Mercedes-Benz is demonstrating their new Mercedes-Maybach SL with a diverse brand experience at Pebble Beach Automotive Week 2024

LUX travelled to Monterey and Pebble Beach, to join Mercedes-Benz for the worldwide launch of the new Mercedes-Maybach SL 680, a super-luxe open-topped touring car aimed at bringing 1960s St Tropez glamour to a new generation of wealthy consumers. Fabienne Amez-Droz joined them in her best Hermès headscarf and Ray-Bans

The annual Monterey Car Week and the famous Pebble Beach Concours d’Elegance attracts many car enthusiasts and some of the biggest automotive brands of the world. On the western edge of California, lounges from the most renowned car brands were set up and displayed some of their best and newest car models.

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Among them was the Mercedes-Benz Star Lounge, where visitors could admire various historic Mercedes-Benz cars. But it didn’t stop at just looking at cars – you could even borrow a vintage Mercedes and test it along Highway 1 towards Carmel Valley.

Sunny California seems like a good place to launch the V8 convertible Maybach car. The Monogram Series is launched in either White Ambience or Red Ambience specification

Driving the 1971 Mercedes 280 SL convertible, surrounded by California’s scenery and the not-so-well-functioning radio music, it felt like a little time travel, making me feel like I was in an old school music video – so much I had almost lost track of time.

Read more: Electric dream: Mercedes-Benz EQS 450 review

After all the impressions of the Mercedes Benz star lounge, the highly anticipated evening launch event took place. Mercedes-Maybach introduced its SL 680 Monogram Series, a luxurious two-seater convertible defined by intricate patterning and striking two-tone finishes.

The Mercedes team notes that driving the SL Monogram Series is as smooth and quiet as can be expected from a Maybach. A noise-optimized exhaust system and top-notch insulation make sure of that

The spectacle was held in an ultra-modern private house in the middle of Pebble Beach. What immediately caught my eye was the huge “car runway” in the garden of the house. At the start of the runway was a car, covered with a giant cloth.

Read more: Mercedes-Benz On The Art Of Creating Desire

After a few glasses of champagne and canapés, all the guests were called to the runway, where Daniel Lesco (Head of Mercedes-Maybach) and Michael Schiebe (Mercedes‑AMG ) heightened our anticipation for the car’s unveiling. They shared their vision for the new design and explained “what makes a Maybach a Maybach.”

Inside the car, drivers can expect a luxurious interior – It is covered in crystal white nappa leather. Other unique touches include a Maybach-branded steering wheel, stainless-steel pedals, and custom door sill trims

Finally, the new Mercedes-Maybach SL was revealed, driving down the runway. Its two design concepts, “Red Ambience” and “White Ambience,” set the tone for Mercedes Maybachs new level of luxury. While many Maybach owners favor classic designs, others prefer a more flamboyant display of their wealth, as Daniel Lescow says, “Customers who buy this car know that it is a statement car and they want that. We wanted to combine top technology, comfort and luxury”.

The car’s designs took inspiration from high-end, logo-covered handbags. The goal was to achieve a similar aesthetic by offering an optional hand-painted logo pattern on the hood and rear of the Monogram Series.

The hood, featuring the Mercedes star, also comes with an optional hand painted Maybach pattern in graphite grey and the headlights are covered with rose gold accents

The car comes with a special illuminated Maybach grille, headlights with rose gold details and 21-inch wheels. Even though the Maybach is a sports car, it is quite comfortable and drives quietly. With the push of a button you can drive more dynamically up to 260 km/h.

The interior of the car is trimmed in Crystal White Nappa leather. It has a Maybach-specific 3-spoke steering wheel, stainless steel door sills and pedal set. The dashboard is dominated by a massive OLED touchscreen, blending luxury with futuristic digital control, which can seem complicated in the beginning but once you have figured it out, it can do nearly anything you want. The MBUX system allows for voice commands and some of the advanced driver-assistance tools make long roadtrip drives more relaxing.

The Maybach SL680 Monogram Series will arrive in Europe first ahead of other markets. That’ll be in spring 2025, in time for next year’s car week

All quite something, and all the car you’ll need for wafting between Pampelonne Beach and Portofino, or indeed Pebble Beach and Newport Beach, next summer. Just don’t forget the Hermès headscarf and Beach Boys cassette. Wait, there’s no cassette deck? Oh well, no car can be perfect.

www.mercedes-benz.co.uk

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An old green Lamborghini in front of palm trees on a roof
red and white leather interior of an old classic Ferrari

Interior of the 1955 Ferrari 250 Europa GT Coupé

Maarten Ten Holder, Managing Director of Bonhams Motoring, tells LUX his top picks at Bonhams Quail Auction in California, ahead of the sale on Friday 19th August 2022. A sale which features cars being sold up to $3,400,000.

It may not be winter, but the West Coast is calling and the classic car world is gathering in Northern California for Monterey Car Week. This Mecca for serious car collectors includes the world-famous Pebble Beach Concours. Bonhams Quail Auction takes place in tandem with the equally glamorous Quail Motorsports gathering garden party this Friday (19 August). Our 25th silver anniversary sale offers a host of precious metal.

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1963 Jaguar E-Type Lightweight Competition, estimate on request

An old white car with the number 14 on the side on a track

1963 Jaguar E-Type Lightweight Competition

Owned by that giant of US motor racing, (and Americas Cup winner) Briggs Cunningham, and driven at Le Mans no less, this is one of the most important early racing Jaguars.

