Exterior deck of yacht
Exterior deck of yacht

The Princess Yachts’ X95 flybridge

Antony Sheriff has transformed the fortunes of Bernard Arnault’s yachtmaker Princess, creating boats that are stylish, in demand and environmentally innovative, for a new generation of consumer. LUX gets his story
Business man on yacht

Antony Sheriff

“It’s the sports car of the range. The hull reduces drag by 30 per cent, and it has sports-car-like performance and a Pininfarina design.” Princess Yachts CEO Antony Sheriff is enthusing over a projection of the R35, his company’s cool-looking 35-foot yacht, the latest in a series of innovations he has overseen in what is fast becoming known as the most dynamic yachtmaker in the world.

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“Sometimes,” he says, “if you are doing something new and are innovating, customers don’t know what they want until you give it to them.” Sheriff has been responsible for a number of innovations at the company, which is owned by LVMH-owner Bernard Arnault through his private equity company L Catterton, both on the product side and on partnerships.

yacht bedroom

Superyacht on ocean

The stateroom (above) and exterior of X95 yacht

In 2016 he launched a collaboration with the Marine Conservation Society, aimed at helping clean up ocean plastics, conserve coral and aid the conservation of marine creatures such as turtles. The Italian-American, who in his previous job launched McLaren’s hybrid P1 hypercar as CEO of the company’s road-car division, is disarmingly straight talking. “We are an industry which makes beautiful products, but we haven’t always been that mindful of the effects they have. We wanted to do something quietly to reduce the impact of yachts on the sea.”

He says the impetus has not – yet – come from the market, but from his own initiative. “We are trying to do the right thing and would rather be on the front foot than the back foot. People enjoy yachting because of the beautiful environment, and we need to try and maintain the water in the state we found it in.”

Read more: Chelsea Barracks is redefining London’s garden squares

Sheriff says that, as with cars, the need to innovate for environmental reasons has actually ended up bringing better products to market. He points to the example of the X95, which has up to 40 per cent more space than its predecessor while using 30 per cent less fuel and matching it in performance; and the Y95, another super-slick collaboration with Italian design house Pininfarina, which seems to have taken up its unparalleled design of luxury modes of transport where it left off with Ferrari after the end of a collaboration there spanning decades.

yacht on a waterway

The R35 performance sports yacht

Sheriff is a little scathing about some of the bloated products on offer from other yachtmakers, and adds: “We are putting the elegance and refinement back in yacht design, creating yachts that look like they belong on the ocean.”

Ultimately, though, he says the biggest change during his tenure since 2016 has been the change in the nature of the consumer. “Increasingly people are buying yachts not as status symbols but as places to spend a wonderful time with family and friends. You go on a family vacation in a yacht and it’s the best vacation possible: the kids stay together with you for fantastic family time, they can’t run away to the nightclub, and you get to spend time with each other in private in a beautiful place.” And, if some of the latest Pininfarina designs continue in the same vein, on a beautiful place, too.

Find out more: princessyachts.com

This article was originally published in the Summer 2020 Issue.

Reading time: 3 min
Private tropical beach with sun loungers and palm trees
Private tropical beach with sun loungers and palm trees

The beach at the Rosewood Baha Mar

Baha Mar is the latest and most prestigious resort to open in the Bahamas. With three leading hotel brands and all the residential lifestyle amenities you could wish for, you may be tempted to move there permanently, says Jenny Southan

Said to have the clearest sea water in the world, the 700-island archipelago of the Bahamas has long been a glittery bolthole for holidaymakers and expats looking for a luxurious paradise to make their home, even if only temporarily. Part of its allure can be put down to its association with James Bond, whose escapades often took him to these parts. Scenes in Casino Royale, for example, were shot on New Providence Island, where the capital Nassau is located, and where non-stop BA flights from London touchdown along with services from the US.

