Penfolds creates wine from multiple vineyard sites

Think of the world’s great historic wine countries, and you might think of France, or possibly Italy or Germany. Yet one fine wine brand celebrating its 180^th anniversary this year hails from the other side of the planet. Penfolds, maker of iconic wines like Grange and Yattarna, prized by collectors around the world, was founded in South Australia at a time when King Louis Phillipe I ruled over France. Penfolds was founded a few months after vulnerable and celebrated champagne house Krug was created on the other side of the world – giving it the status of effectively being an Old World estate from the New World. Nearly two centuries later, Penfolds produces great wines from France, and the US, as well as its native Australia. Here, we take a look back through the archive of the world’s most innovative luxury wine brand

Penfolds was formed around the same time as the Krug champagne house on the other side of the world, at a time when the Habsburgs ruled much of Europe, Queen Victoria was in the early days of her reign, and China was ruled by the sixth Qing emperor. Back in 1844 and for the years after, Penfolds became known for producing high quality brandy (in rather beautiful bottles, shown here); the length of its heritage adds to its status as effectively an old world wine house from the new world.

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A classic car even the LUX car collector community may not have seen before, the Penfolds bottle cars made up in style what they lacked in high performance. They operated during the 1930s and 40s to promote Penfolds.

Used as delivery vehicles, they were often seen at Royal Shows and leading vintage processions. Penfolds Magill Estate in South Australia has a small-scale working replica and meanwhile Ferrari might be seen to have (inadvertently) produced its own tribute with the collector-only single seater SP1.

This ad from the 1930s shows the craft of grape harvesting – very much on trend 180 years later – and features a strapline which has remained a constant in Penfolds literature throughout the decades since – 1844 to Evermore. For a New World wine company with global reach, reminding its collectors and consumers that it has a history longer than many fashionable estates in the Old World, has been a constant.

The community and sustainable development element, now so important in many companies’ ESG programming, has also been a constant and in 2024, its 180th anniversary year, Penfolds launched a new sustainability programme entitled Penfolds Evermore, which includes a global grant program that will see the brand donate $1 million AUD over the next 5 years to support local community initiatives around the world.

Age is an enduring and essential piece of messaging in the fine wine world. Better wines become better with age; old vines produce better grapes; and age is also a component of heritage. All of this is alluded to in this Penfolds advert which appeared in the Australian newspaper, in 1934.

The picture on the wall in this ad creative is in fact a Penfolds ad itself, featuring a well-known New Zealand-born champion thoroughbred racehorse in Australia called Phar Lap, whose trainer was a friend of Leslie Penfold-Hyland. The inclusion of the decanter, as well as allowing the play on words, also suggests Penfolds wines need to be decanted – either because they are complex and need aerating, or because they can be aged a long time and throw a sediment, which needs decanting out.

White Burgundy, Claret, Chablis – all are French wine types from specific regions. Back in the 1960s, global wine companies were allowed to use them to describe wine styles from elsewhere. Not only is this forbidden now; a company like Penfolds has more than enough of its own identity not to need to need the allusions. Seeing this advertising now made us wonder, though: Penfolds Yattarna Bin 144, its flagship Chardonnay, is made from the same grape used in white Burgundy and Chablis.

Does it taste like either? Our view is that it has an intensity and complexity of its own, while retaining the freshness of the top French Chardonnays from areas like Chassagne-Montrachet and Corton-Charlemagne.

Read more: A tasting of 31 years of Penfolds Bin 707 Cabernet Sauvignon

One of the rarest and most sought-after wines in the world, Penfolds Bin 60A 1962 is considered by many to be the finest Australian wine ever made. Decanter magazine named it as as one of its top 10 wines to try before you die in 2004.

Made by legendary Chief Winemaker at the time, Max Schubert, who had previously created Penfolds iconic Grange in 1951, 1962 Bin 60A is a blend of two-thirds Coonawarra Cabernet Sauvignon and one-third Barossa Shiraz. The wine was never commercially released and is now among the rarest and most sought-after wines in the world.

Sitting alongside Grange in the upper echelons of the Penfolds portfolio is St Henri. Originally made by a Frenchman, Léon Edmund Mazure, in the 19th century at the Auldana winery, which neighboured Penfolds Magill Estate in Adelaide, Penfolds bought the property in 1944, and in the 1950s, while winemaker Max Schubert was busy creating a Bordeaux-esque wine which would go on to become the legendary Grange, another winemaker at Penfolds, John Davoren, re-created the original Auldana style, using the historic name, St Henri. Regarded as a wine with spectacular ageing potential, St Henri is a collectors’ item beloved of many wine critics around the globe.