It’s a rare beast too – one of only 12 Competition cars, built with aluminium bodies and hard top and alloy 3.8-litre engine (hence it’s Lightweight label), sold exclusively to Jaguar’s preferred customers.

Significantly restored in the 1980s yet retaining its original bodywork and matching-numbers engine, this E-Type is eligible for the world’s most prestigious concours and historic races.

1938 Type 57C Atalante, estimate $2.8 – 3.4 million

black and yellow classic car in front of a garage

1938 Type 57C Atalante

This supercharged art deco masterpiece, designed by Jean Bugatti, was the supercar of the golden age, reaching a top speed of 120mph, when most cars aimed for 50 mph.

One of only five aluminium 57Cs, the Bugatti was the 1938 Paris Salon display car but has largely been under wraps for much of its life, firstly hidden during the Second World War, then kept for many years without turning a wheel in the garage of a later keeper’s chateau.

1969 Lamborghini P400S Miura, estimate $1,75 – 2,25 million

An old green Lamborghini in front of palm trees on a roof

1969 Lamborghini P400S Miura

Eternally young, the Lamborghini Miura was the car that put Lamborghini on the map and is often called the most beautiful car of its age. Gandini’s svelte design for Bertone is complemented by the evocative soundtrack from its Lamborghini’s brilliant V12 engine, placed behind the driver. landmark in the history of Italian sports cars. This 1969 P400S Miura, estimated at $1,750,000-2,250,000 and offered with no reserve.

1955 Ferrari 250 Europa GT Coupe, estimate $2.25 – 2.75 million

A white car driving on a road

1955 Ferrari 250 Europa Coupé

The great rival to Lamborghini is represented by seven models at Quail, including a trio of early cars led by the very last Ferrari 250 Europa GT built. This landmark model is regarded as the first of the iconic Ferrari GTs.

Styled and built by Pinin Farina, this car was first exhibited at the 1956 Brussels Motor Show and raced in period at Spa Francorchamps. In the late 2000s, the matching numbers car was the subject of a superb, factory-correct restoration, while retaining its original bodywork and chassis and is Ferrari Classiche ‘Red Book’ Certified.

1956 Mercedes-Benz 300SL Gullwing Coupé, estimate $1.4 – 1.7 million

a red car with the doors opening over the roof

1956 Mercedes-Benz 300SL Gullwing Coupé

Instantly recognisable – not just to car enthusiasts – the 300SL is considered the greatest sports car of the 1950s, with famous successes at Le Mans, Targa Florio and of course the 1955 Mille Miglia, won by Stirling Moss and Denis Jenkinson at a record average speed of just under 100mph.

Read more: The Style And Substance Series: Porsche 911 Targa 4S Heritage Design Edition

This superb example has been kept by the same family from new, originally used as a daily driver by its first owner, Greek shipping magnate George C. Makris, then latterly stored by his children in a climate-controlled environment. Superbly restored while retaining its original engine, bodywork, desirable Rudge wheels and original Becker Mexico radio, the 300SL has covered under 22,000 miles over its lifetime.

Ex-Steve McQueen 1971 Husqvarna 400 Cross, estimate $130,000 – 180,000

a red and black motorbike

Ex-Steve McQueen 1971 Husqvarna 400 Cross

The King of Cool was a known petrolhead (think of his passion project film ‘Le Mans’) and a motorcycle enthusiast, famously riding on screen in The Great Escape and On Any Sunday, the bike movie in which Husqvarnas featured heavily.

This ‘Husky’ was one of McQueen’s favourite off-road bikes and was kept by the actor until his death in 1980. The lovingly preserved, authentic machines offered in “as last ridden by McQueen” condition and still scarred with all the dents and dings from his regular rides.

Bonham’s Quail Auction will begin at 11am PDT/ 7pm BST on Friday 19th August

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Two cars
Art

Original digital art by Mercedes-Benz at Design Essentials IV: The Art of Creating Desire

LUX stops off at the Mercedes-Benz Design Centre in Nice to hear about its latest projects – from EVs to NFTs, and everything in between 

Few places can evoke desire like the Cote d’Azur. Home to the world’s superelite and their superyachts, it is where the most exclusive communities migrate in summertime – and where the aspirational go to see them.

All of which made it a fitting backdrop for Mercedes-Benz’s latest Design Essentials instalment, ‘The Art of Creating Desire’. Presented between their Design Centre in Nice – a cylindrical, spaceship-like structure hidden in the pine forest of France’s tech hub – and the newly-opened Maybourne Riviera, the showcase featured the marque’s latest projects and outlooks on the future of luxury.

Building

The Mercedes-Benz Design Centre in Nice

‘We aspire to design the most desirable cars in the world. With Design Essentials, we illustrate how we approach this privilege in concrete terms,’ explained Chief Design Officer Gorden Wagener. ‘The venue – our Design Centre in Nice – plays a central role in this. I see it as a creative melting pot where we forge ideas for the luxury cars of the future.’

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That future, according to Mercedes-Benz, is digital. The marque has joined as the fifth and final founding member of the Aura Blockchain Consortium – a non-profit association of luxury brands investing in blockchain solutions for the industry – alongside LVMH, Prada Group, OTB Group, and Cartier, part of Richemont.