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Life in the Bahamas (just 55 miles east of Florida and one of the oldest members of the British Commonwealth) is rich with ways to spend your time, be it strolling along the pink sands of Harbour Island, watching flamingos at West Side National Park on Andros, or viewing Long Island’s blue hole, one of the deepest on Earth. Activities range from diving and sailing to bone-fishing and swimming with pigs on Big Major Cay. With a year-round outdoor swimming climate, the islands are perfect for whiling away the endless days of summer, winter and everything in between.

The desirability of New Providence as a destination has been enhanced by a new resort, Baha Mar, on Cable Beach. Costing US$4.2 billion, it made its debut in 2017 with the opening of the Baha Mar Casino (the largest in the Caribbean, with 119 gaming tables, high-limit betting and private gaming rooms), the 18-hole Jack Nicklaus-designed Royal Blue Golf Course, a flagship ESPA spa with 24 treatment rooms, and the Racquet Club Baha Mar. Also there are the Baha Mar Convention, Arts & Entertainment Centre and the Grand Hyatt Baha Mar hotel, and beyond the show lakes and fountains, you will discover 30 designer boutiques, with brands such as Rolex, Bulgari, Hublot and Chopard.

Exterior of luxury beach-front hotel with pink facade

The exterior of the SLS Baha Mar hotel

With direct access to a kilometre-long white sandy beach, the 299-room SLS Baha Mar opened soon after in November 2017, while spring 2018 saw the unveiling of the 237-room Rosewood. There are fully serviced one- to six-bedroom oceanfront residences and villas from $705,000 at the SLS and from just below $1m at Rosewood. For UK citizens looking to buy property, Baha Mar provides enticing new options in this long-standing tax haven, with no income tax charged to residents no matter where in the world they earn their money. Once you own a house or apartment valued at more than $750,000, you are eligible to apply for permanent residency, and for anyone investing in excess of $1.5m, their application may be expedited.

Interiors of a contemporary bar with sofa seating and indoor plants

The Monkey Bar at SLS

The jet-set lifestyle of Baha Mar is easily enjoyed. The SLS Baha Mar, which is operated by US hospitality group sbe, has become a popular hotspot for entertaining. In addition to Mediterranean restaurant Cleo and trendy Monkey Bar, there is Privilege for upscale pool parties, rooftop lounge Skybar (the only one in Nassau), modern Japanese restaurant Katsuya, Fi’lia by the James Beard award-winning chef Michael Schwartz, and nightclub Bond, conceived by rock singer Lenny Kravitz’s Kravitz Design. Carna for steaks is coming soon.

Read more: Ultra-luxury development One Monte-Carlo opens in Monaco

The new Rosewood, meanwhile, has farm-to-table London-style brasserie Commonwealth and its exclusive Rum Room; and Costa, which features pavilions surrounded by water and a menu of seafood and meat dishes with a Latin American twist. In addition is The Library where a Bahamian-style afternoon tea is served. The heavenly Manor Bar features design inspired by a yacht interior – all dark polished woods and blue velvets.

Luxury hotel lobby with contemporary furnishings

The Living Room at Rosewood Baha Mar

The design of the property itself is reminiscent of a Bahamian island estate home, with white weatherboarding, tropical gardens and verandas. And to ensure the stresses of work are smoothed away, Sense, a Rosewood spa, has created treatments based on ancient Bahamian rituals using local plants such as lignum vitae, moringa leaf, cassava and neem tree.

For those interested in a base on the island, Rosewood has one- to three-bedroom residences (from $995,000) with private concierge and butler services, plus four-to six-bedroom beachfront villas with their own pool (from $6.4m to $25m). Buyers at Rosewood and SLS are eligible to apply for permanent residence status. Dependent on nationality, buyers may be entitled to tax benefits including capital gains and income tax exemptions.