Read more: Travelling Botswana on Eco-safari, Review

Penfolds is the most imaginative and thoughtful fine wine company in the world – without any doubt. Nobody else makes wines at the top level from the US, France and Australia, including blends from these countries, and nobody else pushes the boundaries while retaining the highest quality.

To evolve while keeping icons (like Penfolds Grange) at its heart is a challenge: all the remarkable given that there have only ever been four Chief Winemakers at the helm of Penfolds – Max Schubert, Don Ditter, John Duval and Peter Gago; Gago himself has been in charge for 22 years. There’s no complacency here, and a fascinating desire to keep creating something new, while retaining the respect and acclaim of the fine wine world.

www.penfolds.com

The Magill Estate, South Australia, home of Penfolds since 1844

One of the world’s great red wines comes, unusually, not from a hallowed single piece of land, but from an ever-varying blend of vineyards in South Australia. Penfolds Bin 707 has risen meteorically into the consciousness of wine collectors in the last couple of decades, renowned for its silken balance and depth. Darius Sanai meets Penfolds Senior Winemaker Steph Dutton over a tasting of vintages ranging from 1990 to 2021 to discover insights into a wine every connoisseur should be considering for their cellar, dining table – and home cinema

Wine connoisseurs seeking the world’s great Cabernet Sauvignons typically have two broad styles to explore. There are the old-world wines of Bordeaux, including great names like Chateau Lafite and Chateau Mouton-Rothschild, Cabernet-dominated red wine blends that are complex, often austere, and reserved; and the more exuberant, rich, sweeter style of Napa Valley Cabernet from California. To these (very broad generalisations), we can add a third: Bin 707, a Cabernet Sauvignon made in South Australia by the celebrated wine brand, Penfolds.

Bin 707 is distinctive as, like many Penfolds wines from Australia and elsewhere, it is not sourced from a particular estate or plot of land: instead, each year, the winemakers choose what they think are the greatest Cabernet Sauvignon grapes from around the region, that will work best in harmony with each other, and blend them to make Bin 707. (And in years when the grapes are not deemed good enough, the wine is not made at all).

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The wine has a typical Penfolds high-end class and style: immensely smooth, refined, sophisticated and balanced, without being overwhelming with any single element: neither too rich, nor austere, nor over fruity, nor bitingly tannic. And like all the world’s great wines, Bin 707s develop with age, adding layers and subtlety while retaining their essential character and soul.

But how do you create such a distinctive wine? Darius Sanai organised a conversation and tasting, over Zoom, with Steph Dutton, Penfolds winemaker, to find out more. Dutton outlines in her own words some background behind what is becoming one of the world’s legendary Cabernets; and as they taste through vintages, both Dutton and Sanai give their thoughts on each.

Steph Dutton conducted our tasting from the tasting room at Penfolds celebrated Magill estate in Australia

Steph Dutton, Penfolds Senior Winemaker, on Bin 707:

“Bin 707 has always led the charge for Cabernet, which here in Australia was a variety that took longer to find its feet compared to Shiraz. Yet Cabernet is still king in the fine wine world in terms of its nobility, its ageability, and this ability for Cabernet to tell a very long-lived story.

Bin 707 is now attaining a real cult following that has previously always been attached to Grange (Penfolds’ famous Shiraz). Our job as winemakers with a wine like Bin 707, which has been around since its inaugural release in 1964, is to honour the style that our predecessors have already carved out, but we should also still be making the 1% and 2% changes every year in the right direction in the name of excellence.

Whether it’s Grange or Bin 707 , the rule about selecting the fruit to go in the wine is that it doesn’t matter where it comes from, as long as it’s the best. And so as you go through warm vintages, cool vintages, and everything in between, the different regions are going to be represented at different percentages. It’s the best of the best from each vintage.”

Bin 707 has a distinctive and balanced style of its own, appealing to collectors of Cabernet Sauvignon around the world

Penfolds Bin 707 1990

Steph Dutton: 1990 is probably one of the most famous vintages in South Australia, so it was sort of the logical place to begin today. I will always be fascinated to know what the 1990 was like at the time, as I can’t time travel and go back and know what it looked like during vintage. With this wine, I like to say you can be the most intense voice in the room, but it doesn’t mean you’re the loudest voice in the room. And I think as wines age, the best examples do keep their intensity, but they become a little bit more subtle and less obvious. It’s almost like the components are retreating into themselves a little bit more, but they’re resolved.