Car interior

Mercedes-Benz is expanding into in-car digital art experiences

‘Every product going forward will have a digital twin,’ explained Daniela Ott, General Secretary of Aura. ‘This is for all the use cases you can imagine, from traceability and provenance to resale and second-hand, NFTs and using the physical products you own in the metaverse’. In Mercedes’ case – the first and only premium automotive manufacturer to have joined the consortium – this means providing new digital art experiences both in-car and beyond.

Elsewhere, the marque is strengthening its commitment to the global fashion scene with the concept Mercedes-Maybach Haute Voiture, an S-Class reimagined through an haute couture lens. The car, which is expected to appear in 2023 in a limited release of 150 units, features a two-tone midnight blue and champagne exterior, and a nappa leather interior with bouclé fabric and gold trim.

Car interior

The limited edition Mercedes-Maybach Haute Voiture

We also had a sneak peek of the new Limited Edition Mercedes-Maybach. Soon to be available in a 150-unit run, the model was borne out of Project MAYBACH, the off-road EV concept created in collaboration with the late artist and fashion designer Virgil Abloh, which was presented at the Rubell Museum during Miami Art Week. The limited edition model marks the third and final collaboration with Abloh, whose Project Geländewagen set a benchmark for fashion and automotive collaborations in 2020.

Two cars

The Mercedes-Maybach by Virgil Abloh (left) and Project MAYBACH (right)

The grand finale took place over aperitifs at the Maybourne, where we were introduced to the Vision AMG, Mercedes’ new, all-electric sports car concept, slated for release in 2025. The car offers a preview of the all-electric future of Mercedes’ performance brand, having embarked on an electrification plan which will see electrified alternatives in every segment by the end of 2022, and an all-electric fleet by 2030.

Read more: Octopus Energy Founder Greg Jackson On The Green Revolution

Car

The Mercedes-Benz Vision AMG

Speaking of the formal aspect of the Vision AMG, Wagener said, ‘it continues to write the history of the VISION EQXX and raises it to a completely new level’.

If the future really is electric, we want to do it in the Vision AMG.

Find out more: mercedes-benz.com

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luxurious camper van with pop up roof and ocean in distance
luxurious camper van with pop up roof and ocean in distance

The Mercedes-Benz Marco Polo parked on a clifftop above St. Mawes, Cornwall. Image by James Houston

The Mercedes-Benz Marco Polo camper van provides a luxurious and hassle-free alternative to camping, as Digital Editor Millie Walton discovered on a road trip around Cornwall

At its best camping means seclusion, starry nights, wilderness, mugs of hot chocolate, campfires and barbecues; at its worst it means pouring rain, crowds of people, and hours of packing and unpacking. Usually, it’s a combination of the two. As children, we would drift around, teeth chattering in our damp pjs hoping for an invitation or even just a glimpse inside one of the gleaming camper vans that promised unimaginable luxuries: warmth, electricity, a real bed. Last summer, the childhood dream came true in the form of the Mercedes-Benz Marco Polo.

Needless to say that the Marco Polo is a lot smarter than most of the camper vans I encountered as a child; in fact, if you were to pass it by unaware, you’d most likely think it was a luxurious people carrier rather than a camper. It’s sophisticated and spacious, rather than bohemian and cosy.

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On Friday evening with a fridge full of food and cupboards stuffed with crockery and bedding, we set off from London to Cornwall, or rather to Blackdown Hills in Devon where we had booked in for a night at a farm campsite to break up the journey. Aside from this one reservation, our general plan was to have no plan, to find the most beautiful, remote cliff-edges and watch the sunset on the horizon with a glass of wine. The real joy of a camper van is the absence of hassle; it’s all there, ready to go, whenever you want it.

The drive down was incredibly comfortable. It’s a large vehicle, but it’s easy to control with excellent visibility; little flashing lights appear in the wing mirrors when another car is approaching and a 360-degree camera system that makes reversing and parking actually fun. We had a few hairy moments of sliding cutlery on sweeping bends, and had to do a bit of rearranging in the back, but all in all, it was a pleasure to drive. Perched high up on the driver’s leather arm chair, you have the sense of commanding the road.

Seagull in front of beach

A seagull in St. Ives, Cornwall. Image by James Houston

English beach scene in the summertime

Summer on Padstow beach, Cornwall. Image by James Houston

The Marco Polo’s interiors are high-tech, sleek and shiny. There’s a lot of leather, chrome and metallic surfaces; it reminded us of being inside a yacht, but with the roof up, it is spacious enough to stand upright, which makes cooking a lot easier. The first night, we struggled working out which button did what and regretted not studying the manual on the way down. In an ideal world, you’d be given a quick demo before you set off; I’m convinced there were lots more exciting features that we didn’t discover.

Read more: Savoir Beds’ MD Alistair Hughes on the value of craftsmanship

It might not be the most homely of spaces, but the layout has been carefully considered to maximise space. There are plenty of hidden cupboards and drawers, and the option of two double beds: one ‘upstairs’ in a pop roof (you push a button and it raises electrically) and one ‘downstairs’ formed from the rear seats, which flatten at the touch of another button. We preferred the downstairs bed because it was warmer, but the upstairs mattress is more comfortable owing to the fact that it is actually a mattress rather than two slightly lumpy leather chairs. Each morning, after a cooked breakfast, we hopped into the front and hit the road – easy as that.