Owners of the residences at SLS and Rosewood enjoy access to the members-only Nexus Club (with its champagne bar, pool with day beds, private gaming and cigar bar) plus the 65m (213ft) super yacht Eternity, on which they can cruise the archipelago or visit Baha Mar’s own 15-acre private island, Long Cay. Staffed by Rosewood and available for private hire, this is where sybarites can relax in a hammock on the beach with a glass of rum. Life doesn’t get any better than this.

Find out more: bahamar.com/residences/

This article was first published in the Winter 19 Issue.

Reading time: 4 min
Rooftop restaurant with tables laid ready for dining and views of the sea and a fort in the distance
Colourful entrance to Mikasa with turquoise tiled staircase and the shadow of palms

The entrance to recently opened boutique hotel, Mikasa.

Most luxury travellers know that the most beautiful corners of Ibiza are in the North, far away from the strip of infamous clubs, but the opening of new boutique hotel Mikasa in the centre of Ibiza Town is a game changer, says Digital Editor Millie Walton – and it’s open all year round

It’s early evening in Ibiza and we’re sitting on the rooftop terrace of the newly opened Mikasa hotel at the Lebanese restaurant. The surface of the sea is shimmering gold with the light of the setting sun and the super yachts loom almost spectral in the rosy hue. As it’s not yet 8pm, we’re the only ones on the terrace (in the Med, the evening begins proper at 11pm) and it’s almost completely silent apart from the occasional drift of voices from the street below and the call of seagulls. It’s hard to imagine that this is the heart of Ibiza Town, a stone’s throw from the infamous nightclub Pacha, in full swing of high season. Of course, it’s not all like this, Ibiza hasn’t miraculously transformed into a quiet paradise island, but Mikasa, somehow, has found a calm corner in the midst of the carnival.

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Rooftop restaurant with tables laid ready for dining and views of the sea and a fort in the distance

Mikasa’s rooftop Lebanese restaurant with views of the Marina and Ibiza Old Town.

The hotel opened earlier this year, by the same people behind Beachouse and Finca La Plaza, two of the island’s most exclusive venues, and it offers the same level of sophistication with 16 beautiful rooms, furnished simply with natural woods and linens. None of the rooms are enormous, but the best have their own balconies which catch the sun at various times of the day depending on which way you’re facing. Ours overlooks a small courtyard, whilst the other side benefits from glimpses of the sea.

Read more: Sassan Behnam-Bakhtiar in conversation with Jean Cocteau

Downstairs, there’s a restaurant where breakfast is typically served and trendy looking freelancers perch throughout the day on their Macs, sipping freshly pressed juice. A famous blogging duo arrived earlier this morning to pose against the turquoise tiling at the entrance — you can tell that the design of the hotel has taken the Instagram culture into account without being gimmicky, but in the sense that there’s bright, photogenic colours and well curated ornaments. Even the food is presented to seduce the camera lens.

detail image of luxury bedroom with gold overhead lamp, plus pillow and gold railing

Mikasa’s 16 rooms are named after the monthly moons.

Our tasting Lebanese mezze arrives just as the tables around us begin to fill and within half an hour, the place is full. Mikasa is the group’s first hotel, and up till now they’ve been mainly known for exceptional dining with Finca La Plaza regularly being listed amongst the island’s top restaurants. Located in the gorgeously picturesque town of Santa Gertrudis (a fifteen minute cab ride from Mikasa), Finca La Plaza serves seasonal Mediterranean food in a secluded courtyard laced with fairy-lights. On a previous evening, we dined on fresh, oozing burrata with anchovies and baba ganoush, tender octopus with sweet kumquat confit and wild seabass with sautéed broccoli and sweet garlic.

So we have high expectations for tonight at Mikasa. Whilst there’s initially some confusion with our waiter on what we, as pescetarians, can and cannot eat, the meal is fabulous; rich creamy humous paired with a crunchy fattoush salad, falafel and tangy marinated prawns which are cooked to mouthwatering perfection.