Read more: Bettina Bryant on California’s Bryant Estate

Darius Sanai: Amazing nose, palette of colours, I want to have a Bistecca alla Fiorentina done medium. It’s got that wonderful structure to it, and I want rosemary on the steak. It’s not powerful, but it’s still full, not faded at all. If I had a case of this, I would last it out for another 20 years.

Penfolds publishes a guide to how each vintage of all of its great wines is maturing

Penfolds Bin 707 1998

SD: This is a big vintage in proportions. It is full of tannin and muscle. It should be incredibly fruit sweet. This is going to be one of your more obvious wines in the line-up. Looking at my own tasting notes, I speak about muscle, the grunt, the sinew, grainier tannins. I’ve spoken about a warmth that comes with the wine, you know, that chocolatey blackberry sort of warmth and comfort, sort of a generosity.

DS: Plenty of everything here, still incredibly refined though. Not overwhelming like some Napa Cabernets are, for example. There is plenty of fruit and tannin, but also a balance and smoothness, nothing jumps out at you too much, and it is incredibly fresh and moreish also. Just delicious. It also feels ageless: this is a wine that is 26 years old, but it could be 16 years old or six years old, with that layered balance. I would say that extra power in this one along with that freshness would make it match nicely with a chicken tajine, not too spicy, but with a little turmeric and allspice.

Penfolds Bin 707 2004

SD: This is a more elegant wine, like the 1990, while the 1998 is moodier and broodier. 2004 is a cooler climate vintage and we source fruit from different areas, depending on the vintage. The art of multi-regional blending gives you, a different skill set, but also something different that you’re offering your collectors and your loyalists. It’s a little bit like thinking of a choir with many voices, all singing together at one point in time, versus a solo artist. And our job as winemakers is probably, we don’t want to lose the solo artist in a choir, but we want the power and magic of the choir when it’s the best fit.

And so our job as winemakers is not only knowing when and how to blend, but also knowing when not to blend.

DS: Same style, like a sibling, very refined. Its layering is subtle but still distinctive. And it doesn’t taste anything remotely like 20 years old. I have had 2004 Bordeaux first growths that look and taste distinctly older than this.

SD: In the wine world, it’s a little bit like the real world. If you’re mistaken for a younger version, it’s the biggest compliment, because it means you’ve got a longer life ahead of you with wine. So to hear it looks more youthful than what it is, it’s the best thing you can say to a winemaker!

LUX tasted through six vintages of Penfolds Bin 707 at a country house in England’s Cotswolds, while speaking to Steph Dutton in South Australia

Penfolds Bin 707 2006

SD: This wine is more like a 10-year-old rather than a 20-year-old. It was from a drought year, but drought doesn’t mean it was hot, it just means it was dry. The wine is very tightly wound in the best kind of way. There’s a lot of untapped potential here being revealed.

DS: It has that youthful mouthpuckering tang but still that distinctive Bin 707 deliciousness.

SD: It has what I call that upfront fruit vibrancy and density. I think dried and cured meats with a vintage like this are lovely but also not overpowering. You know, when you think about bresaola as an example, or jamon iberico. If you go to a restaurant, bresaola is one of the best matches for aged cabernet that you can come across.

Penfolds Bin 707 2010

SD: 2010 was an incredibly strong vintage. It wasn’t the biggest of anything, but it was kind of the best of everything. Proportioned, rather than big.

DS: There are many, many layers here, but typical of this wine, it’s all very subtle and silky. It doesn’t demand your attention, like some famous Cabernets. If you wanted to, you could whiz through a bottle while watching Netflix with a sourdough pizza with nduja – there’s plenty of structure to match that spice – or you could sit with a fellow connoisseur and analyse it over water biscuits. It’s fascinating to have that dual character; with other great wines you tend to only be able to do one of those.

Penfolds Bin 707 2021

SD: Like 2010, 2021 was a fantastic vintage. You can taste that it is primary, bright, glossy, full of juiciness, very firm tannins. It’s like a little glimpse of a wine that’s in its infancy.