Interiors of a luxury camper van

The Mercedes-Benz Marco Polo features a compact kitchenette, swivelling seats and a pop room for added room as well as extra sleeping space. Image courtesy of Mercedes-Benz

Our route took us on a tour around the edge of Cornwall, which did mean encountering several remote cliff-tops, but it’s actually harder than you think to find camping friendly spots that aren’t on private land or somewhat precarious. Also if you want to utilise the mood lighting, it’s necessary to occasionally plug in and charge up. We didn’t mind the campsites though, even the busier ones. Tucked up inside with the doors shut and curtains drawn, we felt snug and enclosed in own little space pod. It took us a while to work out the best layout for daytime usage; there was a lot of swivelling seats and moving things in and out of different cupboards but after a few days, we had it all figured out.

We spent four nights sleeping in the camper, and could have easily spent more. It is able to accommodate up to four guests sleeping, but it would be tight with more than two sharing the space unless they were small children. Also it’s worth noting that it feels a bit too slick for climbing in and out of with sandy feet and wet suits, and I wouldn’t imagine it’s the best environment for dogs; we became oddly precious about sweeping the wood panelled flooring, more out of anxiety than house pride (this is probably due to the fact that we were renting).

On our final night, we found the perfect perch on the edge of a cliff above St. Mawes. We woke to the sun skimming pink and gold across the surface of the sea.

For more information visit: mercedes-benz.co.uk

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Two women watch water rising up out of a surface in a black room
Two women watch water rising up out of a surface in a black room

‘Big Bang Fountain’ (2014) by Olafur Eliasson

The Icelandic artist Olafur Eliasson famously brought the sun to Tate Modern. He is now returning for a major retrospective this summer. He talks art, cuisine, and slumber with Christopher Kanal
Portrait of artist Olafur Eliasson

Olafur Eliasson

“I am incredibly happy about the whole thing,” Olafur Eliasson explains of the major retrospective of his work at Tate Modern in London that opens in July 2019. With ‘Olafur Eliasson: In real life’, the revered Danish- Icelandic artist returns to Tate 16 years after his ground-breaking The Weather Project famously filled the gallery’s Turbine Hall with the illusion of a sunset that was as eerie as it was sublime. Hazy memories of basking in the dazzling surreal sunlight mask the fact that The Weather Project has been one of the most critically acclaimed art installations so far this century and was experienced by over two million people.

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“We were lucky to warm up with the iceberg project,” Eliasson says with a gentle laugh. In December 2018 Eliasson staged a feat that could have come straight out of an Icelandic saga, but which had a very contemporary and urgent environmental message. The Scandinavian artist hauled centuries-old icebergs from Greenland to the banks of the river Thames to demonstrate the effects of climate change. Twenty-four icebergs, originally from the Nuup Kangerlua fjord in south-western Greenland, and weighing up to six tonnes each, were placed in a circle outside Tate Modern and another six were put on display in the City of London as part of Ice Watch, a collaboration with award-winning Greenlandic geologist Minik Rosing. People gawped at, touched and even tasted the ice. “I’ve been studying behavioural psychology, and looking into the consequences of experience,” says the artist. “What does it mean to experience something? Does it change you or not change you?” When Ice Watch London debuted, Eliasson and Rosing pointed out the sobering statistic that 10,000 blocks of ice such as these are falling from the ice sheet every single second.

A small girl experiencing a dust art installation in a dark room

‘Beauty’ (1993) at the Moderna Museet, Stockholm, 2015

Ice cubes lying outside the tate modern in london

‘Ice Watch’ (2018) by Eliasson and Minik Rosing, outside Tate Modern, London

Of course, Eliasson is not just celebrated for The Weather Project and icebergs. His varied works span not just temporary public art projects such as The New York City Waterfalls (2008) and large civic projects, such as the design of the façade of the Harpa concert hall and conference centre in Reykjavík (2013), but also small art projects and social enterprise endeavours. For Glacial Currents (2018) Eliasson created a group of watercolours produced using ancient glacial ice fished from the sea off Greenland. The ice was placed atop thin washes of colour on paper. As the ice gradually melted it displaced the pigment to produce extraordinary shades.

The studio’s Little Sun project, meanwhile, provides clean, affordable solar energy and light through a simply designed LED solar-powered lamp. “It brought me back to being a student,” he says of envisaging the design. “This is of course the greatest thing that you are not in fact getting older but you are getting younger.” The Little Sun lamp, which was launched in 2012, produces up to five hours of bright light. Over half a million lamps have been distributed to off-grid communities in 10 African countries.

Read more: Why you should be checking into L’Andana in Tuscany this month

The prolific 52-year-old artist is also an avowed foodie. So much so, that his Berlin studio has a professional kitchen run by his younger sister Victoria Eliasdottir. “This experimental kitchen is very much part of the life of the studio where dining together and sharing ideas has become enormously important for us,” he says. “The food in the studio is more family style where we put the pots on the table and we eat out of them,” he says, adding, “It’s not French service.” In late summer 2018, the siblings opened Studio Olafur Eliasson (SOE) Kitchen 101, a temporary restaurant/gallery by Reykjavík’s harbour and it became a hugely popular hangout. “Really great food always has a frictional element because it reminds you of all the not-so-great food you have eaten,” Eliasson says. “Good food is always on a trajectory and a journey. A great cook shapes a taste just as an artist shapes a sculpture. In that way great cooking is a very sensual, alchemic activity.”

