experiencing a space – rather than simply passing through it – is an essential part of his aesthetic. “To create this kind of extra dimension, I am very detail orientated. I study the space carefully, I envision the memories that can be created and I focus on the senses that can be discovered.”

floral wedding display

Behnam-Bakhtiar’s floral design for a wedding in Ljubljana, Slovenia. Copyright and courtesy Ali Bakhtiar Designs

Ali Bakhtiar Interiors clients do not commission him to create something they have already seen somewhere else. “Everything I do is one of a kind,” he says. “I don’t hold on to what I have done or what has been done.” Conceiving wholly original designs for every project can be hard work, he admits, but it means that he never caves in to “the dullness of repetition.” Instead, each project is always “a learning process that definitely keeps me challenged and excited.”

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Behnam-Bakhtiar’s curiosity, extensive research and the relationships he fosters with his clients to “deeply understand their values, wants and needs” all feed into his vision for a project. Every aspect of design is thoughtfully considered to create a harmonious whole, but his spaces are also full of daring, unexpected moments. Consider the château he restored in Provence: he preserved the historic façade and added a self-sustainable modern basement, a pond that irrigates the rest of the estate and a formal dining room with a glass floor that overlooks a garden lavishly planted with lotus flowers. “I believe it is important to embrace modernity as much as ancient knowledge, because something might look cool and new but it also needs to age well,” says the designer about his blend of the traditional and contemporary.

sunken terrace

A 2019 house on Saint-Jean-Cap-Ferrat designed with glass walls to make the surrounding forest part of the interior. Copyright and courtesy Ali Bakhtiar Designs

Though the scale of the properties he designs can be vast, Behnam-Bakhtiar imbues his spaces with personal elements as well. “Generally, my favourite events or interior projects are the ones in which I deeply connect with my client, because this is what inspires me to go beyond expectation, and create something ‘out of this world’, a visualisation of their dreams and more.” In the château, for instance, each of the 34 suites was decorated to represent places or moments in time that are meaningful to the owner.

Creating a blueprint that encompasses both grand design moments and personal detail requires a nuanced approach. “Architecture to me is about conserving memory; creating spaces that host our lives but remain in existence beyond it,” Behnam-Bakhtiar continues. “Unlike events, architecture has permanence and so you are not just working on one experience in time, you are working on a timeless structure that impacts repeatedly. I believe architecture, landscaping and interior design need to merge to bring true and lasting harmony.”

He takes his cues from the outdoors to create this harmony. “I used to design houses that stood out from nature,” he remembers. “I now create ones that integrate with nature. The house becomes engulfed by the landscape rather than being simply set in it.” This approach also chimes with the current drive for sustainability. “Much more than ever, we now see nature as something that needs to be integrated in interiors and architecture. Rather than fighting the rules of nature or working against it, which we have done for so long, we are finally starting to see the incredible benefits of an alliance.”

Luxury villa

A 2018 house design in Florida with a characteristic Behnam-Bakhtiar blending of natural and built environments. Copyright and courtesy Ali Bakhtiar Designs

The “green and self-sustainable” glass house he designed for a client on a private island epitomises how this can work. In building the residence from scratch, Behnam-Bakhtiar gave it a “system that transmits and observes energy” along with an ultra-modern, sleek exterior and sumptuous Art Deco furnishings.

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Similarly, on a property refurbishment in the French Pyrénées, Behnam-Bakhtiar preserved the ancient rocks that predated the house by encasing them in glass boxes and installing a “hydraulic system to make the house ‘convertible’; completely open towards the seascape, on multiple levels. We also created several distinct courtyards and fountains, to give the landscape exciting layers.”

architectural render

A render of an island house off the coast in Abu Dhabi, with an Art Deco inspired interior in contrast to the building’s ultra-modern minimalist exterior. Copyright and courtesy Ali Bakhtiar Designs

Born in Tehran, Ali Behnam-Bakhtiar was still a child when he moved with his family to Paris after the Iranian Revolution in 1979. He grew up surrounded by art and culture and his parents indulged his drive to “redecorate their interiors on a weekly basis”. Even so, he says, “it was very much a conscious adult decision to develop my creativity professionally.”