DS: That is the expert winemaker perspective… for me, it is dangerously drinkable now in 2024, considering that it will probably age as well as the 1990. There’s nothing forbidding about it, although it is certainly full of bright, rich colours. It’s one you could drink with a filet mignon, or sauteed chanterelle mushrooms on toast, and that would bring it out even more. But like all the others. it’s perfectly balanced, there’s nothing showy or overblown about it. You could drink it every day, as well as at Christmas.

www.penfolds.com

NIGO will be leading the creative vision for Penfolds in a multi-year artistic collaboration

Fashion and wine meet with the collaboration of Japanese fashion designer NIGO and the iconic Penfolds wine brand

One of the world’s most iconic wines just got a little more special. For years, collectors have lusted after Penfolds Grange, Australia’s most celebrated wine and quite possibly the most revered luxury brand to come out of the country. The phenomenon of Grange, as it is known to connoisseurs the world over, from Shanghai to San Francisco, is largely due to its sheer quality – many consider it the world’s best wine made from Shiraz (otherwise known as Syrah) grapes, but also due to its originality.

This collaboration sees the influence of NIGO’s company, Human Made, which was founded in Tokyo and draws upon
graphic design, subculture and streetwear

Unlike every other iconic world wine, whether from Bordeaux, Burgundy, Napa or elsewhere, Grange is not made from a single vineyard, or even from the same designated vineyards in a small, geographically distinct area, every year. Rather, it is made from grapes from Penfolds own vineyards and grower partners’ vineyards across Australia, selected by the Penfolds winemaking team for their Grange-like character. It is an icon that is also an iconoclast.

Read more: Inside Penfolds, the global luxury wine brand

NIGO, visiting Penfolds’ Magill Barrel Room, ahead of his collaboration, ‘Grange by NIGO’

So, how suitable that Penfolds Grange has partnered with the wildly original – some might say iconoclastic – Japanese designer and cultural hero NIGO, who is also Artistic Director of the Kenzo fashion brand and founder of Human Made. Appointed as the wine brand’s first ever Creative Partner in 2023, NIGO is working on a series of collaborations with the brand, none more exciting and iconoclastic than the recently released Grange by NIGO, which has seen NIGO design a limited edition gift box for the 2019 vintage. With each gift box individually numbered and including a bandana and bottle neck tag also designed by NIGO in his signature style, it’s a bold step for a fine wine brand, as Penfolds Chief Marketing Officer, Kristy Keyte, explains:

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“This is a different direction for us, and the first time we have changed the distinctive gift box of our flagship Grange. Collaborating with NIGO has been inspired by Penfolds history of pushing boundaries in winemaking, and now we expand this to exploration of new creative ideas. As a collector, NIGO understands the reputation of Grange and its legacy. He was able to create a limited-edition approach that is both playful and fresh while remaining respectful to the history of the wine. We have never done this before, and the result is brave and refreshing.”

‘Penfolds has always been one of my favourites’, says avid wine collector, NIGO

NIGO, a fine wine collector himself, commented : “I have been a collector of Grange for many years, but it wasn’t until I visit Penfolds Magill Estate that I truly understood the craftmanship and history behind the historic wine. It was an honour to be the first person to collaborate on a design for Grange, especially as the brand celebrates its 180th anniversary.”

According to Drinks International’s 2024 list of The World’s Most Admired Wine Brands, Penfolds is one of the top three wine brands globally

There are only 1500 standard-sized 750ml bottles and 150 magnums available globally and they are selling fast in this, Penfolds 180th anniversary year, following their initial release in Australia and Asia recently, and they are likely to become highly collectible. We suggest buying as many as you can: its a wine whose box (and nifty bandana) is as striking and delicious as the liquid inside.

Penfolds Grange by NIGO is available globally. Future projects between Penfolds and NIGO will be announced later this year, 2024.

penfolds.com

The greatest wine discoveries on the planet might just be from an Australian brand that has been hiding in plain sight. In a conversation and tasting with Penfolds Chief Winemaker Peter Gago, LUX has a revelation

The world of fine wine is a paradox that make things interesting – sits Penfolds, a one. Some of the greatest wines are household names: who hasn’t heard of Dom Pérignon or Château Lafite? Yet others of the same or even higher stature are almost secret; few outside a tiny circle of collectors know of the wines of Henri Jayer or Château Rayas.

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And even seasoned wine collectors and aficionados could be forgiven for being confused by the “origin paradox”. This is not a story of religion (although, given the fervency of arguments it generates, it could be), but of location. As ever wealthier collectors delve ever deeper into their passions, the specific vineyard sites of specific producers can see their produce sell for a multiple of the price of the vines next door, ostensibly making the same kind of wine from the same type of grapes on the same soil.