Architectural facade of the landmark Harpa building on the lake's edge in Reykjavík

Façade of Harpa Reykjavík Concert Hall and Conference Centre (2005–11)

Eliasson’s studio is in a former brewery and chocolate factory in Prenzlauer Berg in Berlin, an area that was once part of the city’s Soviet Sector during the days of the German Democratic Republic and a haunt of intellectuals, artists and East Germany’s gay community. Eliasson splits his time between Berlin and Copenhagen, where his art historian wife, Marianne Krogh Jensen lives with the two children they adopted from Ethiopia. The huge four-storey studio is home to a collective of around 80 artists, architects, engineers, developers and researchers. Each floor is a distinct hive of creative activity. Eliasson is certainly not the first artist to run a collective. Andy Warhol’s Factory in New York springs to mind, but Eliasson and his studio work very much as a collaborative team – he likes to call it ‘The Lab’. He is, however, no ringmaster: “I have always insisted on an open and transparent studio. There is no mystical, magical authenticity idea in keeping me as a kind of mythical figure.”

One of Eliasson’s most celebrated designs involved a collaboration with Copenhagen- based architectural firm Henning Larsen and Icelandic studio Batteríið Architects. Inspired by basalt crystals found in the geology of the dramatic Icelandic landscape, Eliasson’s glass façade design for the Harpa concert hall in Reykjavík scattered reflections of the surrounding harbour, the fluid sky above and the looming Mount Esja across the bay. By night Harpa is a glittering spectacle of light. The building is in a constant flux of visual metamorphosis, which constantly alters perceptions. No one minute is the same. “The object is not necessarily the most interesting part about art, says Eliasson. “It is what the object does to me when I look at it or engage in it that is actually interesting. You are somehow provoked into a more negotiating role because you think, ‘What am I looking at?’ Then you are also more likely to enquire, ‘Well, what does looking actually mean and why am I seeing things the way I see it?’”

Installation artwork of a waterfall at the Palace of Versailles

‘Waterfall’ (2016) at the Palace of Versailles

Eliasson was born in Copenhagen but returned often to Iceland after his parents separated when he was eight. His father was a cook on fishing boats as well as an artist, his mother a seamstress. Growing up in Scandinavia, the varying light, storm winds, bible-black winter nights, crystalline ice and vibrant norðurljós (northern lights) all infused Eliasson’s imagination. During the long summer holidays of his youth, Eliasson returned to Iceland to spend time with his parents and grandparents. The Icelandic landscape has been a lasting source of inspiration to him, particularly in its unique power to challenge how as an artist you interpret place and space through its beautiful yet unfamiliar and primal character. Eliasson tells me he likes to sit in his Reykjavík studio for inspiration because of the extraordinary quality of light in Iceland due to the island’s high latitude. As a boy he recalls that during the oil crisis of the 1970s, the Icelandic government used to switch the power off at 8pm to save energy, announcing the blackout by ringing the church bells. Eliasson fondly remembers the long, haunting twilights of dense colours and long shadows that were the only source of light.

Curved stairway sculpture in the courtyard of buildings

‘Umschreibung’ (2004) at KPMG Deutsche Treuhand-Gesellschaft, Munich

At 15 Eliasson had his first solo show, of landscape drawings in Denmark. “My father was an artist who influenced me and both my mother and him were more focused on me feeling successful with what I did,” he reflects. “When I did crazy doodles, they would say, ‘This is a great drawing’ instead of ‘This is not a house’. My father would say, ‘Why don’t you just fill in the blanks and it may end up being a dog or cat?’ I realise now that this was not so bad because it gave me the confidence that something abstract actually had the potential of becoming meaningful. This is something I have carried throughout my life.” After studying at the Royal Danish Academy of Fine Arts, Eliasson moved to New York and worked for the Canadian minimalist artist Christian Eckart in Brooklyn. In the mid 1990s, he moved to Berlin, then a new cultural frontier following the fall of the Wall.

Read more: 6 Questions with renowned British art collector Frank Cohen

During the financial crisis Eliasson had an idea that he could save the Icelandic economy by buying all the grey sheep running around the country. Grey sheep are less popular than black or white sheep with farmers as they are harder to spot in the autumn, when they are rounded up and brought down from high mountain pastures where the grey sheep are indistinguishable from the rocks and the ground. “As an idea, a grey sheep is indecisive, it is a making-your-mind-up-as-you-go kind of sheep,” he says, with a bit of mischief. Eliasson’s plan was to farm these sheep in the harsher northern fjords where they would graze on wild berries and grasses. “The southern sheep are generally grass-fed sheep fattened up like turkeys in Kentucky,” he points out. “The texture of the wilder sheep meat is a lot darker, like deer.” Eliasson reveals he envisaged making his own version of Icelandic blóðmör blood sausage but with a North African twist, adding dates, onions, raisins and truffle oil. “People thought I was insane,” he says. “I guess Icelanders are not so much into North African food considering the history of the Tyrkjaránið pirate raids by the Barbary corsairs on the Vestmannaeyjar [a small archipelago off the south coast of Iceland] in 1627. I realised that I had probably contributed to the financial crisis rather than saved it but I tell you this sausage was amazing!”

Installation artwork in the Tate Modern London of a large yellow sun

‘The Weather Project’ (2003) at Tate Modern, London.