His early memories from Iran, particularly before the revolution, “in which large-scale events and gatherings were considered normal” may have informed Behnam-Bakhtiar’s other hugely successful business: event planning. Orchestrating large-scale, fantasy weddings, celebrations and parties is a complementary discipline to his design work but he came upon it entirely by chance. “I was working on the interior design of a palace for a client of mine, whose daughter was in the midst of planning her wedding. Completely uninspired by the process, she had sort of given up on her dream wedding until she coincidentally saw my plans for their winter garden. In love with the plans for the garden, she convinced me to design her large-scale royal-like wedding for 2,500 guests.”

events space

A reception that took place in Hall of Mirrors at the Palace of Versailles. Copyright and courtesy Ali Bakhtiar Designs

Behnam-Bakhtiar’s ability to imagine multidimensional, immersive spaces works as well for one-off events as it does permanent buildings, and working across the two disciplines allows for a beneficial cross-pollination of ideas. “I mix architecture and interior design with event planning, and do things that have never been seen or done before. This has allowed me to evolve and remain modern. I embrace the future and the process of change and growth.” In 2019, Ali Bakhtiar Designs was named “best wedding planner in the Middle East” at the Destination Wedding Planners ACE awards, and in the same year the company won an honorary award at the Influencer Awards Monaco.

As with his architectural designs, the events he designs are inspired by their setting. “The location and not the budget is what creates the possibilities,” he says. What would he conjure up for a wedding at a castle with an unlimited budget? “I’d probably create a sunset moment, curate different areas so there is movement and a multi-layered experience of the castle. I would also do something with the façade, so the guests can view it differently throughout the evening.”

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He is delighted to be commissioned for wedding and parties abroad. “Like creating a world from scratch, the entire infrastructure is purposefully built and specifically curated for the event, in the middle of nowhere.” The possibilities are endless, he points out, describing a beautiful event he planned on “a private island lit by 50,000 candles. The guests arrived by raft laid with beautiful flowers and in the middle of the island, we created a pond and fountain on which the gala’s dinner tables floated.” More unusually, Behnam-Bakhtiar also oversaw a divorce party on a cruise ship.

As with his design projects, Behnam-Bakhtiar and his team ensure they have oversight of every detail. “The design of the food, the uniforms, the bar; anything that has to do with the visuals, the service, the presentation… To me an event is never just about decoration, it is about continuous implementation; everything needs to run smoothly and as we visualised it.”

floral wedding display

An impression of flower-covered columns for a wedding at the Basilica della Santissima Annunziata in Florence, January 2020. Copyright and courtesy Ali Bakhtiar Designs

floral arch

A rendered image of a tunnel of flowers for a wedding in Cape Town, 2020. Copyright and courtesy Ali Bakhtiar Designs

With high-profile architectural and interior design clients and starry party guest lists, discretion is part of the Ali Bakhtiar Design service. He will not be drawn on the high profile personalities that have commissioned him. “We work with a lot of different people including celebrities and royalty, but under no circumstances do we share our clients’ names, whether we signed confidentiality agreements or not. We pride ourselves on being private.”

Word, however, is out – partly because of the design company’s huge international reach. “We go where our clients are, so it was only natural to expand,” Behnam-Bakhtiar explains of his company’s outposts in Dubai, London, Paris and Monaco. The company does not promote its productions but exposure has come nonetheless through guests’ photos on social media. And who can blame them? The vast hall filled with reflective ponds and dancing LED lights for a party in Shanghai and the arcade of pink roses for a church wedding in St Barts demanded a selfie. “Much of the current exposure of our work is not just because we have expanded but also because it is shared,” Behnam-Bakhtiar agrees.

Contemporary living interiors

A digital impression of a 2019 building design in Switzerland that brings nature into the heart of the home. Copyright and courtesy Ali Bakhtiar Designs

Like the architectural design industry, the events business is also becoming more mindful about expenditure. “I would like to see more consciousness around long-term trust and a sustainable use of funds,” Behnam-Bakhtiar asserts. “Rather than creating an event for the budget and exhausting funds, we now look at what we need for the event. This means we spend less on unnecessary things, so that these funds can be used elsewhere or go to charity.”