Detail photograph of grilled octopus tentacle with salad and sauce

Octopus with sweet kumquat confit at Finca La Plaza restaurant in Santa Gertrudis.

Beachouse is the group’s daytime venue (also a fifteen minute cab drive away), located on the far end of Playa d’en Bossa, far away from the crowded package hotels and the spill of tipsy tourists. We arrive early one morning for a dynamic beach yoga class, followed by a wholesome breakfast. The classes are held every weekday morning at 09.30am and are donation only – the proceeds go towards the keeping the sand and sea clean.

Read more: Wendy Yu on building bridges between the East and the West

Beach yoga lesson in front of beach restaurant

Morning yoga on the sand in front of Beachouse.

The Beachouse is by far the most beautiful venue on this strip of sand with plush double or single sun-beds, waiter service and a cool, open sided restaurant. During our trip, there’s a party with a live DJ playing a set from 6pm whilst people sway on the beach and barefoot children race between legs. Unlike a lot of Ibiza’s party venues, which are essentially overpriced sticky clubs, Beachouse has a relaxed, hippie kind of vibe and attracts a high-class cliental.

Luxury beach club with plush sunbeds and a tall palm tree set against a blue sky

Luxury double daybeds can be reserved at Beachouse with a minimum spend of 100 euros.

Our only gripe is that calling a taxi is tricky at nighttime in Ibiza Town. Even with the help of Mikasa’s reception, we have several cancel on us last minute. It would make more sense for the hotel to offer their own private transportation to and from their various venues, that way guests could drift with ease in a perfectly sealed bubble of luxury.

Mikasa is open all year round, to book a room visit mikasaibiza.com; for a reservation at Finca La Plaza – fincalaplaza.com; and for more information on Beachouse – beachouseibiza.com

All photography by James Houston

Reading time: 4 min
Dramatic mountainous landscape of Torres del Paine National Park in Chile, South America
Dramatic mountain landscapes in Chile, one of 2018's luxury travel destinations

The dramatic landscapes of Chile. Image by Ruben Santander

Geoffrey Kent, Abercrombie & Kent’s chairman and founder, spends around 270 days on the road every year. In this month’s exclusive column for LUX, he pins down some of luxury destinations that will be trending in 2018 and gives his insider tips on where to stay and what to do


Armenia is one of Europe’s best-kept secrets. Known as the “Land of Churches”, it’s scattered with magnificent monasteries, ruins full of relics and centuries-old cathedrals. The now-defunct Kingdom of Armenia was the first country on the planet to adopt Christianity. It’s said that two of the apostles – Thaddeus and Bartholomew – spread the religion’s ideas northwards from the Holy Land to Armenia after Jesus’ crucifixion.

Landscape in Armenia, one of the hottest travel destinations of 2018

Armenia countryside. Image by LEMUR Design

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During my recent visit, the many highlights included visiting UNESCO-listed Geghard Monastery and Zvartnots Cathedral, the Hellenistic-style temple of Garni and Khor Virap, from which there are magnificent views of Mount Ararat. Whilst at Khor Virap, I particularly enjoyed partaking in the tradition of releasing doves in the hope they’ll fly to the mountain’s summit.

The “Pink City”, Yerevan is one of the world’s oldest inhabited cities. It’s home to the Yerevan Brandy Company, which has been producing cognac since 1887. During World War II, Stalin apparently shipped cases of Armenian cognac to Winston Churchill, who first tasted the spirit at the Yalta Conference.


Though small, Montenegro may be the next major thing in the Balkans. With some wondering if it’s the ‘next Croatia’, the country’s tourism star is on the rise thanks to the development of a new multimillion-dollar marina on Boka Bay. When it opens in 2018, Portonovi will lure the Adriatic’s yachters to shore with its siren’s call. The marina’s lifestyle resort will include Europe’s first One&Only resort, a yacht club and an Espace Chenot spa. I’ll be cruising around Montenegro on a superyacht this September, docking at Portonovi and attending a private opera on an islet in Kotor Bay, which is on the World Heritage List.