Amongst the sketches, models and large collection of vintage light bulbs in Eliasson’s studio there is an archery target. For inspiration, the artist will often pick up a bow and shoot an arrow into it. A lucky bulls-eye indicates a ‘yes’. It reveals Eliasson’s particular approach to his work. “I love supporting the people around me who I believe in and trust,” he says. “I learn so much from them, so it is a nice exchange. It’s a great luxury to be working with chefs, scientists or politicians. As long as I don’t start to cook or make science. I get stressed when I boil an egg.”

Answering the call

“This is a kind of profession you end up in,” says 29-year-old Victoría Elíasdóttir, who Condé Nast Traveller hailed in 2016 as one of the ‘10 Young Chefs to Watch’. “I kind of did,” she adds but then adds, “No, I kind of didn’t.”

Born in Denmark but raised in Iceland from infancy, Elíasdóttir grew up with food. After travelling around South America in 2007, she returned to Iceland and went to college. “Society said that being a chef was bad for your body, it’s not family friendly, you drink a lot and do drugs,” she says. “I tried graphic design and psychology. I started all these things but I always ended up talking about food, talking to my classmates and teachers about what I cooked yesterday, what I was going to cook tomorrow. In the end one of my classmates said ‘Why don’t you just give in?’”

Silver spiral sculpture in an art gallery space

‘Your Spiral View’ (2002), installation view at Fondation Beyeler, Basel

Elíasdóttir went to chef school in Reykjavík and initially found it tough: “My initial experience of being a chef was not very encouraging. On the other hand, I have always been drawn to things that kick up the adrenaline in a way.” After graduation she worked as head chef in a small summer hotel in southern Iceland, an idyllic place by a lake filled with wild trout and which grew its own tomatoes and cucumbers. There followed a stint at Chez Panisse in California under the eyes of culinary visionary Alice Waters before ending up in Berlin and helping run her big brother’s studio kitchen.

In 2015 she opened Dottír, a temporary restaurant in Berlin’s Mitte that occupied a building that had been a Stasi surveillance centre. It was a hit, with inventive dishes such as beet-infused salmon served raw and North Sea cod with Jerusalem artichoke cake, creamy sauce and trout roe. “Beetroot has been something that has been with me from as early as I can remember,” Elíasdóttir enthuses. “When I was child my mother used to serve it to me on a piece of rye bread with liver paté.” She also has a fondness for lakkrís (liquorice) and uses it when she can.

Elíasdóttir also caters for high-end corporate events. She recently created a seven-course vegetarian menu for Mercedes-Benz. “Everyone was a bit sceptical but afterwards I had comments from these big men, used to lobster and meat dishes, saying, ‘I don’t feel like I missed anything!’”

Avoiding the tired New Nordic cuisine label, the heart of her cooking is avowedly rooted in Scandinavian gastronomy. Think simple fresh seafood, herbs and regional, seasonal produce. “We have great farmers here in Iceland,” explains Elíasdóttir.

Sci-fi by design

Acclaimed French director Claire Denis’s new film, the sci-fi drama High Life, boasts a spaceship designed by Olafur Eliasson. Denis, best known for her widely praised films including the existential Foreign Legion drama Beau Travail (1999) and avant-garde vampire story Trouble Every Day (2001), has made her first English language film also her first foray into science-fiction.

High Life stars Juliette Binoche and focuses on a group of miscreant astronauts on a mission to reach a black hole in search of an alternate energy source. Eliasson’s involvement is his first work for a feature film but his second collaboration with Denis – together they made short film Contact in 2014 that explored themes of black holes and abstraction. Denis and Eliasson’s mutual fascination for these phenomena is evident in High Life, a story that Denis has been nurturing for 15 years. High Life opens in spring 2019.

‘Olafur Eliasson: In real life’ is at Tate Modern, London from 11 July 2019 to 5 January 2020. For more information visit: tate.org.uk and olafureliasson.net

This article was originally published in the Summer 19 Issue.

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Reading time: 12 min
Fashion designer william fan
Following his debut runway show at the 2015 Mercedes-Benz Fashion Week in Berlin, William Fan has emerged as one of the most exciting new talents in the fashion world and was recently selected as this year’s winner of the prestigious Mercedes-Benz International Designer Exchange Program. Here the German designer talks to Kitty Harris about working for Alexander McQueen, fusing traditional Asian materials with contemporary design and the androgynous future of fashion.
William Fan fashion designer

William Fan

LUX: How did you get into fashion design?
William Fan: I started to be interested in fashion at a very young age. The moment I could walk, I was always headed towards my mum and dad’s wardrobe. I loved styling. Then I started learning to sew and created my first wardrobe pieces when I was a teenager. After my high school degree, I wanted to perfect my art, so I went to the Netherlands to start my Bachelor of Arts in Fashion Design.

LUX: What was it like working for Alexander McQueen’s couture house in London?
WF: It was a unique experience. During the time I was working there, Lee was still alive and I could observe his power in every single detail he created. I learned to be a perfectionist and to tell stories with my collections.

LUX: You merge Asian materials, like cashmere and silk, with tecnhopolysether and bast fibre creating your own Euro-Asian dynamic. How does your Asian heritage influence your designs? And can you explain your process of sourcing fabric?
WF: I travel to Hong Kong and China four times a year. I go to the local markets and get inspired by the huge offerings. You can find everything there. From standard cottons and silks to crazy 3D PVC materials. I love the clash and the play-fullness when combining different materials.