Chief Winemaker Peter Gago

Within this fascinating collectors’ maelstrom – and with wine, as with people, it’s the paradoxes that make things interesting – sits Penfolds, a producer at once revered for its super-premium collectable wines, and known for its good value everyday bottlings. Penfolds is a latticework of delicious paradoxes – a fine-wine world in itself. For example, it’s quite possible you will find a delicious, easy-drinking Penfolds red wine at a good metropolitan supermarket for the price of four oat chai lattes at Starbucks. Meanwhile, if you wanted to get your hands on a bottle of Penfolds g3, one of the producer’s most revered red wines, wine-searcher.com lists its average global price as around £18,500 (US$23,000) at the time of writing. Only 1,200 bottles were ever made. Even more extreme is Penfolds Ampoule, a glass and precious-metal decanter of one of its most rare wines, the Penfolds (monopole) 2004 Kalimna Block 42 Cabernet Sauvignon, of which only 12 were made, and which currently retails at around £127,000 (US$160,000) – if you can find one.

A line-up of Penfolds classics

Penfolds’ slightly more abundant high-end wines, The Penfolds Collection, are celebrated by connoisseurs around the world: bottles such as Grange and Bin 707 sell for the same prices as the most prized châteaux from Bordeaux. The 2021 Yattarna, a Chardonnay, recently received a 100/100-points score from leading authority on Australian wine Andrew Caillard MW; like a super-luxe white Burgundy – Le Montrachet, say. For us, the most intriguing, and delicious (see tasting notes, opposite) Penfolds paradox is a development of the company’s different way of doing things. Grange, traditionally its most celebrated wine, made mainly of the Shiraz (Syrah) grape, has always been made from multiple vineyard sites across a vast area, in stark contrast to its counterparts in France, which are from tiny, specified vineyard plots.

Now, Penfolds has stretched that logic from Australia across countries and even continents: Penfolds II is a top-end Cabernet-Shiraz from Bordeaux and South Australia (in the same bottle). The company also now makes Napa Valley Cabernet Sauvignon wines in Napa, as well as making wines (in the Medoc/Bordeaux) with grapes sourced from across the Bordeaux region. Peter Gago, Chief Winemaker at Penfolds, says stretching the brand from the high end to the middle market is a deliberate, democratising strategy. “Luxury has many meanings to many different people – it’s a continuum,” he explains. “We mustn’t forget that this is Penfolds’ 180th year, and what we do at the top end has to permeate all the way down to entry-level wines. This is what sets us apart from other ‘luxury’ wines. I’m not saying I’m a socialist when it comes to luxury, but it’s not just for the chosen few, it’s for everyone to have a taste of. “What makes us unique is affordable luxury at one level, transcending to the 2012 Ampoule launched at the Baccarat Club in Moscow: courage coupled with quality.” Gago makes the point that Penfolds wines have rewarded investors in top-end wines as well as any of the world’s best: the Ampoule was launched at around £87,600 (US$110,000) 12 years ago, and one reportedly recently sold on the secondary market for around £130,400 (US$162,000).

Read more: Lewis Chester on Giacomo Conterno

The Grange Tunnel at the Magill Estate, which is just east of Adelaide

UK-born Gago has been Chief Winemaker at Penfolds for 22 years and moves and shakes with rock stars and Hollywood actors who revere the wines; but he is never happier than when talking about the wines. He enthuses about Penfolds’ continuing collaboration with Champagne Thiénot, which has seen the release of some highly acclaimed vintage Champagnes in its first five years, including the 2013 Penfolds X Champagne Thiénot Blanc de Noirs, which last year was awarded Best Blanc de Noirs Champagne in the world by a panel of experts compiled by tastingbook.com founder Pekka Nuikki. (Champagne, of course, can only be made in the Champagne region of France.) He also enjoys the challenges of making a great Pinot Noir to match the best of Burgundy like a great Chambertin or Vosne-Romanée. “Some say that Australian Pinot Noirs lack the complexity of Burgundy. With Cabernet and Shiraz, we’re competing at any level. For Pinot Noir, the journey continues,” says Gago. It’s a journey Penfolds has been taking for nearly two centuries, and one that Gago and his successors will no doubt savour. Meanwhile, the greatest wine discovery you may make this year could just be a wine from a brand that’s been hiding in plain sight.

King Charles and Queen Camilla (the then Prince Charles and Duchess of Cornwall) taste the 1962 Penfolds Bin 60A with Peter Gago in 2015, Milton Wordley Photography