Montenegro's blue skies and mountains surrounding Boka Bay

Montenegro: the new pearl of the Balkans. Image by Faruk Kaymak


In my experience, most travellers touch down in Santiago and head straight out of town – north for the stark beauty of Atacama or to the wild expanse of Patagonia down south. In this sliver of South America, which will celebrate 200 years of independence from the Spanish Empire in 2018, there’s so much in between.

Read next: Artist Rob Munday’s extraordinary holographic portraiture

Long overlooked, Santiago is worth pausing in. The food scene is piping hot, with restaurants like Boragó at the fore. More and more design-centric boutiques are popping up. As if that wasn’t enough, it’s all framed by the stunning surrounding Andes. With BA’s relatively new nonstop flights to Santiago, it’s more accessible than ever.

Dramatic mountainous landscape of Torres del Paine National Park in Chile, South America

Torres del Paine National Park, Chile. Image by Olga Stalska

Once you’ve finished exploring Santiago, I recommend heading to Patagonia to stay at one of my favourite hotels. The Explora Lodge provides some of Earth’s ultimate views. Sitting at the breakfast table on a clear day, the view is one of the most beautiful you’ll ever see – with glaciers, snowcapped mountains and the lake. The trouble is you must get lucky. I’ve been there several times and you might get horizontal snow when it’s windy so that you can’t see more than a foot ahead of you.


Rudyard Kipling, Disney and the UK’s close ties to the subcontinent obviously have had an indelible effect on our psyches. India’s appeal is evergreen and the classic introduction to this colourful and captivating country is the ‘Golden Triangle’ – Delhi, Agra and Jaipur. Before travellers visit the tangled jungles of Madhya Pradesh, the tranquil backwaters of Kerala or the Bollywood sets of Mumbai, the Golden Triangle is essential India.

Mother and child walking in colourful building in India

Travellers continue to be entranced by the colours and culture of India. Image by James Houston.

Most just dip into Agra for the Taj Mahal, but with the famed mausoleum under restoration-related scaffolding at the moment, there are new cultural attractions emerging. Famed architect David Chipperfield is collaborating with New Delhi-based Studio Archohm on the Mughal Museum. Located near the Taj, this modern marble palace is due to open any day now. I like contemporary architecture so I’m very excited about this.


A camel crosses in front of the pyramids in Egypt

Image by Martin Widenka.

This isn’t the first time Egypt’s been on my ‘where to go next’ list, but it’s back because this ancient country is  buzzing with renewed confidence. It’s been a bucket-list destination for centuries, but there has never been a better time to travel to Egypt. There are new hotel openings to entice, such as the 39-storey St Regis in the heart of old Cairo.

New tombs are being discovered regularly. A trio of rock-tombs were unearthed 125 miles south of Cairo and another was found on the left bank near the Valley of the Kings. And most excitingly, the world’s largest archaeological museum, the Grand Egyptian Museum (GEM) will open in 2018 in Cairo. Not only that, but its many fabled sites are free of crowds and open to in-the-know travellers. The experience for tourists in Egypt right now is as welcoming and upbeat as I’ve ever seen it, but the ability to see the pyramids without crowds won’t last long.

Find out more about Abercrombie & Kent’s luxury tours: abercrombiekent.co.uk

Reading time: 4 min
New yacht by Heesen Yachts launched at MYS

The 70m Galatica Super Nova: Heesen’s biggest yacht to date

The new CEO of Heesen Yachts, Arthur Brouwer has stepped up to the helm at an exciting time for the luxury brand. Following the launch of their biggest yacht to date, 70m Galactica Super Nova at the Monaco Yacht Show, Arthur spoke to LUX, as part of our Luxury Leader series, about meeting the demands of the modern consumer, new technologies and sailing on the Amalfi coast.