I’m proud to have Chinese origins. I like to show this in a very quiet way, by putting Asian elements into my work. I like to analyse Chinese costumes, Kung Fu uniforms and I love watching old Bruce Lee movies.

William Fan new collection

Backstage: William Fan A/W Collection 17/18

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LUX: You were chosen as one of the designers by Mercedes-Benz’ International Designer Exchange Programme with your works debuting in Berlin in 2015. What did this achievement mean to you?
WF: I’m happy to show my work on an international platform. Mercedes Benz has been a big supporter since day one. They gave me my first runway show in Berlin in January 2015. I’m very thankful!

LUX: Your designs were used in the MB Collective video with M.I.A. at the start of 2017. How would you describe this experience?
WF: Exciting, surreal and happy. The moment I saw M.I.A. in a total WILLIAM FAN look it was truly smashing.

William Fan

Backstage A/W Collection 17/18

LUX: What do you enjoy most about your work?
WF: I love to create an emotion, image and world you can dip into. My collections always tell a story and I like to see my work as a movie. Every season there is another chapter, different scene or topic. But it always connects to the last one, which is really fun to play with. And of course I love to see my garments on random people on the streets. This is the most uplifting compliment.

LUX: You seem to be an international citizen moving between Germany, London, Hong Kong… how does travelling influence the way you design?
WF: Traveling makes my work more dynamic and diverse. I like to combine opposite energies.

Read next: Marsden Hartley’s Maine at the Met Breuer, New York 

LUX: What does the term “stylish” mean to you?
WF: I don’t like that term. It feels very old fashioned.

William Fan autumn/winter collection

Willam Fan A/W Collection 2017/18

LUX: Your clothes are designed to be unisex. Do you think that this is a direction fashion is moving towards?
William Fan: I think so. Take the phenomenon of sneakers. It doesn’t matter if you are a kid or grandma. Everyone is sharing a similarly styled sneaker. I think it will be the future… also in terms of ready to wear. Don’t give any borders or stamps to your clothes. If they fit and look good, who cares about the branding for women or men. I like to describe my wardrobe as ageless, universal and timeless. It’s meant to be open for everyone who wants to explore WILLIAM FAN.

LUX: What’s next for your brand?
WF: I’m trying to build up a solid base in terms of strong season-less wardrobe pieces. Those items will be sold on my online shop, which will be launching soon and I hope to grow my business internationally.

williamfan.com, mbfashionweek.com

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Reading time: 4 min
gorden wagener with mercedes benz concept car
Due to the technological revolution, design is more integral to our daily lives than it ever has been; but creativity will always be a fundamentally human trait, says our columnist, Gorden Wagener.
Daimler head of design

Gorden Wagener, Chief Design Officer at Daimler

The world is changing rapidly and the pace of change keeps accelerating. Because of that, there is a growing awareness about the details of every aspect of your life. The fact that our knowledge is shared globally, instantly, has created a greater awareness of design and the things that surround us. What everybody is aiming for is to create their own perfect world, and design is a key part of achieving that.

You can see this happening in the design of cars. Just 15 years ago, you would have a car, add some instruments and surface details and that was it – there was no design at all. Now, the complexity of this process has increased by a factor of about 100. We design each and every little detail. The seats and their surfaces are very design-driven, and so is all the digital stuff. The satellite navigation screens have become such a big topic. Previously, the headlamps were just there to illuminate and it didn’t matter how they looked; now each one of them is a super-complex little piece of art and technology. And, of course, good technology always has to work hand-in-hand with good design – think of your smartphone.

Read next: Luxury tourism returns to Zimbabwe 

GW from Mercedes-Benz

Gorden Wagener in the studio

All of this has made the world change utterly, and it’s cool to be part of that movement. When I studied design, it was very much a niche. But now you see how powerful it is to the point where it’s actually transforming the world and it is reshaping multibillion-dollar industries like ours in a dramatic way. It also means there are other areas where designers can focus.

Mercedes-Benz is not just a car company but an international luxury designer label. It’s important to create a holistic brand experience that extends from the product to the retail stores (which we design) and to selected luxury goods – to create an entire world, in fact. On the one hand, that positions us well as a luxury company, and on the other, it gives us feedback from other creative design disciplines, which in turn influences our own work and opens new doors to let us create things differently.

gorden wagener with mercedes benz concept car

Gorden Wagener with a Mercedes-Benz concept design

In the past three years we have moved from being a traditional luxury company to being a modern luxury company – from the parents’ generation to the next generation, and it seems to have happened in an instant. Our aim is to attract our consumers into a total world so that they never leave Mercedes. We design their apartments, their homes, their cars, their commercial airplane, their boat and private jet, the Mercedes Me Store where they can go for dinner, and so on. It’s about creating a world that completely surrounds you.

Read next: London’s hottest property development 

Our philosophy of Sensual Purity is a new movement; no-one has combined emotion and intelligence, the two basic tenets of humanity, within a single design movement before. Our designs are becoming more simplistic while keeping their sex appeal, which is again a natural thing. In the end, simplicity is always longer lasting than drama.

Emotional intelligence is deeply enmeshed in modern luxury and it is something a computer cannot have. A computer may have more intelligence than a human one day, but emotional intelligence is different. And to this day, we still make our key sketches on a piece of paper and only then do we digitize them and render them into 3D. Humans still lead design, despite the technological revolution.