Behnam-Bakhtiar’s diligence is even more relevant in a post-Covid era. “Events of up to 7,000 people are postponed for at least a year,” he says, “but the smaller events are starting to take place now, in a more down-sized manner. We’re on stand-by, like the rest of the world.” With his vivid imagination, a roster of international clients and almost two decades of experience, he won’t be standing by for long.

Find out more: alibakhtiardesigns.com

This article features in the Autumn Issue, which will be published later this month.

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woman dancing
woman sitting

Tamara Rojo © Karolina Kuras

Tamara Rojo has spent the past two decades wowing spectators at the Royal Ballet and now at the English National Ballet where she is artistic director. LUX speaks to the outspoken advocate for her industry about ballet’s future – and what gets her on to the dance floor

1. When did you realise that you were meant to be a dancer?

I was 10 when, after many years of enjoying ballet class as a hobby, I realised that if I wanted to continue dancing, I had to follow the same path as the dancers I admired.

2. Have you been able to dance all the roles you wanted, and which was your favourite?

Most of them, if not all, and many I never knew or imagined! I don’t have a particular favourite but there are a few I like for different reasons – Carmen or Frida Kahlo for their indomitable characters, for example. Of the classics, perhaps the double role of the white and black swan is the greatest challenge.

3. Ballet’s training regime is gruelling, but are there qualities that can’t be taught?

I think passion, intelligence and musicality are essential. The saying, “Genius is ten per cent inspiration and ninety per cent perspiration” is pretty accurate, but sometimes genius can really manage to reduce that perspiration!

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4. How do dancers deal with injuries?

Injuries cruelly test the character and sense of vocation of dancers. The recovery time is always hard but it also offers a pause in a fast-paced career to reassess your priorities and values. At the English National Ballet (ENB), one of my priorities was to invest in our medical team and we now offer all the medical and psychological support that a dancer would need to help them overcome the frustration and self-doubt that arise during recovery.

5. Does ballet need to modernise?

Like any art, ballet must renew itself and try to reflect the society in which it lives. At ENB I have expanded our repertoire with work by female choreographers, updated the classical canon with choreographers from different dance traditions, such as Akram Khan, and enabled dancers in the company to have their own voice and freedom when performing.

6. Was going from principal dancer to artistic director at ENB a natural transition?

Yes, partly because I had been preparing for it for many years and also perhaps because I had been a dancer there. I understood the benefits that a performing manager could bring.

woman dancing

© Paul Stuart

7. How should ballet be funded and are you concerned about its future?

I wish I knew for sure, and it’s certainly a timely question. The current UK model, with its transparency and independence from political intervention, is one that enables the best creativity, excellence and access. But I’m worried about what’s ahead. The effects of Covid-19 have been dramatic on the arts. It seems inevitable that it will be months before we can see our theatres at full capacity. Unless we receive substantial help very soon the long-term effects of the loss of talent, venues and institutions will be devastating.

8. What ballet are you working now?

I have been adapting the classical ballet Raymonda for ENB. I wanted to set it in the Crimean War with the heroic figure of Florence Nightingale, instead of its traditional setting of the Crusades. It seemed perfectly timed as a homage to all the nurses, but we have had to postpone it until next year.

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9. How do you choose new ballets?

We consider the choreographer’s vision and language, the relevance of the theme, how they integrate into ENB’s repertoire, etc.

10. Are there enough young dancers wanting to pursue a career in ballet?

There’s no shortage of ballet students, but I am concerned about the lack of positions for current graduates. I also worry about enabling access to professional training for children of all racial and financial backgrounds to ensure the future of ballet is open to all.

11. Are platforms such as TikTok helpful in getting the younger generations into ballet?

They can facilitate access and dissemination, but there’s also the danger of empty exhibitionism or harmful body aspirations.

12. What song gets you dancing at a party?

80s and 90s pop… it was made for the dance floor and it brings instant joy and happiness.

Find out more: tamara-rojo.com

This article features in the Autumn Issue, which will be published later this month.

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