Portrait of CEO of Heesen Yachts

Arthur Brouwer. Image by Dick Holthuis

LUX: What makes a yacht truly luxurious?
Arthur Brouwer: At Heesen Yachts we strive to combine engineering and design, with luxury elements such as detailed interiors with high-end materials. All these aspects are perfected with top-notch technology, innovation and modern cutting edge-design, creating a truly luxurious yacht.

LUX: How has the super yacht market evolved in the last ten years?
Arthur Brouwer: Superyacht owners are now looking for bigger, faster, yet comfortable and silent superyachts. The exteriors are becoming increasingly important with more request for more outside space to enable guests onboard to take in the surroundings. 70m Galactica Super Nova, launching at the Monaco Yacht Show on September 28th, is the perfect example of this trend, with a maximum cruise speed of 30 knots which is exceptional for such a calibre.

Read next: Francois Paul Journe on the art of watchmaking

LUX: What are the most difficult issues you face as CEO of an international business?
Arthur Brouwer: As discussed previously, the superyacht market is forever evolving and changing. As you can imagine, building a superyacht takes a certain amount of time, and when building on specs, we take a risk in offering the market something we predict will be suitable for future expectations. With the help of my great team, we seem to get it right though, but it is a risky process. Next year we will launch Project NOVA, a 50 metre Fast Displacement featuring a new hybrid technology for silent cruising. As we expected, silence is becoming the ultimate luxury.

Galatica Super Nova Heesen Yacht

The spacious foredeck can be used as helipad, sunbathing platform, informal dining space or an outdoor cinema

LUX: How have the demands of your customers changed?
Arthur Brouwer: More and more our customers are asking for detailed and extravagant interiors and design. Since we build full-custom superyachts, we constantly seek to satisfy these demands, however outrageous, and generally make the impossible, possible. We are also very lucky to have a team of exceptional in-house naval architects to make this happen.

Read next: Jean-Claude Biver on the levels of luxury

LUX: All of your yachts are bespoke designs, what’s the most challenging customization you’ve faced?
Arthur Brouwer: I think the most challenging customization was creating a glass pool bottom. The engineering around this had to be detailed to perfection to make sure the yacht could still cruise at high-speeds without shattering the glass floor.

LUX: What are the most interesting growth areas of your market?
Arthur Brouwer: I may seem repetitive, but once again, size is the constant growing area for superyachts. This is why we are currently building an 85m dry dock, meaning we will be able to build yachts up to 80m.

Luxury yacht by Heesen Yachts

The yacht features a 6m swim-jet infinity pool with waterfall, glass-panelled bottom and spa jets for hydro massage

LUX: Are your competitors other yacht companies or houses, other indulgences etc?
Arthur Brouwer: We are competing against all the other shipyards, but competition is good. It means that we continue to raise the bar year on year and deliver at an ever higher standard.

Read next: Cary Arms brings luxury to Babbacombe Bay

LUX: What are your best insider’s tips for visitors coming to the Monaco Yacht Show?
Arthur Brouwer: Obviously no trip to the Monaco Yacht Show would be complete without a visit to a Heesen yacht, particularly this year where Galactica Super Nova is proving to be one of the stars of the show.

LUX: Where’s your favourite place to sail?
Arthur Brouwer: I love to sail to all kinds of exotic places, but a personal favourite is the Amalfi coast.

Read next: Investment tips from international entrepreneur, Javad Marandi

LUX: What’s next for Heesen Yachts?
Arthur Brouwer: Other than the development of unusual specialist builds like Project Nova; over the last few years we’ve seen a trend in the demand for bigger and bigger yachts, which doesn’t seem to be slowing down. We’ve just completed the addition of an 85m dry dock to our shipyard which will allow us to develop 80m yachts.

LUX: How do you relax?
Arthur Brouwer: Not at the Monaco Yacht Show! I enjoy long distance classic rallies.


Reading time: 4 min