Gorden Wagener is Chief Design Officer at Daimler, parent company of Mercedes-Benz. ‘Sensual Purity: Gorden Wagener on Design’, published by Condé Nast, is available at good bookstores worldwide.

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Driverless cars – this year’s big thing in automobiles – trade emotion for efficiency. Can the company that invented the motor car combine both? Caroline Davies speaks to Mercedes- Benz’s Dr Thomas Weber to find out

Tomorrow’s World: The driverless Mercedes F 015 takes to the road

Tomorrow’s World:
The driverless Mercedes F 015 takes to the road

The world of autonomous – or, in lay parlance, self-driving – cars, which has been on the horizon for a few years, is finally threatening to become reality very soon. Self-accelerating, self-braking, self-navigating models will soon follow today’s self-parking models in to the marketplace. But motoring is, for a significant minority, more than just the least painful way to get from A to B: in the world of luxury, a car is an end in itself, not a utensil. And for them, Mercedes-Benz has created a striking concept car, snappily named the ‘F 015 Luxury in Motion’.

Not available in a showroom near you ever – its purpose is as a debating point and research showcase – the F 015 re-conceptualizes the purpose of a car. Tellingly, rather than reveal it at a motor show, Mercedes-Benz selected the Consumer Electronics Show (CES) in Las Vegas, the world’s biggest tech fest: a signal that this is not just a car. It is also the company’s riposte to latent threats by Apple, Google and other tech firms that they will disrupt the world of cars like they disrupted the world of the PC.

At the CES I spoke to Thomas Weber, effectively the global number two at Daimler, the parent company of Mercedes-Benz, about why they had developed it. “We asked ourselves, ‘What is luxury [motoring] in the future?’” he said. “It is time, space and access to information.” That was the driving force behind the future driving concept.

Screen Shot 2015-06-10 at 22.16.22

Meet the Mercedes: Dieter Zetsche, head of Mercedes- Benz and chairman of Daimler, unveiled the F 015 in Las Vegas

As the executive board member in charge of research and development for the world’s leading luxury car company, Weber’s view is carefully observed by industry watchers. The monolithic design of the car gives passengers the largest possible space, he says. The inside, upholstered in white leather and open-pore walnut wood, has four rotating chairs, allowing guests to look at the road or each other. The door panels are touch screen, allowing passengers to call up contacts, information, the route, music or points of interest along the way. Unlike the original cars Google produced, there’s a steering wheel, should you feel the need to take over. Also unlike Google’s cars, it feels like a car, not a disposable electronic device.

The car is, in part, a response to what Mercedes-Benz feels will be one of the major issues of the future: a burgeoning urban population. As the world moves to live in the city, roads will become increasingly congested. An automated car provides two solutions to the problem. Firstly, it gives the passenger time back, free to do what they want instead of driving. Secondly, it allows for cars to be shared; once a car has dropped off one passenger, it is free to collect another rather than sit in a car park.

“If you want to create more than only a car, then you have to do more than only look at the car,” says Weber. “You have to ask what a city in 2030 will look like. We know that more than 50 per cent of all people will live in crowded urban areas. Then what happens? What will the customer do in their car? You have to understand their lifestyle. The car is part of your daily life, your digital companion.”

Weber believes that while a self-driving car from Mercedes may be an efficient space when it is driving itself, it will still provide pleasure when you want it to, unlike other modes of transport. He does not believe that driving will become obsolete.

“[Transport autonomy] will happen in taxis and trains but not in the car,” he says. “It is comparable to skiing. Everyone takes the lift to the top, but the enjoyable part – downhill – you want to do yourself.”

City Slicker: The Mercedes F 015 could revolutionize urban life

City Slicker:
The Mercedes F 015 could revolutionize urban life

Admittedly, a machine would in most circumstances be a better driver than any human; they don’t get tired, distracted or forget which side of the road they should be on. Accidents could reduce to near zero; insurance, too. “We need autonomous driving to realize our vision of accident-free driving,” says Weber. “With sensors and these machines we can mitigate most of the critical situations where accidents happen.”

There are still issues – technological and legal – to iron out before these cars will be on the road. “There is a concern that some of our colleagues will do certain steps too early and terrible accidents could happen based on poorly realized autonomous cars,” says Weber. “If that happens then we could be forbidden from developing these cars. We need to do everything possible to mitigate these early failures.”

One such issue is strong internet signal; creating a bandwidth strong enough to control a full highway requires creating this digital infrastructure. Manufacturers will also have to wait until the legal framework is in place. Who is to blame if an autonomous car hits a pedestrian? What if a car was faced with a moral dilemma: for example, a mother pushes a baby in a pram into the path of an autonomous car on one side, as a cyclist is overtaking it on the other. Which way should it be pre-programmed to go? An autonomous car, for all its computing power, will not make decisions of its own: it will do what it has been told to do.

Weber is keen to have these discussions early. “Legal discussion, social discussion, acceptance discussion – these things take time,” he says. “But we have cars on sale with first situations of this technology. We have a road map.” The first autonomous cars will probably be developments of today’s self-parking cars, with drivers taking control at times.

Legislators have already started thrashing out these details and manufacturers have begun to steadily introduce autonomous elements, easing the population into the idea with the expectation that fully autonomous cars will be on the road as early as 2025. For many, that remains a frightening thought, but we have been entrusting our lives to aeroplane autopilots for years. At least style needn’t be a worry; with Weber in charge, autonomous cars will have plenty of panache.

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Reading time: 5 min